Verified User in Broadcast Media
AB
Verified User in Broadcast Media
Enterprise (> 1000 emp.)
"Powerful hub for data, reporting and insights"
5/5
What do you like best about Clarisights?

Our business has many marketing channels, operates across more than 40 countries, and it's both web and app.

Clarisights combines and joins all marketing data very granularly, enabling effective data exploration.

We create our dashboards, metrics, views, breakdowns, etc.

My entire team uses Clarisights (mostly daily).

My team used to spend significant time preparing weekly business reviews, answering ad-hoc questions, etc. With Clarisights, all of this is gone. And marketers can use data much faster.

Clarisights also streamlines collaboration with external agencies and partners. Everyone looks at the same data and KPIs. And we can manage access and rights accordingly.

The platform is straightforward to use and facilitates collaboration across our global and local teams.

Customer Success proactively shares best practices from other teams. Recently they shared how most teams are applying Incrementality for daily optimization, which has been very helpful. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Hard to pinpoint anything - the tool is always improving. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Enterprise (> 1000 emp.)
"Great platform for campaign optimization and creative performance analysis"
5/5
What do you like best about Clarisights?

We use multiple paid social channels - Meta, TikTok, Snapchat, Pinterest, Twitter, etc - and have our internal attribution data and incrementality coefficients.

Before Clarisights, we struggled with multiple spreadsheets and numbers not matching across teams.

The best thing about Clarisights is having all the data in one place and being able to create reports independently. It’s simple to use while enabling sophisticated iterations and analysis.

It's also helpful to shift budgets across channels and markets quickly.

It's a very unique platform for creative performance analysis. With Clarisights, we're able to group all our creatives into segments and uncover which hooks and concepts work best.

I use the platform daily, like most of our team. We also run our weekly and monthly reviews on the platform. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

The Customer Success Manager listens to our feedback. The tool is always involving and improving. Review collected by and hosted on G2.com.

Verified User in Consumer Services
UC
Verified User in Consumer Services
Enterprise (> 1000 emp.)
"Effective self-service for marketing"
5/5
What do you like best about Clarisights?

Our reporting situation has improved significantly with Clarisights.

We were receiving a lot of Jira tickets from the performance marketing team for new dashboards, metrics, etc. And Slack messages with quick questions.

Marketers were creating and maintaining many spreadsheets for more operational analysis and reporting.

When the marketing team introduced Clarisights, I was skeptical about how it could help us given how much time and effort we invested in Looker. It turned out very well, as Clarisights also takes care of the ETL side and has all relevant metrics already modeled.

We still use Looker for company-wide reporting, while Clarisights covers the operational reporting for marketing.

Data from Clarisights is sent to Snowflake for consistency with our C-level Looker reporting. It’s also used for attribution, MMM, etc.

The setup was very smooth. The Clarisights team took care of everything. We just shared a S3 bucket with our internal attribution data. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Data is sometimes slightly delayed because of API changes but we were facing the same issue before Clarisights. Review collected by and hosted on G2.com.

Response from Marketing Team of Clarisights

Thank you for your review! We're glad to hear that Clarisights has significantly improved your reporting situation, enabling you to get insights quickly, and allowing your team to focus on marketing measurement, attribution, and automation instead of Jira tickets and pipeline management.

Adam M.
AM
Adam M.
Enterprise (> 1000 emp.)
"Reliable Pipelines and focus on strategic work instead of on-call"
5/5
What do you like best about Clarisights?

Since we launched Clarisight, my team of data scientist and engieers has more time to focus on strategic work and dealing with predictive marketing measurement instead of being on-call all the time trying to solve ever-failing connectors to the 20+ marketing channels we operate with. Clarisight lifted that weight from our shoulders making us able to deal with strategic projects, to keep our stakeholders more statisfied and also to decrease burn-out in the team. With Clarisight, we are also able to sync back Google Analytics 4 data or modelled data like multi-touch attribution or MMM, so it can provide a complete picture of the digital marketing efforts and beyond. The Clarisight team is approachable and highly responsive, so we can work together as strategic partners in the endevour of making our business flourish. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

If you follow a centralised data warehouse approach and also use a central reporting tool like Looker or Tableu, you need to make sure to fetch data from Clarisight in the right way to your warehouse that is an additional step. Review collected by and hosted on G2.com.

Response from Marketing Team of Clarisights

Adam,

Thank you for your review! We're thrilled to hear that Clarisights has enabled your data science team to focus on strategic initiatives rather than maintaining connectors. It’s great to know that our platform has made your marketing analysis more efficient and impactful.

Verified User in Apparel & Fashion
UA
Verified User in Apparel & Fashion
Mid-Market (51-1000 emp.)
"A robust dashboarding tool"
5/5
What do you like best about Clarisights?

- The interface is highly user-friendly and easy to adopt.

- The data-blending capability is particularly valuable, allowing me to view key metrics from multiple sources in one place without manual data processing.

- Creating custom dimensions is seamless, making it simple to tailor dashboards to specific business needs.

- Clarisights integrates with nearly every channel, along with easy connections to data hosted in Google Sheets.

- Their support team is quick and super efficient. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

For our search advertising efforts, search term-level data is still unavailable, limiting our ability to gain deeper insights. We are also hoping to bring Custom Label data into the tool to analyze shopping ad performance at a more granular level. Review collected by and hosted on G2.com.

Verified User in Financial Services
EF
Verified User in Financial Services
Enterprise (> 1000 emp.)
"Amazing analytics platform for digital marketing"
5/5
What do you like best about Clarisights?

Clarisights democratizes access to data and insights for our digital marketing team.

Before Clarisights, marketers couldn't explore our Tableau dashboards.

We depended on the BI team for any change, making it hard to test new stuff and iterate.

And the different channel teams were operating in silos.

With Clarisights, we have a single source of truth, where marketers can easily explore data.

The platform is used daily by all of our teams (paid search, affiliate, paid social, SEO, App, CRM, etc).

Clarisights gives us agility and flexibility.

For instance, we constantly test new channels. With Clarisights, we have best-in-class reports for any new channel available in 2-3 days. Without any support from BI/data.

Unlike all BI projects I experienced in the past, setting up Clarisights was quick and easy.

The Clarisights team has experience and understands the common challenges well. My team only had to connect ad channels and share some existing reports, and then we had reports ready within a week. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

I can't think of anything specific. The Customer Success Manager is very helpful. The platform is constantly evolving. Review collected by and hosted on G2.com.

Cindy L.
CL
Cindy L.
Senior Performance Marketing Manager
Enterprise (> 1000 emp.)
"Marketing analytics platform designed for performance marketers"
5/5
What do you like best about Clarisights?

My company is currently active in almost 30 markets and we use Clarisights as the main single source of truth across all channels for data monitoring. It provides a single interface to analyze and visualize complex marketing data.

As a company with high marketing budgets and high complexity in operations, it is highly beneficial to work with Clarisights. The software enables us to make fast decisions, confidently shift budgets, and get an overview cross-channel.

I use the tool daily and can highly recommend Clarisights to companies that want to get real marketing insights and excellence in their marketing activities.

The team at Clarisight is also a pleasure to work with! Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Nothing to add. The team is constantly working on product improvement. Review collected by and hosted on G2.com.

Response from Marketing Team of Clarisights

Thank you for sharing your positive experience with us.

Clarisights is particularly suited to high-level complexity and we are pleased to hear that you use it daily, enabling you to make quick decisions, confidentially shift budgets, and get a cross-channel overview.

We appreciate your feedback and are committed to continuously improving our product.

Noya from Clarisights

Verified User in Banking
UB
Verified User in Banking
Enterprise (> 1000 emp.)
"Amazing analytics platform for digital marketing"
5/5
What do you like best about Clarisights?

I lead paid social at a large e-commerce company operating in over 50 countries with a complex channel mix and a 9-figure marketing budget.

Before Clarisights, we used using Looker, Funnel.io and a lot of Gsheets.

With Clarisigths, it’s very easy to create new reports/dashboards, add/edit filters, metrics, etc.

We run our weekly business reviews in Clarisights and take notes directly on the platform. Any new question or hypothesis is answered in the meeting itself since we can easily explore the data without manual spreadsheets or BI support.

Clarisights allows us to see granular GA, platform, and internal attribution data together. Also incrementality coefficient and contribution margin metrics.

The creative reporting capabilities enable us to group creative concepts and understand what’s working across channels. We can also see the creative next to dashboards and key figures, which is very helpful. This has been fundamental in our creative excellence initiative.

All digital marketers use Clarisights for everything reporting and analytics.

All of this was not possible before Clarisights. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Nothing to point out. The customer support is exceptional. We have a dedicated customer success manager and a joint Slack channel.

At this point, Clarisights feels like an extension of our digital marketing team. Review collected by and hosted on G2.com.

Verified User in Online Media
UO
Verified User in Online Media
Enterprise (> 1000 emp.)
"Great analytics platform for performance marketers"
5/5
What do you like best about Clarisights?

25+ marketers use the platform daily for insights — channel managers, local marketers, creative strategists, etc.

It covers all our use cases - monitoring, budget pacing, campaign optimization, creative analysis, etc. It's also used by external agencies and partners.

The marketing analytics team uses the data pipelines for applications like MMM.

Unlike Tableau or Power BI (which I've used in the past), Clarisights is designed for marketers.

It's very intuitive and easy to use.

The setup was straightforward. Integrating channels, GA, and MMP only took a few clicks.

After connecting the ad accounts and sharing reports with the Clarisights team, we kicked off within a week.

We didn't need support from the data team.

The Customer Success team is great. They shared some great report/dashboard templates from other companies.

We have a joint Slack channel and they respond quite fast. They also share new product updates, best practices, and tips. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

There is nothing to point out - the platform and customer support have exceeded our expectations! Review collected by and hosted on G2.com.

Verified User in Consumer Services
UC
Verified User in Consumer Services
Enterprise (> 1000 emp.)
"Truely built for performance marketers' day-to-day"
5/5
What do you like best about Clarisights?

My team and I use Clarisights on a day-to-day basis for all budget steering and campaign optimizations across multiple markets. It combines all our ad channel, internal attribution, contribution margin and incrementality data across all reports.

Previously, we had dashboards with campaign-level data . For all deep dives and granular optimizations, we had to update manual Gsheets or rely on platform data. With Clarisights, I can now build my own granular reports quickly.

This is especially helpful to quickly check how tests and launches of channels, campaigns and products perform.

Also, their support team is very responsive and helps us with sharing best practices. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

It could need a few new features, but most of them were already added to our next quartly roadmap. Review collected by and hosted on G2.com.