Cabal is a warm introduction and network activation platform for B2B companies. It turns investors, advisors, customers, and executives into a structured, repeatable sales and recruiting channel — replacing cold outreach with warm referrals at scale. Companies connect their CRM (Salesforce, HubSpot) and add their connectors to Cabal. The platform maps the combined professional networks of every connector, then automatically matches those connections against live sales pipelines and target account lists. When a supporter knows someone at a target company, Cabal surfaces the match, ghostwrites a referral email, and lets the supporter send it in two clicks. Every introduction is tracked from send to closed deal. For sales teams, Cabal solves the coordination problem that kills most referral programs: figuring out who knows who, crafting the ask, following up, and attributing revenue. Instead of ad hoc Slack messages and spreadsheets, teams get a system that runs warm intros the way outbound sequences run cold email. For venture capital firms and investor networks, Cabal provides a portfolio-wide workspace to monitor pipeline activity across companies, identify intro opportunities from the firm's collective network, and track contributions. Supporters see targeted asks instead of generic update emails — and every intro they make is logged and attributed. Core capabilities include CRM sync with bidirectional data flow, network mapping and connection matching against target accounts and buyer personas, collaborative email workflows with ghostwritten templates, investor and advisor update campaigns, contribution tracking and reporting, and a Chrome extension embedded in Gmail, LinkedIn, and calendar for in-context referrals. Cabal was founded in 2020, is a Y Combinator alum (S21), and is backed by Craft Ventures and Seven Seven Six. It's used by thousands of founders, VCs, sellers, recruiters, and executives. The platform exists because 84% of B2B buying decisions start with a referral — but until now, most companies lacked the infrastructure to make referrals happen consistently.