---
title: Clootrack Reviews
meta_title: 'Clootrack Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 44 reviews by the users' company size, role or industry to
  find out how Clootrack works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 44
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Customer Service
  url: https://www.g2.com/categories/customer-service
---


# Clootrack Reviews
**Vendor:** Clootrack  
**Category:** [Feedback Analytics Software](https://www.g2.com/categories/feedback-analytics)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 44
## About Clootrack
Clootrack is an AI Super Agent that turns Voice of the Customer data into measurable business outcomes. It enables CX, product, consumer insights, marketing, and strategy teams to move from fragmented customer signals to clear, evidence-backed decisions. As survey response rates decline and feedback spreads across channels, Clootrack unifies first-party and third-party customer data into a single system. The platform analyzes 100% of customer interactions, including reviews, surveys, contact-center conversations, chat, and digital feedback, without relying on surveys alone. This delivers a complete and unbiased view of customer experience across journeys. Clootrack’s patented unsupervised thematic analysis surfaces hidden themes and experience drivers at scale without manual tagging. Goal-specific AI agents align insights directly to business KPIs to operationalize insights across outcomes such as NPS, churn, returns, product innovation speed, research efficiency, and contact-center performance. A reasoning layer explains what changed, why it changed, and where teams should act, with evidence. AI Decision Digest summarizes what matters, why it happened, and what to do next, with full traceability to source data. Organizations using Clootrack have reported: - 14–18% improvement in NPS - 9–18% reduction in e-commerce returns - Up to 35% reduction in churn - 3× faster product insights - 14× faster research execution - 10–15% reduction in contact-center AHT Clootrack delivers 98%+ analysis accuracy, supports 55+ languages, integrates with 1,000+ enterprise data sources, and is trusted by 150+ global enterprises across retail, SaaS, banking, healthcare, consulting, and private equity. The platform has processed 100+ billion customer feedback tokens using OpenAI infrastructure for real-world Voice of the Customer workloads.



## Clootrack Pros & Cons
**What users like:**

- Users commend Clootrack for its **advanced analytics capabilities** , transforming data into meaningful insights and trends. (4 reviews)
- Users value Clootrack&#39;s **flexible data analysis** , enabling custom insights and enhanced understanding of customer sentiment. (3 reviews)
- Users praise Clootrack for its **efficiency** in providing accurate insights that enhance decision-making processes. (3 reviews)
- Users appreciate the **helpful support team** at Clootrack, consistently eager to assist and provide customized solutions. (3 reviews)
- Users highlight the **flexible insights analysis** of Clootrack, enhancing data collations and improving reporting quality significantly. (3 reviews)
- Users value the **flexibility in insights generation** , enjoying custom analyses and a comprehensive view of customer interactions. (3 reviews)
- Product Improvement (3 reviews)
- Analytics (2 reviews)
- Competitor Analysis (2 reviews)
- Customization (2 reviews)

**What users dislike:**

- Users find **dashboard readability issues** due to excessive detail, complicating their ability to meet tight deadlines. (2 reviews)
- Users experience significant **delay issues** with Clootrack, impacting timely insights and potential problem resolution. (2 reviews)
- Users note that some **visualization dashboards lack clarity** and suggest improvements for better customization and data export. (2 reviews)
- Users note the need for **improved AI tools** as current insights can be inaccurate for effective analysis. (1 reviews)
- Users note potential improvements in **AI tools for insights** , seeking better customization and export options for data analysis. (1 reviews)
- Complex Layout (1 reviews)
- Dashboard Usability (1 reviews)
- Data Limitations (1 reviews)
- Design Limitations (1 reviews)
- Exporting Limitations (1 reviews)

## Clootrack Reviews
  ### 1. Deep insights but timelines can be an issue

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 28, 2025

**What do you like best about Clootrack?**

The team is very flexible in terms of the data and insights we can get. Able to collate across multiple sources and build out custom analyses.
Dashboard is comprehensive.

**What do you dislike about Clootrack?**

Timelines can be an issue if you have short deadlines. The dashboard can be a bit hard to read due to high amounts of detail.

**What problems is Clootrack solving and how is that benefiting you?**

It helps you synthesize large amounts of data and draw up quick comparisons between brands. Several metrics can be analyzed, giving you very deep insights.

  ### 2. Accommodating Tech Partners

**Rating:** 4.0/5.0 stars

**Reviewed by:** Justin G. | Director, Product Management & Growth, Enterprise (> 1000 emp.)

**Reviewed Date:** October 15, 2024

**What do you like best about Clootrack?**

I like the team at Clootrack were always eager to go above and beyond to handle our team's custom product request, even if they may have been edge cases. Clootrack is a super friendly team and led by a great group of people.

**What do you dislike about Clootrack?**

Clootrack offers so much, in terms of analytics, the UX may be cleaner if they streamlined their offering.

**What problems is Clootrack solving and how is that benefiting you?**

Clootrack was used to summarize qualitative data, which is a labor intensive and time-consuming process.  We also used Clootrack to analyze product rating data to complement our brand health reporting.

  ### 3. Best analytics platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Suyog  C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2024

**What do you like best about Clootrack?**

The quality and accuracy of the analysis much better tha other tools

**What do you dislike about Clootrack?**

Processing time comparatively higher than other

**What problems is Clootrack solving and how is that benefiting you?**

Its a customer experience and sentiment analysis platform which helps to understand improve customer experinece. It help us to make data driven decisions

  ### 4. Best sentiment analyser

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Textiles | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2024

**What do you like best about Clootrack?**

The sentiment analysis is very accurate.

**What do you dislike about Clootrack?**

Eventhough its accurate, analysis on large data is time consuming

**What problems is Clootrack solving and how is that benefiting you?**

Clootrack helps to study customer feedback and understand the area to improve

  ### 5. Useful tool to understand consumer sentiments

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Enterprise (> 1000 emp.)

**Reviewed Date:** June 28, 2021

**What do you like best about Clootrack?**

Unique analysis not obtainable elsewhere. Actionable points to a certain extent

**What do you dislike about Clootrack?**

Room for improvement:
1. Listing of all product categories
2. Adding filters for price, capacity, wattage and any other relevant filters for each product category
3. Improving UI/ UX

**What problems is Clootrack solving and how is that benefiting you?**

Analysing consumer sentiments for specific products and categories; identifying what attributes matter most and how to market specific products

  ### 6. Quick response in public service use case

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Public Policy | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 06, 2021

**What do you like best about Clootrack?**

1. Quick response to evolving needs
2. Ability to customize
3. Strong visibility of underlying data

**What do you dislike about Clootrack?**

Visualizations could be improved upon. Geo-attribution at higher granularity.

**What problems is Clootrack solving and how is that benefiting you?**

Understanding of customer sentiments and drivers for a public awareness campaign. This allowed us to pinpoint the key barriers we should be addressing.

  ### 7. Good experience with Clootrack Team

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Enterprise (> 1000 emp.)

**Reviewed Date:** November 25, 2020

**What do you like best about Clootrack?**

Quick Speed of the Analysis,
User Friendly Dashboard interphase, 
Dedication of the team, 
Eagerness to improve
Transparency in Analysis

**What do you dislike about Clootrack?**

Need to budget more time for rational and common sesical checks on the Bulk Data.

**What problems is Clootrack solving and how is that benefiting you?**

NA

  ### 8. Clootrack helps plug gaps which Social Media Listening & Analytical tools leave

**Rating:** 4.0/5.0 stars

**Reviewed by:** Yusuf B. | Senior Group Head - Analytics, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 24, 2020

**What do you like best about Clootrack?**

When it comes to industry reports, the biggest challenge is where to start? what attributes to look at for own brand and competition. Clootrack helps identify exactly these gaps and in a scientific manner.
We used Clootrack for one of our Motorsport client, where we struggled at identifying the key attributes/drivers of the sport. With the help of Clootrack we were able to identify these attributes/drivers.

**What do you dislike about Clootrack?**

Not dislike, but potential for Clootrack exists to integrate with major listening/analytics tool

**Recommendations to others considering Clootrack:**

great tool  for identifying the unknown and the team is super helpful.

**What problems is Clootrack solving and how is that benefiting you?**

Plugging gaps that are left by listening/analytics tool

  ### 9. Convenient, Thoughtful and Quick

**Rating:** 4.0/5.0 stars

**Reviewed by:** Samdish C. | Manager - Group Corporate Brand, Enterprise (> 1000 emp.)

**Reviewed Date:** December 19, 2019

**What do you like best about Clootrack?**

The best thing is their algorithm where they are able to take intensity of emotion into account while analyzing online conversations.

**What do you dislike about Clootrack?**

Clootrack has all the capability but needs to think from the shoes of marketeers rather than thinking as data scientists.

**Recommendations to others considering Clootrack:**

If you are looking at alternative ways to market research then Clootrack is the right partner.

**What problems is Clootrack solving and how is that benefiting you?**

We have used it to measure brand associations through online conversations.

  ### 10. An insight into Consumer Experience

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.)

**Reviewed Date:** December 13, 2019

**What do you like best about Clootrack?**

Segment driver insights
Competitor highlights

**What do you dislike about Clootrack?**

Please try to make the dashboard and reports a bit more vibrant or modify infographics / graphs etc.

**What problems is Clootrack solving and how is that benefiting you?**

Understanding what customers say about product / brand

  ### 11. Did a POC with Clootrack for Customer Sentiment analysis.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Enterprise (> 1000 emp.)

**Reviewed Date:** December 14, 2019

**What do you like best about Clootrack?**

Clootrack team is very responsive and capable to deliver things on time. We wanted to do a POC to understand customer sentiment analysis for our B2C customers in Adani Electricity and Clootrack successfully achieved this task in very  stringent timeline. They are highly professional in their work.

**What do you dislike about Clootrack?**

The solution delivered by Clootrack could be further improved by making the result realtime. But this is nice to have feature and not mandatory.

**What problems is Clootrack solving and how is that benefiting you?**

We wanted to do a POC to understand customer sentiment analysis for our B2C customers in Adani Electricity and Clootrack successfully achieved this task in very  stringent timeline.


## Clootrack Discussions
  - [What is Clootrack used for?](https://www.g2.com/discussions/what-is-clootrack-used-for)

- [View Clootrack pricing details and edition comparison](https://www.g2.com/products/clootrack/reviews?filters%5Bnps_score%5D%5B%5D=4&section=pricing&secure%5Bexpires_at%5D=2026-08-13+19%3A07%3A48+-0500&secure%5Bsession_id%5D=278ee67e-4e56-42c4-a675-b6d9cc5dc7de&secure%5Btoken%5D=720c1979f71570522496322ceb8ff443406134d9b733c1d9a804593924d241bf&format=llm_user)

## Clootrack Features
**Reports**
- Reports Interface
- Steps to Answer
- Graphs and Charts
- Dashboards
- Customizable Reports
- Marketing Reports
- Sales Reports
- Activity Dashboard
- Interactive Reports
- Customizable Reports
- Customizable Reports
- Activity Dashboard
- Customizable Dashboard

**User Response Methods**
- Survey
- Video Snippets
- Video Interview
- Photo Submission
- Text/Notes
- Commenting/Notes

**Platform Basics**
- Centralized Platform
- Web Tracking
- Activity Tracking
- Keyword Tracking
- Engagement Tracking

**Data Preparation**
- Connectors
- Data Governance

**Data collection**
- Natural Language Processing (NLP)
- Data Sources
- Custom Research Sources
- Lead Enrichment
- Advanced Data Collection

**Feedback Management**
- Custom Reports and Dashboards

**Setup**
- Integration
- Maintenance
- No-Code
- Third-Party Integrations

**Brand Signals**
- Comparison
- AI
- Brand Health

**Agentic AI - Competitive Intelligence**
- Autonomous Task Execution

**Participant Selection**
- In-App
- In-Store
- On-Site
- Recruitment Pool
- Single Sign On

**Platform Data**
- Product Details
- Customer Feedback & Reviews
- Channel Acquisition

**Data Modeling and Blending**
- Data Querying
- Data Filtering
- Data Blending
- Data Capture and Transfer

**Segment Trending**
- Web
- Social
- Benchmarks
- Finance 

**Feedback Analysis**
- Thematic Analysis
- Sentiment Analysis
- NPS/CSAT Scoring

**Data**
- Security
- Data Visualization
- Real-Time Data
- Visual Analytics

**Brand Analytics**
- Trend Analysis
- Tracking

**Insights**
- Analytics
- Collaboration
- Sorting
- Visual Analytics

**Platform Content **
- Battlecards

**Analysis**
- Custom Dashboards
- Reports
- Integrations

**Feedback Sources**
- Online Reviews
- Surveys
- Social Media
- Customer Service Channels

**Analysis**
- Automation
- Named entity recognition
- Keyphrase Extraction
- Topic Analysis
- Sentiment Analysis
- Language Identification
- Syntax/Part of Speech Parsing
- Multi-Language
- Trend Analysis
- Text Analysis
- Qualitative Comparative Analysis
- Statistical Analysis
- User Research Analysis
- Ad hoc Analysis
- Quantitative Analysis

**Generative AI**
- AI Text Generation
- AI Text Summarization
- Generative AI

**Platform Reporting**
- Customizable Dashboard
- Benchmark Reporting
- Multiple Data Sources
- Web Traffic Reporting

**Platform**
- Search
- User, Role, And Access Management
- Mobile User Support
- Alerts
- Collaboration
- Compliance

**Customization**
- Pre-Built Parameterization
- Custom Extension
- Compositionality

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Generative AI**
- AI Text Summarization
- Generative AI

**Agentic AI - Analytics Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- Third-Party Integrations

**Additional Functionality**
- Real-Time Data
- Monitoring
- Campaign Analytics
- Customizable Reports
- Customer Profiles
- Campaign Management
- Generative AI
- Mobile Alerts
- Trend Analysis
- Data Visualization
- Forecasting
- Benchmarking
- Search/Filter
- AI Copilot
- Customer Segmentation
- Real Time Comparisons
- Website Monitoring
- Tagging
- Data Import/Export
- SEO Management
- Performance Metrics
- Reporting/Analytics
- Social Media Integration
- Third-Party Integrations
- Competitive Analysis
- Customizable Templates
- API
- Social Media Monitoring
- Real-Time Analytics
- Alerts/Notifications
- Sentiment Analysis
- Cost Analysis
- Custom Pricing Rules
- Discount Management
- Profitability Analysis
- Repricing engine
- Scenario Planning
- Dynamic Pricing
- Strategic Planning
- Multi-Currency
- Market Data Analysis
- Product Data Management
- Pricing Analytics
- Product Catalog
- Promotions Management
- Price List Management
- Automatic Adjustments
- Predictive Pricing Models
- Competitor Monitoring

**Additional Functionality**
- User Journeys
- Usability Testing
- Engagement Tracking
- For Mobile
- A/B Testing
- Search/Filter
- AI Copilot
- Data Visualization
- API
- Drag & Drop
- Unmoderated Testing
- Screen Activity Recording
- Behavior Tracking
- Software Testing Management
- Performance Metrics
- Customizable Questions
- Heatmaps
- Prototype Creation
- Activity Dashboard
- Customer Segmentation
- Data Import/Export
- Trend Analysis
- User Research Analysis
- Monitoring
- Third-Party Integrations
- For Websites
- Issue Tracking
- Collaboration Tools
- Surveys & Feedback
- Customizable Branding
- User Management
- Customizable Templates
- Design Management
- Multi-Language
- Real-Time Data
- Project Management
- Customizable Fields
- Moderated Usability Testing
- Quantitative Metrics
- Alerts/Notifications
- Categorization/Grouping
- Tagging
- Conversion Rate Optimization
- Reporting & Statistics
- Video recording/Transcriptions
- Customizable Categories
- Annotations
- Performance Testing
- Benchmarking
- Question Library
- Customizable Reports
- Projections
- Survey/Poll Management
- Assessment Management
- Activity Tracking
- Video Support
- Demographic Data
- Customer Experience Management
- Workflow Management
- Geotargeting
- Access Controls/Permissions
- Email Reminders
- Audience Targeting

**Self Service **
- Calculated Fields
- Data Column Filtering
- Data Discovery
- Search
- Collaboration / Workflow
- Automodeling
- Natural Language Search
- Visual Discovery
- Data Blending
- Data Blending

**Generative AI**
- AI Text Generation
- AI Text Summarization
- Generative AI

**Agentic AI - Market Intelligence**
- Cross-system Integration
- Proactive Assistance

**Deployment & Integration - Analytics Platforms**
- No-code Dashboard Builder
- Report Scheduling and Automation
- Embedded Analytics and White-labeling
- Data Source Connectivity
- Multiple Data Sources
- Query Builder

**Additional Functionality**
- Monitoring
- Activity Tracking
- Data Collection
- Access Controls/Permissions
- Predictive Analytics
- Computer Assisted Coding
- Activity Dashboard
- Real-Time Analytics
- AI Copilot
- Reporting & Statistics
- Data Import/Export
- Mixed Methods Research
- Website Analytics
- Multimedia Support
- Media Analytics
- Categorization/Grouping
- Data Storage Management
- Feedback Management
- Tagging
- Collaboration Tools
- Single Sign On
- Drag & Drop
- Annotations
- Customizable Branding
- Data Coding
- Multiple Data Sources
- API
- Search/Filter
- Customizable Reports

**Advanced Analytics**
- Data Visualization
- Big Data Services
- Real-Time Analytics
- Reporting/Analytics
- Real-Time Analytics
- Reporting/Analytics
- Visual Analytics

**Performance & Scalability - Analytics Platforms**
- Large data handling and Query Speed
- Concurrent User Support
- Database Support

**Advanced Analytics & Modeling - Analytics Platforms**
- Data Modeling and Governance
- Notebook and Script Integration
- Built-in Predictive and Statistical Models

**Agentic AI Capabilities - Analytics Platforms**
- Auto-generated Insights and Narratives
- Natural Language Queries
- Proactive KPI Monitoring and Alerts
- AI Agents for Analytical Follow-ups

**Personalized Intelligence - Analytics Platforms**
- Behavioral Learning for Contextual Query Refinement
- Role-based Insight Personalization
- Conversational and Prompt-based Analytics
- Ad hoc Query
- Visual Analytics

**Building Reports**
- Data Transformation
- Data Modeling
- Integration APIs
- Real-Time Data
- Real-Time Data
- Third-Party Integrations
- Third-Party Integrations

**Additional Functionality**
- Drag & Drop
- Secure Data Storage
- Data Import/Export
- Customizable Branding
- Dashboard Creation
- Access Controls/Permissions
- Real-Time Reporting
- Metadata Management
- Forecasting
- Data Storage Management
- Ad hoc Analysis
- Ad hoc Reporting
- Data Migration
- AI Copilot
- Self Service Data Preparation
- Search/Filter
- Data Mapping
- Monitoring
- Sentiment Analysis
- User Management
- Sales Trend Analysis
- Charting
- Reporting & Statistics
- Performance Metrics
- Alerts/Notifications
- Data Extraction
- Widgets
- Storytelling
- Trend Analysis
- Collaboration Tools
- Financing Management
- Self-service Analytics
- KPI Monitoring
- Dashboard
- API
- Data Integration
- Scorecards
- Data Management
- Task Management
- Progress Tracking
- Data Connectors
- Data Visualization
- Profitability Analysis
- Project Tracking
- Strategic Planning
- Goal Setting/Tracking
- Publishing/Sharing
- Predictive Analytics
- Real-Time Monitoring
- Templates
- Mobile Access
- Customizable Templates
- Workflow Management
- Financial Reporting
- Audit Management
- OLAP
- Single Sign On
- Data Synchronization

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