--- title: Campaign Stars Reviews meta_title: 'Campaign Stars Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 41 reviews by the users' company size, role or industry to find out how Campaign Stars works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 41 scale: '5' date_modified: '2026-07-12' parent_category: name: Inbound Marketing url: https://www.g2.com/categories/inbound-marketing --- # Campaign Stars Reviews **Vendor:** Campaign Stars **Category:** [Content Marketing Agencies ](https://www.g2.com/categories/content-marketing-agencies) **Average Rating:** 4.8/5.0 **Total Reviews:** 41 ## About Campaign Stars Campaign Stars is a Customer Acquisition Platform that enables B2B brands to find and engage prospects that result in explosive growth. Our custom approach utilizes innovative personalization technology that drives the creation and cadence of your funnel, shortens sales cycles and grows deal size by improving account target and lead quality. At Campaign Stars, we live by the motto: #NoBadLeads ## Campaign Stars Reviews ### 1. Terrific to work with! **Rating:** 5.0/5.0 stars **Reviewed by:** Sandy R. | Sr. Director Growth Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** August 11, 2022 **What do you like best about Campaign Stars?** The entire team at Campaign Stars is really good, really attentive and responsive. Copy was good, design was good, the account managers were good. Really a solid team over there. Even the founder, Henry, jumps onto calls to help. **What do you dislike about Campaign Stars?** I wish we had more budget to work with the team even more. **Recommendations to others considering Campaign Stars:** Lean into their expertise and be willing to get uncomfortable bringing sales and marketing together for results! **What problems is Campaign Stars solving and how is that benefiting you?** Campaign Stars has helped us with ABM campaigns and content creation, filling gaps in our current resourcing and sharing their expertise in ABM demand gen practices. ### 2. Awesome and sharp team to work with. **Rating:** 4.0/5.0 stars **Reviewed by:** Mladen M. | Product Manager **Reviewed Date:** August 14, 2022 **What do you like best about Campaign Stars?** Partner channels get overlooked so often. They’re not an afterthought for Campaign Stars and they really know how to use them to create big, repeatable pipeline and build them into revenue drivers. **What do you dislike about Campaign Stars?** Copy revisions can take a while if everyone on your team wants to give input. **What problems is Campaign Stars solving and how is that benefiting you?** It's helping us get a pulse on our prospects and even existing customers, and identify overlooked needs and concerns. They're awesome at getting to the meat of the matter. ### 3. Strong suite of services that I've used many times **Rating:** 5.0/5.0 stars **Reviewed by:** Jay H. | VP of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** March 08, 2019 **Describe the project or task Campaign Stars helped with:** Campaign Stars has served as an agency extension of our small marketing team, and offered a variety of programs and services (and technologies) to help complement our in-house work. The main one I've used them for of late has been for video creation, which they do a phenomenal job at. **What do you like best about Campaign Stars?** Video creation was top-notch. Campaign Stars employ a network of designers, marketers, survey experts and more and can call upon them for your project. We loved that animated videos they created - incredible work with minimal hand-holding required. **What do you dislike about Campaign Stars?** Not much to dislike - these are experienced marketers who know how to work well with small and larger B2B-focused companies. **Recommendations to others considering Campaign Stars:** Ask to work with Kalli and Karina! **What problems is Campaign Stars solving and how is that benefiting you?** They've enabled my small, scrappy marketing team to do more with less. The videos they've created have been crucial to helping us tell our story and for thought leadership. ### 4. Campaign Stars -- cut through the fog **Rating:** 5.0/5.0 stars **Reviewed by:** Steve J. | Managing Director **Reviewed Date:** March 14, 2022 **What do you like best about Campaign Stars?** Custom landing pages for strategic accounts. Replicated content makes it look like a specialized, targeted message for your target accounts. The team is very detailed in messaging and profiling. They exact precise language and value prop to leverage every word and call to action **What do you dislike about Campaign Stars?** It's not really a "dislike" rather a "Wish list" For example, what if Campaign Stars had proficient BDR's to help with follow up and outreach. But then again, the whole point of ABM is to establish a connection with your sales team. **What problems is Campaign Stars solving and how is that benefiting you?** We're trying to identify decision-makers in the largest companies in the world. Wtih CS, we collapsed our sales cycle and identified the right target and team ### 5. Campaign Stars are Marketing Stars **Rating:** 5.0/5.0 stars **Reviewed by:** Cheryl H. | Director, Field Marketing , Enterprise (> 1000 emp.) **Reviewed Date:** February 10, 2022 **What do you like best about Campaign Stars?** The entire team at Campaign Stars is engaged, attentive and driven to meet the client's needs. The interactive process for refining copy, design, and CTA was necessary for a successful outcome to our programs. Really a solid team with mad demand gen skills. Even the founder, Henry, jumps onto calls to help. **What do you dislike about Campaign Stars?** I wish they had even more knowledge about our solution set to go faster. There is always learning involved because, as the client, I'm the expert, but they help drive a better conversation. **What problems is Campaign Stars solving and how is that benefiting you?** We are solving tech stack integration for more substantial utilization of intent data for ABM program success. Excellent collaboration and time invested in brainstorming options. ### 6. Great experience! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** August 10, 2022 **What do you like best about Campaign Stars?** Responseive, helpful team that was always a joy to work with. **What do you dislike about Campaign Stars?** Campaign experienced a few setbacks, though the CS team was responsive throughout my time working with them. **What problems is Campaign Stars solving and how is that benefiting you?** They helped us put together a microsite to use in a marketing campaign and were able to make it look extremely professional and approachable. This asset was very useful! ### 7. Campaign Stars are Stars helping us with our marketing programs! **Rating:** 5.0/5.0 stars **Reviewed by:** Ted H. | Senior Vice President, Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** February 09, 2022 **What do you like best about Campaign Stars?** The team does great quality work, always receptive with our best interests in mind. They are also very smart people who are super easy to work with. Like an extension of your team who really care about doing a great job! **What do you dislike about Campaign Stars?** there is nothing to dislike - there are no negatives with the Campaign Stars team. **What problems is Campaign Stars solving and how is that benefiting you?** they have helped us with innovative surveys we have used as content and lead gen assets, with success stories (totally turnkey), graphics projects and more. They have also been great strategic advisors on approaches we may want to take to drive more marketing sourced pipeline. ### 8. Campaign Stars: Professional, collaborative, and a pleasure to work with. **Rating:** 4.5/5.0 stars **Reviewed by:** Jake E. | Channel Engagement Manager **Reviewed Date:** February 21, 2022 **What do you like best about Campaign Stars?** Campaign Stars employ comprehensive demand gen programs with professional execution. And they do this all in a collaborative environment that makes the customer feel actively involved in the process. **What do you dislike about Campaign Stars?** Although there is very little to dislike about working with Campaign Stars, I think that could provide even greater value to the customer by explaining their process/best practices employed to educate their clients on marketing strategy further. **What problems is Campaign Stars solving and how is that benefiting you?** We're building out fully mature digital marketing campaigns designed to identify, nurture and qualify sales opportunities. This is all in leading to pipeline growth for the business. ### 9. Truly customized ABM approach **Rating:** 4.0/5.0 stars **Reviewed by:** Emily W. | Vice President Of Strategic Alliances, Mid-Market (51-1000 emp.) **Reviewed Date:** February 09, 2022 **What do you like best about Campaign Stars?** Campaign Stars has created truly created bespoke ABM campaigns. The custom pages impress sales and marketing teams... and get great engagement. **What do you dislike about Campaign Stars?** They can't do it ALL--so there is still plenty of lift from our team to provide content, execute follow ups etc. **What problems is Campaign Stars solving and how is that benefiting you?** awareness of a new solution. Fast way to roll out customized landing pages for target accounts. It turned into 'evergreen' campaign that doesn't have to have end date ### 10. Lead Generation **Rating:** 5.0/5.0 stars **Reviewed by:** Mark S. | Managing Partner **Reviewed Date:** February 09, 2022 **What do you like best about Campaign Stars?** Professional, competent, quick to do what they say they will. **What do you dislike about Campaign Stars?** There was nothing about their service that I disliked **What problems is Campaign Stars solving and how is that benefiting you?** Lead generation was the goal of the program. I received good structure to continue on with additional email marketing ### 11. Five Star One Stop Shop! **Rating:** 5.0/5.0 stars **Reviewed by:** Tracy C. | Director, Retail Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** February 07, 2021 **Describe the project or task Campaign Stars helped with:** We turned to Campaign Stars to help build out at ABM campaign. I lead the efforts for retail marketing and needed help kicking off our ABM campaign with multiple partners. **What do you like best about Campaign Stars?** Campaign Stars provided a turn-key campaign and project managed from start to finish with multiple partners. They provided timelines, content, weekly analytics, shared best practices and most importantly provided the training needed to the account executives who were tasked with follow up. Everyone on the Campaign Stars team is great to work with! They are professional, proactive and are fun people to work with! **What do you dislike about Campaign Stars?** Tight timelines which is definitely needed but we had delays. Not because of Campaign Stars but multiple reviews needed on both our side and partners' as well slowed down some of the process. **What problems is Campaign Stars solving and how is that benefiting you?** We don't have the resources in house to manage all the steps needed to make an ABM campaign successful. Campaign Stars was able to help us kick off multiple campaigns at once. We couldn't have done that on our own. We are now expanding to other verticals and international. ### 12. Finding the One-Stop Shop of Subject Matter Experts **Rating:** 5.0/5.0 stars **Reviewed by:** Charles D. | VP Sales EMEA, Mid-Market (51-1000 emp.) **Reviewed Date:** May 12, 2020 **Describe the project or task Campaign Stars helped with:** Campaign Stars helped us implement an overall International based ABM program. We were focused not just on the marketing aspect of ABM but we wanted to extend to true account engagement! We had a high level strategy in mind but were looking for a partner that could bring the various tenants together across all aspects - Ads, Direct Mail, Content Syndication, Sales Campaigns and Marketing Campaigns. We also wanted to get a deep understanding of how to use conversational marketing and Campaign Stars introduced us to an additional element - Survey Based Lead Generation, which took our overall account engagement through the roof plus providing substantial inputs for 'hot off the press' digital assets such as e-books and inside sector / company pain points and areas of improvements our Reps could engage on fast! With Campaign Stars we got a single partner that could address all of the various elements and overall they created a single personalised experience for each and every one of our targeted enterprise accounts. We had no idea that ABM could be done at scale - 1000s of contacts, fully customised, at a time. **What do you like best about Campaign Stars?** Campaign Stars seriously turn-keys ABM. Lots of vendors offer a piece of the ABM puzzle, but Campaign Stars is a one-stop shop. They helped us with our data targeting, creating engaging content, marketing automation and activation, strategy, analytics – you name it, they made it a part of our ABM program and overall Customer Engagement. Some of the highlights include: * Campaign Matrix - deep level orchestration of all stakeholders and mapping this to a clear executable plan. * Digital and physical surround - encompassing Email, Sales Outreach, Ads, Chatbots and Direct Mail. * Hyper personalised content at scale. **What do you dislike about Campaign Stars?** They were very honest with their kickoff assessment. We thought we were in better shape than we were. **Recommendations to others considering Campaign Stars:** We had tried to launch an effective ABM program previously. We realised that the longer it took, the harder it would take to launch territory changes, sales cycles progress, etc. We just got caught up in our internal culture and way of doing things. What Campaign Stars did was bring that non-emotional input into analysing where we were at and helping us to figure out how to get buy-in from the sales team, partner team, the marketing team and even our exec team. Suddenly we were not pointing fingers but working together to figure it out and we needed the external catalyst from Campaign Stars to complete. **What problems is Campaign Stars solving and how is that benefiting you?** In the first instance we were not seeing great response rates with our own outbound marketing strategy. We found with Campaign Stars inputs, that we were using somewhat dated approaches and did not fully appreciate the degree to which B2B buying behaviours have changed. Campaign Stars had surveyed over 2000 B2B buyers at the end of 2019 and had some tremendous insights we did not know about and implemented. As part of this new strategy we were able to implement a more successful B2C level of experience, for these B2B buyers and influencers. The difference was dramatic. We were seeing 50% more consumption on our website of key assets and across the initial pilot phase we were able to engage with 83% targeted accounts, which in turn led to 45% qualified meetings. The other key area Campaign Stars helped us solve was to crystallise our thinking and create strategies across all three key areas of our sales strategy - Acquiring net new logos, Accelerating the opportunities in the pipeline and staying front of mind with our long sales cycles and finally Expanding existing accounts with additional projects and services. We made significant headway across all three of these areas. Finally, we achieved a single unified sales and marketing approach with Campaign Stars. This is the first time we have done this and this is one of the single most important aspects of the overall engagement. Suddenly, we have a single 'arrow head' made up of both divisions, focused on penetrating new countries, markets and accounts. ### 13. 1-stop shop for driving top account engagement **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** January 14, 2021 **Describe the project or task Campaign Stars helped with:** Campaign Stars helped us launch a pilot ABM program for our top accounts. **What do you like best about Campaign Stars?** The team was incredibly professional, creative and easy to work with. **What do you dislike about Campaign Stars?** Nothing to dislike. The services provided were exactly as expected. **What problems is Campaign Stars solving and how is that benefiting you?** We were trying to find more creative ways to have conversations with our top accounts. Campaign Stars had a clear approach and helped us stand up quickly. ### 14. Content Stars! **Rating:** 5.0/5.0 stars **Reviewed by:** Lee S. | Chief Operating Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 26, 2020 **Describe the project or task Campaign Stars helped with:** Campaign Stars understands how to leverage insightful, provocative content to drives real results. From social media feeds, infographics, blogs, and ebooks to sales-facing playbooks and conversation starters, they have a robust bench of industry-aware content creators and designers. They helped us leverage an investment we made in a big sales kick-off meeting that required a keynote speaker, sales training and customer-facing collateral that was finely tuned to our ICP by capturing the momentum and moving it into the marketplace. And they did it with speed, responsiveness and cost-efficiency. Look beyond the ABM and hire them for your content needs. **What do you like best about Campaign Stars?** Robust team with a broad set of capabilities and domain expertise. **What do you dislike about Campaign Stars?** We didn't have enough budget to keep rolling! **What problems is Campaign Stars solving and how is that benefiting you?** The need for memorable, repeatable content that captures the company voice. ### 15. If you're looking for a one stop shop - look no further! **Rating:** 5.0/5.0 stars **Reviewed by:** Xenny K. | Agency Business Development Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 28, 2020 **Describe the project or task Campaign Stars helped with:** Campaign Stars is a strategic partner of mine who has always delivered top notch programs tailored to the customers' needs! **What do you like best about Campaign Stars?** I like that Campaign Stars delivers a turnkey ABM strategy along with tactics - the whole enchilada! It helps our clients quickly create their ABM programs and THEN expand them in a way that helps ensure success. Campaign Stars truly has a platform that handles all aspects of ABM activation, including the technology stack, content creation, and execution. They help us scale up fast and operate like a bigger department than we really are. **What do you dislike about Campaign Stars?** There isn't much to dislike at Campaign Stars - if anything at all! **What problems is Campaign Stars solving and how is that benefiting you?** Together, we put together programs which help all parties involved achieve the most out of their tailored ABM program(s)! ### 16. Campaign Stars = ABM Program Stars **Rating:** 5.0/5.0 stars **Reviewed by:** Eric B. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 28, 2020 **Describe the project or task Campaign Stars helped with:** We partner closely with Campaign Stars on the technology aspect of their award-winning ABM programs. **What do you like best about Campaign Stars?** Campaign Stars is one of the best at helping organizations realize marketing success via Account-based Marketing (ABM). They bring a turnkey solution method and supporting tactics to the table that includes planning, design, and execution. They are able to help teams of any size and in any stage of their ABM journey realize the benefit of a targeted approach. **What do you dislike about Campaign Stars?** Nothing to dislike with the team at Campaign Stars. **What problems is Campaign Stars solving and how is that benefiting you?** The guys help to solve the missing pieces of a successful ABM strategy. They help organizations build out a sustainable ABM practice that ensures engagement across target accounts. ### 17. These guys are STARS for business **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** May 12, 2020 **Describe the project or task Campaign Stars helped with:** They share their ideas and then put them into action very quickly. ABM sounds a no-brainer but knowing how to do it well - and efficiently - is where they come in. They can talk ABM strategy but ultimately their biggest value is to target, engage, activate, and measure our performance. **What do you like best about Campaign Stars?** They are available, they're honest, they quickly roll up their sleeves, and they practice what they preach. They focus on our needs and how best to help us achieve them. Survey-based lead gen is fantastic. **What do you dislike about Campaign Stars?** Funny company moniker that isn't well known sometimes requires extra internal selling when doing vendor selection. **Recommendations to others considering Campaign Stars:** Attend their super-valuable online sessions or best practice sharing. Talk with them directly - they are low-key and truly will evaluate if they can help with what your stated needs are. **What problems is Campaign Stars solving and how is that benefiting you?** Increase our ability to be credible, win more business, and enable our marketing and sales teams. ### 18. Truly top notch! **Rating:** 5.0/5.0 stars **Reviewed by:** Heather B. | Enterprise Account Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 07, 2020 **Describe the project or task Campaign Stars helped with:** We partner with Campaign Stars at our customers - they provide marketing consulting, especially around ABM programs/strategy. **What do you like best about Campaign Stars?** I like that Campaign Stars delivers both strategy and tactics, especially around ABM. It can feel like a huge task spinning up an ABM program from scratch. Campaign Stars has a platform that handles all aspects of ABM activation, including software, creative and programs. They help our customers operate like more of a machine than an ad-hoc department. **What do you dislike about Campaign Stars?** They are a somewhat smaller shop. Most of our customers like that, but perhaps not everyone will. **What problems is Campaign Stars solving and how is that benefiting you?** Our customers are able to scale up their ABM programs and become more mature without having to have the expertise or resources in-house. ### 19. Solid approach to building ABM programs **Rating:** 5.0/5.0 stars **Reviewed by:** David H. | Director of Market Development, Mid-Market (51-1000 emp.) **Reviewed Date:** January 31, 2020 **Describe the project or task Campaign Stars helped with:** Campaign Stars helped us jump-start our ABM initiative with a proven recipe for multi-channel highly targeted outreach, including direct mail, display ads, e-mail, microsites, inbound chat, exec and AE outreach. **What do you like best about Campaign Stars?** They brought a proven, documented ABM playbook or 'recipe' to the table for execution, and additional resources to get the tactical work done - project managers, creative resources, external vendors like mail houses, and so on. **What do you dislike about Campaign Stars?** I don't have anything to report here - the team was great. **What problems is Campaign Stars solving and how is that benefiting you?** They rapidly put our ABM program into motion, with a tried-and-true playbook, and additional resources to make it happen. ### 20. Easy to work with and very knowledgeable **Rating:** 5.0/5.0 stars **Reviewed by:** Ben Q. | Director of Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** October 25, 2019 **Describe the project or task Campaign Stars helped with:** Campaign Stars helped us launch our ABM efforts. They were incredibly flexible and easy to work with. We were starting from scratch. **What do you like best about Campaign Stars?** Campaign Stars makes ABM easy. Lots of vendors offer portions of strategy or a single platform, Campaign Stars has helped us put it all together. They will work with you at all levels, whether you have very little support or have a robust team. They create content or work with your already developed content, build automation or enhance your existing efforts, build or consult on strategy, and even help execute campaigns if needed. **What do you dislike about Campaign Stars?** If you have all the answers, this is not the right company for you. They have strong expertise and will work with you to build your program. **What problems is Campaign Stars solving and how is that benefiting you?** Building and scaling ABM across our entire target market. ### 21. Great turnkey ABM help with smart team **Rating:** 5.0/5.0 stars **Reviewed by:** David H. | Co-Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** October 10, 2019 **Describe the project or task Campaign Stars helped with:** Setting up Account Based Management marketing automation, content generation and more. **What do you like best about Campaign Stars?** Campaign Stars seriously turn-keys ABM. Lots of vendors offer a piece of the ABM puzzle, but Campaign Stars is a one-stop shop. They helped us with our database, creating content, marketing automation, strategy – you name it, they made it a part of our ABM program. **What do you dislike about Campaign Stars?** They’re extremely responsive, but that sometimes led to certain members of our team trying to micromanage their work a bit. **What problems is Campaign Stars solving and how is that benefiting you?** We could not have produced the content required or managed the marketing automation systems on our own, so they have made it possible to operate these campaigns and made them successful. ### 22. Campaign Stars provides comprehensive Marketing expertise for companies in any stage of growth. **Rating:** 5.0/5.0 stars **Reviewed by:** Letha S. | Marketing Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2019 **Describe the project or task Campaign Stars helped with:** Campaign Stars supported the development of several key initiatives: new Webinar delivery and post-messaging across channels, including a new E-book; new content based on interviews with key executives; website feedback assessment; and the development of a new Persona framework to build out key segments across channels to drive messaging and content. **What do you like best about Campaign Stars?** The team at Campaign Stars is experienced. Henry has pulled together a group of experienced marketing professionals that cover a broad range of expertise - from content development, persona's, brand, and go-to-market execution. **What do you dislike about Campaign Stars?** n/a. Success is determined by the project owner (you) - how prepared you are in defining success up-front and the time you spend with the team to get them up to speed on the industry and/or project. **What problems is Campaign Stars solving and how is that benefiting you?** Defining the go-to-market target(s), messaging, and the right content for the recipient(s). The Webinar prepared and executed delivered significant traffic volume and discussion material to engage with prospects. ### 23. Partnered with Campaign Stars to run our Account Based Marketing (ABM) **Rating:** 5.0/5.0 stars **Reviewed by:** Martin D. | Director of Marketing, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** March 22, 2019 **Describe the project or task Campaign Stars helped with:** We hired Campaign Stars to help us with our Account Based Marketing efforts. **What do you like best about Campaign Stars?** They like to say “Forget ABM theory – this is real.” And they’re right. Campaign Stars designed several different ABM plays for us in Q1 alone, including survey-based lead generation and their “ABM for AEs program.” They are right there where the rubber meets the ABM road. From one survey, we created a trend report, ebook, blogs and an incredibly popular webinar. You can always squeeze out more content. **What do you dislike about Campaign Stars?** They are a somewhat smaller shop. We liked that, but perhaps not everyone will. **Recommendations to others considering Campaign Stars:** Highly recommend, do not hesitate to reach out for details if needed. **What problems is Campaign Stars solving and how is that benefiting you?** Generating brand awareness, lead generation, creation of premium content for our b2b prospects. ### 24. ABM is not marketing hype **Rating:** 5.0/5.0 stars **Reviewed by:** Julie B. | Demand Generation Manager, Computer & Network Security, Mid-Market (51-1000 emp.) **Reviewed Date:** April 03, 2019 **Describe the project or task Campaign Stars helped with:** Campaign Stars executed a survey campaign for my ABM pilot list, as well as target industries and personas. **What do you like best about Campaign Stars?** ABM is not marketing hype – It’s critical to modernizing your marketing strategy across demand gen channels. Campaign Stars not only enables ABM programs tailored to your targets, they also partner with Uberflip to showcase content in a personalized and engaging way – like Netflix for the B2B audience. Together, Campaign Stars and Uberflip kickstart your ABM engine so you’re not struggling with turning buying groups into revenue. **What do you dislike about Campaign Stars?** No downsides to report. I was very happy working with Campaign Stars. **What problems is Campaign Stars solving and how is that benefiting you?** ABM programs/content. ### 25. Success working with Campaign Stars **Rating:** 4.5/5.0 stars **Reviewed by:** David M. | VP Sales, Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2019 **Describe the project or task Campaign Stars helped with:** Campaign Stars (CS) architected and is delivering on a full ABM program.They helped us define our ideal customer profile and then enriched our database with the right contacts to pursue. **What do you like best about Campaign Stars?** They've developed content experiences that are getting our prospects to consume our content and respond to our messaging. The CS team has been suggesting and writing copy we can use across website,,email and LinkedIn. **What do you dislike about Campaign Stars?** Not much! They move quickly and keep pace with our evolving needs. ### 26. It was nice working with proper campaign experts **Rating:** 5.0/5.0 stars **Reviewed by:** Steven D. | VP Marketing & Sales, E-Learning, Enterprise (> 1000 emp.) **Reviewed Date:** June 07, 2018 **Describe the project or task Campaign Stars helped with:** I worked with the campaignstars team on a variety of projects, from à la carte to full-blown campaigns. **What do you like best about Campaign Stars?** campaignstars totally gets it. Provide them with your campaign strategy and goals and they will provide you with a full scope of recommendations and program details to attain expected outcomes. They are also very well connected, so when needed they will work with partners to take a basic campaign plan to the next level to optimize return. Their real value add is apparent when you see the results of the creative strategy and timely execution come to fruition. I look forward to working with them again! **What do you dislike about Campaign Stars?** When I am reminded that I missed a detail. :-) In all seriousness, campaignstars act like great teammates. They adhere to timelines and ensure they get what they need from you to ensure timely delivery of well thought out campaigns. So, it's a good dislike when an already detail-oriented individual gets reminded by other detail-oriented individuals that details are needed. **Recommendations to others considering Campaign Stars:** Involve them as if they are part of your team. The more information they have, the better the project scopes. ### 27. Knowledgeable and Capable B2B Marketing Experts **Rating:** 4.5/5.0 stars **Reviewed by:** Chris L. | Sr. Director, Digital and Product Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** February 19, 2019 **Describe the project or task Campaign Stars helped with:** CampaignStars has provided direct resource support on a variety of campaign pieces, along with providing some consultative advice on strategy and approach for us. **What do you like best about Campaign Stars?** B2B and Industry experts with relevant experience. Knowledgeable around traditional and ABM approaches. **What do you dislike about Campaign Stars?** Not using them more frequently to complete additional work. ### 28. ABM experts at your service! **Rating:** 5.0/5.0 stars **Reviewed by:** Jenny C. | Sr. Director of Customer Marketing, Information Services, Mid-Market (51-1000 emp.) **Reviewed Date:** January 25, 2018 **Describe the project or task Campaign Stars helped with:** I have worked with Campaign Stars on the following types of projects: Survey Based lead gen campaigns, Case study development, html design services. **What do you like best about Campaign Stars?** Campaign Stars are true ABM Experts. They understand how to run successful ABM programs, from targeting the right accounts through developing tailored messaging and generating solid leads for their customers. Their programs truly work for companies large and small. Bonus - the team of experts at Campaign Stars are easy to work with and ultra responsive! **What do you dislike about Campaign Stars?** Not much to dislike about Campaign Stars. They continue to hone their ABM expertise and deliver added value to their customers. **Recommendations to others considering Campaign Stars:** Think of Campaign Stars as an extension of your team - they can jump in and help in so many ways big or small. Want to embark on an ABM strategy and not sure where to begin? Have a specific campaign in mind that you need help executing? Call Campaign Stars! ### 29. Great Marketing Help! **Rating:** 5.0/5.0 stars **Reviewed by:** Tiffany W. | Marketing Lead, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** March 25, 2018 **Describe the project or task Campaign Stars helped with:** We have a small marketing team that needed access to expertise, technology and the resources to generate high performing and always on campaigns with our targets. We decided to plug into the Campaign Stars grid so we could get started right away with proven programs and resources. **What do you like best about Campaign Stars?** Very friendly, easy to work with, sharp team! **What do you dislike about Campaign Stars?** There really wasn’t anything to dislike. You can try and build your own marketing and ABM engine that is kind of like building your own power generator in your back yard or plug into Campaign Stars’ grid. Flip the switch and you have an always on series of programs and access to cutting edge technology to power your customer acquisition needs. ### 30. Campaign Stars Are Excellent Marketing Partners **Rating:** 5.0/5.0 stars **Reviewed by:** Shelby B. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** January 23, 2018 **Describe the project or task Campaign Stars helped with:** Campaign Stars has been providing Bright Pattern Content as a Service. They performed a deep dive on marketing strategy including target market analysis, marketing messaging and more. Then started producing all the content needed for fully fledged marketing campaigns. **What do you like best about Campaign Stars?** They are willing to do just about anything marketing related so no matter what your team currently handles internally, they are a great partner. **What do you dislike about Campaign Stars?** It is time consuming. They are doing the bulk of the work but a lot of time is needed in initial phases and throughout with editing and giving feedback on assets. **Recommendations to others considering Campaign Stars:** Spend a lot of time upfront with the strategy and content plan. The more they understand your product the better the content will be. ### 31. Campaignstars rocks! **Rating:** 5.0/5.0 stars **Reviewed by:** Michael J. | Customer Success Manager, Information Services, Mid-Market (51-1000 emp.) **Reviewed Date:** February 22, 2018 **Describe the project or task Campaign Stars helped with:** I recruited Campaignstars to help with a client of mine to generate highly targeted, highly qualified leads,. **What do you like best about Campaign Stars?** They guys at Campaign Stars are ABM experts, they truly understand how to run successful ABM programs from targeting the right accounts through developing tailored messaging. I appreciate the ease of doing business with them. Their programs really help turn data into pipeline! **What do you dislike about Campaign Stars?** I am still trying to poke holes in what they do... I'll keep you posted. ### 32. Wide Variety of Services, High Quality Partner **Rating:** 4.5/5.0 stars **Reviewed by:** Mitchell H. | VP, Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** January 26, 2018 **Describe the project or task Campaign Stars helped with:** My team engaged Henry and Campaignstars to add extra horsepower to our marketing programs throughput. **What do you like best about Campaign Stars?** My experience to date with Campaignstars has been very positive. They were able to quickly understand our business, needs and objectives and help us move quickly to plan proven tactics, execute deliverables and meet milestones. **What do you dislike about Campaign Stars?** The only comment I'd make is more neutral - simply haven't fully completed a full quarter of programs with Campaignstars yet. ### 33. Opened our eyes to Marketing Potential **Rating:** 5.0/5.0 stars **Reviewed by:** Brett G. | President, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** January 23, 2018 **Describe the project or task Campaign Stars helped with:** One year of marketing operations which included: Research Survey Lead Gen, Competitive Analysis for our product of focus, multiple case studies, two websites (organization and product), Lead Gen through cold calling, Blog content, Landing Pages and more. On top of this we benefit from the guidance of our point of contact who has years of experience in our industry. **What do you like best about Campaign Stars?** Ala Carte products with expert guidance on where we will get the most long-term value for our spend. **What do you dislike about Campaign Stars?** We haven't had any issues with Campaign Stars and recommend. **Recommendations to others considering Campaign Stars:** Henry has proved to be a valued partner to growing our business. Along with the products they provide you get Henry's breadth of experience. ### 34. Account-based marketing experts **Rating:** 5.0/5.0 stars **Reviewed by:** Joanne M. | Head of Marketing, North America, Outsourcing/Offshoring, Enterprise (> 1000 emp.) **Reviewed Date:** January 26, 2018 **Describe the project or task Campaign Stars helped with:** Campaign Stars was instrumental in helping us conceive and operationalize our ABM strategy. Programs perform! Eg survey work we've done together drives leads in weeks from target accounts. **What do you like best about Campaign Stars?** The team was incredibly responsive and easy to do business with. **What do you dislike about Campaign Stars?** There wasn't much to dislike. The survey program they ran for us performed very well resulting in several concrete leads and follow up meetings from our target accounts in just a couple of weeks. ### 35. Campaign Stars Gave Us the Content and Strategy to Break Into Enterprise **Rating:** 5.0/5.0 stars **Reviewed by:** Steve R. | Lead Generation Manager, Computer Software, Mid-Market (51-1000 emp.) **Reviewed Date:** February 07, 2018 **Describe the project or task Campaign Stars helped with:** Enterprise-level demand generation. Account based Content as a service. Able to connect with targets more frequently and effectively. **What do you like best about Campaign Stars?** World-class content. Detail-oriented. Sales and Marketing alignment **What do you dislike about Campaign Stars?** Not much. Our GTM has a learning curve. **Recommendations to others considering Campaign Stars:** Strongly recommend ### 36. Campaign Stars helps us strategize plays that move deals forward **Rating:** 5.0/5.0 stars **Reviewed by:** Gary J. | Sales Executive | Centricity Perinatal & Perioperative, Computer Software, Mid-Market (51-1000 emp.) **Reviewed Date:** January 25, 2018 **Describe the project or task Campaign Stars helped with:** Our Content Specialist is a part of our selling team helping to create account level content that prospects engage with. Campaign Stars helps us strategize plays that move deals forward. **What do you like best about Campaign Stars?** Fast and agile with quick responses. Great partner! **What do you dislike about Campaign Stars?** nothing yet to report as everything has gone smoothly ### 37. Account Based Marketing on auto pilot! **Rating:** 5.0/5.0 stars **Reviewed by:** Tim F. | Founder / Principal Recruiter, Staffing and Recruiting, Small-Business (50 or fewer emp.) **Reviewed Date:** May 02, 2017 **Describe the project or task Campaign Stars helped with:** Campaign Stars has put our demand gen on auto pilot. We now have a messaging framework that we continually audience test, fresh and relevant contacts that has allowed us to expand into new business verticals and geos and a continuous stream of content. This is driving our demand gen engine! **What do you like best about Campaign Stars?** Campaign Stars ensures that our campaigns execute--all the time. From concept to code and load we never miss a deadline and remain in a continuous dialogue with our customers. **What do you dislike about Campaign Stars?** We are held to tight timelines! Not a bad thing, but we now have to keep up with approval cycles on a regular basis. Trus me, we are not complaining! ### 38. Campaign Stars had put us on the track with an ABM strategy and platform . **Rating:** 4.0/5.0 stars **Reviewed by:** Tom P. | Vice President Business Development, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** May 02, 2017 **Describe the project or task Campaign Stars helped with:** Fully turn-key - concept to code and execute Simply helps us connect to our buyer: contacts to identify the exact target; content and creative pros to create an uninterrupted cascade of on-demand content; deployment and analytics to get our campaigns out the door leveraging our existing marketing stack **What do you like best about Campaign Stars?** This creates results! Improved response rates, enhanced engagement rates, and improved MQLs/SQLs. **What do you dislike about Campaign Stars?** We elected to use our own outsourced telesales team to follow up on leads, would prefer using Campaign Stars to make it easier and more effective on the follow up calls. **Recommendations to others considering Campaign Stars:** This is an excellent organization to work with and to provide scalable results. ### 39. Marketing in a box **Rating:** 4.5/5.0 stars **Reviewed by:** Haresh K. | Director, Strategy and Product Marketing, Mobile and Connected Experience, Computer Software, Enterprise (> 1000 emp.) **Reviewed Date:** May 09, 2017 **Describe the project or task Campaign Stars helped with:** We were launching a new product after a long while and needed multi-channel campaign execution to create awareness and drive customer execution. **What do you like best about Campaign Stars?** Campaign stars delivered impeccably on the campaign development - webpages, lead gen pages and email campaign execution. **What do you dislike about Campaign Stars?** Not alot to dislike. Defining the scope and understanding the timeline took a while, but once we had that in place, we were rocking towards launch. ### 40. Campaign Stars were able to bring a strategic and analytic approach to our marketing that was missin **Rating:** 5.0/5.0 stars **Reviewed by:** Brian D. | Global Campaign Manager - Networking and Enterprise, Telecommunications, Enterprise (> 1000 emp.) **Reviewed Date:** May 02, 2017 **Describe the project or task Campaign Stars helped with:** Campaign Stars supporting all three of our top sales motions 1. Hospitality 2. Customer Engagement 3. Team Engagement **What do you like best about Campaign Stars?** Henry is willing to work through the tough challenges and willing to take the time upfront to ensure success! **What do you dislike about Campaign Stars?** There wasn't anything done to our dissatisfaction. ### 41. review **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.) **Reviewed Date:** May 04, 2017 **Describe the project or task Campaign Stars helped with:** Love the team, but the turnaround time for simple requests didn't work for us. Some requests would take 24 hours. **What do you like best about Campaign Stars?** Henry was great and why we stayed with them. **What do you dislike about Campaign Stars?** turn around time and the contractors went offline at 3:00 PT each day **Recommendations to others considering Campaign Stars:** yes ## Campaign Stars Discussions - [What is Campaign Stars used for?](https://www.g2.com/discussions/what-is-campaign-stars-used-for) - [View Campaign Stars pricing details and edition comparison](https://www.g2.com/products/campaign-stars/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-21+01%3A51%3A35+-0500&secure%5Bsession_id%5D=cc1393e1-b8f0-483f-90e9-f51feac96434&secure%5Btoken%5D=4df97c864d85a1d2125b59cd0bc9c3db08fe3f3753bcfbd767ac137635c78c10&format=llm_user) ## Campaign Stars Features **Planning** - Needs Assessment - Resource Allocation - Stayed within Budget - Statement of Work - Best Practices **Other Platform Features** - Notifications & Reminders - Contract Database - Contract Compliance - Integrations / APIs - E-Signature **Delivery** - Technical Expertise - Met Deadlines - Meeting Management - Project Updates - Scope Management - Roll-out **Support** - Go Live Support - Documentation - Training - Metrics - Admin Services **Team Quality** - Change Management Skills - Executive Presence - Vertical Expertise - Technology Partnerships ## Top Campaign Stars Alternatives - [KlientBoost](https://www.g2.com/products/klientboost/reviews) - 4.8/5.0 (401 reviews) - [Winning by Design](https://www.g2.com/products/winning-by-design/reviews) - 4.8/5.0 (764 reviews) - [memoryBlue](https://www.g2.com/products/memoryblue/reviews) - 4.6/5.0 (319 reviews)