CallidusCloud Marketing Automation


CallidusCloud Marketing Automation (formerly LeadFormix) is a cloud-based B2B marketing automation platform. It identifies and qualifies sales opportunities by measuring the online behavior of prospects and enabling sustained relationships with them.

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What is CallidusCloud Marketing Automation?

CallidusCloud’s Marketing Automation is a platform to attract, nurture, and engage buyers through multi-channel campaigns across websites, email, and social media. The visitor intelligence component tracks anonymous visitors on websites and provides insight to sales and marketing to aid in understanding the prospects’ needs and intent. Comprehensive lead scoring and reporting allows marketers to develop actionable campaign insights which drive demand and revenue. An integrated set of tools allows sales and channel partners to gain visibility into leads, track communication, and leverage social media to build relationships with prospects.

CallidusCloud Marketing Automation Details Provided by: Vinod C.

CallidusCloud Marketing Automation Details Provided by: Vinod Choudhary

Customer-Focused professional with Strong Technology Solutions Background
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Languages Supported
Chinese, English, French, German

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About CallidusCloud Marketing Automation

CallidusCloud enables organizations to drive performance and productivity across their business with our hiring, learning, marketing and selling clouds.
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Year Founded
HQ Location
Dublin, CA
+1 (925) 251-2200
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