Edit

AC

Verified User in Consumer Services

Enterprise (> 1000 emp.)

2/25/2022

"Pica 9 works well for our needs and continues to make improvements based on our user feedback."

4/5

What do you like best about CampaignDrive by Pica9?

The dynamic print ad feature is one of our most popular features. We have recently started to use pica 9 to explore more digital templates and are excited to try out their animation tool and their dynamic digital ad templates. Review collected by and hosted on G2.com.

What do you dislike about CampaignDrive by Pica9?

The managing of campaigns and content databases on the admin side can be a bit clunky. The interface for our users has some issues and is not as intuitive as we would like. Review collected by and hosted on G2.com.

Recommendations to others considering CampaignDrive by Pica9:

Our markets have found a lot of value in being able to access marketing material on demand. It has also alevated some of the job types that our internal creative team support freeing our team to work on more high value material. The on ramp to building templates, and admin is very steep so it would be my recommendation that there is at least one dedicated person to leading and managing the site with an addtional one to two person team at min to populate it. I would also recommend a regular production meeting with your client rep to address questions around template building and some best practices in real time so that you don't have to go back and re do things. Once we set that up we have been much happier and made alot of improvements in the way we build and admin the tool. Review collected by and hosted on G2.com.

What problems is CampaignDrive by Pica9 solving and how is that benefiting you?

Some of the issues we have worked on with Campaign Drive is improving our ability to track user images and offer image management within the unique user parameters that we have outlined. We continue to look at ways to improve our reporting on templates and have been pleased with the level of interest our client reps take in ensuring we are getting the best results. Review collected by and hosted on G2.com.

AL

Andrea M. L.

Brand Development & Marketing Specialist

Small-Business (50 or fewer emp.)

2/9/2022

"CampaignDrive works for New Mexico Tourism Department"

4.5/5

What do you like best about CampaignDrive by Pica9?

Sales and customer success team have gone above and beyond to customize the platform and ensure its functionality exceeds our expectations. Review collected by and hosted on G2.com.

What do you dislike about CampaignDrive by Pica9?

It doesn't always meet our needs in the most ideal fashion but in part, that's because we attempt to utilize the system in ways that it's not necessarily designed to do and other clients haven't previously requested. Review collected by and hosted on G2.com.

What problems is CampaignDrive by Pica9 solving and how is that benefiting you?

CampaignDrive enables the NM Tourism Department to work with destination, attraction, and event partners around the state while ensuring co-branded creative assets are designed to brand standards and maintain brand integrity. We are also in the process of setting up CampaignDrive as a DAM and learning more about the best ways to offer limited access to those assets. Review collected by and hosted on G2.com.

Response from Kevin Groome of CampaignDrive by Pica9

edit

Thank you for your review! We're delighted to hear that CampaignDrive is delivering value for NMTD, and most especially your comments on the work our team is doing to help meet your needs. Please keep on engaging with our Customer Success folks, as your innovative use of the platform will help to drive it forward!

AH

Verified User in Hospitality

Mid-Market (51-1000 emp.)

2/8/2022

"Great custom tool for managing your brand and local marketing."

4/5

What do you like best about CampaignDrive by Pica9?

We use Campaign Drive as a tool for our Franchise Owners to help them self-serve and create their own local marketing. What is great about this is they can all create different content but still have a consistent brand presence and voice.

We love that we can provide pre-written text, allow that text to be edited, or even give our users the ability to write their own content. Because templates can be set to "approval" we can still review and maintain our brand standards while offering up a wide range of custom options. Review collected by and hosted on G2.com.

What do you dislike about CampaignDrive by Pica9?

I think the only down side is because it is a white label software, there are some limitations to the functionality if you want custom options. But there is always room for customization through additional investments which they support. Review collected by and hosted on G2.com.

What problems is CampaignDrive by Pica9 solving and how is that benefiting you?

Self-service to our Franchise Owners. Highly customizable templates. A library of content at our Franchise Owners fingertips. Approval of custom templates to maintain Brand Standards. Custom Landing pages and email templates for Franchisee local marketing. Tracking of local marketing efforts. Review collected by and hosted on G2.com.

BS

Bibiana S.

Trade Marketing Specialist

Mid-Market (51-1000 emp.)

9/6/2022

"Great automated platform for marketing"

4/5

What do you like best about CampaignDrive by Pica9?

Quick steps to populating custom content. Review collected by and hosted on G2.com.

What do you dislike about CampaignDrive by Pica9?

I would like to have watched a tutorial prior to using the platform to familiarize myself with how it's organized and where to find things. Review collected by and hosted on G2.com.

RG

Randall G.

Senior Marketing Manager

Mid-Market (51-1000 emp.)

7/22/2022

"Very responsive and easy to work with , kind and professional help"

5/5

What do you like best about CampaignDrive by Pica9?

Very responsive and easy to work with , kind and professional help Review collected by and hosted on G2.com.

What do you dislike about CampaignDrive by Pica9?

Would like to be able to add more photos to each microsite page Review collected by and hosted on G2.com.

Response from Kevin Groome of CampaignDrive by Pica9

edit

Randy, I just wanted to take a moment and personally say thank you for taking the time to tell us how we're doing. We understand that the 'human factor' is a big thing in local marketing, and we're glad we were able to help you get to "done" on this particular project for your properties!

With regard to adding more photos. First, I want to make sure you've looked at the Multi-Property Template on your system, which allows for the inclusion of multiple properties, each with its own featured photo. Second, we'll make sure to raise the topic of new layout installations at our regular status calls with our applications champions at HQ. Thanks again for your input!

UI

Verified User in Insurance

Enterprise (> 1000 emp.)

6/19/2022

"Overall, it's great. Need some upgrades here and there."

4.5/5

What do you like best about CampaignDrive by Pica9?

customization capability, easy to input info. Review collected by and hosted on G2.com.

What do you dislike about CampaignDrive by Pica9?

It's difficult to find some materials. Need to do search each time, no 'favorite' material option. Review collected by and hosted on G2.com.

CC

Charlton C.

Global Talent Acquisition Partner, Technology

Enterprise (> 1000 emp.)

7/2/2020

"A marketing platform that builds ads for companies and fulfills their requirements."

5/5

What do you like best about CampaignDrive by Pica9?

The main features of CampaignDrive by Pica9 include subscriber management, image library ,list management, reporting analysis, template management and more. It is web/cloud based and cannot be installed.The interface is incredible and friendly to work with. The functions are versatile and there is a large range of features. It works great for big companies due to its large number of features. The company is friendly to work with and the customer service is amazing as they are professional and responsive. Review collected by and hosted on G2.com.

What do you dislike about CampaignDrive by Pica9?

CampaignDrive by Pica9 doesn't have much disadvantages due to professional working. It can be good or bad for your company depending upon the size of your company. For small companies it can be overwhelming as it contains large number of features. Assigning assets to templates needs to be better it is difficult at present. Uploading and downloading assets at the same time is very difficult. Creating templates is also a time consuming job. Review collected by and hosted on G2.com.

What problems is CampaignDrive by Pica9 solving and how is that benefiting you?

CampaignDrive by Pica9 is an accessible software that is present at multiple locations and its features are great to work with. With every new version complaints are kept in view and problems are solved which is very useful. High quality customized flyers and post cards can be designed. It is mainly used to offer approved data to other franchises. The templates can be imported easily. It can also be used to assign tasks. Review collected by and hosted on G2.com.

AM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

6/25/2020

"Good platform"

3.5/5

What do you like best about CampaignDrive by Pica9?

User accessibility, ease of use, navigationally helpful Review collected by and hosted on G2.com.

What do you dislike about CampaignDrive by Pica9?

the product could allow for more flexibility on the admin side of things Review collected by and hosted on G2.com.

RC

Rebecca C.

Marketing Manager

Real Estate

Mid-Market (51-1000 emp.)

12/26/2017

"Great tool for brand management without a full design team."

4/5

What do you like best about CampaignDrive by Pica9?

Allows you to template and control asset approval across divisions. Review collected by and hosted on G2.com.

What do you dislike about CampaignDrive by Pica9?

Uploading and downloading assets one at a time can be tedious. Review collected by and hosted on G2.com.

Recommendations to others considering CampaignDrive by Pica9:

Fantastic product for those that have a widespread team with minimal technical design skills. Review collected by and hosted on G2.com.

What problems is CampaignDrive by Pica9 solving and how is that benefiting you?

Managing brand standards and messaging across divisions of a national corporation. Review collected by and hosted on G2.com.

Response from Kevin Groome of CampaignDrive by Pica9

edit

Hi Rebecca - thanks for reviewing CampaignDrive! We'd love to hear your ideas for how we can improve uploading/downloading assets. Get in touch with your Success Manager or send us a message on G2 Crowd if you want to share more feedback.

CH

Chris H.

Vice President, Communication

Enterprise (> 1000 emp.)

6/15/2016

"Needs Internal Support"

4/5

What do you like best about CampaignDrive by Pica9?

This is a great product that does what is says it does--allows the end user to create marketing documents that are exactly as the original designer intended. I describe it as "Vista Print for our internal users in the company." Review collected by and hosted on G2.com.

What do you dislike about CampaignDrive by Pica9?

It is a very powerful system and I think large companies with a lot of users will need to have someone on staff dedicated (at least for a while) to this to ensure it is rolled out and maintained properly. The templates are very versatile but a bit daunting to set up. To me, it is very difficult to assign assets to a particular template. I feel like that could be made easier. Review collected by and hosted on G2.com.

Recommendations to others considering CampaignDrive by Pica9:

Weigh the costs of the system along with the costs of your time in setting it up against just having a designer take requests from people and make things. There are pros and cons to both sides and it will depend on the company size as well. Review collected by and hosted on G2.com.

What problems is CampaignDrive by Pica9 solving and how is that benefiting you?

When we fully roll out, this will enable our end users to customize flyers and post cards for marketing without submitting a formal design request--they can do it themselves! Review collected by and hosted on G2.com.