[ CallRail Reviews ](https://www.g2.com/products/callrail/reviews) [ CallRail Reviews ](https://www.g2.com/products/callrail/reviews) # CallRail Pricing Overview [Editedit](https://my.g2.com/callrail/pricings) Free Trial ## CallRail Pricing Key Insights Last updated on Apr 29, 2026 * * * CallRail offers **4 pricing editions** , starting from **$55** to **$215**. CallRail pricing tiers are designed to support different usage levels and team sizes. CallRail also offers a **free trial**. Compare the CallRail pricing table below to figure out the best fit for your needs. Some plans may require you to contact **CallRail** for **custom pricing**. * * * Lead Tracking — $55 / Per Month Lead Tracking Complete — $105 / Per Month Lead Conversion — $165 / Per Month Lead Conversion Complete — $215 / Per Month Rated 4.5 / 5 \*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller. Lead Tracking $55.00 Per Month Free Trial Track and analyze call and texts with Call Tracking for greater marketing insights, now with Al-powered conversation insights. - Call & text tracking and attribution - Call recording and routing - Call transcription and analysis - Automation rules Show More Lead Tracking Complete $105.00 Per Month Free Trial Better understand your leads with Form Tracking and attribute form submissions as well as calls and texts back to marketing sources. - Call, text, and form tracking and attribution - Custom Form Builder - Multi-touch CPL reporting - Call recording & routing - Call transcription and analysis - Automation rules Show More Lead Conversion $165.00 Per Month Free Trial Unlock richer insights with Premium Conversation Intelligence™ to attract and convert more leads. - Call, text, and form tracking and attribution - Call summaries & sentiment analysis - Conversation trend reports - Automatic conversion tagging - Coaching & conversion tools Show More Lead Conversion Complete $215.00 Per Month Free Trial Track and analyze customer journeys with Call Tracking, Form Tracking, and Premium Conversation Intelligence™ to maximize conversion. - Call, text, and form tracking and attribution - Custom form builder - Multi-touch CPL reporting - Call summaries & sentiment analysis - Conversation trend reports - Automatic conversion tagging - Coaching & conversion tools Show More Pricing information for CallRail is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase CallRail must be conducted with the seller. Save up to 10% with a yearly plan Pricing information was last updated on March 31, 2026 Show More ## G2 Deals Offer ### Exclusive savings on CallRail through G2 Deals Save 20% on G2's #1 Call Tracking Provider **How to claim this offer** Start your free trial through our G2 Deals page. When upgrading to a paid plan, you'll receive 20% off your subscription. [**Deals**](https://www.g2.com/deals) $40/month $50/month 20% Off Claim Offer ## CallRail Pricing FAQs Generated using AI Is CallRail free, or does it offer a free trial? CallRail does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details. How much does CallRail cost in 2026? According to G2 data, CallRail pricing in 2026 starts at $55.00 and can reach $215.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the CallRail's official pricing page for the most current details. Who is CallRail pricing best suited for? Based on G2 reviewer demographics and sentiment, CallRail's pricing is best suited for small businesses and marketing agencies managing multiple client accounts, with the entry-level Lead Tracking plan fitting budget-conscious users needing core attribution. G2 reviewers from marketing and advertising, legal services, healthcare, and construction industries appear most frequently, with small business reviewers dominating. Mid-market companies gravitate toward higher tiers for conversation intelligence and form tracking. Agencies particularly value the multi-account management and white-label capabilities. G2 reviewers caution that CallRail's pricing of CallRail can become prohibitive for very small clients or solo operators with limited call volumes, making it most cost-effective for businesses with consistent inbound call activity. What are the key differences between the free and paid versions of CallRail? CallRail does not offer a permanent free version, but G2's pricing data for CallRail confirms a free trial is available for evaluation. The entry-level Lead Tracking plan at $55.00 per month covers call and text tracking, call recording, routing, transcription, and automation rules. Upgrading to CallRail's higher tiers unlocks form tracking and a custom form builder at $105.00 per month, while the Lead Conversion plans at $165.00 and $215.00 per month add Premium Conversation Intelligence features including call summaries, sentiment analysis, conversation trend reports, automatic conversion tagging, and coaching tools. G2 reviewers frequently note that meaningful advanced insights require upgrading beyond the entry tier. Is CallRail considered good value for its pricing? CallRail is broadly considered good value, with G2 reviewers frequently praising its pricing relative to competitors. The 4.5/5 average rating alongside recurring cost mentions signals a premium tool that largely delivers on its promise. G2 reviewers in marketing and small business segments consistently describe CallRail's pricing as fair and competitive, with several noting they would pay more for the capabilities provided. However, cost concerns are among the most frequently cited drawbacks, particularly around scaling costs, per-minute charges, add-on fees for features like form tracking, and rising prices over time. Some G2 reviewers note that CallRail becomes expensive when managing multiple client accounts or high call volumes. ## Top-Rated Alternatives [ ![CTM](https://images.g2crowd.com/uploads/product/hd_favicon/f8984d08f540c0a6a89f905048bb0abb/ctm-ctm.svg "CTM") CTM 4.5/5(761) ](https://www.g2.com/products/ctm-ctm/reviews) [ ![WhatConverts](https://images.g2crowd.com/uploads/product/hd_favicon/d92d25660d9b18514f14665d75e06d95/whatconverts.svg "WhatConverts") WhatConverts 4.9/5(316) ](https://www.g2.com/products/whatconverts/reviews) [ ![Aircall](https://images.g2crowd.com/uploads/product/hd_favicon/d88e64e138533d66704f0a6b3ed71f61/aircall.svg "Aircall") Aircall 4.4/5(1,638) ](https://www.g2.com/products/aircall/reviews) [ View All Alternatives ](https://www.g2.com/products/callrail/competitors/alternatives) ## CallRail Pricing Reviews (2) ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 6/6/2019 More Options - - [Respond as CallRail](https://www.g2.com/survey_responses/callrail-review-2444513/official_response/new) "Effortless Call Tracking with Exceptional Updates" 5/5 What do you like best about CallRail? I like that CallRail is easy to use, which makes things simple for us. If you don't know how to use it, the support is really complete. They always have new features coming out, which is great because they are constantly looking to improve. We've seen improvements even when we've only asked a couple of times. We love that they add features we need as marketers, and they're not useless. It makes our lives easier and helps our customers use CallRail just like we do. The setup is super easy, and that's definitely one of the things we like the most. Plus, having free trials for our clients is a bonus, making it easier for them to commit because they end up loving it. Review collected by and hosted on G2.com. What do you dislike about CallRail? I think you guys could do a better job at reaching out and maybe help us implement those changes. Or helping us see how those changes look or why they're beneficial. So maybe, like, an implementation team for an extra fee or whatever. Review collected by and hosted on G2.com. Recommendations to others considering CallRail: Definitely, switch over if you are having any types of problems tracking calls and reviewing their performance. Review collected by and hosted on G2.com. What problems is CallRail solving and how is that benefiting you? I use CallRail for call tracking, ensuring my client sales teams pick up calls. It helps recreate a call center environment, shows which agent answers first, and allows us to provide call feedback. Review collected by and hosted on G2.com. Show More 12/9/2025 Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Health, Wellness and Fitness](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Health, Wellness and Fitness") AH Verified User in Health, Wellness and Fitness Small-Business (50 or fewer emp.) 7/15/2026 More Options - - [Respond as CallRail](https://www.g2.com/survey_responses/callrail-review-13113644/official_response/new) "Easy Setup, Needs Feature Enhancement" 2/5 What do you like best about CallRail? I find CallRail easy to use with a lot of native integrations. You don't need to make a custom API like you do with other platforms. You can simply click a few buttons and link up your Google Ads account, allowing you to have an account running in just a few minutes. Review collected by and hosted on G2.com. What do you dislike about CallRail? I feel that there are not as many features available as in other platforms like Go High Level. I find 'text back' harder to use, and there are more things I can do in other platforms with AI that I can't do currently within CallRail. I feel it's becoming a little outdated compared to other platforms. Review collected by and hosted on G2.com. What problems is CallRail solving and how is that benefiting you? I use CallRail to show return on investment from phone calls and track the cost per phone call. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: G2 invite on behalf of seller CallRail Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_f2fbd26e86afed37ec5f26c5310428ae/ctm-ctm.jpg "Product Avatar Image") CTM (formerly... 4.5/5(761) [ Compare Now ](https://www.g2.com/compare/ctm-ctm-vs-callrail) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_67a0c56efc52b62414d9237d57d7f52a/invoca.png "Product Avatar Image") Invoca 4.5/5(967) [ Compare Now ](https://www.g2.com/compare/callrail-vs-invoca) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_517e072e3102d2d34ed3c4b334812b87/marchex.png "Product Avatar Image") Marchex 4.1/5(184) [ Compare Now ](https://www.g2.com/compare/callrail-vs-marchex) ##### Categories on G2 [ AI Sales Assistant ](https://www.g2.com/categories/ai-sales-assistant)[ Conversation Intelligence ](https://www.g2.com/categories/conversation-intelligence)[ Outbound Call Tracking ](https://www.g2.com/categories/outbound-call-tracking) [ Online Form Builder ](https://www.g2.com/categories/online-form-builder)[ Live Chat ](https://www.g2.com/categories/live-chat)[ Lead Capture ](https://www.g2.com/categories/lead-capture)[ Marketing Analytics ](https://www.g2.com/categories/marketing-analytics)[ Attribution ](https://www.g2.com/categories/attribution)[ Contact Center ](https://www.g2.com/categories/contact-center)[ AI Voice Assistants ](https://www.g2.com/categories/ai-voice-assistants)[ Inbound Call Tracking ](https://www.g2.com/categories/inbound-call-tracking) Show More ##### Explore More [ Best cloud-based CRM for service industry ](https://www.g2.com/discussions/crm-best-cloud-based-crm-for-service-industry)[ What are the most reliable enterprise mobility management solutions based on reviews from IT teams managing high-volume device fleets? ](https://www.g2.com/discussions/what-are-the-most-reliable-enterprise-mobility-management-solutions-based-on-reviews-from-it-teams-managing-high-volume-device-fleets)[ Best cloud-based VoIP solution for remote work ](https://www.g2.com/discussions/best-cloud-based-voip-solution-for-remote-work) [ Best platforms for API monetization and usage tracking ](https://www.g2.com/discussions/what-are-the-best-platforms-for-api-monetization-and-usage-tracking)[ Best-rated sales intelligence software for enterprises ](https://www.g2.com/discussions/what-is-the-best-rated-sales-intelligence-software-for-enterprises)[ Pros and Cons Details ](https://www.g2.com/products/callrail/reviews?qs=pros-and-cons) Show More [ Best cloud-based CRM for service industry ](https://www.g2.com/discussions/crm-best-cloud-based-crm-for-service-industry)[ What are the most reliable enterprise mobility management solutions based on reviews from IT teams managing high-volume device fleets? ](https://www.g2.com/discussions/what-are-the-most-reliable-enterprise-mobility-management-solutions-based-on-reviews-from-it-teams-managing-high-volume-device-fleets)[ Best cloud-based VoIP solution for remote work ](https://www.g2.com/discussions/best-cloud-based-voip-solution-for-remote-work) [ Best platforms for API monetization and usage tracking ](https://www.g2.com/discussions/what-are-the-best-platforms-for-api-monetization-and-usage-tracking)[ Best-rated sales intelligence software for enterprises ](https://www.g2.com/discussions/what-is-the-best-rated-sales-intelligence-software-for-enterprises)[ Pros and Cons Details ](https://www.g2.com/products/callrail/reviews?qs=pros-and-cons)