--- title: Celtra Reviews meta\_title: 'Celtra Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 409 reviews by the users' company size, role or industry to find out how Celtra works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 409 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

### Celtra Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users value the **efficiency improvements** in Celtra, allowing quick variations and streamlined collaboration across teams. [(4 mentions)](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431100&qs=pros-and-cons#reviews)

Users value the **efficient cross-collaboration** features of Celtra, enhancing alignment and speeding up project execution across teams. [(3 mentions)](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431078&qs=pros-and-cons#reviews)

Users appreciate the **highly creative capabilities** of Celtra, enabling efficient design variations and collaboration across teams. [(3 mentions)](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431333&qs=pros-and-cons#reviews)

Users value the **design quality** of Celtra, as it enables high-quality creations with efficient automation and collaboration. [(3 mentions)](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431271&qs=pros-and-cons#reviews)

Users love the **ease of use** in Celtra, allowing for quick, high-quality design generation and streamlined collaboration. [(3 mentions)](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431349&qs=pros-and-cons#reviews)

Users find **functionality limitations** in Celtra, struggling with project management, exporting options, and debugging complexities. [(3 mentions)](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431146&qs=pros-and-cons#reviews)

Users find Celtra's **limited features** challenging, especially for smaller campaigns with basic needs and complex setups. [(3 mentions)](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431120&qs=pros-and-cons#reviews)

Users find the **setup complexity** of Celtra challenging, especially when managing multiple projects and templates. [(2 mentions)](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431280&qs=pros-and-cons#reviews)

Users find the **complex setup** of Celtra cumbersome, especially for smaller campaigns and project management. [(2 mentions)](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431183&qs=pros-and-cons#reviews)

Users find the **difficult setup** of Celtra challenging, especially when managing multiple projects and templates. [(2 mentions)](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431285&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Celtra

##### 1. Efficiency Improvement

Users value the **efficiency improvements** in Celtra, allowing quick variations and streamlined collaboration across teams.
[
See 4 mentions
](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431100&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Master Templates That Instantly Generate Hundreds of Banner Variations"

What do you like about Celtra?

The biggest win is the ability to build one master template and instantly generate hundreds of variations. You can swap out copy, images, or CTA butto

 ![David John L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David John L.")
DL

David John L.

5.0/5

"Efficient and Scalable Graphic Design"

What do you like about Celtra?

I like that Celtra, from a creative and graphic design perspective, includes tools for technical audience like myself. I'm able to generate designs in

##### 2. Collaboration

Users value the **efficient cross-collaboration** features of Celtra, enhancing alignment and speeding up project execution across teams.
[
See 3 mentions
](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431078&qs=pros-and-cons#reviews)

See Related User Reviews

 ![David John L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David John L.")
DL

David John L.

5.0/5

"Efficient and Scalable Graphic Design"

What do you like about Celtra?

I like that Celtra, from a creative and graphic design perspective, includes tools for technical audience like myself. I'm able to generate designs in

JE

Jack E.

Enterprise (\> 1000 emp.)

4.5/5

"Excellent For Cross-Collaboration Across Multiple Markets"

What do you like about Celtra?

Cross-collaboration across multiple teams and markets is significantly more efficient when working from a shared foundation. Having access to a single

##### 3. Creativity

Users appreciate the **highly creative capabilities** of Celtra, enabling efficient design variations and collaboration across teams.
[
See 3 mentions
](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431333&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Master Templates That Instantly Generate Hundreds of Banner Variations"

What do you like about Celtra?

The biggest win is the ability to build one master template and instantly generate hundreds of variations. You can swap out copy, images, or CTA butto

 ![David John L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David John L.")
DL

David John L.

5.0/5

"Efficient and Scalable Graphic Design"

What do you like about Celtra?

I like that Celtra, from a creative and graphic design perspective, includes tools for technical audience like myself. I'm able to generate designs in

##### 4. Design Quality

Users value the **design quality** of Celtra, as it enables high-quality creations with efficient automation and collaboration.
[
See 3 mentions
](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431271&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Master Templates That Instantly Generate Hundreds of Banner Variations"

What do you like about Celtra?

The biggest win is the ability to build one master template and instantly generate hundreds of variations. You can swap out copy, images, or CTA butto

 ![David John L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David John L.")
DL

David John L.

5.0/5

"Efficient and Scalable Graphic Design"

What do you like about Celtra?

I like that Celtra, from a creative and graphic design perspective, includes tools for technical audience like myself. I'm able to generate designs in

##### 5. Ease of Use

Users love the **ease of use** in Celtra, allowing for quick, high-quality design generation and streamlined collaboration.
[
See 3 mentions
](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431349&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Master Templates That Instantly Generate Hundreds of Banner Variations"

What do you like about Celtra?

The biggest win is the ability to build one master template and instantly generate hundreds of variations. You can swap out copy, images, or CTA butto

 ![David John L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David John L.")
DL

David John L.

5.0/5

"Efficient and Scalable Graphic Design"

What do you like about Celtra?

I like that Celtra, from a creative and graphic design perspective, includes tools for technical audience like myself. I'm able to generate designs in

### 5 Cons or Disadvantages of Celtra

##### 1. Functionality Limitations

Users find **functionality limitations** in Celtra, struggling with project management, exporting options, and debugging complexities.
[
See 3 mentions
](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431146&qs=pros-and-cons#reviews)

See Related User Reviews

 ![David John L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David John L.")
DL

David John L.

5.0/5

"Efficient and Scalable Graphic Design"

What do you dislike about Celtra?

The user experience with project file management is still a little bit lacking. It's easy to lose projects if you have a lot in the system. Additional

JE

Jack E.

Enterprise (\> 1000 emp.)

4.5/5

"Excellent For Cross-Collaboration Across Multiple Markets"

What do you dislike about Celtra?

At times, creative weights in Celtra are still not immediately apparent and are often only surfaced during trafficking. That said, there have been imp

##### 2. Limited Features

Users find Celtra's **limited features** challenging, especially for smaller campaigns with basic needs and complex setups.
[
See 3 mentions
](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431120&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Master Templates That Instantly Generate Hundreds of Banner Variations"

What do you dislike about Celtra?

Celtra is built for the "Goliaths"—global brands like Spotify, Adidas, and Unilever. Cost: The pricing is steep for small-to-mid-sized agencies.

 ![David John L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David John L.")
DL

David John L.

5.0/5

"Efficient and Scalable Graphic Design"

What do you dislike about Celtra?

The user experience with project file management is still a little bit lacking. It's easy to lose projects if you have a lot in the system. Additional

##### 3. Complexity

Users find the **setup complexity** of Celtra challenging, especially when managing multiple projects and templates.
[
See 2 mentions
](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431280&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Master Templates That Instantly Generate Hundreds of Banner Variations"

What do you dislike about Celtra?

Celtra is built for the "Goliaths"—global brands like Spotify, Adidas, and Unilever. Cost: The pricing is steep for small-to-mid-sized agencies.

 ![David John L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David John L.")
DL

David John L.

5.0/5

"Efficient and Scalable Graphic Design"

What do you dislike about Celtra?

The user experience with project file management is still a little bit lacking. It's easy to lose projects if you have a lot in the system. Additional

##### 4. Complex Setup

Users find the **complex setup** of Celtra cumbersome, especially for smaller campaigns and project management.
[
See 2 mentions
](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431183&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Master Templates That Instantly Generate Hundreds of Banner Variations"

What do you dislike about Celtra?

Celtra is built for the "Goliaths"—global brands like Spotify, Adidas, and Unilever. Cost: The pricing is steep for small-to-mid-sized agencies.

 ![David John L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David John L.")
DL

David John L.

5.0/5

"Efficient and Scalable Graphic Design"

What do you dislike about Celtra?

The user experience with project file management is still a little bit lacking. It's easy to lose projects if you have a lot in the system. Additional

##### 5. Difficult Setup

Users find the **difficult setup** of Celtra challenging, especially when managing multiple projects and templates.
[
See 2 mentions
](https://www.g2.com/products/celtra/reviews?filters%5Bsentiment_snippet%5D=2431285&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Master Templates That Instantly Generate Hundreds of Banner Variations"

What do you dislike about Celtra?

Celtra is built for the "Goliaths"—global brands like Spotify, Adidas, and Unilever. Cost: The pricing is steep for small-to-mid-sized agencies.

 ![David John L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David John L.")
DL

David John L.

5.0/5

"Efficient and Scalable Graphic Design"

What do you dislike about Celtra?

The user experience with project file management is still a little bit lacking. It's easy to lose projects if you have a lot in the system. Additional

 ![Jacquie W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jacquie W.")
JW

Jacquie W.

Product Manager

Mid-Market (51-1000 emp.)

6/27/2022

"User-friendliness, customizability and continuous innovation"

4.5/5

What do you like best about Celtra?

There are several things that I like about Celtra. First, it is a very user-friendly platform that is easy to use and navigate. Second, Celtra offers a lot of features and options that allow me to customize my experience and tailor it to my needs. Finally, I appreciate the fact that Celtra is constantly innovating and adding new features and functionality to its platform. Review collected by and hosted on G2.com.

What do you dislike about Celtra?

It would be great to have a search function on the Dashboard, so you can easily find campaigns or creatives by name. Review collected by and hosted on G2.com.

What problems is Celtra solving and how is that benefiting you?

Celtra is benefiting us by giving us the ability to track creative performance in a way that we weren't able to before, as well as giving us more visibility into the creative process. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

11/10/2022

"Great system"

4/5

What do you like best about Celtra?

ability to see multiple files in a friendly and acessible manner. The preview features are great. and there's a lot of functions/bells/whistles that make it easy to use Review collected by and hosted on G2.com.

What do you dislike about Celtra?

not a whole lot. there's not many features that im unhappy with Review collected by and hosted on G2.com.

What problems is Celtra solving and how is that benefiting you?

ability to have all creatives live in one place Review collected by and hosted on G2.com.

Show More

Response from Evan Wilson of Celtra

[Editedit](https://www.g2.com/survey_responses/celtra-review-7345200/official_response/edit)

We appreciate your feedback!

We're always looking to improve, so if you have any questions, concerns, or any product feedback we'd be happy to assist.

Please reach out to us at support@celtra.com

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Apparel & Fashion](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Apparel & Fashion")
UA

Verified User in Apparel & Fashion

Enterprise (\> 1000 emp.)

12/7/2022

"Very helpful, everything in one place"

4.5/5

What do you like best about Celtra?

The collection of assets, easy to navigate, everything in one place Review collected by and hosted on G2.com.

What do you dislike about Celtra?

Maybe not recieving updates about new assets added Review collected by and hosted on G2.com.

What problems is Celtra solving and how is that benefiting you?

Digital Assets, ready made in the correct dimensions, ready for dispatch/use Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Media Production](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Media Production")
UM

Verified User in Media Production

Enterprise (\> 1000 emp.)

11/10/2022

"Director, Media Strategy"

4/5

What do you like best about Celtra?

Preview links are really easy to review and I feel comfortable sending to clients. Review collected by and hosted on G2.com.

What do you dislike about Celtra?

There are almost TOO many metrics to pull in reporting, it's overwhelming! A lot of metrics sound very similar. Review collected by and hosted on G2.com.

What problems is Celtra solving and how is that benefiting you?

Custom rich media ad units, preview links and reporting. Review collected by and hosted on G2.com.

Show More

Response from Evan Wilson of Celtra

[Editedit](https://www.g2.com/survey_responses/celtra-review-7347180/official_response/edit)

We appreciate your feedback!

We do have a analytics glossary that can give you brief descriptions of what each of our analytics calculates.

https://support.celtra.com/trafficking-and-analytics/analytics/analytics-glossary

If you have any questions on pulling analytics or what they mean, were always happy to help.

Please reach out to us at support@celtra.com

[See how Celtra improved](https://support.celtra.com/trafficking-and-analytics/analytics/analytics-glossary)

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
AM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

2/22/2022

"Great expectations"

3.5/5

What do you like best about Celtra?

it makes our job much easier and faster by just accessing the platform and changing text, although we cannot change the labels in the products Review collected by and hosted on G2.com.

What do you dislike about Celtra?

We cannot change the products in the creatives for the ones in our language. All of them are in .jpg or .mp4 and non editable. We do have to download each creative and change it in an editing program. Review collected by and hosted on G2.com.

What problems is Celtra solving and how is that benefiting you?

We have access to a lot of different types of creatives that makes our work faster Review collected by and hosted on G2.com.

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Response from Daylin Hull of Celtra

[Editedit](https://www.g2.com/survey_responses/celtra-review-5368226/official_response/edit)

Hi! Thanks for this helpful review, it's really beneficial for us to see issues like this so we can work on improving our platform to accommodate for these type of feature requests. I also wanted to share that while the platform currently isn't as editable as you might like, we do have a photoshop plugin so you can edit there and then directly import assets into the builder. You can find more information about that here: https://support.celtra.com/creative/builder/photoshop-export-plugin. Should you need any further assistance or like any more information, please don't hesitate to reach out to our Support team!

[See how Celtra improved](https://support.celtra.com/contact)

8/10/2022
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Meagan M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Meagan M.")
MM

Meagan M.

Campaign manager

Mid-Market (51-1000 emp.)

11/10/2022

"Celtra is extremely helpful with my digital media campaigns"

5/5

What do you like best about Celtra?

The ability to traffic, track and monitor custom creative! Super helpful!!! Review collected by and hosted on G2.com.

What do you dislike about Celtra?

There's still a lot I haven't been able to figure out. Review collected by and hosted on G2.com.

What problems is Celtra solving and how is that benefiting you?

It helps me seamlessly launch custom creative with my adops team. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Vidal Nikko L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vidal Nikko L.")
VL

Vidal Nikko L.

Freelance Graphic Designer

Mid-Market (51-1000 emp.)

9/12/2022

"It could be better."

3.5/5

What do you like best about Celtra?

I'm liking the weather components and the store locator feature. Review collected by and hosted on G2.com.

What do you dislike about Celtra?

It's very limiting because we have to keep using png files. Review collected by and hosted on G2.com.

What problems is Celtra solving and how is that benefiting you?

My paycheck Review collected by and hosted on G2.com.

Show More

Response from Daylin Hull of Celtra

[Editedit](https://www.g2.com/survey_responses/celtra-review-6972585/official_response/edit)

Hi! Thanks for this helpful review, we're so happy to hear you're enjoying the use of our components and store locator/feeds. We like them, too and think they're pretty easy to use once you get the quick hang of them. We'd love more information on the png issues you're facing. We can accept several types of images in general so please don't hesitate to reach out to our Support team should you want some extra eyes on what you're working on!

[See how Celtra improved](https://support.celtra.com/contact)

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Enterprise (\> 1000 emp.)

12/6/2022

"Good tool but needs some training and practice"

2.5/5

What do you like best about Celtra?

The resize function, the possibility to change the copy on banners Review collected by and hosted on G2.com.

What do you dislike about Celtra?

The extensive amount of functions that I don't need for basic works (I'm not a designer). Maybe there could be an account more basic? Review collected by and hosted on G2.com.

What problems is Celtra solving and how is that benefiting you?

The time reduction to our design team when I just need a close enough size of a banner I already have Review collected by and hosted on G2.com.

Show More

Response from Evan Wilson of Celtra

[Editedit](https://www.g2.com/survey_responses/celtra-review-7468147/official_response/edit)

We appreciate your feedback. Please let us know if you'd like to have any specific trainings on our product, we'd be happy to assist.

Please reach out to us at support@celtra.com

We also have a support site to help in the interim.

https://support.celtra.com/

[See how Celtra improved](https://support.celtra.com/)

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Enterprise (\> 1000 emp.)

3/9/2022

"One stop solution for scaling, automation, trafficking for the digital ads production."

4/5

What do you like best about Celtra?

Celtra is a user-friendly and reliable software, be it Scaling of creatives in different sizes or be it creative automation of the same creative with a different copy or visual or color, its all possible to do quickly with celtra. all you have to do is set up a template design and start adapting them. It allows you to build digital banners, mp4 video assets, static or animated display/video assets without coding them. and adapting them is even simpler using data feeds. Also, it allows the trafficking of the creative as well. easy to learn if you have basic design sense and digital ad industry knowledge. Review collected by and hosted on G2.com.

What do you dislike about Celtra?

Every product has its cons. Celtra is expensive and not affordable to use for small brands. Each exports of the creative are chargeable. Celtra has limitations in animations, it supports only basic and preset animations.

Using multiple fonts in the same headline, using bullet points etc text stylings are also not possible to do in celtra. If mp4 assets are larger than 10 seconds or asset dimensions are larger than 3000x3000Px it is difficult to load them in celtra or usually not preferable to build in celtra. Review collected by and hosted on G2.com.

Recommendations to others considering Celtra:

If you require bulk creative productions and scaling than celtra is the one stop solution for you, go for it, but if you are small company, it may be too costly for you. Review collected by and hosted on G2.com.

What problems is Celtra solving and how is that benefiting you?

1. If you want to produce bulk assets just by changing background image/color, Packshot Key visuals, Copy, logo - Celtra is the right tool to use, once the template is set it is a time saver to build multiple adapts out of those

2. If you want to scale the same asset in different similar sizes - Celtra can help you here using the same background/key visuals/logo/copy - you can adjust them in the template by using specific focal points and you can generate them in just a few minutes.

3. If you want to traffic the built asset you can do it via celtra enablement platform just create the tags and traffic them from your ad server. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

LS

Lou S.

Director of Ad Operations

Small-Business (50 or fewer emp.)

11/12/2020

"Celtra - A case study in a solid mature platform"

4.5/5

What do you like best about Celtra?

The reliability, ease of use and full reporting suite. I also like the ability to duplicate and easily search for line items and creatives within the system. The UI is also user friendly. I also like the color palette, it's easy on the eyes. I like the speed in which celtra is able to query the servers and pull reporting. I also like the support that celtra offers...have never had an issue with contacting reporting. They're speedy and respond clearly and effectively to help troubleshoot issues. I also like their newsletters and the way they communicate out new updates to the platform and roadmap for upcoming features. I like the ability to save and email reports and the campaign graphs and charts that show delivery and best performing creatives...really slick presentations. I also like the way that the platform does not have a lot of down time. I also love the templates that you can download to build out campaigns....it's done really well and has all the right drop downs and features to allow you to quickly build out the order on a spread sheet and upload it back into the system with the trackers. I like the login screen as well, it's simple and clean and does the job. Review collected by and hosted on G2.com.

What do you dislike about Celtra?

Nothing really, i'm a big fan of celtra. If anything i'd say its that some of the reporting fields are not compatible with each other so you can not pull them all into one report. I also don't like how the url's come through in domain reporting with the child domains...probably has to do more with the macros passing the value but it'd be nice to just see the parent domains.

Also, sometimes when you append trackers and then swap in and out they disappear so you have to reapply all of them. I don't like how there's a limit to the amount or trackers you can input on the order templates...sometimes i have more trackers than are allowed so can't fully use the template to traffic my campaign. Review collected by and hosted on G2.com.

Recommendations to others considering Celtra:

Make sure that Celtra fits all of your reporting and analytics needs; otherwise it's a solid product. Review collected by and hosted on G2.com.

What problems is Celtra solving and how is that benefiting you?

How to delivery engaging rich media to a mobile environment. We've realized that the easy of use and stability of the product are making us meet that challenge effectively.We're also solving our reporting needs problem by having celtra handle most of our performance reporting on campaigns. Celtra also in a way helps us solve the problem with discrepancies with 3rd party reporting because the platform is so stable that there's little to no issues when comparing celtra to 3rd party delivery reporting. Review collected by and hosted on G2.com.

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12/14/2021
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

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