Channel Marketing Solution Pros and Cons

Channel Marketing Solution Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users value the excellent content management of Channel Marketing Solution, enhancing client acquisition and engagement. (3 mentions)

Users value the effective communication tools like newsletters and surveys that enhance customer engagement and referrals. (1 mentions)

Users value the effective communication tools like newsletters and customer surveys, enhancing connection and referrals. (1 mentions)

Users find the helpful post-ready content of Channel Marketing Solution to be extremely hassle-free and efficient. (1 mentions)

Users appreciate the informative content like monthly newsletters and customer surveys that enhance engagement and referrals. (1 mentions)

Top Pros or Advantages of Channel Marketing Solution

1. Content Management

Users value the excellent content management of Channel Marketing Solution, enhancing client acquisition and engagement.

See 3 mentions

See Related User Reviews

Laura N.

Small-Business (50 or fewer emp.)

5.0/5

"OneAffiniti: A Great Asset to Have"

What do you like about Channel Marketing Solution?

I like the monthly newsletter that can be attached to our social media sites and also the customer surveys they send our customers so we get referrals

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"AWESOME EXPERIENCE"

What do you like about Channel Marketing Solution?

Helpful post-ready content! Hassle-free!

2. Communication

Users value the effective communication tools like newsletters and surveys that enhance customer engagement and referrals.

See 1 mentions

See Related User Reviews

Laura N.

Small-Business (50 or fewer emp.)

5.0/5

"OneAffiniti: A Great Asset to Have"

What do you like about Channel Marketing Solution?

I like the monthly newsletter that can be attached to our social media sites and also the customer surveys they send our customers so we get referrals

3. Customer Success

Users value the effective communication tools like newsletters and customer surveys, enhancing connection and referrals.

See 1 mentions

See Related User Reviews

Laura N.

Small-Business (50 or fewer emp.)

5.0/5

"OneAffiniti: A Great Asset to Have"

What do you like about Channel Marketing Solution?

I like the monthly newsletter that can be attached to our social media sites and also the customer surveys they send our customers so we get referrals

4. Helpful

Users find the helpful post-ready content of Channel Marketing Solution to be extremely hassle-free and efficient.

See 1 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"AWESOME EXPERIENCE"

What do you like about Channel Marketing Solution?

Helpful post-ready content! Hassle-free!

5. Informative Content

Users appreciate the informative content like monthly newsletters and customer surveys that enhance engagement and referrals.

See 1 mentions

See Related User Reviews

Laura N.

Small-Business (50 or fewer emp.)

5.0/5

"OneAffiniti: A Great Asset to Have"

What do you like about Channel Marketing Solution?

I like the monthly newsletter that can be attached to our social media sites and also the customer surveys they send our customers so we get referrals

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Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

7/13/2023

"AWESOME EXPERIENCE"

5/5

What do you like best about Channel Marketing Solution?

Helpful post-ready content! Hassle-free! Review collected by and hosted on G2.com.

What do you dislike about Channel Marketing Solution?

none! The service and support are great!! Review collected by and hosted on G2.com.

Vincent R.

President

Small-Business (50 or fewer emp.)

12/27/2021

"Nice semi-automated marketing solution"

5/5

What do you like best about Channel Marketing Solution?

Every month, OneAffiniti sends an email with updated content from my vendor. It is customizable, as I choose which articles and products to showcase in what order, and when it gets sent out. They email the contacts I provide, and also post regularly for my LinkedIn audience. I'm sure I can do much more with the platform than I already do. As is it meets my needs with little effort required each month, only about 15 minutes to create a professional newsletter. Review collected by and hosted on G2.com.

What do you dislike about Channel Marketing Solution?

My vendor only provides so many options for articles and products. There is likely some way to write custom articles, but I haven't gotten into that yet. That is not OneAffiniti's fault. Review collected by and hosted on G2.com.

What problems is Channel Marketing Solution solving and how is that benefiting you?

Without having dedicated marketing staff, it is difficult to find the time to produce a professional newsletter to keep clients engaged. With OneAffiniti, I send one out every month with helpful tips and information for my clients and keep my business fresh in their minds. Review collected by and hosted on G2.com.

Curtis T.

Co-Owner

Small-Business (50 or fewer emp.)

11/23/2022

"made marketing really easy"

5/5

What do you like best about Channel Marketing Solution?

One Affiniti simplifies all my marketing needs. Review collected by and hosted on G2.com.

What do you dislike about Channel Marketing Solution?

Just getting started so I don't have anything to add to using your services yet Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

4/25/2022

"OneAffiniti Offers Distinctive Marketing Articles"

4/5

What do you like best about Channel Marketing Solution?

I like the relevance of the articles related to our industry and how it helps to position our company as knowledgeable in these areas. The program has helped us to create name recognition and message frequency on platforms such as LinkedIn. As a small business, gaining access to off-the-shelf and ready-made professional marketing collateral is gold! Review collected by and hosted on G2.com.

What do you dislike about Channel Marketing Solution?

There are sometimes too many education-focused articles. I'd like to see more articles that are B2B specifically and that are not overly technical. Have some more general articles that not so completely IT/CIO specific that might appeal to smaller businesses that don't necessarily have internal IT departments. Review collected by and hosted on G2.com.

Scott U.

Sales and Purchasing

Small-Business (50 or fewer emp.)

12/9/2021

"Partner Branded Marketing to help Drive Lead Generation"

5/5

What do you like best about Channel Marketing Solution?

Great marketing campaigns to assist in generating customer leads and projects. We send out campaign news letters once a month to update customers on what's going on in the IT industry. Review collected by and hosted on G2.com.

What do you dislike about Channel Marketing Solution?

Nothing since it works well and haven't had any issues. It's easy to use and mange, scheduling campaigns are easy, managing customer lists for the campaigns makes things simple. Review collected by and hosted on G2.com.

Recommendations to others considering Channel Marketing Solution:

Great marketing campaigns! They extremely easy to use when accepting the campaigns and scheduling the send-out date. Customer's seem to enjoy the news letters and has helped drive new customer projects and leads for our company. Review collected by and hosted on G2.com.

What problems is Channel Marketing Solution solving and how is that benefiting you?

Helping us send out up to date information to customers on what's going on in the IT industry to help drive leads and new projects. We have discoverd that keeping the customers up to date on what's happening in the IT industry drives new projects and needs for the customer. Review collected by and hosted on G2.com.

Andy P.

Managing Director

Small-Business (50 or fewer emp.)

12/9/2021

"Great Service for MSPs"

5/5

What do you like best about Channel Marketing Solution?

A very hands-off (think: set it and forget it) service for MSPs. Enables MSPs and providers who are focused on service delivery to keep their eyes on the ball vs marketing (which, let's be honest, isn't always the core competency for an MSP!) Review collected by and hosted on G2.com.

What do you dislike about Channel Marketing Solution?

Would be great to edit the newsletter, and to have the ability to include small business owners that use @gmail.com as their domain. Some small companies will purchase hardware and other services, but still use a free @gmail.com address for their business. It's unfortunate that these folks are excluded from receiving e-mails. Review collected by and hosted on G2.com.

Teri M.

IT Solution Specialist and Sr. Account Executive

Small-Business (50 or fewer emp.)

12/9/2021

"Quality marketing simplified"

5/5

What do you like best about Channel Marketing Solution?

The biggest advantage of OneAffiniti is the quality of the content and the ability to automate the delivery to several platforms; Facebook, Instagram,LinkedIn, email. The program has been extremely valuable, and our clients love it. Review collected by and hosted on G2.com.

What do you dislike about Channel Marketing Solution?

There is nothing to dislike. I have access to marketing material from multiple manufacturers and I can choose what is most relevant to my business. Review collected by and hosted on G2.com.

Recommendations to others considering Channel Marketing Solution:

Give it a try. It's easy to set up and the support is excellent. Review collected by and hosted on G2.com.

What problems is Channel Marketing Solution solving and how is that benefiting you?

We don't have a marketing department, so OneAffiniti provides me with quality marketing material that I can automate to send on a regular basis to many platforms and it only takes a little time to set up initially. After set up it runs on it's own. You only need to make updates to your mailing list as needed and add new channels if you wish. Review collected by and hosted on G2.com.

Melissa B.

VP of Sales and Marketing

Small-Business (50 or fewer emp.)

4/18/2022

"Easy Peasy"

4/5

What do you like best about Channel Marketing Solution?

I love how simple and automated this program is. It makes it easy to get consistent content out to our lists. I love that we can easily add our own content to the newsletter. Review collected by and hosted on G2.com.

What do you dislike about Channel Marketing Solution?

I would like it if the content was less salesy and more practical. Sometimes it feels like content misses the mark. Review collected by and hosted on G2.com.

Frank B.

EVP

Small-Business (50 or fewer emp.)

12/9/2021

"OneAffiniti"

4/5

What do you like best about Channel Marketing Solution?

The product is straightforward to work with. Monthly campaigns are sent over for your review. This allows you to choose what information will be sent over to your clients and what exact contact info you are looking to get back. Review collected by and hosted on G2.com.

What do you dislike about Channel Marketing Solution?

The following is not a reflection on "OneAffiniti". Because on many occasions, the business partners are late in submitting what monthly information they are looking to provide, this sometimes extends an email out from the 3rd or 4th week of the month. Review collected by and hosted on G2.com.

Recommendations to others considering Channel Marketing Solution:

Excellent platform to work with; if its offered to you, do not think twice Review collected by and hosted on G2.com.

What problems is Channel Marketing Solution solving and how is that benefiting you?

We are able to do a monthly touch with all our current clients, as well as reach out to potential clients for future convesations. Also, this allows us to see who is currently looking at our emails and acting upon them. Review collected by and hosted on G2.com.

John P.

Small-Business (50 or fewer emp.)

12/9/2021

"Keep Your Customers in Touch with Intriguing Marketing Content"

5/5

What do you like best about Channel Marketing Solution?

Great variety of marketing content to keep your customers and prospects engaged on a regular basis. Post same content to your LinkenIn pages at the same time you schedule and release each campaign. Review collected by and hosted on G2.com.

What do you dislike about Channel Marketing Solution?

Not much to dislike. Would like to do more customization for special events, webinars, trade shows, live and virtual demos, etc. Custom content needs to be submitted to the OneAffiniti team and they will prepare it within the confines of their system. Review collected by and hosted on G2.com.

Recommendations to others considering Channel Marketing Solution:

If you need an easy-to-use platform to deliver marketing content on a regular basis, you can't go wrong with OneAffiniti. Review collected by and hosted on G2.com.

What problems is Channel Marketing Solution solving and how is that benefiting you?

Never have to dream up content, as there is always a collection of promos, useful topics and real-world solutions available to build a campaign. Benefits of keeping engaged with your customer and prospect lists is definitely valuable to building sales. Review collected by and hosted on G2.com.