---
title: Cloudinary Reviews
meta_title: 'Cloudinary Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 221 reviews by the users' company size, role or industry
  to find out how Cloudinary works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 221
  scale: '5'
date_modified: '2026-08-10'
parent_category:
  name: Content Management
  url: https://www.g2.com/categories/content-management
---


# Cloudinary Reviews
**Vendor:** Cloudinary  
**Category:** [Digital Asset Management Software](https://www.g2.com/categories/digital-asset-management)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 221
## About Cloudinary
Cloudinary is the image and video platform that enables the world’s most engaging brands to deliver transformative visual experiences at global scale. More than three million users and 13,000 customers, including Adidas, Bleacher Report, Etsy, Fiverr, Grubhub, Minted, Paul Smith and Rivian, rely on Cloudinary to bring their campaigns, apps and sites to life. Backed by an ecosystem of more than 300 partners, integrations and plug-ins, Cloudinary’s AI-powered image and video solutions offer a single source of truth for brands to manage, transform, optimize, and deliver engaging visual content to anyone, anywhere. As a result, brands across all industries are seeing up to a 203% ROI with benefits including faster time to market, higher user satisfaction and increased engagement and conversions. For more information, visit www.cloudinary.com. Brands use Cloudinary to -Boost ecommerce conversion with optimized images, videos, 3D. -Improve operational efficiency by automating management and transformation of visual assets at scale. -Unlock innovative visual experiences with powerful APIs and workflow automation tools.



## Cloudinary Pros & Cons
**What users like:**

- Users find Cloudinary&#39;s **ease of use** remarkable, enabling quick media management and seamless integrations. (71 reviews)
- Users value the **efficient image management** capabilities of Cloudinary, enhancing their digital marketing strategies effortlessly. (43 reviews)
- Users appreciate the **outstanding customer service** and **robust media library features** of Cloudinary, enhancing operational efficiency. (41 reviews)
- Users praise Cloudinary for its **efficiency** , enabling quick optimizations and streamlined asset management that saves time. (33 reviews)
- Users value the **user-friendly interface** of Cloudinary, enhancing efficiency in managing and uploading online assets effortlessly. (29 reviews)
- Users find **easy integrations** with Cloudinary highly beneficial for managing assets seamlessly within their applications. (28 reviews)
- Content Management (24 reviews)
- Users appreciate the **user-friendly interface** of Cloudinary, enhancing their image and video optimization experience seamlessly. (24 reviews)
- Integrations (23 reviews)
- Asset Management (22 reviews)

**What users dislike:**

- Users find the **poor navigation** in Cloudinary frustrating, often getting lost in the interface and control layout. (22 reviews)
- Users express concerns about **expensive pricing** due to consumption metrics, wishing for a more affordable subscription model. (21 reviews)
- Users experience **usability issues** with Cloudinary, particularly with clunky UI and tedious tagging processes. (17 reviews)
- Users find the **UI confusing** , especially with many folders, impacting their overall experience. (14 reviews)
- Users find **poor usability** in Cloudinary, citing cumbersome processes and clunky UI that hinder efficiency and workflow. (12 reviews)
- Users find **cost limitations** problematic, especially with rising expenses due to large files and high traffic. (11 reviews)
- Users find **difficult navigation** in Cloudinary, struggling with complex UI and searching for basic features. (11 reviews)
- Users find the **learning curve steep** for beginners, making it challenging to adopt Cloudinary effectively. (11 reviews)
- Users find **limited customization options** in Cloudinary hinder effective asset management and control over updates. (11 reviews)
- Poor Organization (11 reviews)

## Cloudinary Reviews
  ### 1. Cloudinary Simplifies Image Optimization with Powerful URL-Based Transformations

**Rating:** 4.5/5.0 stars

**Reviewed by:** Muzammil M. | Founder – Muzammil Graphic | Interior and Graphic Designer | Transforming Spaces and Brands Visually , Graphic Design, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 23, 2026

**What do you like best about Cloudinary?**

Cloudinary makes handling images much easier when the same asset needs to be used in different places. I started using it while testing media delivery for web projects because it can resize, compress, and serve optimized images without creating multiple copies manually. The folder structure is organized, sharing assets is simple, and the URL-based transformations save time when preparing images for different screen sizes.

**What do you dislike about Cloudinary?**

The platform offers a lot of powerful features, but that also means it takes some time to understand everything. If you're new to media management, the transformation options and usage-based pricing can feel a little overwhelming at first. Better cost visibility and a simpler onboarding guide for beginners would make the experience smoother.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary removes the repetitive work of manually exporting multiple image versions for websites and applications. Instead of storing separate files for desktop, mobile, and thumbnails, I can manage one original asset and generate the required versions when needed. This keeps projects more organized, improves page loading speed, and reduces the time spent preparing media before deployment.

  ### 2. Robust Image & Video Optimization with Seamless Team Collaboration

**Rating:** 4.5/5.0 stars

**Reviewed by:** Konjengbam  M. | BDR, Financial Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 10, 2026

**What do you like best about Cloudinary?**

I love this platform for its robust capabilities to work with Image and video files. This platform can be used to optimize image allowing user to import form local files. I also love this platform for its capability to work collaboratively with teams. I also love the asset management capability of this platform. Other than this I also love the capability of this platform to transform video, create video player or start live streaming. The AI capability of this platform to check visual quality and brand checks is commendable. I also love the capability of this platform to manage workflow using this  platform. The platform have good user friendly interface. The onboarding of this platform was easy and secured too. I love the integration capability of this platform.

**What do you dislike about Cloudinary?**

I love most part of this platform but I wish that the speed of switching operation was faster. I wish that the pricing can also be made with a moderate tier. I also feel that changing away from this platform after a prolong use might be difficult. The platform may also feel a little complex for new users and an little informative session might be useful for such users.

**What problems is Cloudinary solving and how is that benefiting you?**

This platform makes task easier by allowing user to easily manage the media effective and efficiently. It takes off the load from the user to take care of each different processes. It enables user to focus on the core task improving the productivity of the user.

  ### 3. Massive Time-Saver for On-the-Fly Image Optimization and Resizing

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vincenzo A. | Engineer team lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 08, 2026

**What do you like best about Cloudinary?**

The ability to automatically optimize, transform, and resize images on-the-fly based on the requesting device or browser is a massive time-saver, particularly for sites where performance directly impacts conversion.

**What do you dislike about Cloudinary?**

Cloudinary uses a credit-based system that can be difficult to forecast. Costs for storage, bandwidth, and "transformations" (any change to an image or video) can scale aggressively. For a growing business, it’s easy to hit overage fees if your traffic or media library grows faster than your plan's limits, and the high-end tiers often require "contact sales" negotiations, making budgeting less transparent.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary stores a single "master" high-resolution asset and generates all required variants on-the-fly via URL parameters. This saves us from tedious manual editing and keeps our storage organized and lightweight.

  ### 4. Efficient image management and optimization for marketing workflows

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mato B. | Clinical Sales Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** July 01, 2026

**What do you like best about Cloudinary?**

Cloudinary makes image management straightforward and efficient. I especially appreciate the automatic image optimization, flexible dynamic transformations, dependable hosting, and the fast delivery through its CDN.

**What do you dislike about Cloudinary?**

The platform does have a learning curve, particularly when you start using the more advanced image transformation and automation features. Some settings aren’t immediately intuitive, so it can take a bit of time to get comfortable and fully understand all the options available.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary solves the challenge of efficiently managing, optimizing, and delivering large volumes of images across different channels without requiring manual processing. In my work, where I regularly handle visual assets for branding, marketing materials, and customer presentations, it eliminates a lot of repetitive tasks—like resizing, reformatting, and optimizing images—so they’re ready for different use cases.

  ### 5. Reliable and powerful DAM & Asset Distribution service with many features and great support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Simone F. | Solution Architect, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 17, 2022

**What do you like best about Cloudinary?**

Cloudinary is an excellent service for image and video runtime processing, helping you distribute content via a CDN. Its Digital Asset Management (DAM) system has an intuitive interface that enables users with varying levels of technical proficiency to manage assets and share them with stakeholders.

Cloudinary has a strong technical foundation, and it’s clearly built by developers for developers. It offers many features to process assets on demand as they’re consumed on your site, with a reliable CDN on top to distribute your content globally—optimized and transformed exactly as you want and need.

Cloudinary is also always improving and listening to customer needs. Very often, you even have the chance to speak directly with Product Owners and other responsible team members to suggest changes and have an open exchange about features and usability.

Integration with Contentful is easy and straightforward and also the usage of the different widgets for upload or video play are easy to integrate and full of built-in functionality.

The pricing may vary highly on the usage and traffic, however considering that, especially when speaking about the assets delivery, everything is fully managed, already give a great advantage and removes the burden of managing infrastructure and configurations. You only need to care about the content.

With the upcoming AI features Cloudinary is building, there will be the possibility to easily scale without the burden of manual human intervention. Assets moderation or enhancing content will become easy and straightforward, thanks also to the usage of agents that can support the build and engineering of such capabilities

Last but not least, Cloudinary provides excellent support. With Platinum or Diamond Support, responses to questions, doubts, and technical issues can arrive within minutes.

**What do you dislike about Cloudinary?**

It takes some time to master all the technical features provided by Cloudinary, and they’re not always intuitive to set up or manage.

I’d recommend having a technically responsible person on your team to take ownership of the system, because business requirements often need to be “translated” into implementation details on the Cloudinary platform. The SDKs and APIs could be improved, and in few cases their usage feels cumbersome or not very intuitive. As a result, development can slow down when you need to reach out to support to fully understand how certain features are meant to be used.

**Recommendations to others considering Cloudinary:**

Always involve technical members because it has a steep learning curve in some cases and there're many details to be taken in consideration when setting up your accounts. Ask often support to understand better how to optimize your content delivery.

**What problems is Cloudinary solving and how is that benefiting you?**

We’ve moved our media asset management over to a SaaS system, so our developers barely have to worry anymore about how media content is displayed and optimized on our platform. We’ve also streamlined the architecture of our ecosystem by bringing DAM and media distribution together in a single system.

**Official Response from Eugene Musebe:**

> It’s great to hear Cloudinary is helping unify and simplify your media pipeline—from DAM to global distribution. We’re especially glad the platform is meeting both technical and business needs, and that support has been there when it counts. Your points on the learning curve and SDK usability are well taken—those are areas we’re actively working to streamline. Thanks for the detailed and thoughtful feedback!

  ### 6. Effortless Image Management with Cloudinary

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Medical Devices | Enterprise (> 1000 emp.)

**Reviewed Date:** July 01, 2026

**What do you like best about Cloudinary?**

I use Cloudinary to store and categorize images, and I have all images in one place stored in an easy and organized fashion. It's easy to find and update categories so one of the thousands of images is easily found. I like that you can edit tags for many images at the same time and don't have to do it one at a time, which helps loads when I have made a new tag or am making new folders to be able to do it quickly and efficiently. The initial setup of Cloudinary was very easy, and it is very user-friendly.

**What do you dislike about Cloudinary?**

I would like there to be a setting so when you open an image you can have the setting set so it doesn't open the downloads tab but instead the metadata or summary tab. Also, when you have selected many images and then accidentally click on something outside the white select box, you unselect everything, which can be very annoying.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary to store and categorize images efficiently, with all images in one place. Editing tags for many images at once is quick and makes updating folders easier.

  ### 7. Streamlined Asset Review with Effortless Search

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ellie M. | Buying and Merchandising Admin Assistant, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 30, 2026

**What do you like best about Cloudinary?**

Cloudinary helps me streamline my processes when checking for errors on shoots and making sure things go live on-site in time. I like that I can easily search for what I want to look for in the assets bar, and I can review things really easily without having to overdo my workload. It helps me streamline my processes because I can search it myself without having to ask a different team who would normally manage the shoot process. So if I want to check if something's been shot, I can easily review that with the asset tab. The setup was very, very easy and I didn't have any problems.

**What do you dislike about Cloudinary?**

Nothing really. I actually find everything quite helpful. I don't have any negatives.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary helps me streamline my processes when checking for errors of shoots and making sure things go live on-site in time. I can easily search what I want in the assets bar and review things without overdoing my workload, so I don't have to ask the team who manages the shoot process.

  ### 8. Reliable Asset Management: Update Images Without Developers, Strong 3D File Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 30, 2026

**What do you like best about Cloudinary?**

I love that we can structure and upload files in a way that aligns with our needs. We can reliably update assets so our apps remain dynamic when fetching images, and our team can change images without involving a developer. We also appreciate the support for multiple files, which has been valuable while working with 3D models.

**What do you dislike about Cloudinary?**

The UI for configuring transformations could be a bit cleaner; it feels overwhelming at first.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary makes it easy to manage product images and 3D models for our app. It has been very helpful in ensuring images load at the correct size, and, by using some of its AI tools, we've optimized asset delivery across devices and for users on slow connections so our app reliably serves media.

  ### 9. Organized, Effortless File Management with Cloudinary

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Graphic Design | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 16, 2026

**What do you like best about Cloudinary?**

I really like how organized Cloudinary is. It makes managing files straightforward and helps keep content consistent, which is especially useful when you’re working with a large team. Additionally, uploading files is easy and takes no time.

**What do you dislike about Cloudinary?**

I think the search bar could use some improvement. Whenever I’m trying to find an image, it only shows up if I type the exact file name.

**What problems is Cloudinary solving and how is that benefiting you?**

As a designer, Cloudinary helps me keep my files stored safely and organized. Working in a fast-paced environment means I can’t spend much time searching for files, so Cloudinary is a huge support in that regard and makes it easier to find what I need quickly.

  ### 10. Effortless Media Management, Lightning-Fast Performance

**Rating:** 5.0/5.0 stars

**Reviewed by:** Natalie H. | Client Support Representative, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 21, 2026

**What do you like best about Cloudinary?**

I truthfully just love the product and the functionality. I think that it truly helps my day to day life so much. I love that you can do so much with it besides just uploading the files. I've uploaded so many, and every single one has just loaded so smoothly. I really appreciate what it has to offer. I like using the embedded URL link because sometimes we are required to embed elements on our user's website. So having that directly integrated where it provides the embed code for you is super helpful. The initial setup was super easy, very straightforward, and very simple.

**What do you dislike about Cloudinary?**

I think sometimes the drop downs could be a tiny, tiny bit confusing whenever you're going to share or export a photo or video. I think maybe just concise the list a little bit, would help.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary to upload large photos and videos to client websites without affecting loading speeds, so they don't have to use YouTube or Vimeo. It hosts the files and improves loading times, helping their websites perform better.

**Official Response from Eugene Musebe:**

> Thank you for sharing your positive experience with Cloudinary! We're glad to hear that our platform has been easy to use and has provided smooth uploading and embedding capabilities. We appreciate your feedback and look forward to continuing to support your media management needs.

  ### 11. Broad SDK Support and Excellent Cloudinary Learning Experience

**Rating:** 4.5/5.0 stars

**Reviewed by:** Simon H. | Lead Sitecore Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 30, 2026

**What do you like best about Cloudinary?**

The broad support for various languages with their SDKs as well as the nice learnign experience when I started trainings in Cloudinary learning platform.

**What do you dislike about Cloudinary?**

It is sometimes tricky to make a reliable token consumption calculation for a client, before the project is actually live, which can create higher costs, than initially expected.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary provides a single source of truth for all kinds of assets for our clients and streamlines asset creation and lifecycle management.

  ### 12. Intuitive folder UI, powerful search filters, and smooth uploads

**Rating:** 5.0/5.0 stars

**Reviewed by:** Clay T. | Production Designer, Enterprise (> 1000 emp.)

**Reviewed Date:** June 30, 2026

**What do you like best about Cloudinary?**

Ease of search. There are a lot of great filters and search tools to help me find what I'm looking for. The folder structure user interface is intuitive and never glitches. The upload process always goes pretty smoothly.

**What do you dislike about Cloudinary?**

Sometimes image previews don't show up right away.

**What problems is Cloudinary solving and how is that benefiting you?**

It helps streamline our work: having everything for all projects in a single program is extremely convenient and makes coordination easier.

  ### 13. Transformative DAM with Stellar Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 08, 2026

**What do you like best about Cloudinary?**

I appreciate the quick responses from Cloudinary's support team whenever we have issues. I also value their continuous improvement and creation of new features, including leaning into AI and developing new agentic tools. These tools make the creation of things like transformations for assets quicker and less manual, allowing others at my company to use Cloudinary's capabilities without needing to be experts. We also liked the feature of Cloudinary being able to serve assets straight from the DAM and transformations (we typically store large layered PSDs, but Cloudinary can instantly create a web-optimized image quickly without the need to open Photoshop again). Additionally, during the initial setup, we received support from Cloudinary's team and didn't encounter any specific issues.

**What do you dislike about Cloudinary?**

Our previous DAM had better options for what Cloudinary calls 'Structured metadata'. I'd like for Cloudinary to offer more field types, such as true/false, number but with more control (like limiting it to integers), and better search within Structured Metadata fields. We have some limited tie-ins with tools like Figma, but most uploading takes place manually. We also don't have connections at the moment to other product information management (PIM) tools or CMSs for blogs.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary improves asset storage and search over Google Drive, controls access for sharing with third parties, and simplifies asset serving on web pages. Its AI tools drive quicker setups for non-experts, and the responsive support enhances our experience.

**Official Response from Eugene Musebe:**

> We really appreciate you highlighting fast support, PSD-to-web optimization, and AI-driven ease of use. I’m sorry Structured Metadata isn’t meeting your needs — we’ll log this as a feature request and prioritize clearer search and additional field types. Meanwhile, please reach out to support so we can propose practical workarounds (metadata schemas, upload validation, webhooks or middleware for PIM/CMS) and share any details about your ideal field types and search behavior.

  ### 14. Effortless Image Management with Cloudinary

**Rating:** 4.5/5.0 stars

**Reviewed by:** Aviral M. | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 02, 2026

**What do you like best about Cloudinary?**

I find Cloudinary easy to use, with its clean UI and usage-based costs being particularly appealing. As a large OTT company, the platform is equally accessible for our developers and operations team. Additionally, I appreciate the predictable latencies for the millions of images we store with Cloudinary.

**What do you dislike about Cloudinary?**

Decreased cost for an org of our scale.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary solves easy-to-use, low-latency image fetching on our platform in different formats, making it valuable for storing images, acting as a CDN, and performing image transformations.

  ### 15. I love using Cloudinary, it's very easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sade O. | Marketing Manager, Insurance, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 21, 2025

**What do you like best about Cloudinary?**

Cloudinary is very easy to use and I use it very regularly. I use Cloudinary to store images, which are then uploaded to my website via a URL.

I use Cloudinary to compress images, which helps to reduce the file size and takes up less space on our website, which saves us more money by reducing the website bandwidth usage.

**What do you dislike about Cloudinary?**

I have not seen any downsides to using Cloudinary.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary helps our website to have faster page load times because we do not upload images directly to our website.

As a result, our users have a better user experience and we are more likely to have a higher conversion rates.

Having a good user experience helps with our SEO because Google is able to send more customers our way and customers are less likely to bounce off our pages if our loading times are efficient.

This in turn leads to a higher sales for us when customers have a good experience on our website and do not exit due to being frustrated.

**Official Response from Eugene Musebe:**

> We're thrilled to hear that you love using Cloudinary and find it easy to use. Thank you for sharing your positive experience!

  ### 16. Global Asset Delivery Simplified

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nick E. | Enterprise (> 1000 emp.)

**Reviewed Date:** June 11, 2026

**What do you like best about Cloudinary?**

I use Cloudinary for asset delivery which provides standardized global delivery. The edge network unification is particularly beneficial. I also find the AI workflow to be valuable, although I acknowledge that we might not be utilizing all the features as much as we should.

**What do you dislike about Cloudinary?**

Dialing in agent personas and how they all work together through an orchestration layer is an interesting problem still to be solved.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary for asset delivery, solving edge network unification and providing standardized global delivery.

**Official Response from Eugene Musebe:**

> Thanks for the thoughtful review — we’re glad the edge network unification and AI workflow are helping with global asset delivery. We hear you on the orchestration and agent persona challenge. If you’d like, our support or solutions team can review your use case and share best practices or recommended patterns to help tighten persona orchestration and get more value from AI features.

  ### 17. A powerful and reliable solution for managing digital assets at scale

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 23, 2025

**What do you like best about Cloudinary?**

Cloudinary makes it incredibly easy to manage and deliver digital assets at scale. I especially appreciate how intuitive the interface is and how quickly I can upload, organize, and transform images. The automatic image optimization and built-in CDN significantly improve performance without requiring extra development time.

**What do you dislike about Cloudinary?**

While Cloudinary is powerful, the pricing can get expensive quickly, especially for small teams or startups. Some advanced features require a learning curve, and documentation, although extensive, can be overwhelming for beginners. The UI could also benefit from a modern refresh.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary helps us centralize and manage a large volume of media assets efficiently. Before using it, we faced challenges in optimizing image performance and handling responsive delivery across devices. Cloudinary’s automation and robust APIs have significantly reduced our manual workload and improved page load times, ultimately enhancing user experience.

Title for your review:

**Official Response from Eugene Musebe:**

> Thank you for sharing your experience with Cloudinary. We're thrilled to hear that our platform has helped you optimize image performance and streamline media asset management. We appreciate your feedback on pricing and advanced features, and we're committed to addressing these concerns to better serve our users.

  ### 18. Effortless Media Management and Delivery

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nish P. | Technical Lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 07, 2026

**What do you like best about Cloudinary?**

I really like Cloudinary for its dynamic transformation of imagery and video and the speed of delivery. It's great how easily we can share assets across the business and with third-party vendors. Uploading high-quality imagery and video without impacting site performance has been a huge advantage. The initial setup was very easy, and the business loves it.

**What do you dislike about Cloudinary?**

regular CSM catch ups maybe about future beta version trials if possible,

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary solves challenges of sharing images and videos across the business and with third-party vendors. It allows uploading high-quality imagery and video without impacting site performance.

**Official Response from Eugene Musebe:**

> We're thrilled to hear that you're enjoying Cloudinary's dynamic transformation and fast delivery of imagery and video. We appreciate your feedback and will take your suggestion for regular CSM catch-ups and future beta version trials into consideration.

  ### 19. Cloudinary Makes Media Management Effortless and Boosts ROI

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cade C. | VP of Technology, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 28, 2025

**What do you like best about Cloudinary?**

Cloudinary is not just a CDN, but the de facto standard platform for images and video on the web.  It is easy to use for developers, marketers and creatives and has dramatically reduced complications with delivering the right media to the right device at the right time.  As a small business, media management will never be a profit center for us, so ease of implementation and integration are key for us and Cloudinary delivers.  Additionally, new features and functionality only serve to increase our ROI as our adoption continues.  The value for our teams and our business is undeniable.

**What do you dislike about Cloudinary?**

Cost and sticker shock is definitely a concern, but overall value outweighs cost completely for us.   A portion of the AI features are not relevant to our business.  Mass update of image paths is not a trivial, so initial setup is critical.  Stock Wordpress integration leaves something to be desired.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary's digital asset management, optimization and on-the-fly delivery replaces expensive home grown projects to perform these tasks.  Additionally replaces limited onprem media asset management solution.  Replaces manual image manipulation and scales extremely well without requiring additional resources.

**Official Response from Eugene Musebe:**

> Thank you for sharing your positive experience with Cloudinary! We're pleased to hear that our platform has made media management effortless for your small business and has increased your ROI. We understand your concerns about cost and some features not being relevant, and we will take this feedback into consideration as we continue to enhance our platform.

  ### 20. Powerful, User-Friendly Asset Management

**Rating:** 4.5/5.0 stars

**Reviewed by:** Manuel M. | Head of Content, Enterprise (> 1000 emp.)

**Reviewed Date:** October 28, 2025

**What do you like best about Cloudinary?**

Cloudinary offers dynamic image manipulation and a robust API, supported by comprehensive public documentation. Its user-friendly interface makes it accessible to everyone in the company, and it serves as a single source of truth for all digital assets. I also appreciate Cloudinary’s commitment to keeping up with the evolving technology landscape.

**What do you dislike about Cloudinary?**

I wouldn't say I dislike it, but I do wish it were more affordable for us, given that the base product includes plenty of features that are certainly valuable but that I haven't gotten to take advantage of due to my specific business needs.

**What problems is Cloudinary solving and how is that benefiting you?**

We are able to integrate it seamlessly with our own platforms through the API, and by taking advantage of its dynamic image manipulation features, we can deliver the most efficient image format and size for each specific placement and device. Additionally, this allows us to reduce the production time required from our design team, enabling them to focus more on creativity rather than on localisation tasks.

**Official Response from Eugene Musebe:**

> It's great to hear how Cloudinary has helped you integrate seamlessly with your platforms and improve efficiency in delivering optimized images. We're committed to providing solutions that enable creativity and productivity.

  ### 21. Essential for Startups, Seamless for Ruby on Rails

**Rating:** 4.5/5.0 stars

**Reviewed by:** Dylan C. | Freelance Full Stack Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 09, 2026

**What do you like best about Cloudinary?**

I love that Cloudinary has a generous starter tier that helped our small greenfield startup get off the ground. It's great how it supports a wide range of SDKs for any language or platform, which is a huge time-saver for us as a Ruby-on-Rails platform, especially since Cloudinary supports Ruby and Rails out of the box. The UI is friendly and makes it super easy to manage and tag our uploaded assets, so we can confidently delete outdated variants without worrying about impacting production assets. Cloudinary's integration with ActiveStorage is a seamless drop-in solution, which made it extremely easy to set up by just installing it and copying their sample configuration. These features make Cloudinary incredibly valuable to our workflow.

**What do you dislike about Cloudinary?**

The pricing does ramp up quickly. Once you start hitting thresholds, it gets comparatively expensive versus other solutions.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary makes it easy to store images, generate variants, and optimize them for different formats. It supports Ruby on Rails and integrates with ActiveStorage, which saves us development time. Its UI helps manage assets confidently, avoiding accidental deletions.

**Official Response from Eugene Musebe:**

> Thank you for sharing your positive experience with Cloudinary! We're glad to hear that our platform has been seamless for your Ruby on Rails workflow. We appreciate your feedback on pricing and are committed to providing competitive and transparent pricing for all users.

  ### 22. Auto Tagging and Localized Alt Text That Boost Discoverability

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Enterprise (> 1000 emp.)

**Reviewed Date:** June 05, 2026

**What do you like best about Cloudinary?**

Auto tagging, metadata extraction, and localized alt text to improve discoverability, accessibility, and efficiency.

**What do you dislike about Cloudinary?**

I would prefer to only use one DAM vs. having to download from an existing DAM and reupload to Cloudinary. Hoping to get some integration between the two built in.

**What problems is Cloudinary solving and how is that benefiting you?**

I immediately was able to use Cloudinary's built in AI to remove unwanted sample tags from product photography. This makes the photo editing quick and easy.

**Official Response from Eugene Musebe:**

> Appreciate the feedback — great to hear our AI removed unwanted sample tags quickly. Regarding your preference to avoid a separate DAM workflow: we can help with bulk import scripts, upload presets, or connector options to move assets without manual download/reupload. If you’d like, open a support ticket or reach out to your account manager and we’ll propose a migration/integration plan and log your feature request for tighter DAM integration.

  ### 23. Great Product - Great Service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Govind R. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 17, 2023

**What do you like best about Cloudinary?**

Lots of improvements with the advancements of AI

**What do you dislike about Cloudinary?**

Think they can make subscription payments from India Useful

**What problems is Cloudinary solving and how is that benefiting you?**

The entire image repository of our art website is with Cloudinary.  Very flexible payment terms...

**Official Response from Eugene Musebe:**

> Thanks for sticking with Cloudinary for five years—it means a lot! Glad the platform’s reliability and flexibility continue to deliver. Noted on the DAM learning curve—we’re always working to make it easier to navigate and use.

  ### 24. Easy Third-Party Integration Made Simple

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 07, 2026

**What do you like best about Cloudinary?**

It’s easy to integrate into any third-party products.

**What do you dislike about Cloudinary?**

Sometimes, certain options end up buried deep within the menus, which makes them harder to find than they should be.

**What problems is Cloudinary solving and how is that benefiting you?**

I like that it keeps all images in one place, and that I can modify them directly through a URL string.

  ### 25. Great Documentation and a Developer-First Platform for Seamless Implementation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 07, 2026

**What do you like best about Cloudinary?**

Documentation is great, developer-first platform allows for custom solutions and a seamless implementation experience

**What do you dislike about Cloudinary?**

Nothing major. We found a few minor gaps in their APIs that we were able to work around.

**What problems is Cloudinary solving and how is that benefiting you?**

Centralizing assets, approval workflows, dynamic transformations are powerful. It's getting assets to market faster.

  ### 26. Cloudinary Makes Company Data Easy to Access and Manage

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 08, 2026

**What do you like best about Cloudinary?**

Cloudinary gives easy access to our company data when we need it, easy to use and operate

**What do you dislike about Cloudinary?**

It’s a good service for us, nothing comes to mind

**What problems is Cloudinary solving and how is that benefiting you?**

We needed a way to store video data for our platform, it allowed us to do so

  ### 27. Effortless Image Compression with Excellent Image Quality

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Enterprise (> 1000 emp.)

**Reviewed Date:** June 30, 2026

**What do you like best about Cloudinary?**

Ease of use and image quality are excellent; compressing images is simple — you don't need to do anything except upload the files.

**What do you dislike about Cloudinary?**

The initial load time and search speed are slow, and there are limited analytics tools available.

**What problems is Cloudinary solving and how is that benefiting you?**

Media storage and media compression

  ### 28. Satisfied Cloudinary User Since 2013

**Rating:** 5.0/5.0 stars

**Reviewed by:** Faydra D. | Full-time Freelancer, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 18, 2025

**What do you like best about Cloudinary?**

Eight months ago when I did initial review, I was using Cloudinary almost daily but not as much as I started using it about six months ago. I've been using Cloudinary much, much more these days. I'm transitioning away from creating websites for other people and building out my own websites for my own domains, which means my use of Cloudinary has skyrocketed over the last 8 - 10 months, and there are more things I can do with Cloudinary that I could have always done with Cloudinary if I'd been using as much as I'm using it now. My next big project on Cloudinary will be doing a great deal more with video hosting. I've always used it mainly with images, but Cloudinary is not limited to just working with images.

**What do you dislike about Cloudinary?**

I would love to see Cloudinary add more tiers to their plans. They go from a free plan to a Plus plan, and the Plus plan is $99 a month. Many of my clients are very small business owners and/or individual bloggers not making money from their websites. Asking them to pay $99 a month to manage 10 to 100 images is too much. I always pitch the free tier of Cloudinary to my clients, but I'd love to be able to also send paying subscribers Cloudinary's way, also. The Free plan provides 25 credits per month. The Plus plan provides 225 credits per month. What if there was a 25/month plan with 75 or 100 credits and/or $45/month plan with 180 credits? I have more confidence that I could promote those types of plaid plans to my clients than the $99. As for Cloudinary itself and what it offers, there's still nothing I dislike about the service. Everything I want to do, it does and I'm discovering other things I can do now that I'm using it a great deal more.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary allows me to manually control my media. I don't always want every, single image or video on one of my WordPress sites to be managed by a CDN. Cloudinary gives me the flexibility to manage my media myself, and I value the ability to do that.

**Official Response from Eugene Musebe:**

> Twelve years of trust—that’s incredible. We’re thrilled Cloudinary continues to give you the control, flexibility, and simplicity you rely on, and it’s great to hear our support team has had your back along the way. Thanks for being such a loyal part of the Cloudinary community!

  ### 29. Effortless Media Management and Optimization

**Rating:** 5.0/5.0 stars

**Reviewed by:** nathan c.

**Reviewed Date:** November 20, 2025

**What do you like best about Cloudinary?**

I use Cloudinary for hosting my images and videos for my website, which makes managing my content really easy and efficient. I love how I can simply upload a photo or video and grab the URL to seamlessly integrate it onto my website. It significantly optimizes my images for fast loading times, thereby improving my page speed, which is very important for user experience and SEO. What I find remarkable about Cloudinary is its ease of use, with a straightforward setup process that is frictionless and user-friendly. The image transformations are a fantastic feature, providing high versatility and customization options right out of the box. I used to use Cloudflare before, but I found Cloudinary much easier to understand and use, which I greatly appreciate. The entire experience with Cloudinary has been positive and hassle-free for my particular use case.

**What do you dislike about Cloudinary?**

I don't really dislike anything. Evertything I've wanted to use Cloudinary for I've been easily able to do.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary to host images and videos easily, optimizing them for fast loading which improves my webpage speed.

**Official Response from Eugene Musebe:**

> Thank you for your kind words! We're delighted to hear that Cloudinary has made it easy for you to manage and optimize your media content for your website. We strive to provide a straightforward setup process and versatile customization options, and we're glad to hear that it has been a positive experience for you.

  ### 30. Ease of Integration and Editing, Excellent Speed

**Rating:** 5.0/5.0 stars

**Reviewed by:** Samuel V. | Desarrollor web full stack

**Reviewed Date:** November 19, 2025

**What do you like best about Cloudinary?**

I use Cloudinary to store all kinds of assets and documents from my applications both professionally and personally, which offers me a lot of convenience. I love the ease with which I can quickly transport the assets. The integration is extremely easy and that optimizes my work time thanks to the speed at which I can operate. The options for transforming and editing images and videos are simple and varied, allowing me to optimize and ensure that images are stored in the webp format, in addition to controlling quality and compression. I like being able to save only the necessary information of the asset, such as automatically cropping a profile photo. The initial setup process was excellently easy. I am very satisfied with the prices and always recommend Cloudinary to friends and colleagues, rating it a 10 on a scale of 1 to 10.

**What do you dislike about Cloudinary?**

Handling all types of assets that are not images or videos, such as PDFs, xlsx, and others, can be problematic in Cloudinary. I have to use the resource_type = raw or auto, and these don't always work well. The files sometimes become corrupted or are saved incorrectly.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary to store and optimize assets easily, quickly transforming images and videos. It benefits me with its easy integration and effective management of quality and compression, which improves my workflow both professionally and personally.

**Official Response from Eugene Musebe:**

> Thank you for sharing your positive experience with Cloudinary! We're glad to hear that you find the integration easy and the speed of operation excellent. We understand your frustration with handling non-image and non-video assets, and we are continuously working to enhance our support for a wider range of file types. We appreciate your feedback and your recommendation!

  ### 31. Effortless Image Storage and Dynamic Integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andre S.

**Reviewed Date:** November 17, 2025

**What do you like best about Cloudinary?**

I absolutely enjoy using Cloudinary for storing web app images because of its user-friendly and flexible platform that ensures secure storage. The latency is impressive, enhancing the efficiency of my web applications. Moreover, Cloudinary's media object storage capabilities are outstanding and among the best globally. I also appreciate the ease of integration with my existing application, especially with our Python Django backend and React frontend. Cloudinary's features greatly facilitate delivering web app demos to my customers. Additionally, I value the API capabilities that allow seamless integration between Google Cloud Vertex AI and Cloudinary, which supports unique application needs such as identifying Amazonian plants through our Flutter app. These functionalities combined make Cloudinary an invaluable tool, reflected in my high recommendation score.

**What do you dislike about Cloudinary?**

I find it challenging to develop a solution within Cloudinary for creating a kind of hash coding to stamp legal images. I am unsure how to achieve this specific functionality and would appreciate more guidance or features in this area.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary for easy, flexible, and secure storage of web app images with impressive latency. It integrates well with our backend and enhances customer sharing via Cloudinary Media Storage.

**Official Response from Eugene Musebe:**

> Thank you for sharing your positive experience with Cloudinary! We're thrilled to hear that you find our platform user-friendly, flexible, and secure, with impressive latency that boosts your web applications' efficiency. We're also glad you appreciate the seamless integration with your Python Django backend and React frontend, as well as the API capabilities that support unique application needs.

Regarding your concern about creating hash coding for legal images, we understand the importance of this feature and will explore ways to enhance our platform in this area. We value your feedback and would be happy to follow up with you to provide more guidance or updates on any new features related to this functionality. Thank you for choosing Cloudinary as your image storage solution!

  ### 32. Effortless Image Optimization with Some AI Hiccups

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anton P.

**Reviewed Date:** November 16, 2025

**What do you like best about Cloudinary?**

I absolutely love the ease with which I can handle image transformations using Cloudinary. The ability to encapsulate all my transformations into a single link is incredibly convenient and simplifies my workflow significantly. Rather than having to combine transformations into a complex script, Cloudinary allows me to streamline this process, saving both time and effort. The image optimization feature is another standout, as it enhances the sharpness of images and adds missing details, resulting in high-quality output effortlessly. Additionally, the initial setup of Cloudinary was very easy, which made the transition from our previous internal tool seamless and reduced the time we previously spent on support. I highly recommend Cloudinary because of the significant enhancements it brings to image management tasks.

**What do you dislike about Cloudinary?**

The output is sometimes blurred for no reason. The AI-based filters are not great.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary for image optimization, enhancing sharpness and adding missing details. It simplifies processes by consolidating transformations into one link, avoiding complex scripts. The switch from a custom tool reduced support time, and setup was easy.

**Official Response from Eugene Musebe:**

> We're thrilled to hear that you love the ease of handling image transformations and the convenience of encapsulating them into a single link. We appreciate your feedback and are constantly working to improve our AI-based filters to ensure high-quality output. Thank you for recommending Cloudinary!

  ### 33. Robust and high-performing technical solution, but interface and commercial forecasting need improvement.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Romain P. | Product Owner, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 20, 2025

**What do you like best about Cloudinary?**

Exceptional reliability: only a few minutes of downtime in 2 years of use
Performance and ease of integration: image/video transformations integrated into URLs, performed on the fly
Effortless scalability: easy development of video content, platform that grows with our needs
Flexible migration: multiple import options adaptable to different existing solutions
Well-documented APIs and simple technical integration (3 months from signing to production)
Responsive technical support with numerous training resources and certifications
Good value for money once the solution is in place

**What do you dislike about Cloudinary?**

Interface not intuitive for non-technical users (photographers, graphic designers) who need a more direct experience
Very imprecise cost estimation: commercial forecast far below reality during the first contract
Insufficient onboarding: lack of support on metadata organization and sharing of best practices
Deficient commercial communication: changes in conditions/features/prices not communicated during pre-sales
Cost predictability difficult in the first year (even if it improves later)

**What problems is Cloudinary solving and how is that benefiting you?**

1. Media Performance and Optimization

Problem: Slow loading times for images/videos on our websites
Benefit: Efficient CDN and automatic transformations that significantly speed up display, improving user experience

2. Technical Complexity of Transformations

Problem: Need to resize, optimize, and adapt media for different platforms/devices
Benefit: Transformations integrated into URLs and performed on-the-fly, eliminating the need to pre-generate multiple versions

3. Scalability of Multimedia Content

Problem: Difficulties in managing the increase in content volume, especially video
Benefit: Very easy development of our video content without technical constraints

4. Migration and Centralization of Assets

Problem: Media scattered across different platforms, complex migration
Benefit: Flexible migration options that adapt to our existing solutions

5. Reliability and Maintenance

Problem: Risks of outages and time-consuming technical maintenance
Benefit: Exceptional reliability (a few minutes of downtime in 2 years) and simple integration via well-documented APIs

Overall Impact: A robust media infrastructure that allows us to focus on our core business rather than the technical management of assets.

**Official Response from Eugene Musebe:**

> Thank you for sharing your positive experiences with Cloudinary, including the ease of integration, scalability, and responsive technical support. We apologize for any challenges you have faced with the interface, cost estimation, and onboarding process. We appreciate your feedback and will use it to enhance our services.

  ### 34. Essential Image Management with Powerful Tools, Awaiting API Improvements

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bardia N. | Engineering Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** October 28, 2025

**What do you like best about Cloudinary?**

We store millions of images in Cloudinary, and it plays a crucial role in moderating and optimizing these images for display across all our applications. The optimizations ensure that our users enjoy the experience they expect, while the management tools empower our internal teams to make modifications whenever necessary.

**What do you dislike about Cloudinary?**

Some of the newer APIs still require further development to achieve full feature parity, but we are actively collaborating with the team to ensure these areas are prioritized.

**What problems is Cloudinary solving and how is that benefiting you?**

The most significant benefit for us has been the rapid retrieval and optimization of images across various platforms. We are eager to start using the MediaFlows features for moderation and to further enhance our images.

**Official Response from Eugene Musebe:**

> Thank you for your feedback on the API improvements. We're actively collaborating with our team to prioritize and develop these areas further.

  ### 35. Effortless Asset Sharing and Access Across Teams

**Rating:** 5.0/5.0 stars

**Reviewed by:** Emma C. | Junior Internal Communications Executive, Enterprise (> 1000 emp.)

**Reviewed Date:** November 24, 2025

**What do you like best about Cloudinary?**

quick and easy upload and sharing. We use assets across the business between many departments also often offsite. The cloud-based server allows me to access the assets easily for last-minute posts.

Very quick to roll out across the business when we re-platformed. It integrates into many departments seamlessly. As someone who uses it multiple times daily it's intuitiveness is a gift

**What do you dislike about Cloudinary?**

The AI tagging is not very effective or detailed. We deal with 1000s of assets daily and need to refine quicker, and the tagging process at upload can be lengthy and tedious

The photo editor is not intutuive and does have simple crop feature

**What problems is Cloudinary solving and how is that benefiting you?**

We no longer have to send Dropbox or wetransfer, or multiple files via Teams or email. we can also create collections for specific projects which is great for internal communications

**Official Response from Eugene Musebe:**

> Thank you for your feedback on the AI tagging and photo editor. We are continuously working on enhancing these features to provide a better user experience. Your input is valuable in helping us prioritize improvements.

  ### 36. Effortless Image Transformation with Robust Features

**Rating:** 4.5/5.0 stars

**Reviewed by:** Douglas O.

**Reviewed Date:** December 09, 2025

**What do you like best about Cloudinary?**

I really appreciate Cloudinary's feature that allows me to test transformations, which I find very handy. It also handles quite large files well, and the process is quite straightforward. Using Cloudinary, I can upscale images by four times, producing results that are quite sharp with a great level of detail. I found the initial setup very easy, and everything was up and running within a week.

**What do you dislike about Cloudinary?**

I would like to have a way to upscale videos. That's a feature that is missing, and I would like to be able to buy additional credits without having to upgrade for a bigger plan.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary upscales my images effectively, changes formats, and adds masks and watermarks. It handles large files and provides sharp, detailed results, simplifying my image transformations.

**Official Response from Eugene Musebe:**

> Thank you for sharing your positive experience with Cloudinary. We understand the need for upscaling videos and the option to buy additional credits, and we will take your suggestions into account for future improvements.

  ### 37. Seamless Media Storage and Sharing for Students

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shilpa M.

**Reviewed Date:** November 25, 2025

**What do you like best about Cloudinary?**

I appreciate that Cloudinary offers a free version, which is particularly beneficial for students like myself. I enjoy using it for my educational projects because it enables seamless delivery of media-rich assets over the internet. The quality of service provided by Cloudinary is exceptional, making it easier for me accomplish my educational goals. The platform has been a crucial component in facilitating my ability to store and share large media files, something that was once unimaginable. Additionally, Cloudinary integrates effortlessly with Codepen, enhancing my project development experience.

**What do you dislike about Cloudinary?**

There's nothing that I dislike. I like Cloudinary.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary to store and share digital media assets effortlessly for my educational projects, benefiting from its seamless media delivery and high-quality service, which supports my educational goals by enabling smooth integration into my projects.

**Official Response from Eugene Musebe:**

> Thank you for your kind words! We're glad to hear that Cloudinary has been a crucial component in facilitating your ability to store and share large media files for your educational projects. We're committed to providing high-quality service and seamless integration to enhance your project development experience.

  ### 38. Practicality and Ease with Cloudinary

**Rating:** 5.0/5.0 stars

**Reviewed by:** EMILIO v.

**Reviewed Date:** November 17, 2025

**What do you like best about Cloudinary?**

I really appreciate the convenience that Cloudinary offers. It is extremely easy to use, and the initial setup was very simple, which is a great advantage since I didn't encounter any problems. I mainly use it to generate URLs that make it easier to upload and view images on my site, making visual content accessible to visitors. Cloudinary's complete platform is very good and, even though I don't use all the tools, I believe it helps various companies improve their performance. The product is so effective that I would rate it a 10 in terms of likelihood to recommend it to a friend or colleague.

**What do you dislike about Cloudinary?**

The slowness could improve.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary to generate URLs that allow the display of images on my site, making it easier for visitors to access visual content.

**Official Response from Eugene Musebe:**

> Thank you for your positive feedback! We're thrilled to hear that Cloudinary is helping you make visual content more accessible to your site visitors. We'll definitely take your feedback about slowness into account for future enhancements.

  ### 39. Intuitive Scaling, High Costs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michael A.

**Reviewed Date:** November 26, 2025

**What do you like best about Cloudinary?**

I appreciate the URL syntax in Cloudinary, which allows me to apply all desired transformations. This enables flexible and efficient image processing directly via the URL, without the need for additional development resources. This offers a great time saving and significantly simplifies the workflow. The initial setup was very easy and pleasant, which made it easier to start using it. I can use Cloudinary seamlessly in my development environment and have integrated it as a plug-in in Visual Studio Code, which further simplifies handling and ensures a smooth workflow.

**What do you dislike about Cloudinary?**

The maximum limits, even in the simpler plans, should be improved. The cost structure also starts very expensive.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary for storing and delivering images, which helps me with programmatic scaling, format changes, and styling of large image datasets.

**Official Response from Eugene Musebe:**

> We're thrilled to hear that Cloudinary has been a time-saving and workflow-simplifying tool for you. We appreciate your feedback about the maximum limits and cost structure, and we are committed to continually improving our platform to better serve our users' needs.

  ### 40. Versatile Image Management, Effortless Setup

**Rating:** 5.0/5.0 stars

**Reviewed by:** Christian C. | Owner, Photography, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 18, 2025

**What do you like best about Cloudinary?**

I love Cloudinary's versatility. Its ability to consistently apply the same modifications across numerous images is invaluable for my work as a photographer. The service effortlessly handles the cleaning and watermarking of images, which are crucial tasks for maintaining professional standards and visual consistency in my site’s asset management. Hosting images online has never been more efficient, thanks to Cloudinary's user-friendly setup where I could upload and start utilizing its features almost immediately. Cloudinary’s robust functionality and intuitive interface greatly enhance my workflow, making it an essential tool for my current needs and upcoming projects.

**What do you dislike about Cloudinary?**

I have no complaints at the moment

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary for asset management, hosting images online efficiently, ensuring versatility and consistency for my photography work, and simplifying tasks like image cleanup and watermarking.

**Official Response from Eugene Musebe:**

> We appreciate your feedback and are delighted to hear that Cloudinary has been instrumental in simplifying tasks like image cleanup and watermarking for your photography work.

  ### 41. Cloudinary are wizards when it comes to images and video

**Rating:** 4.5/5.0 stars

**Reviewed by:** Patrick F. | Content Developer Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** July 14, 2025

**What do you like best about Cloudinary?**

Cloudinary provides instant transformations on all of out images used in a large scale ecommerce site. They are fast and their image optimizations are insane. We can apply filters, scaling, cropping and a ton of other optimizations through a simple URL parameter and get the image we want/need nearly as fast the first time than an image that already exists.

**What do you dislike about Cloudinary?**

The UI / Dashboard could be easier to navigate and to find what you are looking for. I often have to click around a bunch to get what I want.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary provides all of our asset delivery and optimization to our .com and App properties. It is incalculable how much bandwidth they save us, along with keeping our SEO vitals in the green. We're are currently in planning to use them for our complete DAM service provider now that they have built this out more completely.

**Official Response from Eugene Musebe:**

> It's great to hear that Cloudinary is helping you save bandwidth and maintain SEO vitals. We're excited to continue supporting your needs as you expand to use Cloudinary for your complete DAM service provider.

  ### 42. Simplifies Photo Optimization with Ease

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jukebox555 X.

**Reviewed Date:** November 19, 2025

**What do you like best about Cloudinary?**

I love the simplicity of using Cloudinary and find its UI very intuitive. The platform significantly enhances my workflow by allowing me to quickly create links in an automated way, saving me a ton of time. The ability to optimize and reduce the size of photos easily is invaluable for my needs, specifically when working with people photo optimization. Overall, Cloudinary provides an efficient and user-friendly experience that is integral to my photo management tasks.

**What do you dislike about Cloudinary?**

The auto-cleaning feature is a bit painful to use and should ideally perform cleanup automatically.

**What problems is Cloudinary solving and how is that benefiting you?**

I use Cloudinary for photo optimization, reducing file sizes while maintaining quality. It simplifies usage with an intuitive UI, enabling me to automate link creation and save time.

**Official Response from Eugene Musebe:**

> We're delighted to hear that Cloudinary has been integral to your photo management tasks and has provided an efficient and user-friendly experience. Your feedback about the auto-cleaning feature is valuable, and we will take it into account for further enhancements.

  ### 43. Powerful tool for managing and optimizing media content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gleb S. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 13, 2025

**What do you like best about Cloudinary?**

Cloudinary has significantly improved the way we manage images and videos on our projects. The automatic optimization of file sizes and formats makes websites load much faster without sacrificing quality. I really like the flexibility of transformations, the fast CDN delivery, and the ability to store all assets in one central place. It saves a lot of time for both developers and content creators.

**What do you dislike about Cloudinary?**

The admin panel sometimes seems overloaded, especially for new users who are just getting to grips with advanced transformations. Some features require additional study of documentation or tutorials. Additionally, more flexible pricing plans would be desirable for small teams or projects with medium traffic.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary helps us solve the problem of storing, organizing, and delivering large volumes of media files across different projects. Before, we spent too much time manually resizing and optimizing images and videos. Now, everything is automated: transformations, responsive delivery, and fast CDN integration. This improves website performance, reduces workload for the team, and ensures a consistent experience for our customers.

**Official Response from Eugene Musebe:**

> We're thrilled to hear that Cloudinary has significantly improved the way you manage media content on your projects. Our automatic optimization and fast CDN delivery are designed to enhance website performance without sacrificing quality. We appreciate your feedback about the admin panel and pricing, and we're constantly working to improve user experience and offer more flexible plans for all types of projects.

  ### 44. We use Cloudinairy for our storage of pictures and videos. Easy to implement in our app

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joep L. | CEO, Sports, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 11, 2023

**What do you like best about Cloudinary?**

The easyness of creating folders and have a clear overview

**What do you dislike about Cloudinary?**

sometimes the time to upload can be better

**What problems is Cloudinary solving and how is that benefiting you?**

An online tool where we can save all our visuals and to be able to easily display them into the app. Also to use maps makes it good to make an overview where you can click on every specific part of the visuals.

**Official Response from Eugene Musebe:**

> Thanks for sharing how smoothly Cloudinary fits into your app workflow—great to hear the image hosting and linking is working well for you! Moving folders is a fair point, especially with URL stability in mind. We'll pass that along as we continue improving file management tools.

  ### 45. Effortless Asset Management for Large Teams

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Enterprise (> 1000 emp.)

**Reviewed Date:** November 26, 2025

**What do you like best about Cloudinary?**

Easy way for our large company to use/look through all creative assets while having the correct URL needed to be used.

**What do you dislike about Cloudinary?**

Sometimes when scrolling through large amounts of assets, it becomes laggy. I wish there were an easier way to locate images or if there was some way to search details of an images and it were able to find it.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary helps take some time off of our creative teams' hands and creates a bridge with the marketing team. It also helps us have all assets in one place that have the correct URL to use on the site.

**Official Response from Eugene Musebe:**

> Thank you for sharing your positive experience with Cloudinary. We understand the importance of efficient asset management for large teams and we're continuously working to enhance the user experience. Your input about asset search functionality is valuable, and we'll take it into consideration for future updates.

  ### 46. Switching to Cloudinary for our training videos, we've experienced flawless streaming performance!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daniel S. | Senior Software Engineer, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 30, 2025

**What do you like best about Cloudinary?**

The streaming performance has been a complete game-changer for our cybersecurity awareness training program. Before switching to Cloudinary, we constantly dealt with buffering issues and inconsistent video quality that frustrated both our team and trainees. Now, our videos load instantly and stream smoothly regardless of the viewer's connection speed or device. What really sets Cloudinary apart for me is their dynamic transformation capabilities. Being able to automatically optimize video quality, resize content on-the-fly, and deliver the perfect format for each user's device has eliminated so many headaches. It's incredibly satisfying to finally have a platform that just works reliably, letting us focus on creating great training content instead of troubleshooting technical issues.

**What do you dislike about Cloudinary?**

Early on we ran into some issues around dynamic transformations causing our videos to be constantly reprocessed, which then made the video fail to load while the processing was happening. The documentation is comprehensive, but I found myself spending more time than anticipated figuring out the proper settings.

**What problems is Cloudinary solving and how is that benefiting you?**

Cloudinary eliminated our constant video buffering and quality issues while automatically optimizing content for different devices, allowing us to deliver our cybersecurity training experiences without the technical headaches we used to face.

**Official Response from Eugene Musebe:**

> Thanks for the great feedback! We're thrilled to hear that Cloudinary's streaming performance and dynamic transformations are powering a smoother, more reliable training experience. We appreciate the note on early transformation challenges our team is always working to make setup faster and more intuitive.


  ### 47. Effortless Photo Hosting with Flexible Upgrades

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 03, 2025

**What do you like best about Cloudinary?**

I’ve been really happy with Cloudinary. The free plan offers a lot and being able to purchase upgrades or credits whenever I need them is super convenient. It made hosting all my wedding pictures incredibly easy, and the GitHub integration has been a big bonus. Overall, a very satisfying experience!

**What do you dislike about Cloudinary?**

I don’t have any major complaints. Nothing in particular stands out as a problem at the moment.

**What problems is Cloudinary solving and how is that benefiting you?**

Easily hosting pictures, either publicly available or private. Essentially speeding up my development time.

**Official Response from Eugene Musebe:**

> Thank you for sharing your positive experience with Cloudinary! We're thrilled to hear that you find our platform convenient for hosting your wedding pictures and that the GitHub integration has been a valuable feature for you. We appreciate your feedback and are delighted that Cloudinary is helping to streamline your development process. If you ever have any questions or need assistance with anything, please don't hesitate to reach out to us. We're here to help and ensure your continued satisfaction with our services. Thank you for choosing Cloudinary!

  ### 48. Effortless Asset Organization and Sharing

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** November 25, 2025

**What do you like best about Cloudinary?**

It's easy to organise assets and share assets with external members of the business

**What do you dislike about Cloudinary?**

You can't reverse search an image - if I have an asset I've found, but don't know where it's stored in cloudinary, I can't search using the image. A feature similar to google image search would be useful.

**What problems is Cloudinary solving and how is that benefiting you?**

I am able to share new assets with the wider business by uploading them. The metadata and tagging features are great for enabling me to organise the assets better for the wider team.

**Official Response from Eugene Musebe:**

> Thank you for sharing your experience with Cloudinary. We understand the importance of a reverse image search feature and will pass along your suggestion to our product development team for review.

  ### 49. Clean UI and Effortless Scaling for Internal Use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Zak C. | Campaign Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 19, 2025

**What do you like best about Cloudinary?**

Very clean UI - easy to scale with clear folders - always works

**What do you dislike about Cloudinary?**

Nothing really we use it for so much internally. Maybe having a clearer distinction between private and public asset urls?

**What problems is Cloudinary solving and how is that benefiting you?**

Clear central asset hosting platform which organises teams and the multi media assets between teams

**Official Response from Eugene Musebe:**

> We're glad to hear that you find our UI clean and easy to scale. We appreciate your feedback about the distinction between private and public asset URLs and will take it into consideration for future improvements.

  ### 50. Using Cloudinary to power our e-commerce site

**Rating:** 4.5/5.0 stars

**Reviewed by:** David C. | Director of Enggineering, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 22, 2025

**What do you like best about Cloudinary?**

Cloudinary allows us to support image creation for our catalog of many thousands of items. Our developers lean heavily on the query-parameter based parameterization in order to quickly build and support new transformation types as needed. We appreciate the clarity of both the API and documentation.

**What do you dislike about Cloudinary?**

As Cloudinary is an end-to-end solution, we would prefer to use particular components a la carte and forego others, such as the ability to skip the Cloudinary CDN and front everything in our own CDN.

**What problems is Cloudinary solving and how is that benefiting you?**

We primarily need Cloudinary to allow us to take a source image and run it through a large number of transformations in order to generate versions suitable for thumbnail, mobile display, e-mail sending, etc. We're most often using the compression, resizing, cropping, and filetype conversion features. We only use the API programmatically for all operation.

**Official Response from Eugene Musebe:**

> Thanks for the thoughtful review! We're glad Cloudinary's API and transformation tools are helping power your e-commerce experience at scale. We hear your feedback on modularity and CDN flexibility — it’s on our radar as we continue evolving the platform.



## Cloudinary Discussions
  - [Is Cloudinary free to use?](https://www.g2.com/discussions/is-cloudinary-free-to-use) - 1 comment
  - [What is RES Cloudinary?](https://www.g2.com/discussions/what-is-res-cloudinary) - 1 comment
  - [Is Cloudinary a database?](https://www.g2.com/discussions/is-cloudinary-a-database) - 1 comment
  - [What is Cloudinary used for?](https://www.g2.com/discussions/what-is-cloudinary-used-for) - 1 comment

- [View Cloudinary pricing details and edition comparison](https://www.g2.com/products/cloudinary/reviews?filters%5Bnps_score%5D%5B%5D=5&section=pricing&secure%5Bexpires_at%5D=2026-08-10+14%3A08%3A03+-0500&secure%5Bsession_id%5D=98ad1ffc-5370-4bc3-90f4-3a8125ead86b&secure%5Btoken%5D=7edf79a0bce394c6d18e8afb8bbc9f3c4c86e6633b0b0e80b875e8e4c548b4f7&format=llm_user)
## Cloudinary Integrations
  - [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews)
  - [Adobe Creative Cloud](https://www.g2.com/products/adobe-creative-cloud/reviews)
  - [Adobe InDesign](https://www.g2.com/products/adobe-indesign/reviews)
  - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)
  - [Akeneo PIM](https://www.g2.com/products/akeneo-pim/reviews)
  - [Braze](https://www.g2.com/products/braze/reviews)
  - [Builder.io](https://www.g2.com/products/builder-io/reviews)
  - [commercetools](https://www.g2.com/products/commercetools/reviews)
  - [Contentful](https://www.g2.com/products/contentful/reviews)
  - [Contentstack](https://www.g2.com/products/contentstack/reviews)
  - [CoreMedia](https://www.g2.com/products/coremedia/reviews)
  - [Figma](https://www.g2.com/products/figma/reviews)
  - [Google Workspace](https://www.g2.com/products/google-workspace/reviews)
  - [Highspot](https://www.g2.com/products/highspot/reviews)
  - [Magnolia](https://www.g2.com/products/magnolia/reviews)
  - [Neo4j Graph Database](https://www.g2.com/products/neo4j-graph-database/reviews)
  - [Netlify](https://www.g2.com/products/netlify/reviews)
  - [Next.js](https://www.g2.com/products/next-js/reviews)
  - [PHP-FPM](https://www.g2.com/products/php-fpm/reviews)
  - [Pi Datametrics](https://www.g2.com/products/pi-datametrics/reviews)
  - [Python](https://www.g2.com/products/python/reviews)
  - [React Native](https://www.g2.com/products/react-native/reviews)
  - [Retool](https://www.g2.com/products/retool/reviews)
  - [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews)
  - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [Salesforce Marketing Cloud Suite](https://www.g2.com/products/salesforce-marketing-cloud-suite/reviews)
  - [Salsify PXM](https://www.g2.com/products/salsify-pxm/reviews)
  - [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)
  - [Shopify Development](https://www.g2.com/products/shopify-development/reviews)
  - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews)
  - [Shopify Store Development](https://www.g2.com/products/shopify-store-development/reviews)
  - [Smint.io Portals](https://www.g2.com/products/smint-io-portals/reviews)
  - [Storyblok](https://www.g2.com/products/storyblok/reviews)
  - [Sylius](https://www.g2.com/products/sylius/reviews)
  - [Syndigo](https://www.g2.com/products/syndigo-syndigo/reviews)
  - [Webflow](https://www.g2.com/products/webflow/reviews)
  - [WordPress.org](https://www.g2.com/products/wordpress-org/reviews)
  - [WordPress VIP](https://www.g2.com/products/wordpress-vip/reviews)

## Cloudinary Features
**Additional Functionality**
- Metadata Management
- Version Control
- Collaboration Tools
- Rapid Creation
- Video Tagging
- Social Promotion
- Filtering
- Commenting/Notes
- Privacy Options
- Multi-Channel Marketing
- Mobile Screen Support
- Video Editing
- Live Streaming
- Inside the Video Search
- Brand Overlay
- Customizable Branding
- Presentation Streaming
- Alerts/Notifications
- Multimedia Support
- Real-Time Analytics
- Video Creation
- Content Library
- Screen Recording
- Closed Captions
- Image Library
- Website Analytics
- Video Archiving
- Video Support
- Customizable Templates
- Visual Analytics
- Drag & Drop
- Multi-Channel Distribution
- Workflow Management
- Access Controls/Permissions
- Engagement Tracking
- Multiple Format Support
- Labeling
- Social Media Integration
- API
- Single Sign On
- File Management
- Template Management
- Social Sharing
- Communication Management
- Tagging
- Search/Filter
- Generative AI
- SSL Security
- Video Streaming
- Reporting & Statistics
- Content Management
- AI Copilot
- Video Looping
- Video Management
- Activity Dashboard
- Reporting/Analytics
- Third-Party Integrations
- Bulk Uploading

**Interface and Performance**
- Import/Export
- Organizational Interface
- Search
- File Preview
- Analytics
- Reporting/Analytics

**Hosting**
- Video player
- Profile channel
- Live streaming

**API Features**
- Subtitles and Closed Captions
- Custom Video Player
- Live Simulcasting

**Technical Features**
- No-Code Integration
- Reporting and Analytics

**Generative AI**
- Photos/Images
- Generative AI

**Moderation - Content Moderation Tools**
- Text Moderation
- User Violation Enforcement
- Audio Moderation
- Image/Video Moderation

**Asset Management**
- File Types
- Metadata
- File Transformation
- Versioning
- Expiration
- Watermark
- Digital Rights Management
- Brand Guidelines

**Management**
- Video management
- Distribution
- Private upload
- Collaboration
- Multi-Channel Distribution
- Audio/video file upload
- SEO Management
- Metadata Management
- User Management

**Security and Compliance**
- Encryption
- Watermarking
- HIPAA Compliance
- GDPR Compliance

**Optimization Features**
- GIF Compression
- Lazy Loading

**Platform - Content Moderation Tools**
- Toxicity Detection
- Custom AI Model
- Analytics and Reporting
- Dashboard
- Customization

**Agentic AI - Photo Editing**
- Cross-system Integration

**Additional Functionality**
- File Conversion
- Image Editing
- Real Time Editing
- Social Sharing
- File Management
- Animations & Transitions
- Watermarking
- User Management
- Presentation Tools
- AI Copilot
- File Sharing
- Multiple Output Formats
- File Storage
- Customizable Templates
- Task Management
- Image Library
- Collaboration Tools
- Batch Processing
- Project Management
- API
- Content Sharing
- Content Import/Export
- Drag & Drop
- Pre-built Templates
- Preview Functionality
- Search/Filter
- Image Protection
- Media Management
- Alerts/Notifications
- Activity Dashboard

**Media Types**
- Video
- Audio
- Images

**Marketing**
- Monetization
- Engagement tools
- SEO
- Social sharing
- Collaboration Tools
- Video Monetization Tools
- File Sharing

**Content Delivery Network (CDN) Type**
- CDN Agnostic
- CDN Provider
- Third Party CDN

**Agentic AI - Content Moderation Tools**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration

**Additional Functionality**
- Search/Filter
- AI Copilot
- Commenting/Notes
- Content Publishing Options
- Reporting & Statistics
- Content Library
- Document Classification
- Drag & Drop

**Administration**
- Workflow Management
- User, Role, and Access Management
- Brand Portal
- Integration with Creative Software
- Integration with Marketing Software
- CMS Integration
- Document Management
- Content Management
- User Management
- Metadata Management
- Video Management
- File Management
- Configurable Workflow

**Insights**
- Analytics
- Third-Party Integrations

**Generative AI**
- AI Text-to-Image
- Generative AI

**Agentic AI - Digital Asset Management**
- Cross-system Integration

**Additional Functionality**
- Generative AI
- File Conversion
- Mobile App
- API
- Collaboration Tools
- Search/Filter
- Asset Sharing
- Automatic Transcription
- AI Copilot
- Asset Library
- Video Support
- File Transfer
- Asset Categorization
- Image Recognition
- Drag & Drop
- Customizable Templates
- Customizable Branding
- Tagging
- Watermarking
- Commenting/Notes
- Natural Language Processing
- Document Storage
- Access Controls/Permissions
- Version Control
- Image Library

**Platform**
- Content organization
- Video editing
- Analytics
- User engagement
- Integrations
- Live streaming
- Video Streaming

**Security**
- Encoding and transcoding
- Security and privacy

**Agentic AI - Video Hosting**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration

**Additional Functionality**
- Customizable CTAs
- Data Import/Export
- AI Copilot
- Content Library
- Multiple Format Support
- Screen Recording
- Customizable Branding
- Access Controls/Permissions
- Drag & Drop
- Activity Dashboard
- Privacy Options
- Video Creation
- Engagement Tracking
- Video Tagging
- Search/Filter
- Multi-Channel Marketing
- Role-Based Permissions

## Top Cloudinary Alternatives
  - [ImageKit](https://www.g2.com/products/imagekit/reviews) - 4.7/5.0 (298 reviews)
  - [Vimeo](https://www.g2.com/products/vimeo/reviews) - 4.3/5.0 (700 reviews)
  - [Bynder](https://www.g2.com/products/bynder/reviews) - 4.5/5.0 (1,143 reviews)

