Centric PXM™ (Product Experience Management) formerly Contentserv is an AI-driven product commercialization platform that unifies Product Information Management (PIM), Digital Asset Management (DAM), Syndication and Digital Shelf Analytics (DSA) in a single enterprise-ready solution. With embedded AI, the system automates content enrichment, validation and localization, transforming product data into compelling, high-performing product experiences across e-commerce, marketplaces and retail channels. The platform centralizes product information, digital assets and product content workflows to create a single source of the truth, driving accuracy, speed and consistency across the digital shelf. By combining Centric PIM™, Centric DAM™, Centric ShoppingFeed™ and Centric DSA™ in one AI-powered commercialization platform, organizations can accelerate product launches, expand into new markets, reduce errors and compliance risks while delivering consistent brand experiences across channels. Organizations can distribute optimized product content across 1,000+ marketplaces, retailers, social platforms and DTC channels from a single connected solution. Companies using Centric PXM report up to 60% faster commercialization preparation, 70% faster catalog creation and significantly improved product data accuracy, enabling faster time-to-market, greater sell-through and profitability and stronger digital shelf performance. With an intuitive interface and open, configurable architecture, Centric PXM integrates seamlessly with e-commerce platforms, marketplaces, ERP systems and the broader Centric portfolio including Centric PLM™, Centric Planning™ and Centric Pricing & Inventory™, creating a powerful digital foundation for scalable growth.