---
title: Influential powered by Captiv8 Reviews
meta_title: 'Influential powered by Captiv8 Reviews 2026: Details, Pricing, & Features
  | G2'
meta_description: Filter 505 reviews by the users' company size, role or industry
  to find out how Influential powered by Captiv8 works for a business like yours.
aggregate_rating:
  rating_value: 4.7
  review_count: 505
  scale: '5'
date_modified: '2026-07-23'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---

# Influential powered by Captiv8 Reviews
**Vendor:** Captiv8  
**Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 505
## About Influential powered by Captiv8
Captiv8 is the largest AI-Powered Branded Content Platform, connecting brands to digital influencers and creators to tell powerful stories. Marketers leverage the platform to discover influencers, create buzz-worthy content, manage their campaigns, and measure results. At the core of the platform is Insights, a social listening tool with real-time audience data across Instagram, Twitter, YouTube, and Facebook. For more information, visit www.captiv8.com



## Influential powered by Captiv8 Pros & Cons
**What users like:**

- Users appreciate the **comprehensive campaign management** of Influential powered by Captiv8, enhancing their marketing efficacy effortlessly. (23 reviews)
- Users commend the **efficiency of influencer management** with Captiv8, simplifying processes and enabling scalable campaign execution. (16 reviews)
- Users find the **ease of use** of Influential powered by Captiv8 to be a game-changer for their projects. (14 reviews)
- Users value the **helpful customer support** from Captiv8, particularly during onboarding and ongoing inquiries. (12 reviews)
- Users appreciate the **time-saving benefits** of Captiv8, streamlining influencer campaigns from start to finish. (12 reviews)
- Users commend the **insightful support and collaboration** from Captiv8&#39;s team, enhancing our organizational functionality. (11 reviews)
- Users find the **detailed creator insights** of Captiv8 invaluable for effective campaign management and reporting. (8 reviews)
- Features (7 reviews)
- Innovation (7 reviews)
- Platform Usability (7 reviews)

**What users dislike:**

- Users find the **inefficient search system** leads to incorrect results and complicates their navigation experience. (3 reviews)
- Users desire **better categorization and fraud detection** in Influential, as well as more accessible pricing options. (3 reviews)
- Users find the **complexity** of Influential challenging initially, complicating data comparisons and workflow understanding. (2 reviews)
- Users find the **creator accessibility issues** frustrating, impacting data accuracy and timely reporting for clients. (2 reviews)
- Users find the platform **expensive and overpriced** , especially for smaller agencies or brands seeking better value. (2 reviews)
- Insufficient Information (2 reviews)
- Users note a **learning curve** with Captiv8, especially for those not involved in onboarding, though support is helpful. (2 reviews)
- Navigation Issues (2 reviews)
- Users highlight **payment issues** with Influential, noting long delays and insufficient communication surrounding payouts. (2 reviews)
- Authentication Issues (1 reviews)

## Influential powered by Captiv8 Reviews
  ### 1. Oversell their capabilities and slow down your influencer management

**Rating:** 4.5/5.0 stars

**Reviewed by:** Alison M. | Manager, Influencer Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 12, 2022

**What do you like best about Influential powered by Captiv8?**

Our account manager was great, but only so much can be done when the platform doesn't work half the time

**What do you dislike about Influential powered by Captiv8?**

We were greatly oversold on the platform's capabilities. When put into practice, most of the functions don't work. 
 The UI was also not the best. We had the same issues over and over again with influencers getting confused on how to onboard to the platform. Payment info was never entered right and agents and influencers just became frustrated. 
The platform also doesn't collect metrics correctly. In all, with the amount of times you had to contact creators to fix something the platform was supposed to do, it ended up doubling the campaign effort.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Nothing, we broke the contract.

  ### 2. Easy to use platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Enterprise (> 1000 emp.)

**Reviewed Date:** November 17, 2023

**What do you like best about Influential powered by Captiv8?**

Captiv8 makes it simple to review potential influencers based on data, quickly make selections and review content. It's clear what I'm reviewing, and intuitive to use. 

The team understands our brand restrictions and in real time I can see their feedback for each post. Quick feedback when questions are asked.

**What do you dislike about Influential powered by Captiv8?**

For full brand team consultation/approval I am not aware of a way to show them content (when they do not want access to the tool) . It would be great to have a page like the reporting page format of all content available for review prior to going live. It's helpful to see influencer content side by side.

It would be nice to see before you click into an influencer who has reviewed? Captiv8 team? Internal influencer team? Brand Team? The way to see that now is by scrolling through comments,

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Avoiding email chains of reviews/approvals and validation of comments in one place. The system leaves an audit trail of comments.

  ### 3. Marketing

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** February 06, 2024

**What do you like best about Influential powered by Captiv8?**

I like the ease of finding creators through the discovery tool and being able to manually pull in stories from creators that have been authenticated.

**What do you dislike about Influential powered by Captiv8?**

The authentication process and adding creators to the campaign are long and not as user-friendly. I would love to see how C8 improves this in the near future.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Helping us track data and find new influencers to work with.

  ### 4. User friendly and seamless experience!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Chloe W. | Enterprise (> 1000 emp.)

**Reviewed Date:** September 19, 2023

**What do you like best about Influential powered by Captiv8?**

I've worked with many influencer platform and Captiv8 is one of the cleanest, most advanced and easy to use softwares I've used! It is a positive expierience on the influencer side as well, which was really important to us as we didn't want to add in any extra steps for the creators in our campaigns. The reporting functions are robust and very customizable. Lastly, everyone who works at Captiv8 is eager to help and so nice!

**What do you dislike about Influential powered by Captiv8?**

The platform could work on the onboarding influencer side of things, such including an application and/or form feature that would allow us to mass collect information from the invited influencers (product selections, selecting deliverables, etc.)

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

End-to-end Influencer managment. The platform can handle all outreach, inbox communications and reporting so all the pieces of our influencer campaign are in one place.

  ### 5. TikTok x GeoGuessr Campaign

**Rating:** 5.0/5.0 stars

**Reviewed by:** Javi S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 06, 2024

**What do you like best about Influential powered by Captiv8?**

How responsive, and quickly they responded as they knew we were working with a very tight deadline.

**What do you dislike about Influential powered by Captiv8?**

I never like going through 3rd parties as there are just more people involved, but I've been very pleased with the teams work thus far!

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Helped us get the influencers we wanted and were able to provide us with a list that was seamlesly approved/passed out rigourous vetting process

  ### 6. Influencer Campaign for new product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 14, 2023

**What do you like best about Influential powered by Captiv8?**

The briefing process was extremely efficient. We oversee a lot of work in our roles - and the kickoff call captured everything we needed in a brief. Some other agencies we go back and forth on the brief via email or shared documents. This was a great use of my time - and the product from the creators was AWESOME. I also love that everything is in one website/dashboard - extremely easy to flip through everything. I also love the dashboard and metrics. It is all very easy to navigate.

**What do you dislike about Influential powered by Captiv8?**

This just comes from being the first campaign, but the sports bar notice for visits needs to be done earlier. Across the board - not just with Captiv8 - the field is asking for 5-7 days notice before a creator visits the sports bar. Moving forward, it's helpful to have the visiting dates separate from the brief/dashboard so we can flip that to the right folks in the field ahead of time.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

We have seen success with influencer programs, but we need to have a bit more power behind organic campaigns (and measuring organic influencer campaigns). We also need some help educating folks at the organization on the power of influencers and how it drives the business (as we all know it does). This campaign puts us on the right path in terms of celeb/macro + micro/nano influencers. I am excited to see the full recap this week and share that with the broader team.

  ### 7. We had a good onboarding experience

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 15, 2024

**What do you like best about Influential powered by Captiv8?**

The analytics this it captures & discovery tools

**What do you dislike about Influential powered by Captiv8?**

The lack of personalization for Campaign outreach with a basic membership model

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

It's helping us on the disovery and reporting end. We are interested in capturing more audience data and Captiv8 helps with that.

  ### 8. Fantastic to work with

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 20, 2024

**What do you like best about Influential powered by Captiv8?**

Chelsea is fantatsic - nothing is to much trouble. She has gone out of her way to make it as easy as possible to give feedback on a huge volume of content!

**What do you dislike about Influential powered by Captiv8?**

Nothing I dislike bit I wish on the platform we coud allow for multiple approvers.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Captiv8 are helping to curate influencer content to support our campaign.

  ### 9. Thorough review of platform.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 01, 2024

**What do you like best about Influential powered by Captiv8?**

Filters in discovery feature to find what best fits your need. Conversation portal with creators in campaigns. Can work through several stages of the process in one tool.

**What do you dislike about Influential powered by Captiv8?**

Creator profiles are now always up to date or authenticly connected to a creator.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Ability to outsource contract signing and payment outside of our in-house accounting and legal teams.

  ### 10. Capiv8 Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mitchell S. | Content Strategist, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 22, 2023

**What do you like best about Influential powered by Captiv8?**

As a social media and influencer campaign manager, I have worked in a LOT of influencer management platforms. Captiv8 is definitely the most in-depth, accurate, and complete platform I've worked in. The reporting functions have been extremely helpful in expediting the campaign review process and the Captiv8 team has been great about answering questions and offering assistance when needed. HUGE shoutout to Jess Horak for all of her help!

**What do you dislike about Influential powered by Captiv8?**

Some of the reporting metrics can be a little buggy but overall they've been fairly accurate.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

I like that the platform encompasses every step of the management process for influencers. Other platforms that have all the bells and whistles that Captiv8 has tend to be a bit less effective or accurate which makes Captiv8 top tier in my opinion.

  ### 11. It has been okay.

**Rating:** 2.5/5.0 stars

**Reviewed by:** Passionate A. | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 02, 2024

**What do you like best about Influential powered by Captiv8?**

All the insights and metrics. It's very easy to use

**What do you dislike about Influential powered by Captiv8?**

Engagement rate sucks because you cannot view of all time.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

How to find influencers.

  ### 12. Captiv8 helps make my job easier!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Libby E. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 21, 2023

**What do you like best about Influential powered by Captiv8?**

My favorite tools on Captiv8 are discovery and creator payments. These tools help streamline my creator identification and onboarding, and make payment processing simple, organized, and secure. I also love my 24/7 access to my Captiv8 rep, who helps me with my every need, request, and question!

**What do you dislike about Influential powered by Captiv8?**

One downside to the tool is the steep subscription price, especially if you want all the features they have to offer. But for brands who have the budget, the team does their best to make it worth while.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Captiv8 assists me in creator identification and outreach, creator communication, campaign set-up and management, content submission and approval, and creator payments. I need to do all these tasks daily, and it's great to have them all in one platform.

  ### 13. Great product!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sarah M. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 29, 2024

**What do you like best about Influential powered by Captiv8?**

Pulling in insights and sourcing influencers.

**What do you dislike about Influential powered by Captiv8?**

There is nothing that I dislike about Capti8 so far.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

The manual process for sourcing influencers.

  ### 14. Campaign Bug

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Entertainment | Enterprise (> 1000 emp.)

**Reviewed Date:** February 06, 2024

**What do you like best about Influential powered by Captiv8?**

Sevika and Jess have been a tremendous help when it comes to helping our team find solutions to the current bugs we are experiencing within our campaign creation and content-gathering process

**What do you dislike about Influential powered by Captiv8?**

The number of repetitive steps within each campaign.
the process of activating and authenticating is more manual than explained during the initial onboarding process made it seem.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

I am currently still very new to the platform but hope it can alleviate some of the more manually parts of the reporting and content gathering process

  ### 15. Great Influencer Management Tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Becky L. | Social Media Marketing Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** April 26, 2023

**What do you like best about Influential powered by Captiv8?**

Captiv8 is incredibly user-friendly, and its support team is top-notch! When my colleague left our company, I had to dive in head first to the tool/influence program. Our Captiv8 rep was so helpful in ensuring that I was comfortable with the tool as well as being there with any questions I had. Thank you, Jess Hovak, for making what could have been a stressful experience seamless!

I love that we can communicate with our content creators in one place, pay them, and view metrics. I'm looking forward to using their talent list to help us to hit our upcoming goals!

**What do you dislike about Influential powered by Captiv8?**

When providing feedback to creators, I would love if there was a way to track changes (similar to Microsoft Word) when editing captions as well as the ability to comment within the videos (I,e: being able to go to :5 and quickly suggest an edit).

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Influencer management, campaign metrics, finding/scaling talent, communicating with influencers.

  ### 16. Top Influencer Platform Management

**Rating:** 4.5/5.0 stars

**Reviewed by:** Lea L. | Director, Influencer Strategy, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 05, 2022

**What do you like best about Influential powered by Captiv8?**

Simple, easy-to-use platform. Customized workflows, content approvals, reporting and influencer Discovery are intuitive and easy to follow.

**What do you dislike about Influential powered by Captiv8?**

Some of the search capabilities and platform set-up get clunky. You have to be careful to hit back buttons in the platform vs. browser or parameters for search within Influencer Discovery get lost. When it comes to campaign management, there are elements of execution that are sensitive and require careful training on what to check/not check in order to keep campaigns activated properly.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

C8 is giving me deep insights on audience psychographics, demographics and brand safety that go several layers deeper than competing platforms. We're also able to bring the client into the platform to view and approve campaign content AND view/approve influencer selections safely without jeopardizing our back-end campaign set-up and work. Insight into influencer posts for reporting is valuable.

  ### 17. Friendly Reps, but slow process

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 20, 2023

**What do you like best about Influential powered by Captiv8?**

-Quick responses from reps
-Friendly and knowledable reps
-Liked the end result of the videos and content
-Questions were answered thoughtfully

**What do you dislike about Influential powered by Captiv8?**

-Influencer recommendations sometimes missed the mark and had to be redone a few times to get right
-Clients had trouble accessing platforms to approve content and concepts
-Some Twitch influencers that were recommendeded were not brand safe
-Influencer approvals and concepts all lived in separate links so it was hard to re-find them and made the email super bulky that shut down outlook every time we had to open it
-Process seemed long and drawn out and expected approvals too quickly

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

It benefits us that we do not have to work directly with the influencers

  ### 18. Breath of fresh air.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 18, 2024

**What do you like best about Influential powered by Captiv8?**

Extremely easy to use and user friendly.

**What do you dislike about Influential powered by Captiv8?**

Nothing, really. It's been very easy to use, streamlined, and I haven't run into any issues thus far.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Finding influencers and managing asset creation. Quickly find the creators that best fit our brand.

  ### 19. Have not played enough in the platform just yet

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 25, 2024

**What do you like best about Influential powered by Captiv8?**

easy look up of content creators and their reach

**What do you dislike about Influential powered by Captiv8?**

some of the data that's show in all areas, but we're workign to solve. missing EMV, unclear on brand ranking

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

content creator search and competitor benchmarking

  ### 20. Data driven insights to guide your influencer marketing strategy.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consumer Services | Enterprise (> 1000 emp.)

**Reviewed Date:** August 22, 2023

**What do you like best about Influential powered by Captiv8?**

Captiv8 provides the data your marketing organization needs to make informed decisions to guide your influencer marketing strategy. Their audience and on-platform performance insights help guide creator selection to drive maximum ROI and ensure your messaging reaches the right audiences at the right times.

**What do you dislike about Influential powered by Captiv8?**

Of the tools that I demo'ed in our RFP for an influencer marketing support tool, Captiv8 was the strongest. That said, the tool can be a bit glitchy at times, and I find elements of their help center to be lacking some steps.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Captiv8 helps our marketing organization make educated decisions in our influencer marketing strategy. This tool increases our reporting cabilities and will help to streamline campaign execution and implementation in the long term.

  ### 21. Great client service tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Gabby  F. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 21, 2023

**What do you like best about Influential powered by Captiv8?**

Captiv8 is great for me on the client service side. The clients having a one stop shop to be able to review talent, concepts and content is a game changer!!

**What do you dislike about Influential powered by Captiv8?**

Captiv8 can be a bit glitchy at times! The influencers will show up on lists after archiving and the reporting can be wonky as well.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Campaign platform ease

  ### 22. The account service team provides services

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 25, 2024

**What do you like best about Influential powered by Captiv8?**

It is an established influencer network with more reliable services than others.

The dashboard is easy to use.

**What do you dislike about Influential powered by Captiv8?**

Influencer choices are limited and some of the talents don't follow timeline.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Services: Captiv8 identified talents and coordinated with talents to develop content.  Captiv8 also boosted the content.

This is part of the influencer campaigns we proposed to the client.  The result beat the plan.

  ### 23. Saved me HOURS of scrolling through social media platforms

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 12, 2023

**What do you like best about Influential powered by Captiv8?**

The filters for gender and location are invaluable to our company.

**What do you dislike about Influential powered by Captiv8?**

There are a lot of creator accounts I find that the links to their socials are broken or don't work.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

For outbound influencer we need a certain demographic which are difficult to find organically, as well as we will be almost completed with an influencer agreement when we will see that they have like 90% female viewers when our company is only for men so then we would have to pull out and waste all those resources. This elimates this problem.

  ### 24. Captiv8 training

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Enterprise (> 1000 emp.)

**Reviewed Date:** November 29, 2023

**What do you like best about Influential powered by Captiv8?**

Captiv8 team was helpful at explaining our contract, terms and how it differs from our campaign experience.

**What do you dislike about Influential powered by Captiv8?**

Would be more helpful with real influencer campaigns to go through the modules with.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Captiv8 is the platform for us to find, background check, pay and work with influencers

  ### 25. Captiv8 2023 Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** February 07, 2024

**What do you like best about Influential powered by Captiv8?**

Easy to set up campaigns and payout creators.

**What do you dislike about Influential powered by Captiv8?**

Top creator recommendations are celebrities that are oftentimes unrealistic for brand to work with.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Easily paying out brand ambassadors.

  ### 26. Reliable tech and thoughtful team points

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jason P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 13, 2024

**What do you like best about Influential powered by Captiv8?**

Our agency support team goes above and beyond

**What do you dislike about Influential powered by Captiv8?**

Wish they had Twitch or Reddit data to support those campaigns

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

influencer discovery and vetting

  ### 27. Empowering Social Commerce: Captiv8 Makes Affiliate Marketing Easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stephanie R. | Enterprise (> 1000 emp.)

**Reviewed Date:** May 30, 2023

**What do you like best about Influential powered by Captiv8?**

Affiliate marketing and a connected influencer platform have been game-changing for my team, and Captiv8 has taken it to a new level of ease and effectiveness. As a marketer, looking to harness the power of social commerce, I was thrilled to discover Captiv8's innovative platform. With its remarkable capabilities and user-friendly interface, Captiv8 has become an invaluable tool for boosting my brand's online presence and driving sales.

One of the standout features of Captiv8 is its ability to power social commerce. The platform seamlessly integrates with popular social media channels, allowing me to tap into the vast audiences present on platforms like Instagram, Facebook, and YouTube. With Captiv8, I can effortlessly identify and collaborate with influencers and content creators who are aligned with my brand's values and target audience.

**What do you dislike about Influential powered by Captiv8?**

I don't think this is only about Captiv8, but we are always looking to figure out how to work with social platforms. We had a longtime creator who worked with us for a while who initially began working with us pro-bono for a campaign over 4 years ago. When the most recent change for reels happened we saw that some of her content was not gaining as high engagement as we wanted. The good thing is that we still work with her but have also worked with Captiv8 to use paid amplification to support when certain content requires a boost.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Captiv8 has made affiliate marketing easier for my team and a lot of our organization in very many, numerous ways. Firstly, it streamlines the entire process, from influencer discovery, the partnering and communication between us and creators has gotten so much easier, we don't have to send DMs to them, also Captiv8 has an integration with the priority inbox which we really have liked. We also use them for affiliate recruitment, tracking, and reporting. This saves me a tremendous amount of time and effort, allowing me to focus on building a really beautiful creative strategy. Secondly, Captiv8's advanced tracking technology ensures accurate attribution, enabling me to reward affiliates fairly based on their contribution to conversions - we no longer have to use different platforms for affiliate and influencer anymore. This transparency strengthens the relationships with my affiliates and promotes trust so that people apply to our program.

  ### 28. Innovative Influencer Platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Restaurants | Enterprise (> 1000 emp.)

**Reviewed Date:** May 30, 2023

**What do you like best about Influential powered by Captiv8?**

Having a dedicated platform to handle influencer contracts, payments, and communication has been a game-changer. Captiv8 allows me to stay more organized with influencer outreach and communications. Captiv8 also has a great team who is responsive,  resourceful and patient.

**What do you dislike about Influential powered by Captiv8?**

The payment process, at times, can feel a bit complicated, requiring additional steps to complete transactions smoothly. Additionally, the influencer setup process could use some simplification to make it more user-friendly and intuitive. The overall value and organizational benefits of Captiv8 make it a worthwhile tool for influencer management

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

1)  Captiv8 provides a centralized platform that streamlines communication, contract management, and payment processes, saving me valuable time and effort. 
2) Captiv8's discovery features help me find relevant and talented content creators that I otherwise would not have found.
3) It's organization tools keep all my influencer-related tasks and data in one place, enhancing efficiency and making it easier to track and measure campaign performance

  ### 29. The Best All-In-One Influencer Management Platform On The Market

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 27, 2023

**What do you like best about Influential powered by Captiv8?**

Captiv8 makes my job so much easier. As the Performance Marketing Manager creating a new Influencer Program, Captiv8 is the all-in-one solution of my dreams. From the start, the Captiv8 onboarding team has answered all my questions and helped set up a winning process for our team.

**What do you dislike about Influential powered by Captiv8?**

The sheer amount of features makes it difficult to find a starting point.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Captiv8 allows our small team to launch and scale a sophisticated and robust influencer marketing strategy.

  ### 30. Captiv8 is a fantastic discovery tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 14, 2024

**What do you like best about Influential powered by Captiv8?**

Captiv8 has a refined discovery functionality that makes it easy to create nuanced searches and analyze creators quickly. Also, their account team is responsive and involved, which is super helpful!

**What do you dislike about Influential powered by Captiv8?**

I'd love to see increased vetting functionality, where the tool looks for questionable social interactions or content and can flag.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

It helps research and put pitch lists together faster.

  ### 31. Captiv8's Paid Amplification: A Game-Changer for Our Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** James M. | Enterprise (> 1000 emp.)

**Reviewed Date:** May 25, 2023

**What do you like best about Influential powered by Captiv8?**

Captiv8 has been an absolute game-changer for our company's influencer marketing efforts, and their paid amplification feature deserves special recognition. This tool has played a crucial role in elevating our brand's reach, engagement, and overall success in the digital landscape and helping us amplify our influencer and partnership campaigns.

Paid amplification through Captiv8 has allowed us to expand our influencer campaigns beyond solely organic reach, enabling us to tap into new and diverse audiences. The platform's IG/TTCM integration has provided us with unparalleled opportunities to amplify our content and maximize our brand exposure. With just a few clicks, we were able to boost several posts, ensuring they reached a broader audience and garnered the attention they deserved.

One of the most remarkable aspects of Captiv8's paid amplification feature is its precision targeting capabilities, this was so instrumental for us. The platform offers a range of sophisticated targeting options that helped us tailor our campaigns to specific demographics, interests, locations, and more. This level of precision allowed us to reach the right audience at the right time, maximizing the impact and relevance of our influencer content.

**What do you dislike about Influential powered by Captiv8?**

During our experience with Captiv8's paid amplification, we occasionally faced challenges related to creative approval timelines with a creator. There were instances where we wished for a slightly faster turnaround in the approval process to ensure the timely execution of our campaigns. However, it's important to note that Captiv8's team immediately addressed our concerns and worked diligently to streamline the approval process, ensuring our campaigns run smoothly and on schedule. Their responsiveness and commitment to resolving any issues that arose were commendable.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

In addition, the support we received from Captiv8's customer service team during our paid amplification endeavors has been outstanding. They have been so very responsive, knowledgeable, and proactive in addressing any questions or concerns we had. Thanks to their team we have been able to avoid common pitfalls and delayed timelines that have previously plagued this type of marketing. Their expertise and guidance have been invaluable in helping us navigate the intricacies of paid amplification and achieve optimal results. We feel confident with their approach and their product is excellent.

  ### 32. Captiv8 is a True Tracking Solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** B R. | Enterprise (> 1000 emp.)

**Reviewed Date:** May 25, 2023

**What do you like best about Influential powered by Captiv8?**

One of the most impressive aspects of Captiv8 that made our team decide to give the tool a true initially is its ability to streamline payments. Previously, managing payments paid out to influencers has been a time-consuming and error-prone process. Anytime manual payments occur, a lot of oversight and regulation is also needed, so the tool has cut down on this as well. 
Captiv8's technology automates this process for us now, ensuring that influencers are paid promptly and accurately. The platform securely handles transactions, eliminates the need for manual invoicing, and provides a transparent record of all financial transactions. This feature alone saves countless hours for marketers, allowing them to focus on other critical aspects of their campaigns.

**What do you dislike about Influential powered by Captiv8?**

Expanded integration options for platforms like Twitch would be greatly desired for our team. While Captiv8 provides integrations with all major social media platforms, it would be beneficial to see further expansion in integration options to Pinterest and to Twitch. By incorporating additional platforms or channels, it could help us tap into niche influencer communities even further. Captiv8 could provide marketers with even more opportunities to reach their target audiences.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

I am very excited to be able to answer this question on a megaphone: Captiv8's true tracking system sets it apart from all other influencer marketing platforms. With the advanced features that come with their reporting and tracking capabilities, we can accurately track the impact and reach of our influencer campaigns across various social media platforms. The platform captures critical data points, including post views, likes, comments, and shares, allowing marketers to gauge the success of their campaigns in real time. This level of transparency and visibility is invaluable, as it enables marketers to adjust their strategies on the fly and maximize the ROI of their influencer partnerships. We've always wanted to be able to see a full funnel view and now this is a gamechanger for us.

  ### 33. Creator discovery, identification, selection, and activation in one specific area!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Li O. | Enterprise (> 1000 emp.)

**Reviewed Date:** May 24, 2023

**What do you like best about Influential powered by Captiv8?**

The Creator Discovery platform provides access to a vast pool of talent and creators across all niches (fin-tech all the way to parent influencers), allowing you to explore through various personalities. With a really ease to use platform, our team canfind and discover content creators who possess the ability to interest audiences with their content curation.

There is something about the way their filters are set up to help you really narrow down who is the best person for your campaign. Captiv8 has developed a meticulous methodology that enables precise identification of creators ideally suited to align with our brand's essence. We consider Discovery a reliable compass, guiding users toward creators who embody their campaigns' or projects' values and vision. Creator Identification on Discovery has impressed us with the type of creators we've come across.

You can really assemble a dream team of talent that perfectly embodies your brand's values and effectively engages your target audience.

**What do you dislike about Influential powered by Captiv8?**

While Captiv8 is a comprehensive end-to-end platform with a bunch of features, it's essential to consider different perspectives and potential areas for improvement and I made sure to understand these challenges for my team. One aspect that some users may find challenging is the learning curve associated with mastering all of Captiv8's functionalities. I don't think this is necessarily a negative or anything to dislike but to be honest, the platform is more intuitive than some traditional processes. By actively engaging with Captiv8's features and investing time in learning, over some time we have began to unlock its full potential.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Captiv8 has effectively addressed my company's business problem, where we had a difficult time finding creators and maintaining brand safety. We're in a significantly regulated industry, and the individuals we work with on a paid or pro-bono basis must be thoroughly approved. Captiv8 has shown that we can run our entire campaign and have an n extensive network of creators, making it easier to identify and collaborate with the right individuals who align with their brand values and objectives. This streamlines finding suitable creators and helps brands establish meaningful partnerships.

Captiv8 is superb in making brands feel good about the creators they work with and offers robust brand safety features that are important in terms of social listening. Captiv8 helps brands maintain control over their messaging by proactively monitoring and safeguarding content and avoiding potential pitfalls associated with brand misalignment or inappropriate content.

  ### 34. Onboarding Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 12, 2023

**What do you like best about Influential powered by Captiv8?**

I source and manage influencer and creator partnerships for my company and Captiv8 has helped us streamline the process so far. Sevika conducted our onboarding and did an amazing job running us through the platform and its use cases. She was great!

**What do you dislike about Influential powered by Captiv8?**

We only needed the discovery and insights tools and it took awhile to get this approved with our account representative.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

It's streamlining the sourcing process by having the majority of relevant creators all in one place.

  ### 35. Customer service is top notch and the options are clear.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Lan N. | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 14, 2023

**What do you like best about Influential powered by Captiv8?**

the customer service is always fast and clear. Also includes a similar function to social listening (looking up what an influencer says about a particular brand by just  by typing in the brand name.

**What do you dislike about Influential powered by Captiv8?**

I often encounter glitches such as: 1. the ER % of influencers who have suddenly 1600% (already raised this question to Anil). 2. I'd like to be able to manually add KPI's (ER%, reach, gender/ demographics etc) to the talent list screen (that the client sees) 3. I would like to see more influencer added to the program

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

- looking for new influencer in certain niches 
- showing LIVE data/statistics of how an ad is doing. It's good because instead of a snapshot of a particular time/date that you deliver the info, we can still see how. many views the content pieces have at any given time or date.

  ### 36. Quick and Simple Transition

**Rating:** 5.0/5.0 stars

**Reviewed by:** Raygan G. | Influencer Marketing Associate, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 26, 2023

**What do you like best about Influential powered by Captiv8?**

Discovery and insights! Making sure that you find the right creators for your project!

**What do you dislike about Influential powered by Captiv8?**

Lack of Mass Email communication tools and shipping help for woocommerce customers.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Discovering a mass amount of creators in our niches so we can implement a massive micro influencer campaign at ease.

  ### 37. Intuitive Interface

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 11, 2024

**What do you like best about Influential powered by Captiv8?**

An integrated and user-friendly experience. The interface is intuitive and complementary to influencer discovery, vetting and measurement.

**What do you dislike about Influential powered by Captiv8?**

Data capture on the backend could be more refined.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Discovery and vetting.

  ### 38. Great platform with a few tools that could use some ironing!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Margot R. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 22, 2023

**What do you like best about Influential powered by Captiv8?**

I love how easy it is to use! Payments are convenient and I the AI does a ton of work to bring in comment sentiment, metrics, etc without me contributing. The people at Captiv8 are always amazing too - whenever I've run into an issue, their helpdesk or our Captiv8 representatives have been able to solve it within 24 hours. They're always able to provide articles to walk me or the influencers through setup.

**What do you dislike about Influential powered by Captiv8?**

Some tools could use improvement or clarification. For example, it's sometimes unclear why certain metrics were brought in, and what the standards are for that. Sometimes, like in the hashtag tracker, some post will be brought onto the hashtag report and others won't. I also wish some capabilities were improved, like the ability to bring in Instagram story metrics or being more TikTok-compatible.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Our internal payment system is slow and painful to implement, and often results in delayed payments. Captiv8 streamlines this process for us, which has helped improve our relationships with the influencers. I'm also excited to use the metrics collection tool and the comment sentiment tool, which would drastically reduce the time I would need to spend doing them myself.

  ### 39. Another year with the the bests results

**Rating:** 5.0/5.0 stars

**Reviewed by:** Imara W. | Influencer Marketing Coordinator, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2022

**What do you like best about Influential powered by Captiv8?**

I love the endless amount of resources that you have access to. It perfectly streamlines your workflow from influencer vetting, content planning, communication, payments, and reporting. As someone who plans six different campaigns in a month and works with over 80+ influencers at a time, this platform truly makes my life not only easier to better! Likewise, if there is any issue or assistance I need in any capacity, their customer success team is amazing and makes sure to get me any additional resources.

**What do you dislike about Influential powered by Captiv8?**

There are not any downsides that I have run into thus far. If there is something that I need help with, their customer service and our account rep are super responsive and get me assistance in no time. Honestly have had nothing but a wonderful experience!

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

I have solved endless amounts of different email chains with tons of different influencers sending documents and content. This platform has truly allowed me to streamline everything and know exactly where everything is. Plus, no more stressing about influencer payments and submitting w9s and invoices! They completely remove this from your plate, and you can spend more time on your campaigns and simply submit payment via a click of a button once the campaign is complete. My new recent favorite thing about the platform is the reporting. The ability to set up different templates, create combined reports, and easiy add content to any report has made my life so much easier each month.

  ### 40. Methodical, Neat, and Organized - All in one.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karen J. | Enterprise (> 1000 emp.)

**Reviewed Date:** February 22, 2023

**What do you like best about Influential powered by Captiv8?**

Initially, we started using Captiv8 as a CRM, which evolved as the tool grew to become more sophisticated over time, and we have now adopted a workflow based around the platform for our needs. We needed to share talent approvals organization-wide, and with that ability, we could get more internal stakeholder support. What's nice about Captiv8's talent lists is that there's a specific way that we can provide or limit access to ensure that we're giving visibility and allowing feedback where needed.

**What do you dislike about Influential powered by Captiv8?**

This has resolved over time but initially I was not sure how to use the talent lists appropriately. I raised the concern to my in-house rep who took the time to provide an hour-long training session to myself and team.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

For us, as I've mentioned, talent has been an area where we have to be incredibly careful. With compliance in mind, we want to ensure we are partnering with creators who are approved across the board. The visiblity Captiv8 gives to my org is much needed.

  ### 41. Finally, a solve for all influencer-related issues

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gagan J. | Enterprise (> 1000 emp.)

**Reviewed Date:** February 21, 2023

**What do you like best about Influential powered by Captiv8?**

What works about Captiv8 is how easy it is to use, how wonderful their in-house teams are both on the support side and also the execution and production management sides. We're really lucky to be able to work with them cross-functionally and it's wonderful that the platform works to provide us with the reporting that our organization needs particular amongst micro- and macro-influencers.

**What do you dislike about Influential powered by Captiv8?**

This is not applicable for RH, we have used Captiv8 for some time now and can say without a doubt that anytime there has been a desire for an additional feature or capability the team is very good about pointing to a part of the platform that we can use better or identifying it in an upcoming product roadmapping exercise.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Captiv8 solves issues around workflow. We've done influencer marketing since 2013, and our entire team has moved from being on manual excel files to building out a process and workflow that Captiv8 helps drive through its solution and capabilities. For us, the biggest time saved is from creator identification and activation.

  ### 42. Providing insight into the very busy world of social media marketing!!!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kammy C. | Enterprise (> 1000 emp.)

**Reviewed Date:** February 21, 2023

**What do you like best about Influential powered by Captiv8?**

Captiv8 is the one place where marketers should feel at ease knowing they will be using a platform where they can simplify the organization behind a creator campaign. The team ensures that all stakeholders are pleased with the process - creators, management, compliance, marketers and all agency parties.

**What do you dislike about Influential powered by Captiv8?**

Not a single thing to be frank - was bullish on platform usage initially, but love the way the platform simplifies our life. Overall, very happy with service, success, and clear measurement we are viewing.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

For our team, we built campaigns as sole partnerships initially. When our teams started seeing success, we began to realize the importance to scale. We were not equipped to handle that from a reporting perspective, which meant it was vital to find a tool that worked for our team. Now that we have Captiv8 in place, we use the platform as an extension of our own network.

  ### 43. Captiv8 x Pfizer influencer program

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Enterprise (> 1000 emp.)

**Reviewed Date:** November 20, 2023

**What do you like best about Influential powered by Captiv8?**

Communicative team
Willingness to collaborate and pivot based on feedback
Real-time data inputs within user-friendly dashboard
Comprehensive reporting capabilities

**What do you dislike about Influential powered by Captiv8?**

West Coast office hours have been a downside in terms of email comms and ongoing project management

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Aiding in aided and unaided awareness for Pfizer product Prevnar20 Peds vaccine via relevant, authentic influencer creative

  ### 44. partnership and

**Rating:** 3.5/5.0 stars

**Reviewed by:** Jennifer G. | Account Supervisor, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 17, 2023

**What do you like best about Influential powered by Captiv8?**

What I like about captiv8 is their partnership, their willingness to jump into the campaigns. The team is always showing excitement for campaigns and presenting new ways for the concepts to come to life that keeps the voice of the product and brand while letting the talent have a natural presence. the team is great at timelines and quick asks to meet a need.

**What do you dislike about Influential powered by Captiv8?**

what provides difficulty is at most time its as if C8 is working to keep and impress their talent partners and not the actual clients. We run in to push back and or disregard for mandatories listed in the briefs, and most of the time due to timing the brand clients are left with having to settle for less than what we/they asked and briefed the team on. the other part to that would be within. the selection of talent picking it seems as if little time it put forth vetting the talent so when client digs deeper they find that the talent doesn't match what we asked for and that was pretty clear mismatch.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Driving awareness in food, and recipe development that is reaching the shopper. It provided more realistic content to push to other platforms as well as help shopper click to shelf pages and help add to cart.

  ### 45. Captiv8 streamlined the content creator review process

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 14, 2023

**What do you like best about Influential powered by Captiv8?**

The team at Captiv8 was super responsive and on top of all the details. I also like how the platform keeps everything organized by Creator so you can see the concept, the content, and the caption copy all in one place.

**What do you dislike about Influential powered by Captiv8?**

I don't think there are any downsides. Managing a multi-creator campaign can feel kind of overwhelming with all of the details. Captiv8 streamlined the process and made it as least painful as it could likely be.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

They helped us identify creators, organize the assets, conveyed the brand's feedback to the creators directly, and just overall streamlined the process

  ### 46. Great Influencer Program w Captiv8

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 11, 2023

**What do you like best about Influential powered by Captiv8?**

Our brand manager is really easy to work with & super responsive and clear when we have any questions or concerns! I love their platform that they use to send us content/influencers for review, very simple and easy to use.

**What do you dislike about Influential powered by Captiv8?**

Sometimes we struggle with influencer selection & getting a list of influencers that are specific to what the clients are looking for. We've had a lot of back & forth with them on influencer selection.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

We are running an influencer program and Captiv8 makes it really easy to review, find, manage influencers & their content.

  ### 47. I love the reporting aspect of Captiv8.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 21, 2023

**What do you like best about Influential powered by Captiv8?**

I like the platform and the reporting aspect that it provides to the business.

**What do you dislike about Influential powered by Captiv8?**

It is hard keeping to a timeline and knowing what it is.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Captiv8 helps manage large scale influencer programs that we don't have the bandwidth to run internally.

  ### 48. Captiv8 has completely changed how we do influencer marketing in the best way possible!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** May 17, 2023

**What do you like best about Influential powered by Captiv8?**

Captiv8 has been instrumental in solving key business problems we face in influencer marketing. By providing us with a comprehensive and efficient platform, they have enabled us to discover the right influencers, streamline campaign management, track performance, ensure brand safety, and enhance collaboration. These solutions have not only saved us time and effort but have also contributed to the success and effectiveness of our influencer marketing initiatives.

**What do you dislike about Influential powered by Captiv8?**

The platform has solved all challenges we have come across to date.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Protecting our brand reputation and ensuring transparency in influencer collaborations are paramount. Captiv8's advanced algorithms and content monitoring capabilities help us detect and prevent fraudulent activities such as fake followers and engagement manipulation. This ensures that our campaigns are authentic, compliant with industry regulations, and aligned with our brand's values, thus safeguarding our brand's integrity.

  ### 49. Captiv8 is the ONLY affiliate AND influencer marketing solution.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Airlines/Aviation | Enterprise (> 1000 emp.)

**Reviewed Date:** May 10, 2023

**What do you like best about Influential powered by Captiv8?**

There are platforms that we have previously used for our affiliate marketing services, which have claimd to move into the influencer space. Captiv8 started off in the influencer space and now offers us affiliate tools and the level of reporting and tracking is not something every provider has. Plain and simple they are able to show my team the impact and ROAS on every influencer we create.

**What do you dislike about Influential powered by Captiv8?**

Not a thing; their entire team is excellent. I enjoy my interactions with their CS team, our rep has been excellent. I also find them to have the most robust educational reports that I have seen.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Affiliate tracking has been the biggest challenge, and Captiv8 doesn't require us to have any out of the box tools to support. While other platforms may 'support creator commerce', Captiv8 actually does.

  ### 50. We are very happy with our experience with Captiv8

**Rating:** 4.5/5.0 stars

**Reviewed by:** Amber Y. | Enterprise (> 1000 emp.)

**Reviewed Date:** February 24, 2023

**What do you like best about Influential powered by Captiv8?**

We love that the dashboard is easy to use and all of the information for the influencers and results, etc. are all organized in one place.

**What do you dislike about Influential powered by Captiv8?**

The only downsides are that sometimes the influencers chosen might not exactly fit with our Target guest (may have done something with Walmart in the past, etc.) 

Also, there are often influencers who are late with getting us their concepts, etc. Although I know there's not much you can do about that on your end.

**What problems is Influential powered by Captiv8 solving and how is that benefiting you?**

Captiv8 is helping us with reach, education, and HH penetration. Especially for Beauty, Personal Care, and Household cleaners- the Target guest is looking at influencers for their recommendations, and we are reaching more of our Target guests by utilizing influencers that will show up in our guest's newsfeed, etc.


## Influential powered by Captiv8 Discussions
  - [What is Captiv8 io?](https://www.g2.com/discussions/what-is-captiv8-io) - 4 comments, 4 upvotes
  - [What does Captiv8 do?](https://www.g2.com/discussions/what-does-captiv8-do) - 1 comment, 2 upvotes
  - [How do you use Captiv8?](https://www.g2.com/discussions/how-do-you-use-captiv8) - 2 comments

- [View Influential powered by Captiv8 pricing details and edition comparison](https://www.g2.com/products/influential-powered-by-captiv8/reviews?page=4&section=pricing&secure%5Bexpires_at%5D=2026-07-25+20%3A11%3A58+-0500&secure%5Bsession_id%5D=c7d115c8-0157-4139-95f8-c904a007549d&secure%5Btoken%5D=3767c9138ebc31cd8720c184e73e60d05e9f23dddb5a3cfaf0288c8155447edf&format=llm_user)

## Influential powered by Captiv8 Features
**Link Options**
- Custom Links
- Referral Link Generator
- Smart Link

**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- User-Generated Content (UGC) Management
- Content Approval
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- Influencer Whitelisting
- Influencer Compensation
- Social Commerce
- E-Commerce Integration

**Agentic AI - Affiliate Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Tracking Options**
- Email Updates
- Affiliate Tracking
- Cookieless Tracking

**Agentic AI - Influencer Marketing Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Affiliate Management**
- Affiliate Network
- Commissions and Payouts
- Customization

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