It was quick to setup, it looks great within the platform and it's easy for our users to use. Review collected by and hosted on G2.com.

There could be a little more customisability with what we could do within the product to encourage more referrals (i.e. customising landing pages or emails) Review collected by and hosted on G2.com.

- The UI and UX are top-notch.

- The product contains all core features necessary for a successful program.

- The cello team are efficient and customer-centric implementation partners.

- The product is impact-oriented. We can cleanly track our referral funnel/results, and the tool provides active, tailored suggestions for how to improve our results. Review collected by and hosted on G2.com.

There are a couple of small design elements we would like more customisation over, but these are minor. Overall, the tool contains all the features we could ask for. Review collected by and hosted on G2.com.

We now have an easier way to track referrals, which used to be a tedious and manual process. Setting it up is simple, and we only start paying for Cello when we generate a decent amount of referrals. What we particularly like is their latest feature: the ability to set up multiple campaigns and behavior-based triggers. This really helps us leverage referrals through our power users. Review collected by and hosted on G2.com.

We look forward to Cello supporting more payout options, including those for Asian customers. In-product rewards are also a good alternative. Review collected by and hosted on G2.com.

The onboarding process was simple, we quickly customized the branding to match ours, and the platform has an intuitive interface that makes it easy to navigate. Review collected by and hosted on G2.com.

I think it would be nice if we could offer different types of rewards and not just money via PayPal/Venmo. Review collected by and hosted on G2.com.

Cello was simple to implement and we're ready to go live within 48 hours. In combination with the fast development pace on Cello side and uncomplicated updates we're able to constantly improve our referral system. I really enjoy the pro-active communication with the Cello team! Review collected by and hosted on G2.com.

The only feature I'm missing right now is to define individual percentages per user. Review collected by and hosted on G2.com.

I had the chance to test Cello.so and liked it a lot. The intelligent recurring reward model that engages users every month is effective and the ease of being paid via PayPal or Venmo is a real bonus. The team behind Cello has done a fantastic job in creating the first component of a user-led growth platform that is both intuitive and user-friendly. I highly recommend it to everyone who is looking for a reliable platform for tracking referrals and rewards. Review collected by and hosted on G2.com.

Unfortunately, mobile support is still not available. However, it would be beneficial to reach a larger target audience. But I understood that the Cello-Team already works on a mobile API. Review collected by and hosted on G2.com.

The Cello widget and the whole referral flow are kept super simple and streamlined. This is especially important for our users. The integration process was also very easy and the support from the Cello team, especially Tobi and Marius, was great. Review collected by and hosted on G2.com.

Only payment method is Paypal which is great for end users, but cannot be used for other b2b partner programs that we have.Should be coming soon though and it's not too complicated to set-up a PayPal account either Review collected by and hosted on G2.com.

We particularly liked the flexible integration and customization options. With both in-menu and floating action button options, you can decide where you want to locate Cello in your tool. You can also choose between modal or a standard icon pop-up. Additionally, the support from the dev and product team is top-notch. Any questions or issues are handled swiftly and efficiently, and the Generic Event API works flawlessly for our report automation. Review collected by and hosted on G2.com.

Since we are using the Generic Event API, we are looking forward for idemoptence support for API calls. Review collected by and hosted on G2.com.

Cello can become a game-changer for businesses. The software is incredibly user-friendly and easy to use, and I have found it to be an invaluable asset in tracking referrals and rewards. The guys at Cello have done an amazing job in getting the software up and running in such a short period of time, and I am looking forward to seeing what they have in store for the future. Review collected by and hosted on G2.com.

I understand the need to prioritize judiciously in an early-stage. I eagerly await the admin portal's ability to manage multiple campaigns and conduct A/B testing. Review collected by and hosted on G2.com.

I've tested cello. It's not only very easy to use, but you feel like when working with Cello, you're dealing with real B2B growth experts. From the smart recurring rewards system to incentivize individuals to their G2M strategy and continuous experiments to get the most of your referral program. Review collected by and hosted on G2.com.

It's not fully self-serve yet, which requires some developer cap (1-2 days), so we postponed the integration to next quarter Review collected by and hosted on G2.com.