Verified User in Consumer Services
UC
Verified User in Consumer Services
Enterprise (> 1000 emp.)
"Best platform for everything marketing analytics - monitoring, steering and deep dives"
5/5
What do you like best about Clarisights?

Clarisights enables my team to iterate and move fast, without dependencies on our data team.

Before Clarisights, we were using the typical setup of Fivetran for data ingestion and Looker for visualization. We managed to build our reporting down to ad level in a couple of years, but it didn’t really work out for us.

Looker dashboards were not flexible enough, so marketers were often downloading data into spreadsheets. They also became very slow when we started ingesting all granular data. Lastly, any new metric, visualization or breakdown required data team support, often taking weeks. This bottleneck was preventing our ability to iterate and test quickly.

With Clarisights this was all resolved in a matter of weeks. Their team took care of all the setup and onboarding. All marketers switched to Clarisights within 2-3 weeks.

The impact has been very significant. Marketers can build their own dashboards and reports to iterate quickly and test a lot.

The marketing analytics team is now fully dedicated to improving our MMM, Incrementality, Attribution Model and CLV forecasting model vs updating dashboards.

I just regret not adopting Clarisights earlier Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Not applicable. Their CSMs are very knowledgeable and feel like an extension of our team. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Enterprise (> 1000 emp.)
"Monitoring, operational reporting, creative optimization and collaboration: all-in-one"
5/5
What do you like best about Clarisights?

We were using a bunch of different tools for reporting and collaboration

- Tableau for campaign-level monitoring and access to internal attribution

- Smartly for more operational reporting and creative optimization insights

- Spreadsheets for pacing, weekly business reviews and contribution margin calculations

- Confluence for collaboration with local markets

My paid social team was spending significant time on manual reporting and pulling together numbers from multiple sources. Testing new hypotheses was very time consuming and hard.

Collaborating with other teams involved manual work.

Clarisights solves all of this. We now have a single analytics platform that covers all our use cases and needs.

Testing something is really easy and fast. We can build our own views, pull any metric and dimension we want. All in a single place. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Ad previews for creative reporting were missing for 1 channel - this has just been resolved now. Overall it’s been great! Our CSM is very helpful and shares best practices from other advanced teams. Review collected by and hosted on G2.com.

Verified User in Education Management
EE
Verified User in Education Management
Enterprise (> 1000 emp.)
"Democratizing access to data and insights"
5/5
What do you like best about Clarisights?

It’s my 2nd time bringing Clarisights into my marketing org.

I’ve seen first-hand how Clarisights changed how we used to steer marketing at my previous company.

When I joined my current company, I saw the same challenges we had before starting to use Clarisights:

- Data and metrics spread across Tableau/Looker, Data Studio, ad platforms, spreadsheets, etc

- Running new tests and exploring new hypotheses requires manual data preparation

- Limited flexibility to explore data on Tableau/Looker

Ultimately, Clarisights enables marketers to test a lot and iterate very fast.

Creating a dashboard to answer any question or test any hypothesis takes a minute and it’s very easy for any marketer.

It's used daily by most marketers in our team.

This way our team can move fast vs waiting for data team support or manually running analysis on spreadsheets.

Getting started with Clarisights is also very easy. We were up and running in 2 weeks. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Nothing comes to my mind - the experience has been very positive.

The customer success team is very knowledgeable and proactive on sharing best practices and use cases from other companies. It’s a real partnership. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Enterprise (> 1000 emp.)
"Easy data exploration at scale"
5/5
What do you like best about Clarisights?

I manage a significant paid search budget at a global e-commerce company.

Before Clarisights, we were using Tableau for monitoring and we had built spreadsheets and scripts for deep dives like keyword analysis or pacing. We also had some Data Studio dashboards.

We were quite limited on some sophisticated analysis and all this manual reporting was taking time away from testing and campaign optimization work.

With Clarisights, we can easily explore data, accelerating time to insight.

It has become our single source of truth, replacing Tableau, spreadsheets, and Looker Studio dashboards.

Testing has become really fast and easy - thus we can test more and iterate faster.

In addition, Clarisights enables new insights for optimization, such as:

-Auction insights

-SEM-SEO Keyword cannibalization

-Etc

The Clarisights team is very knowledgeable and has shared valuable best practices from other advanced paid search teams. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Clarisights has been a game-changer. Of course, it takes 2 or 3 workshop sessions to start fully using the platform. That said, we saw significant value within the first month. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Enterprise (> 1000 emp.)
"Better, faster decisions for performance marketers"
5/5
What do you like best about Clarisights?

We're a global marketplace with a 9-figure marketing yearly budget.

I lead all our global performance marketing efforts.

Within my performance marketing team, I want to ensure 1) decision quality and 2) testing culture.

Marketers should be testing a lot, iterating fast, based on the right metrics.

Clarisights enables this perfectly.

Before Clarisights, we struggled with various setups - Thoughtspot, Tableau, Looker + Fivetran and Funnel. Was not really enough, with marketers downloading data into spreadsheets, building ad-hoc data studio reports, etc - affecting both decision quality and testing culture.

Clarisights works as our single source of truth for everything marketing reporting and data.

Marketers can easily explore data and test hypotheses, being able to test more, faster. All this while looking at the right metrics and data.

Big plus: The Clarisights team has been a great overall partner.

The onboarding and pilot process was amazing. They are very knowledgeable and really care about us succeeding Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

So far the experience with Clarisights has been very positive. Bear in mind that onboarding to Clarisights requires 2 working sessions with each team, which is normal for a tool that will be used daily/weekly.

For us, these workshops worked like marketing audits. The Clarisights experts shared best practices from other companies, which was tremendously valuable. We immediately uncovered performance gaps and opportunities within each channel. Review collected by and hosted on G2.com.

Verified User in Entertainment
UE
Verified User in Entertainment
Enterprise (> 1000 emp.)
"The Future of Self-Service BI for Marketing Data"
5/5
What do you like best about Clarisights?

Clarisights is the future self-service BI for marketing data. not only from the marketing side of the coin but also from the data engineer one.

I've been using Clarisigths since several years already and I truly believe that is a game changer in the industry. When it comes to marketing data, it gets a bit complex because of the variety of data that you need to build pipelines for and harmonize. You are dependent on external apis and changes, such that it can be overwhleming for internal data engineers to manage them and keep the pace.

Clarisights takes this pain away and due to their focus on performance marketing they do a great job, instead of trying to solve problems for many industries at once. Due to the nature of marketing data in the majority of times, the IT teams struggle to understand the nuances and struggle to deliver agile and flexible systems for the marketing teams. IT teams sometimes understimate the real effort and ressources to bulid this solutions inhouse and with Clarisights lots of data engineer dollars are saved.

From the marketing perspecive, it gives the team a real sense of self-service and independence that is hard to match by other tools like Tableau or Looker. Here is where clarisights truly delivers. Due to their focus on this area, their expertise is high-valuable. It's easy use gives marketers the flexibility and agilty they need to manage and optimize their ccampaigns. In the ad world, you just need to react fast and for this you need to be able to analyse quick and, for example, quickly change your ouwn custom dimensions or metrics or add new sources from a google sheet. Here Clarisights shines.

In concluison given the fact that Clarisights is a reporting tool with a strong focus on marketing perfrmance, they shine in both the data engineering needs of the marketing teams as well as their agile needs to react fast to the markets and increase ROAS/ROI. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

No platform is perfect but Clarisights has nailed the use case for performance marketing, which is constantly evolving. The are focusing on high business value new features based on customer needs... this is the right way to go Review collected by and hosted on G2.com.

Verified User in Consumer Services
UC
Verified User in Consumer Services
Enterprise (> 1000 emp.)
"Great end-to-end solution for advanced teams"
5/5
What do you like best about Clarisights?

It allows me to build my own ad-hoc analyses, without having to ask the data team for support. You don't need to know how to code, as everything is accessible in a easy to use interface.

It's also very powerful - while our Tableau dashboards were often slow, Clarisights loads all reports in a matter of seconds. This makes is easy to compile weekly reviews and reports for management.

Their support team is also quick to respond and often helps us out with best practices. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Not much to say here, only takes some time to learn and understand all functionalities Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Verified User in Financial Services
Enterprise (> 1000 emp.)
"Best ETL and reporting platform for performance marketing"
5/5
What do you like best about Clarisights?

So far the best marketing analytics platform I've seen.

Our dashboards and reports were not enough for our performance marketing team. They constantly asked for more dashboards and new ways to look at data, channels, metrics, etc.

Marketers were building their spreadsheets for some analyses.

My marketing analytics team was drowning in requests and could not focus on big priorities - Attribution, MMM, and Incrementality.

The situation has completely changed with Clarisights.

Marketers are much happier with Clarisights.

And my team has more time for our big projects.

Transitioning from our previous setup (Funnel + Tableau) was very smooth.

Clarisights connects directly to the ad channels. Blending and joining channels, GA, Internal attribution, and internal data (COGS, budgets, and targets) is automatic and out of the box.

We shared our main reports and dashboards upfront, and the Clarisights team replicated them within one week. On top of that, they built additional reports for more granular use cases (such as creative, quality score, keyword) that marketers found very helpful Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Some documentation could be better. That being said, the customer success manager completely makes up for this. He proactively shares best practices and tips on our Slack channel.

Turnaround times are impressive. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Enterprise (> 1000 emp.)
"Owning your marketing analytics platform as a marketer"
5/5
What do you like best about Clarisights?

Clarisights saves us from managing budgets manually on spreadsheets as a global multi-brand e-commerce.

We like that we can own the marketing analytics part. We can edit our own metrics and build dashboards, which increases our curiosity and allows us to explore more data and achieve our goals. In addition, the data is updated daily, so there is no need for manual work or the help of BI teams.

Cherry on top, it was fast to set up - approx. 2 weeks - compared to tools like Looker where it would have taken months. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Nothing we dislike. We are satisfied with Clarisights Review collected by and hosted on G2.com.

Federica P.
FP
Federica P.
Head of Performance Marketing Growth - EMEA
Enterprise (> 1000 emp.)
"The ultimate tool for unified marketing data and decision making"
5/5
What do you like best about Clarisights?

Clarisights has been a true revolution for our Performance Teams. The tool significantly improved the reporting landscape, from data integration to the intuitive visualisation of metrics and dimensions. Teams across four different regions globally rely on and utilize Clarisights platform daily as the single source of truth to drive performance insights.

As a key advantage, Clarisights offers great flexibility in fetching data directly via API from advertising platforms and mobile measurement platforms, making it very easy for us to streamline our data collection process on company level. Its versatility allows us to integrate internal data back into the platform as well, giving us a truly comprehensive view on all our performance metrics.

With Clarisights as our single source of truth, it becomes easy for our teams to harmonize and analyise data across different channels, significantly reducing complexity. What I love about it is the fact that the tool truly democatizes data, making it easy for anyone to build reports and drive insights.

Bonus points: customer support and personalised assistance exceed expectations. Review collected by and hosted on G2.com.

What do you dislike about Clarisights?

Honestly there's nothing to dislike about Clarisights.

As the dedicated support is stellar; whenever there's a need for a new feature, they promptly work to develop it quickly. Review collected by and hosted on G2.com.

Response from Marketing Team of Clarisights

We're thrilled to hear that Clarisights has revolutionized the reporting landscape for your team and significantly reduced complexity. We are also committed to democratizing data and are delighted to hear that Clarisights enables everyone to build reports and drive insights.

Thank you for your kind words about our customer support and personalized assistance. Your satisfaction is our top priority, and we’re here to support you every step of the way.

Noya from Clarisights