--- title: Captello Reviews meta\_title: 'Captello Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 180 reviews by the users' company size, role or industry to find out how Captello works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 180 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Lead Generation url: https://www.g2.com/categories/lead-generation --- ### Captello Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users love the **user-friendly interface** of Captello, making lead capture and data management effortless for their team. [(57 mentions)](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1569236&qs=pros-and-cons#reviews) Users value the **automated lead generation** of Captello, enhancing data flow and improving overall efficiency post-trade shows. [(36 mentions)](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1568755&qs=pros-and-cons#reviews) Users love the **easy setup** of Captello, greatly enhancing lead capture and event consistency effortlessly. [(35 mentions)](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1569013&qs=pros-and-cons#reviews) Users love Captello for its **easy lead management** , boosting lead capture and streamlining event operations effectively. [(35 mentions)](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1568060&qs=pros-and-cons#reviews) Users praise Captello for its **excellent customer support** , offering timely assistance and comprehensive resources throughout the experience. [(32 mentions)](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1568850&qs=pros-and-cons#reviews) Users experience a **steep learning curve** , particularly with advanced features, but support helps ease the transition. [(14 mentions)](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1568595&qs=pros-and-cons#reviews) Users find a **steep learning curve** with Captello, especially when attempting to navigate advanced features and options. [(9 mentions)](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1568242&qs=pros-and-cons#reviews) Users face significant **integration issues** , complicating setup and requiring additional resources to resolve problems effectively. [(8 mentions)](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1569204&qs=pros-and-cons#reviews) Users find the **initial setup process time-consuming** , requiring multiple calls and extensive learning for effective use. [(7 mentions)](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1569279&qs=pros-and-cons#reviews) Users find the **complexity** of Captello overwhelming, hindering their ability to utilize the platform fully. [(6 mentions)](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1569031&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Captello ##### 1. Ease of Use Users love the **user-friendly interface** of Captello, making lead capture and data management effortless for their team. [ See 57 mentions ](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1569236&qs=pros-and-cons#reviews) See Related User Reviews AN 5.0/5 "Captello to be a pivotal tool for customer engagement" What do you like about Captello? Ease of use. this is a tool that allows everyone that is using it to see and share data. As we develop our own surveys we need a tool that can adapt ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User 5.0/5 "Captello eliminates manual work, freeing up time to focus on other responsibilities" What do you like about Captello? There are several elements I like about Captello, the main being its ability to connect with our CRM systems and have data automatically flow. This el ##### 2. Lead Generation Users value the **automated lead generation** of Captello, enhancing data flow and improving overall efficiency post-trade shows. [ See 36 mentions ](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1568755&qs=pros-and-cons#reviews) See Related User Reviews ![Parker B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Parker B.") PB Parker B. Mid-Market (51-1000 emp.) 5.0/5 "Captello Makes Lead Capture and ROI Tracking Effortless" What do you like about Captello? Captello’s integration with HubSpot and the intuitive form builder are game-changers. It’s incredibly easy to set up and customize properties for mapp ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User 5.0/5 "Captello eliminates manual work, freeing up time to focus on other responsibilities" What do you like about Captello? There are several elements I like about Captello, the main being its ability to connect with our CRM systems and have data automatically flow. This el ##### 3. Easy Setup Users love the **easy setup** of Captello, greatly enhancing lead capture and event consistency effortlessly. [ See 35 mentions ](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1569013&qs=pros-and-cons#reviews) See Related User Reviews ![Amanda E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amanda E.") AE Amanda E. 4.0/5 "Seamless, Good Assistance, Easy to Use for our sales team." What do you like about Captello? Pros: Easy setup and user-friendly interface Real-time lead capture and data syncing Customizable forms and automation Ins ![Parker B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Parker B.") PB Parker B. Mid-Market (51-1000 emp.) 5.0/5 "Captello Makes Lead Capture and ROI Tracking Effortless" What do you like about Captello? Captello’s integration with HubSpot and the intuitive form builder are game-changers. It’s incredibly easy to set up and customize properties for mapp ##### 4. Lead Management Users love Captello for its **easy lead management** , boosting lead capture and streamlining event operations effectively. [ See 35 mentions ](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1568060&qs=pros-and-cons#reviews) See Related User Reviews ![Parker B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Parker B.") PB Parker B. Mid-Market (51-1000 emp.) 5.0/5 "Captello Makes Lead Capture and ROI Tracking Effortless" What do you like about Captello? Captello’s integration with HubSpot and the intuitive form builder are game-changers. It’s incredibly easy to set up and customize properties for mapp ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User 5.0/5 "Captello eliminates manual work, freeing up time to focus on other responsibilities" What do you like about Captello? There are several elements I like about Captello, the main being its ability to connect with our CRM systems and have data automatically flow. This el ##### 5. Customer Support Users praise Captello for its **excellent customer support** , offering timely assistance and comprehensive resources throughout the experience. [ See 32 mentions ](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1568850&qs=pros-and-cons#reviews) See Related User Reviews ![Amanda E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amanda E.") AE Amanda E. 4.0/5 "Seamless, Good Assistance, Easy to Use for our sales team." What do you like about Captello? Pros: Easy setup and user-friendly interface Real-time lead capture and data syncing Customizable forms and automation Ins AD Allie D. 4.5/5 "A Game-Changer for Event Lead Management" What do you like about Captello? Captello has been an incredibly valuable tool for our event and lead management needs. From on-site lead capture to post-event follow-up, the platform ### 5 Cons or Disadvantages of Captello ##### 1. Learning Curve Users experience a **steep learning curve** , particularly with advanced features, but support helps ease the transition. [ See 14 mentions ](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1568595&qs=pros-and-cons#reviews) See Related User Reviews ![Amanda E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amanda E.") AE Amanda E. 4.0/5 "Seamless, Good Assistance, Easy to Use for our sales team." What do you dislike about Captello? The only issue is one that you would have with any ULC software and that is gaining access to the dev/api kit for shows as some platforms simply do no AD Allie D. 4.5/5 "A Game-Changer for Event Lead Management" What do you dislike about Captello? While Captello is a powerful lead capture and management platform, there are a few areas where there’s room for improvement: Learning Curve for Adv ##### 2. Steep Learning Curve Users find a **steep learning curve** with Captello, especially when attempting to navigate advanced features and options. [ See 9 mentions ](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1568242&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User 5.0/5 "Captello eliminates manual work, freeing up time to focus on other responsibilities" What do you dislike about Captello? I don't dislike anything, other than there are so many options, it's a bit overwhelming. I know I don't use Captello to it's full capacity because of AD Allie D. 4.5/5 "A Game-Changer for Event Lead Management" What do you dislike about Captello? While Captello is a powerful lead capture and management platform, there are a few areas where there’s room for improvement: Learning Curve for Adv ##### 3. Integration Issues Users face significant **integration issues** , complicating setup and requiring additional resources to resolve problems effectively. [ See 8 mentions ](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1569204&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User 4.0/5 "A great product for event lead capture" What do you dislike about Captello? The initial set up was quite complicated and person responsible for our onboarding didn't seem to know much about what she was doing, so we had to bri AN 4.5/5 "Great Onboarding Experience" What do you dislike about Captello? Need a better meeting integration sync with booking onsite meetings via ChiliPiper ##### 4. Time-Consuming Users find the **initial setup process time-consuming** , requiring multiple calls and extensive learning for effective use. [ See 7 mentions ](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1569279&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User 5.0/5 "Intuitive platform, easy to use, more features available, Great service, always available!!!" What do you dislike about Captello? It is a bit time consuming to add people to the events, that will be present at the event ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User 4.0/5 "A great product for event lead capture" What do you dislike about Captello? The initial set up was quite complicated and person responsible for our onboarding didn't seem to know much about what she was doing, so we had to bri ##### 5. Complexity Users find the **complexity** of Captello overwhelming, hindering their ability to utilize the platform fully. [ See 6 mentions ](https://www.g2.com/products/captello/reviews?filters%5Bsentiment_snippet%5D=1569031&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User 5.0/5 "Captello eliminates manual work, freeing up time to focus on other responsibilities" What do you dislike about Captello? I don't dislike anything, other than there are so many options, it's a bit overwhelming. I know I don't use Captello to it's full capacity because of ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User 4.0/5 "A great product for event lead capture" What do you dislike about Captello? The initial set up was quite complicated and person responsible for our onboarding didn't seem to know much about what she was doing, so we had to bri ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 11/22/2024 "Best RFP to Implementation experience" 5/5 What do you like best about Captello? Captello's Lead Capture solution delivered and exceeded what was promised during the demo/exploratino phase. The OCR capture of business cards and speed of integration into badge kits was second to none. Easy app setup and distribution/adoption by our sales team was seamless and have received great feedback from our internal stakeholders. It has automated our post-event reporting and allowed us to use the lead scanner outside of just our booth. Review collected by and hosted on G2.com. What do you dislike about Captello? There has not been anything that I have disliked about the solution nor or the customer support I've received. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Being able to capture leads wherever our commercial teams are traveling to before, during, or after event. It has also streamlined/automated the process of getting the leads and notes into our CRM. Review collected by and hosted on G2.com. Show More 5/23/2025 Validated ReviewerIncentivizedSource: G2 invite on behalf of seller AN Verified User in Computer & Network Security 9/18/2025 "Would definitely recommend!" 5/5 What do you like best about Captello? Very simple and easy to use, quick updates. Review collected by and hosted on G2.com. What do you dislike about Captello? Nothing to add here; don't understand why it's required 40 signs minimum here. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? It alleviates lead capture. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: In-app AN Verified User in Broadcast Media 9/17/2025 "Visitors don't have Business Card anymore. Captello is mandatory for the follow up of the show." 5/5 What do you like best about Captello? The interface is Easy and Intuitive..... Review collected by and hosted on G2.com. What do you dislike about Captello? The Price of the Captello solution is a bit too high Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? People don't have Business Card anymore Review collected by and hosted on G2.com. Show More Response from Brad Froese of Captello [Editedit](https://www.g2.com/survey_responses/captello-review-11694453/official_response/edit) Thanks so much for sharing your thoughts! We’re glad to hear you’re finding the Captello interface easy and intuitive. Regarding the pricing, it’s important to note that, in some cases, the event organizer sets the pricing for the solution, and while it may seem higher, many users find that Captello’s value quickly justifies the investment. The solution is designed to be highly cost-effective, with proven ROI through streamlined lead capture and management. We’re excited that Captello is helping your organization in such an impactful way! Current UserValidated ReviewerSource: In-app ![Steven M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Steven M.") SM Steven M. Manager, Corporate Events Enterprise (\> 1000 emp.) 11/18/2024 "Valuable Lead Capture tool with great customer support" 5/5 What do you like best about Captello? Having used various lead capture software Captello offered solutions that addressed user needs like group scan capture and being able to integrate with our CRM in real time is a real plus for our efficiency in following up on show leads. The onboarding and customer service from Captello has been stellar to myself and our team. Input from our sales team onsite has been extremely positive and compliments from sales is not an everyday occurence. Review collected by and hosted on G2.com. What do you dislike about Captello? As a reletively new client haven't really found anything yet. They have shown an openess for input and are continously looking to improve the software. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Real time information going into our CRM for quick response. We are able to rate and priortize interactions in our show surveys. Group scan was a complaint we are now able to address. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Antonia M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Antonia M.") AM Antonia M. Lead Product Marketing Manager Enterprise (\> 1000 emp.) 11/21/2024 "Captello is user friendly and truly the best application for marketing events!" 5/5 What do you like best about Captello? There are many different ways to use Captello at a marketing event. It's useful because you can make changes to your application in real time and your staff can benefit from the customizations on site in real time. Additionally, the app allows for you to send additional information to your leads on the spot! Best of all it communicates seamlessly with your CRM! Review collected by and hosted on G2.com. What do you dislike about Captello? Nothing really. Great App for marketing events. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? It's cutting down the turnaround time between when we capture the lead and get it to our CRM. It also allows our staff to scan business cards and keep track of our leads. Users can also voice record a recap of their customer interaction and their notes are transcribed! It's solving so many gaps we previously had with other solutions. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: G2 invite on behalf of seller AN Verified User in Financial Services 5/13/2025 "Easy to onboard, easy to use!" 5/5 What do you like best about Captello? The Captello team makes onboarding the platform incredibly easy, taking time walk through each step needed. Documentation is easy to follow, and all of our users were able to quickly download and intuitively leverage the lead capture. Review collected by and hosted on G2.com. What do you dislike about Captello? It's a robust platform, so it can feel overwhelming when first jumping in, but the onboarding and account management teams offer world-class support. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? The price point is less expensive than others available on the market, and the functionality better than most I've seen and used. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: In-app ![Allison C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Allison C.") AC Allison C. Growth Specialist Mid-Market (51-1000 emp.) 10/9/2024 "Easy to use, Fantastic Support" 5/5 What do you like best about Captello? The web and app are simple to use with tons of customization available to suite my needs across a variety of tradeshows both large and small. I wasn't with the company when we selected Captello, but over the last year and half it has fallen under my domain, and I don't foresee any reasons to switch providers. We attend about 5 shows a year, and each time the Event/Dev team handle my form setup quickly with straightforward communication. I also credit our success in 2024 to working closely with our Customer Success Rep, Jessica Couture. Everytime I come to her with a vague, wishlist feature, she knows exactly what I'm looking for and walks me through the set up process. She even met with my event team to teach them Badge Scanning/Captello 101 which was a huge help. With increased booth staff training and taking advantage of barely all that Captello offers, my team hit our annual lead goal under 5 months. I recommend Captello to any Event Coordinator or Growth Specialist looking to capture more qualified leads. Review collected by and hosted on G2.com. What do you dislike about Captello? Not really a downside, but there are so many choices when it comes to the forms. Checkboxes, lists, flagging, audio notes, selfies, etc etc that I would not know where to start without the guidance of our rep. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Captello allows my booth staff (comprised of engineers, sales members, customer support reps, and marketing) to quickly capture potential customer information. With the ability to add notes and photos while on the show floor, it makes the follow-up the next week so much more organized and strategic in who we approach first. We use Hubspot as our CRM, and exporting lists from Captello to HS is quick and painless. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller AN Verified User in Manufacturing Mid-Market (51-1000 emp.) 12/20/2024 "Helped us improve our lead follow up and ROI for shows" 5/5 What do you like best about Captello? One of the standout features of Captello is its ability to clearly communicate our daily schedules to the entire team. Whether we're at trade shows, industry events, or any other customer touchpoint, the software ensures that everyone stays aligned with the day’s tasks. This has significantly boosted our operational efficiency, ensuring no one misses critical follow-ups or interactions. The integration process with our CRM was remarkably smooth. The Captello team was not only responsive but also proactive in making sure our data from trade shows and other events was easily captured and transferred into our CRM. This has drastically improved our lead management process, reducing manual entry and errors. The software is incredibly user-friendly. Even team members who aren't tech-savvy found the platform easy to navigate. Review collected by and hosted on G2.com. What do you dislike about Captello? At times, the reports don't fully align with our specific metrics, and more customizable options would allow us to tailor the output to our exact needs. But there are easy work arounds! Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? When we were at shows we were unable to find a quick and easy way to send follow-up, create tasks, provide digital resources easily. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: In-app ![Verified User in Alternative Medicine](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Alternative Medicine") AA Verified User in Alternative Medicine Enterprise (\> 1000 emp.) 5/9/2024 "My experience with Captello has been smooth and educational." 5/5 What do you like best about Captello? Captello is fairly easy to use and the support team is amazing. They provide 24/7 access to support and are very quick to respond. The platform's services help in the field by collecting leads and effectively turning results into data points. Review collected by and hosted on G2.com. What do you dislike about Captello? There are a lot of steps in effectively setting up your account and being trained on the platform. This is not a quick process. Make sure you have adequate time set aside to learn and train on the platform. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Captello is helping our team quickly capture and archive leads in the field. Instead of picking up a physical business card, we are able to scan it and then it is stored away for later. This software is very beneficial for sales agents on the go, executives at an event, tabling at a conference, and everything in between. We have also purchased additoanl software EventGen. This powerful resource collects data and using tracking software for events, badge creation, and streamlines pre and post conference communication. Review collected by and hosted on G2.com. Show More 2/28/2025 Current UserValidated ReviewerIncentivizedSource: In-app ![Nicole V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nicole V.") NV Nicole V. Associate Marketing Coordinator Enterprise (\> 1000 emp.) 9/9/2024 "Captello makes it easy to capture leads!" 5/5 What do you like best about Captello? Our company utilizes Captello for lead scanning purposes for every major event we have. Captello makes it simple to capture leads at tradeshow events and it was very easy to implement our associates onto the app. With the badge scanning and businiess card scanning features, it has saved us time as visitors names, company, and email addresses are automatically captured within the app. We also enjoy the connect on LinkedIn feature, once you capture a lead on the app you have the option to connect with that person on LinkedIne click of a button. Not to metnion, the customer service support is incredible. If we have a question, the support team answers the same day! We also attend the monthly user group sessions online where Captello discusess multiple product updates/ goes into a deeper dive into certain features. Review collected by and hosted on G2.com. What do you dislike about Captello? Sometimes not every email is caputred automatically so our associates have to manually enter in fields. Review collected by and hosted on G2.com. What problems is Captello solving and how is that benefiting you? Captello is saving our associates time by automoatically captuing leads for us! We don't have to manually put in leads into a spreadsheet as Captello does that for us and we integrate our Captello lead list into a Salesforce campaign. Review collected by and hosted on G2.com. 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