[
CARTO Reviews
](https://www.g2.com/products/carto/reviews)

[
CARTO Reviews
](https://www.g2.com/products/carto/reviews)

# CARTO Pricing Overview

[Editedit](https://my.g2.com/carto/pricings)

Free Trial

## CARTO Pricing Key Insights

Last updated on Jul 28, 2026

* * *

CARTO offers **3 pricing editions** , starting at **$0**. CARTO pricing tiers are designed to support different usage levels and team sizes. CARTO also offers a **free trial**. Higher-tier plans are available via direct consultation with the vendor. Compare the CARTO pricing table below to figure out the best fit for your needs.

* * *

ENTERPRISE - SMALL — $0

ENTERPRISE - MEDIUM — $0

ENTERPRISE - STRATEGIC — Contact Us

Rated 4.5 / 5

\*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

ENTERPRISE - SMALL

Free Trial

For smaller teams looking for advanced spatial analytics with basic enterprise capabilities.

- Starts from 3 Editors 
- Starts from 15 Viewers
- 180.000 usage units per year 
- Cloud Deployment 
- SLA and usage metrics 
- 1.8M geocoding, isolines and routing operations per year
- 25 API Access Tokens
- Standard Support Package 

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ENTERPRISE - MEDIUM

Free Trial

For cross-functional teams running analytics at scale and needing enterprise-grade support.

- Starts from 10 editors
- Starts from 50 viewers
- 600.000 usage units per year 
- Cloud Deployment
- SLA, usage metrics, audit logs on-demand and SSO
- 6M geocoding, isolines and routing operations per year
- 100 API Access Tokens
- Premium Support Package

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ENTERPRISE - STRATEGIC

Contact Us

Customised packages to solve complex analytics in larger enterprises and across multiple teams.

- Unlimited Editors 
- Unlimited Viewers
- Starts from 3,000,000 usage units per year
- Cloud and Self-Hosted deployment
- SLA, usage metrics, audit logs on-demand, SSO, groups, custom branding
- 30M geocoding, isolines and routing operations per year
- Unlimited API Access, Tokens & Machine-to-machine authentication
- Elite Support Package

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Predictable pricing for spatial analytics at scale. Our experts will help you find the right plan so you can focus on what matters most. 

Pricing information for CARTO is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase CARTO must be conducted with the seller.
- Unified platform: The leading cloud-native spatial analytics platform. Access data, visualization, advanced analytics, and powerful developer resources.  
- Scale with confidence: Our flexible pricing plans let you set your own usage thresholds, so you can extract the most value out of CARTO.  
- Try for free: No hassle evaluation. Get your team started with our free, fully featured 14-day trial.

Pricing information was last updated on October 10, 2024

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## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Perceived Cost

$$$$$

## CARTO Pricing FAQs

Generated using AI

Is CARTO free, or does it offer a free trial?

CARTO does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details.

How much does CARTO cost in 2026?

Pricing details for CARTO are not publicly listed. Users should visit the CartoDB's official pricing page or contact the vendor directly for current pricing information.

Who is CARTO pricing best suited for?

CARTO's pricing is best suited for mid-market and enterprise teams with serious spatial analytics needs. G2 reviewers from telecommunications, marketing and advertising, financial services, logistics, and real estate dominate the review base, with enterprise-segment users frequently citing big-data warehouse integration and multi-stakeholder map sharing as core value drivers. The Enterprise Small plan fits smaller cross-functional teams needing cloud deployment and geocoding at moderate scale. Enterprise Medium suits growing analytics teams requiring SSO and audit logs. G2 reviewers from small businesses and nonprofits find CARTO's pricing of CARTO a stretch, though several note the team offered accommodations. Individual users and budget-constrained organizations are least well served by the current tier structure.

What are the key differences between the free and paid versions of CARTO?

CARTO offers no permanent free tier, but free trials are available on both the Enterprise Small and Enterprise Medium plans. The trial provides time-limited access to evaluate core capabilities before committing. CARTO's Enterprise Small plan starts with 3 editors, 15 viewers, 180,000 usage units annually, 1.8M geocoding operations, and standard support. Stepping up to Enterprise Medium adds 10 editors, 50 viewers, 600,000 usage units, SSO, audit logs, and a premium support package. CARTO's Enterprise Strategic tier unlocks unlimited editors and viewers, self-hosted deployment, custom branding, machine-to-machine authentication, and elite support. G2 reviewers note that licensing flexibility and usage caps are recurring friction points when scaling.

Is CARTO considered good value for its pricing?

CARTO's pricing draws mixed but mostly positive sentiment on G2. The overwhelming majority of G2 reviewers rate CARTO highly, with strong praise for visualization speed, big-data warehouse integration, and ease of use compared to Esri. Several reviewers explicitly flag steep pricing as a concern, particularly small businesses, nonprofits, and individual users who find the cost prohibitive. One G2 reviewer noted CARTO removed affordable tiers accessible to individuals, leaving only enterprise-scale pricing. That said, high ratings alongside cost complaints signal a premium tool that delivers on its promises. Telecom, marketing, and financial services enterprise reviewers consistently report strong ROI, suggesting CARTO's pricing of CARTO is justified for organizations with serious spatial analytics workloads.

## Top-Rated Alternatives

[

 ![Esri ArcGIS](https://images.g2crowd.com/uploads/product/hd_favicon/1530900667/esri-arcgis.svg "Esri ArcGIS")

Esri ArcGIS

4.5/5(540)

](https://www.g2.com/products/esri-arcgis/reviews)

[

 ![ArcGIS Online](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_07a308622193f886da508e9dd849b6dc/arcgis-online.png "ArcGIS Online")

ArcGIS Online

4.5/5(190)

](https://www.g2.com/products/arcgis-online/reviews)

[

 ![Mapbox](https://images.g2crowd.com/uploads/product/hd_favicon/bd02626401775e68ffe83b8dd7556273/mapbox.svg "Mapbox")

Mapbox

4.3/5(41)

](https://www.g2.com/products/mapbox/reviews)

[
View All Alternatives
](https://www.g2.com/products/carto/competitors/alternatives)

## CARTO Alternatives Pricing

The following is a quick overview of editions offered by other [Location Intelligence Software](https://www.g2.com/categories/location-intelligence)

| Product | Price | Features |
| --- | --- | --- |
| ![Mapbox](https://images.g2crowd.com/uploads/product/image/small_square/small_square_0a2f63c93b1b06a7b2132ea716afcb8c/mapbox.png)[Mapbox](https://www.g2.com/products/mapbox/reviews) Mapbox GL JS for web maps | Pay As You GoPer Month | Mapbox GL JS is a JavaScript library for vector maps on the Web. Its performance, real-time styling, and interactivity features set the bar for anyone building fast, immersive maps on the web. A map load occurs whenever a Map object is initialized, offering users unlimited interactivity with your web map. See the complete pricing guide at mapbox.com/pricing A map load is counted every time Mapbox GL JS initializes on a webpage or in a web app. A map load includes unlimited Vector Tiles API and Raster Tiles API requests. Mapbox can also offer metering and billing of Mapbox APIs by seats. |
| ![Tableau](https://images.g2crowd.com/uploads/product/image/small_square/small_square_34ebf6dfa7d511442315c3ec17dea9f5/tableau.png)[Tableau](https://www.g2.com/products/tableau/reviews) Tableau Standard | $75.001 User Per Month | A comprehensive edition to help you explore and understand your data. Each additional license starts as low as $15 / user / month |
| ![Maptitude](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c6532585eb7557a2f9f401828ecaf36a/maptitude.png)[Maptitude](https://www.g2.com/products/maptitude/reviews) Maptitude 1st year price | $795.001 User Per Year | $𝟎 𝐅𝐑𝐄𝐄 𝟑𝟎-𝐃𝐀𝐘 𝐓𝐑𝐈𝐀𝐋 𝐖𝐈𝐓𝐇 𝐅𝐔𝐋𝐋 𝐅𝐔𝐍𝐂𝐓𝐈𝐎𝐍𝐀𝐋𝐈𝐓𝐘 - 𝐍𝐎 𝐂𝐑𝐄𝐃𝐈𝐓 𝐂𝐀𝐑𝐃 𝐑𝐄𝐐𝐔𝐈𝐑𝐄𝐃. Secure desktop mapping software for nationwide hierarchical territory management, sales, logistics, site, and demographic analysis. Balance territories automatically, geocode unlimited addresses, optimize large multi-stop & multi-vehicle routes, generate accurate long distance drive-time rings, and analyze your data against 2000+ built-in demographics with no add-on data purchases required. Sales Territory Mapping Demographics Drive-Time/Circular Rings Locating (Geocoding) Customers/Addresses Distances Between/Nearest Locations Heat Maps/Thematic Maps Site/Facility Location Planning Market Analysis Routing/Deliveries/Directions Maps for Presentations |

Various alternatives pricing & plans

Free Trial

Pricing information for the above various CARTO alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.

## CARTO Pricing Reviews
(2)

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

10/22/2025

"Intuitive Mapping Made Easy, But Advanced Features Need SQL Know-How"

5/5

What do you like best about CARTO?

CARTO’s platform is extremely user-friendly and visually intuitive. I really like how easy it is to create, style, and share interactive maps without needing heavy GIS expertise. The visualization options are powerful, and the platform makes it simple to turn complex spatial data into actionable insights Review collected by and hosted on G2.com.

What do you dislike about CARTO?

Some advanced customization features require SQL knowledge or workarounds. The platform can also be slow when handling very large datasets. Review collected by and hosted on G2.com.

What problems is CARTO solving and how is that benefiting you?

I use CARTO primarily for pre-planning Out-of-Home (OOH) campaigns. It’s a valuable tool for visualizing and analyzing data spatially. I use it to show audience indexing, inventory indexing, and conduct proximity analysis. These insights help identify the most effective locations for media placements and ensure alignment with target audience behaviours and key points of interest. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![patrick b.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "patrick b.")
PB

patrick b.

Director, Insights and Solutions

Enterprise (\> 1000 emp.)

8/19/2025

"A great way to communicate mapping information to clients"

4.5/5

What do you like best about CARTO?

The fact that you can send someone a link to a map you created and they are able to zoom and move around the map, anyway they want.

We can now target 15 to 20 households per postal code. When clients see that precision on a map, it really brings home the value of what we're doing"

“With CARTO, we transformed geospatial analytics from a technical bottleneck into a fast, intuitive workflow that makes targeting and performance obvious to our clients Review collected by and hosted on G2.com.

What do you dislike about CARTO?

Not enough people have heard about it!!! Review collected by and hosted on G2.com.

What problems is CARTO solving and how is that benefiting you?

It brings all of our data together to visualize it on a map Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

CARTO Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_bf759656c2fc2418d024f021d5828442/esri-arcgis.png "Product Avatar Image")

Esri ArcGIS

4.5/5(540)

[
Compare Now
](https://www.g2.com/compare/carto-vs-esri-arcgis)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_0a2f63c93b1b06a7b2132ea716afcb8c/mapbox.png "Product Avatar Image")

Mapbox

4.3/5(41)

[
Compare Now
](https://www.g2.com/compare/carto-vs-mapbox)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_07a308622193f886da508e9dd849b6dc/arcgis-online.png "Product Avatar Image")

ArcGIS Online

4.5/5(190)

[
Compare Now
](https://www.g2.com/compare/arcgis-online-vs-carto)

##### Categories on G2

[
Location Intelligence
](https://www.g2.com/categories/location-intelligence)[
GIS
](https://www.g2.com/categories/gis)

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