[ Cequens Reviews ](https://www.g2.com/products/cequens/reviews) [ Cequens Reviews ](https://www.g2.com/products/cequens/reviews) # Cequens Features ##### ## Messenger (4) Sequencing Mapped-out responses for conversations. AI Artificial intelligence (AI) and chatbot involvement. Live Chat Live human component of conversations. Customization Interface Quality of interface for designing and customizing conversation maps. Show More ##### ## Channels (8) Social Media Conversations enacted over social media. Website Conversations enacted through embedding or pop-ups on websites. Text Message (SMS) Conversations enacted through text message (SMS). Voice Assistants Conversations enacted through voice assistants. Other Conversations enacted through other channels. Multi-Channel Coverage Software incorporates multiple digital communications channels. Open Listening Allows incorporation of inbound contacts from non-marketing channels. Physical Media Includes physical media (mail, flyers, billboards, etc.) in the channels mix. Show More ##### ## Customers (5) Targeting Overall quality of customer targeting based on needs or situations. Profiles Creation and modification of customer profiles based on conversations. Analytics Reporting based around specific and overall conversation results. Lead Gathering Capture and organization of leads from conversations. Sales Conversion Success rate of conversations leading to customer purchases. Show More ##### ## Administration (5) Integration Integrates with software or mobile apps via SDK or API Geofencing Allows users to designate geofences for location-based marketing campaigns Wi-Fi Marketing Targets customers based on their Wi-Fi connection Beacons Integrates with Bluetooth Low Energy (BLE) beacons to execute location-based marketing campaigns IP Geolocation Targets customers based on IP data Show More ##### ## Marketing (4) Geolocation Identifies users when they enter or exit a predefined geolocation Campaign Automation Generates an automated notification, text message, or in-app message to users in a predefined geolocation Analytics Analyzes the performance of location-based marketing campaigns based on foot traffic, POS data, etc. Security Compliance Meets compliance standards (e.g. GDPR, CCPA) regarding personal data privacy Show More ##### ## Text Messaging (8) Bulk SMS Enables users to send mass text message campaigns Two-Way Text Messaging Facilitates two-way text messaging to encourage consumer engagement and loyalty Text Scheduler Provides the ability to schedule single or bulk text messages to recipients on a specific date and time Automatic Replies Provides automatic text message replies to recipients Automatic URL Shortening Provides automatic URL shortening to use less characters via text MMS Marketing Sends out multimedia via text messages, such as coupons, pictures, and audio Personalization Offers features for personalizing text messages based on customer information or past behavior Transactional SMS Allows users to establish automated workflows and triggers to deliver transactional text messages Show More ##### ## Design (5) Communications Strategy Development Allows planning and deployment of an overall communications strategy. Create Content Includes or integrates with content creation apps. Personalization Outbound communications are segmented and personalized. Inbound Identification Inbound contacts are identified and handled based on history. Regulatory Compliance Software verifies compliance with GDPR, CAN-SPAM, and other legal requirements. Show More ##### ## Functionality (3) Ease Of Integration Empowers developers to intuitively integrate cloud communications functionality for their applications. API Call Speed Grants high speed API calls for fast communications. Communication Varieties Enables a wide variety of communication types such as SMS, voice, video, etc. Show More ##### ## Support (3) Documentation Provides clear, effective documentation for API integrations. Community Support Provides public user forums for support questions and help. Professional Support Connects users with professional support teams to troubleshoot and finetune integrations. Show More ##### ## SMS Platform (6) Reporting Provides pre-built or customizable performance reports Automation Automates tasks and features for added convenience White Label Offers a white labeling service for agencies or resellers to customize platform branding Text-to-Landline Text enables landline phones so users can receive text messages sent to an existing business number Short Codes Provides businesses with 5- to 6-digit short codes for running text marketing campaigns API Integration Facilitates the integration of text messaging into existing business applications through an SMS gateway API Show More ##### ## Conversational Platform (4) Personalization Identifies the customer and personalizes interaction at every touchpoint. Omnichannel Allows multiple related channels to interact at once to reduce transfers. Contextual Engagement Prompts agents to engage customers based on contextual data, such as product usage or conversation history. Proactive Engagement Provides features for sending outbound messages to engage customers through proactive support. Show More ##### ## Support Automation (4) Intelligent Routing Can route contacts to agents the customer has worked with before. Seamless Escalation Provides features for escalating conversations to the appropriate agent. Transcripts Maintains a transcript of conversations from all channels. Self-Serve Support Enables customers to resolve queries or issues without the assistance of an agent. Show More ##### ## Generative AI (4) AI Text Generation Allows users to generate text based on a text prompt. AI Text Summarization Condenses long documents or text into a brief summary. AI Text Generation Allows users to generate text based on a text prompt. AI Text Summarization Condenses long documents or text into a brief summary. Show More ##### ## Agentic AI - Location-Based Marketing Features (2) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Show More ##### ## Agentic AI - SMS Marketing (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - Conversational Marketing (7) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## AI Automation - SMS Marketing (1) AI SMS Uses AI to automate audience targeting, SMS message personalization, and performance optimization. Show More ##### ## AI Content Generation - SMS Marketing (1) AI SMS Use AI to generate personalizaed SMS copy for SMS campaigns Show More ## Top-Rated Alternatives [ ![Plivo](https://images.g2crowd.com/uploads/product/hd_favicon/0219be4caa38f6525d39454d85265b89/plivo.svg "Plivo") Plivo 4.5/5(747) ](https://www.g2.com/products/plivo/reviews) [ ![Podium](https://images.g2crowd.com/uploads/product/hd_favicon/7ad51b1556a385a48c1ebe601ccfab27/podium.svg "Podium") Podium 4.5/5(2,109) ](https://www.g2.com/products/podium/reviews) [ ![HighLevel](https://images.g2crowd.com/uploads/product/hd_favicon/1b1768590601b2f3e308578289b8c50d/highlevel.svg "HighLevel") HighLevel 4.6/5(651) ](https://www.g2.com/products/highlevel/reviews) [ View All Alternatives ](https://www.g2.com/products/cequens/competitors/alternatives) ##### Categories on G2 [ SMS Marketing ](https://www.g2.com/categories/sms-marketing)[ Conversational Marketing ](https://www.g2.com/categories/conversational-marketing)[ Conversational Support ](https://www.g2.com/categories/conversational-support) [ Customer Communications Management ](https://www.g2.com/categories/customer-communications-management)[ Communication Platform as a Service (CPaaS) ](https://www.g2.com/categories/communication-platform-as-a-service-cpaas)[ Location-Based Marketing ](https://www.g2.com/categories/location-based-marketing) Show More ##### Explore More [ Top rated Product Information Management apps ](https://www.g2.com/discussions/top-rated-product-information-management-apps)[ Best A/B Testing Platforms ](https://www.g2.com/discussions/best-a-b-testing-software-or-platform)[ Best bots for startups looking to automate communication ](https://www.g2.com/discussions/best-bots-for-startups-looking-to-automate-communication) [ Is a dedicated digital advertising intelligence platform worth it for a mid-market marketing team? ](https://www.g2.com/discussions/is-a-dedicated-digital-advertising-intelligence-platform-worth-it-for-a-mid-market-marketing-team%20)[ Which low-code platforms hold up under consistent use at an enterprise level without becoming buggy or slow as more workflows get added? ](https://www.g2.com/discussions/which-low-code-platforms-hold-up-under-consistent-use-at-an-enterprise-level-without-becoming-buggy-or-slow-as-more-workflows-get-added)[ Pros and Cons Details ](https://www.g2.com/products/cequens/reviews?qs=pros-and-cons) Show More [ Top rated Product Information Management apps ](https://www.g2.com/discussions/top-rated-product-information-management-apps)[ Best A/B Testing Platforms ](https://www.g2.com/discussions/best-a-b-testing-software-or-platform)[ Best bots for startups looking to automate communication ](https://www.g2.com/discussions/best-bots-for-startups-looking-to-automate-communication) [ Is a dedicated digital advertising intelligence platform worth it for a mid-market marketing team? ](https://www.g2.com/discussions/is-a-dedicated-digital-advertising-intelligence-platform-worth-it-for-a-mid-market-marketing-team%20)[ Which low-code platforms hold up under consistent use at an enterprise level without becoming buggy or slow as more workflows get added? ](https://www.g2.com/discussions/which-low-code-platforms-hold-up-under-consistent-use-at-an-enterprise-level-without-becoming-buggy-or-slow-as-more-workflows-get-added)[ Pros and Cons Details ](https://www.g2.com/products/cequens/reviews?qs=pros-and-cons)