Claap records every sales conversation and automatically structures it into rich, labeled data - speakers, objections, pain points, next steps, and more. That structured context becomes the fuel for AI agents to take over the rest: updating your CRM, drafting follow-up emails and sales decks, surfacing coaching insights, and triggering workflows across your stack. Claap delivers agent-ready conversation intelligence: pre-labeled, structured for retrieval, and open to any AI agent via MCP (Model Context Protocol). Video calls, phone calls, all captured in one platform without bots or friction. On average, sales reps save 30 minutes after each meeting with workflow automations, and revenue leaders increase their win rate up to 30% with deal insights and AI-assisted coaching. Claap is part of the lemlist group, and trusted by 1,000+ companies including Revolut, Qonto, 360Learning, Figures, and OpenClassrooms.