---
title: BuzzSumo Reviews
meta_title: 'BuzzSumo Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 107 reviews by the users' company size, role or industry
  to find out how BuzzSumo works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 107
  scale: '5'
date_modified: '2026-08-09'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---


# BuzzSumo Reviews
**Vendor:** Cision  
**Category:** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 107
## About BuzzSumo
Founded in 2013 and loved by marketers worldwide ever since, BuzzSumo is the all-in-one content marketing tool that gives you the content research and performance insights you need, fast. From Facebook, Twitter, Pinterest and Reddit data, to large scale content analysis, influencers, trending news stories and media alerts, you get it all and more with just one simple BuzzSumo subscription. Oh, and BuzzSumo is the world’s largest index of social engagement data, with over 300 trillion engagements, 8bn articles and millions more indexed every day, giving you quality data you can rely on.



## BuzzSumo Pros & Cons
**What users like:**

- Users love **BuzzSumo&#39;s powerful content management** , streamlining research and enhancing content planning across platforms. (3 reviews)
- Users love the **ease of use and comprehensive tools** offered by BuzzSumo for effective content marketing. (2 reviews)
- Users value BuzzSumo’s **powerful content research** , greatly enhancing efficiency in identifying high-performing articles and trends. (2 reviews)
- Users appreciate the **ease of use** of BuzzSumo, benefiting from multiple content marketing tools in one platform. (1 reviews)
- Users value the **ease of discovering high-performing content** with BuzzSumo, streamlining content planning and analysis. (1 reviews)
- Research Tools (1 reviews)
- Users value BuzzSumo for its **time-saving capabilities** , enabling efficient content research and performance analysis. (1 reviews)
- Trend Analysis (1 reviews)

**What users dislike:**

- Users find BuzzSumo&#39;s higher-tier plans **expensive** , limiting access to essential features for smaller teams and individuals. (1 reviews)
- Users find the **interface overwhelming** initially due to the abundance of data points presented in BuzzSumo. (1 reviews)
- Users find the **initial difficulty** in navigating BuzzSumo&#39;s interface due to its overwhelming amount of data points. (1 reviews)
- Users find the **interface overwhelming** initially due to the abundance of data points presented. (1 reviews)
- Users find the **learning curve steep** due to the overwhelming interface filled with many data points. (1 reviews)
- Users find the **limited mobile support** of BuzzSumo makes accessing features cumbersome, especially on the go. (1 reviews)
- Not Intuitive (1 reviews)
- Users find BuzzSumo&#39;s interface to be **not user-friendly** , as navigation can feel unintuitive and cumbersome at times. (1 reviews)
- Slow Performance (1 reviews)

## BuzzSumo Reviews
  ### 1. Outstanding Experience with This Software

**Rating:** 4.5/5.0 stars

**Reviewed by:** Anurag G. | Growth Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 09, 2025

**What do you like best about BuzzSumo?**

I like BuzzSumo’s powerful content research, seeing what performs best saves me a lot of time.

**What do you dislike about BuzzSumo?**

The interface can be overwhelming at first because of the many data points

**What problems is BuzzSumo solving and how is that benefiting you?**

It solves the problem of guessing what works by showing real engagement data, helping me plan stronger content strategies.

  ### 2. A Must-Have Tool for Content Marketers and Strategist

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in E-Learning | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 01, 2025

**What do you like best about BuzzSumo?**

BuzzSumo makes it incredibly easy to discover high-performing content across any topic or industry. I love how I can instantly see which articles are getting the most engagement across social platforms like Facebook, LinkedIn, and X (Twitter). The Content Analyzer and Trending Feeds are my favorite features — they save me hours of research and help me plan content that’s more likely to succeed. It also helps identify top influencers and competitors’ best-performing content, which is a huge bonus.

**What do you dislike about BuzzSumo?**

While BuzzSumo is a powerful tool, some of its best features — like full historical data, backlink analysis, and advanced filters — are only available on higher-tier plans, which can be expensive for small teams or individual users. Also, the UI, while clean, could be a bit more intuitive in terms of navigation between reports. Lastly, data for some newer or niche topics can be limited.

**What problems is BuzzSumo solving and how is that benefiting you?**

BuzzSumo helps me eliminate the guesswork in content creation. It solves the problem of not knowing what topics or formats resonate with my target audience by showing what’s already working across the web and social platforms. I can easily track trending topics, monitor competitors, and discover content gaps — all in one place.

As a result, I’m able to plan content that drives more engagement, improve SEO performance, and stay ahead of trends without spending hours on manual research. It has made my content strategy smarter and more data-driven.

  ### 3. One of the best all in one Marketing solution software i ever used.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Pawan K. | Digital Marketing Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 17, 2025

**What do you like best about BuzzSumo?**

The best thing i like about this software is it is easy to use and most the content marketing tools are available under a single software like keyword research, content research build your funnel how to to content marketing and more.

**What do you dislike about BuzzSumo?**

The major thing i dislike their support system, they must have to improve it via AI integration to their customer support system.

**What problems is BuzzSumo solving and how is that benefiting you?**

I have solved the Social media marketing research, keyword research, and content research type issue via this tool. This helps me a lot by working on a single place to get all the answer to your required questions.

  ### 4. Surely the best Content & SEO analysis tool out there

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shivam A. | Content Manager at AiSensy, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 29, 2023

**What do you like best about BuzzSumo?**

Buzzsumo has so many awesome features. But here are some which I like the most:
1. Content ideas generator - Gave me so many creative blog titles
2. Backlink analysis - Helped me track competitor backlinks & gain opportunities. 
3. Content Analyzer - Allowed me to get hands-on experience of top content for a particular keyword.
4. Backlink Analyzer

**What do you dislike about BuzzSumo?**

There's not much to dislike. Though I feel they can upgrade the app by integrating Chat GPT into it. This will certainly help users like me to not just get analysis of the content but also create awesome content.

**What problems is BuzzSumo solving and how is that benefiting you?**

I majorly use Buzzsumo for handling content & SEO for the company I work at. The tool helps me get accurate analysis for keywords, backlinks and also allows me to know what my competitors are up to by monitoring their backlinks and high ranking pages.

  ### 5. Best Content Marketing tool.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Prem K. | Accountant, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 31, 2023

**What do you like best about BuzzSumo?**

BuzzSumi is one the best content marketing tool. I can quickly generate content ideas, view trending feeds, and research keyword tools. I can also analyze content, Facebook pages, and youtube.

**What do you dislike about BuzzSumo?**

There are no downsides to using it. It is a simple and straightforward tool.

**What problems is BuzzSumo solving and how is that benefiting you?**

It allows us to monitor the brands, competitors, content, keyword, and backlinks which helps in business. I can use influence marketing to promote my content through social media. It also allows us to create projects where we can manage the work with other teammates.

  ### 6. Monitoring Web Mentions With BuzzSumo

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nicolas F. | CEO, Sports, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 08, 2023

**What do you like best about BuzzSumo?**

BuzzSumo monitoring brand alerts and keyword alerts have been two great and useful features, enabling us to monitor our online presence and mention by third parties.The Content Analyzer and Facebook Page Analyzer are also two great features, enabling us to optimize our social media presence.

**What do you dislike about BuzzSumo?**

One word: pricing.At $249 per month, this is a tool that will not be affordable for small businesses.

**What problems is BuzzSumo solving and how is that benefiting you?**

BuzzSumo helped us tracked and monitor our brand mentions in a simple way, though a centralized dashboard. It definitely took our web and social media monitoring to the next level.

  ### 7. good research tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Laura Amairani  M. | Head of data, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 06, 2023

**What do you like best about BuzzSumo?**

buzzsumo has ton of tools and dashbords to find any kind of information about specific topics or to explore trends

**What do you dislike about BuzzSumo?**

It is most guided by English language so most of the trends are EEUU or other English languages countries

**What problems is BuzzSumo solving and how is that benefiting you?**

Whenever we want to discover specific topics, we use Buzzsumo to learn about trends and find other related topics. It is more valuable than using Google or any search engine tool.

  ### 8. Good for monitoring!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 11, 2023

**What do you like best about BuzzSumo?**

We use BuzzSumo primarily for monitoring, tracking mentions and trends. I love that I can receive an email daily with brand mentions. There are other functions in BuzzSumo that we personally don't use, but also seem useful.

**What do you dislike about BuzzSumo?**

Their user interface could be improved, but we are generally happy with the reporting. It is. functional and does what it needs to do!

**What problems is BuzzSumo solving and how is that benefiting you?**

BuzzSumo helps us track backlinks and understand how people on the internet are talking about our company and products. The reporting gives visibility to our team to better understand customers.

  ### 9. I do content research for my company through BuzzSumo

**Rating:** 4.5/5.0 stars

**Reviewed by:** Surakshya A. | Social Media Officer, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 25, 2022

**What do you like best about BuzzSumo?**

I find their Content Analyzer feature quite useful, as it allows me to conduct in-depth keyword-based research on various topics, brands, or websites by simply entering their URLs.

**What do you dislike about BuzzSumo?**

BuzzSumo has so many features that optimal platform usage can be complex, particularly in aspects that don't apply to my work. Also, their user interface needs to be updated and can be made more engaging and attractive.

**What problems is BuzzSumo solving and how is that benefiting you?**

BuzzSumo has become my number one choice for analyzing several types of content, which helps us create better content marketing strategies for my company in the most structured and guided manner. Furthermore, I'm also able to analyze how other similar social media pages are doing so that we could also improve ours.

  ### 10. Useful tool for analyzing & improving digital presence

**Rating:** 4.5/5.0 stars

**Reviewed by:** Divya  K. | Digital Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 25, 2021

**What do you like best about BuzzSumo?**

Buzzsumo has various stunning tools, such as a content analyzer that assists us in identifying top-performing content throughout the web and a content ideas generator that helps us produce fantastic content ideas for our websites. Also, this software is quite helpful in building backlinks of the web application for a better digital presence that contributes to the overall search engine optimization.

**What do you dislike about BuzzSumo?**

One of the dislike parts of Buzzsumo is its topic explorer feature which is not entirely helpful and accurate as it displays all the words into a single display, highlighting only a few of them. Also, the pricing plan is quite expensive as compared to other analysis tools available in the market.

**What problems is BuzzSumo solving and how is that benefiting you?**

With the use of Buzzsumo's analytical tool, we can better understand the competitive digital presence practices. It assists us in producing an overview of how other comparable solutions are functioning, generating practical content ideas, and optimizing the application's digital presence starting at the beginning of the development process.

  ### 11. Analytics For Best Performance

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jason W. | Fixed Operations, Enterprise (> 1000 emp.)

**Reviewed Date:** July 31, 2022

**What do you like best about BuzzSumo?**

Analysising potential markets through prediction of helpful trading and links.

**What do you dislike about BuzzSumo?**

It has been a supportive pillar in our  operations, we are very grateful.

**What problems is BuzzSumo solving and how is that benefiting you?**

Team mobilisation and new markets zones marking. 
For demand guidance and field strategy layout.

  ### 12. Intuitive content insights platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 28, 2022

**What do you like best about BuzzSumo?**

I love how easy Buzzsumo is to navigate. You're not bombarded with a ton of features that aren't relevant to you—if you want to stick to just generating content ideas, there's one place for that, if you want to find trending topics, there's another. I also like the alert system where you can receive notifications right in your inbox.

**What do you dislike about BuzzSumo?**

The mentions and alerts mentioned above can sometimes not be as relevant or specific, I wish you could filter to the top 10 most relevant based on other factors instead of just how they are appearing in Google.

**Recommendations to others considering BuzzSumo:**

Buzzsumo is a great tool to have for content teams looking to expand their reach and come up with more out of the box content ideas in order to compete with competitors and SEO rankings. Very easy to set up and use!

**What problems is BuzzSumo solving and how is that benefiting you?**

We're using Buzzsumo to help generate content ideas. We often have an idea that we need help transforming into an actual blog post or story so being able to see the questions people are asking around a topic and other suggestions is huge.

  ### 13. Work Life made easier

**Rating:** 4.5/5.0 stars

**Reviewed by:** Reynold D. | Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2021

**What do you like best about BuzzSumo?**

The platform is very user-friendly and gathering analytical information, tracking required content is really very easy. Our workload is a lot less stressed with Buzzsumo.Thanks for that.

**What do you dislike about BuzzSumo?**

There is this deep longing for more and more features, the more information you provide the more ways of features are desired. There is a lot already and when there is more added to it more room for insights.

**What problems is BuzzSumo solving and how is that benefiting you?**

Tracking sports-related particulars have made our lives easier. Sports content tracking on social platforms has helped me a lot. It's easy and just a search away.

  ### 14. Do a complete backlink analysis,find content ideas and many more with BuzzSumo

**Rating:** 5.0/5.0 stars

**Reviewed by:** Zahabiya K. | Content writer, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 04, 2022

**What do you like best about BuzzSumo?**

The best part is analysing backlinks using keywords. It really helps us know the competition and create strategies accordingly. Also, it has many other useful features which I think are better than other sites like Nielpatel.

**What do you dislike about BuzzSumo?**

Each and every feature that I have used has been very useful to me.

**What problems is BuzzSumo solving and how is that benefiting you?**

Firstly, being an SEO content writer, it really helps me getting content ideas and also helps me research about competitors.

  ### 15. the interconnection offered by this software is very good.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Levi B. | Information Technology, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 15, 2021

**What do you like best about BuzzSumo?**

I really like this platform because thanks to it I can keep up to date with social networks. When you work with social networks and information it is very useful to have a tool like BuzzSumo. 

One of the tools that makes it easier to navigate within the site is the search filter and favorites because it gives me a trend perspective according to my daily preferences. 

Another great advantage of BuzzSumo is that you can download all the attractive content you find on the platform and I must say that it is a lot, you can also share content in an unlimited way, this way you find the trends of the moment in all kinds of news. 

And if you are dedicated to marketing strategies as is my case, you can't even imagine what you can achieve with BuzzSumo, because through it you can keep a close eye on your competition, because let's face it, almost everyone has a BuzzSumo account. 

Lately they have been adding new tools to the platform that are amazing and make my job a little easier, especially their metrics tools.

**What do you dislike about BuzzSumo?**

Honestly BuzzSumo is an excellent platform of superior quality, however its cost is very high, I can't deny that it's worth it, but you do need to have a fairly comfortable budget to hire the services.

**Recommendations to others considering BuzzSumo:**

buzzsumo's connection with the most popular social networks is very intricate and professional, you can do a lot of things through this platform.

**What problems is BuzzSumo solving and how is that benefiting you?**

BuzzSumo has helped me a lot, especially when I was a newbie, it helped me understand what content worked and what was better to ignore, it also helped me understand why certain content was trending. 

It also helped me to understand my competition and to be able to grow both personally and professionally, yes its price was a big blow to my small business at the beginning but I can say that it was worth every penny I spent on this platform because it didn't take long for me to consider it all an investment.

  ### 16. Great for Social Media Marketing

**Rating:** 4.5/5.0 stars

**Reviewed by:** Gavin M. | Sales and Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 15, 2016

**What do you like best about BuzzSumo?**

BuzzSumo is a great way to find industry news.

**What do you dislike about BuzzSumo?**

The set up isn't the cleanest so it can be confusing sometimes.

**What problems is BuzzSumo solving and how is that benefiting you?**

Using BuzzSumo allows me to find great content which I can then post to our social media accounts.

  ### 17. Best Platform For All Social Insights

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2021

**What do you like best about BuzzSumo?**

I like different types of insights available on this single platform

**What do you dislike about BuzzSumo?**

The UI can be more good, and also saw many outdated data for many social accounts.

**What problems is BuzzSumo solving and how is that benefiting you?**

BuzzSumo helps us share the audience engagement and demographic and many other insights with our client.

  ### 18. Amazing Platform for Content Recommendation & Tracking

**Rating:** 4.5/5.0 stars

**Reviewed by:** Prashant L. | Sr. Digital Strategist - CRM | App Retention & Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 27, 2021

**What do you like best about BuzzSumo?**

It's the capability to provide insights around the content recommendation and the discover feature on what topics around a content piece can be explored.

**What do you dislike about BuzzSumo?**

There isn't anything that I dislike. They have been adding features and have improved a lot since the time I had started using the platform.

**Recommendations to others considering BuzzSumo:**

Go ahead if you want to understand what content works and how others have utilized a particular topic for your blog.

**What problems is BuzzSumo solving and how is that benefiting you?**

Understanding whether the content piece that my brand is working upon makes sense or not.
Figuring out a number of topics that other in the same industry are working upon and see what can be utilized.

  ### 19. Best social insight platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 19, 2021

**What do you like best about BuzzSumo?**

I like the social media engagement data and other insights available.

**What do you dislike about BuzzSumo?**

UI seems a bit off, and pricing is a bit expensive.

**What problems is BuzzSumo solving and how is that benefiting you?**

We can track the audience engagement, influencer's insight, etc.

  ### 20. Best tool for media coverage analysis

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vikash S. | Deputy Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 18, 2021

**What do you like best about BuzzSumo?**

The capability of media coverage analysis is extensive.

**What do you dislike about BuzzSumo?**

Some timing is missing in regional language news

**What problems is BuzzSumo solving and how is that benefiting you?**

Press releases coverage analysis

  ### 21. One of the most important tools in my arsenal!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chirag P. | Senior Marketing Manager - Special Projects, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 07, 2021

**What do you like best about BuzzSumo?**

Helps in understanding the popularity of a page. Helps me in easily designing by back-link strategy.

**What do you dislike about BuzzSumo?**

The chrome extension increases the overall load time of the page.

**What problems is BuzzSumo solving and how is that benefiting you?**

The biggest problem I solve is with off-site SEO. I can easily identify popular pages with high DA and request backlinks. I also have the opportunity to provide high-quality outbound links which eventually results in a higher PA.

  ### 22. Great platform to search for content and follow social networks through analysis

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mary B. | Data Research Analyst, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 11, 2020

**What do you like best about BuzzSumo?**

With this platform it is easy to stay on top of trending topics and it is also a tool for understanding social media sites and sharing their content, it is also a great tool for finding influencers on various social media platforms, I also love the possibility to see and download everything that has been shared on my site, it is a great resource to keep track of the competition, it is also a useful tool for research, I also really like the trends section, it is very useful today, too They allow you to filter the results on various factors.

**What do you dislike about BuzzSumo?**

The only negative aspect that I see in this software is its high cost, I consider it a bit high for small companies, it is the only negative aspect that I find with this tool.

**Recommendations to others considering BuzzSumo:**

It is the ideal tool to be able to keep up with everything that is trending on social networks, BuzzSumo offers a great product, I recommend it, it is an excellent research tool.

**What problems is BuzzSumo solving and how is that benefiting you?**

This tool helps me find the best topics for content writing, allows my organization to track word patterns and dots, also allows us to find out which words are most frequently checked for our products and services, it is the best solution to measure how much An article has been shared on the web, this software makes it easy for us to see what is being said online through articles and forums.

  ### 23. Best Tool To Get Content Insights And Prepare Content Strategy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Lovely T. | Team Lead, Enterprise (> 1000 emp.)

**Reviewed Date:** October 09, 2020

**What do you like best about BuzzSumo?**

Finding influencers and researching the topics that will help in preparing the content strategy. It provides too many data points that sharpen our strategies to overrank the current best content for the specific topic.
It also helps in discovering high-performance content to increase our likes, shares and backlinks.
Finding influencers for our niche is easy and helps in increasing brand awareness and building backlinks also.
Social Media Monitoring and Analytics: Buzzsumo also helps in monitoring and tracking comments and trends so that we can respond as soon as possible and capture the opportunities.
Buzzsumo also allows us to filter the results on various factors, which gives the proper and correct direction to our research.

Also, if you want to keep a track on your competitors and their content, then this is the best tool for you.

My team also uses BuzzSumo for content curation purpose.

**What do you dislike about BuzzSumo?**

I don't dislike anything about this tool, the only thing I want to suggest is reducing the costing.

**Recommendations to others considering BuzzSumo:**

This tool is a must for all the content writers and SEO's to outrank your competitors in all possible ways.

**What problems is BuzzSumo solving and how is that benefiting you?**

We are building our brands, reaching out to influencers for spreading our valuable content and getting high authority backlinks. Along with this, we use this tool to research the topics and contents so as to make our content most effective for the users. The best content marketing strategy is solving the queries of your target market and this tool helps us in researching for all these types of queries via content research and discovery. 
This tool also helped us in improving our ranking for main keywords via influencer marketing, as they spread our content, and we get more likes and shares and readers for our content

  ### 24. Powerful content analytics tool for marketers and advertising agencies

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kapril A. | Growth Hacker, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 15, 2020

**What do you like best about BuzzSumo?**

really like the tool, especially the "questions" part. It's really useful for your influencer's strategy and for your backlinks strategy as well. gathering insights on publication volumes and social engagement of content.

**What do you dislike about BuzzSumo?**

Maybe too many email alerts but that can probably be configured. Other than that, I love the tool and use it all the time. Sometimes keyword research tool data can't be real, that's my personal openion they need but of upgradation.

**Recommendations to others considering BuzzSumo:**

If you monitor social media a lot and you have presence on almost all the platforms then you should consider this tool but one drawback linkedin is not included as Insights into LinkedIn engagement would be particularly helpful from a B2B perspective. but rest it's totally worth it

**What problems is BuzzSumo solving and how is that benefiting you?**

BuzzSumo is one of those tools that makes the process of content research much easier and much more insightful in just a couple of clicks. Saves a lot of time and provides you with a good protection from a content-related headache. All you need to do is insert the words of interests - look through the stats and check out what is up in the list.

  ### 25. Better Content Optimization

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 18, 2020

**What do you like best about BuzzSumo?**

Buzzsumo is a great tool to use to optimize website content. You can use different features to help inform your website keyword strategy and see what is trending upward, pus it offers competitor insights.

**What do you dislike about BuzzSumo?**

After the 30 day trial, there is a cost associated with the higher tier account options. The free version is a good option if you are just starting out with keyword research for your company.

**Recommendations to others considering BuzzSumo:**

Check out the 30 day free trial to see if the premium features are right for you.

**What problems is BuzzSumo solving and how is that benefiting you?**

Benefits include strengthening website copy and developing insights into what's new and what's trending.

  ### 26. Great tool for measuring social trends

**Rating:** 4.5/5.0 stars

**Reviewed by:** Midhat B. | Marketing manager, Enterprise (> 1000 emp.)

**Reviewed Date:** October 13, 2020

**What do you like best about BuzzSumo?**

It has very simple and easy to use interface and shows accurate top trends for social media. It tracks web mentions, competitors analysis in real-time and what is popular in the market relevant to your product.

**What do you dislike about BuzzSumo?**

Price is too high to afford for small companies, lowest monthly package is $99. It is not too intelligent to show results based in previous searches and doesn’t allow negative keyword entry.

**What problems is BuzzSumo solving and how is that benefiting you?**

I can track current industry trends, popular keywords and hashtags and know what competitors are doing in the social space to keep on top of the game.

  ### 27. Best research and monitoring tool.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sujata S. | Digital Marketing Trainer, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 12, 2020

**What do you like best about BuzzSumo?**

BuzzSumo helped me lot to find the content which most shared on social media channels.
Using this we can find influencer related to particular topic.
By entering we can find what is shared socially.

**What do you dislike about BuzzSumo?**

I don't see any dislike, it's best research and monitoring tool

**What problems is BuzzSumo solving and how is that benefiting you?**

BuzzSumo helped me lot to find the content which most shared on social media channels.
Using this I found influencer related particular topic

  ### 28. Digital marketing validation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Paul K. | Marketing Assistant, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 02, 2019

**What do you like best about BuzzSumo?**

BuzzSumo is an excellent tool to understand social networking sites and to share your content, as well as to compose your own version and add more detail. Backlinks per connection are shown and the amount of shares on each social network has increased for us. It always helps us to stay on the trend in the industry, to ensure that we do not miss major events, subjects or ideas. 

**What do you dislike about BuzzSumo?**

Some of the team members have had trouble using it. Mainly on the resource for brand names that include near ties to the title of our business. Maybe it's because Buzzsumo is lacking good data for some domains, which makes it inadequate for new sites. 

**Recommendations to others considering BuzzSumo:**

Buzzsumo would be a powerful tool for any Marketing team. However, you must consider it has come complications when you intend to deliver the content at a video or a personal event, which may make marketing hard for small businesses.

**What problems is BuzzSumo solving and how is that benefiting you?**

We use BuzzSumo for our social networking sites and digital marketing validation. It is really of great value as it allows us to study subjects, discover material for posting or find new product ideas. We also use it to link to our customers' websites and rivals and for analysis with influencers. This tool allows my content team to measure the impact of their job and entries. I am also using it to discover bloggers to get more views and links to my material.

  ### 29. Content marketing for social media based on strong yet simple analytics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Román E. | Digital Marketing & Communication Consultant , Mid-Market (51-1000 emp.)

**Reviewed Date:** October 03, 2019

**What do you like best about BuzzSumo?**

Buzzsumo brings together in a single platform a whole series of content marketing insights oriented especifically to social networks. 
The platform has added functionalities, and now it includes a whole range of useful functions such as monitoring, content insights, content marketing based on website backlinks, influencer marketing, etc. 


**What do you dislike about BuzzSumo?**

The interface looks a bit 2000's. It has recently been updated, though. 

**Recommendations to others considering BuzzSumo:**

Strongly recommended tool for people working in media, social media management and analytics, market research, trends research, influencer marketings, online reputation management. 

**What problems is BuzzSumo solving and how is that benefiting you?**

Fundamentally, it is an excellent content library, with ideas for creating new content and for making comparisons between traditional media clipping impact measurement and reach on social networks. 
It is a fundamental tool when it comes to obtaining multi-channel data on how our contents are working. 

  ### 30. Tool for every content marketer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mayur J. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 17, 2020

**What do you like best about BuzzSumo?**

We like the following things about Buzzsumo.
1. Brand Monitoring
2. Research Content
3. Find Most Shared
4. Find What Is Trending Now
5. Content Analysis
6. Backlinks Monitoring
7. Question Analyzer
8. Facebook Analyzer
9. Find Influencers (Best Thing)
10. Find Top Authors

**What do you dislike about BuzzSumo?**

The only thing which holds us back while buying Buzzsumo is their pricing.

**Recommendations to others considering BuzzSumo:**

The best tool for content strategy.

**What problems is BuzzSumo solving and how is that benefiting you?**

We use this app for our content strategy.

  ### 31. Great for content research

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ellie B. | Senior Campaign Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2019

**What do you like best about BuzzSumo?**

Really good tool to dive deep into the data to gain actionable insights with analysis reports.

**What do you dislike about BuzzSumo?**

Some content can be spammy and it does not get filtered out properly in search results. 

**Recommendations to others considering BuzzSumo:**

Play around with URLs and key tools on it to see what you can do! Good for showing evergreen content too. 

**What problems is BuzzSumo solving and how is that benefiting you?**

I can check content ideas - find similar content and see what publications are publishing in my sector. 

  ### 32. Article writing tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Artem B. | Search Engnine Optimizer, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 07, 2019

**What do you like best about BuzzSumo?**

- The ability to quickly identify what content is working well in an industry
- Easy to use interface
- There is a trial version
- There are notifications about publications
- Advanced filtering
- Data export
- Open application programming interface
- Personalized Dashboard
- Ability to filter results by domain zone
- Ability to filter results by language. The ability to quickly identify what content is working well in an region

**What do you dislike about BuzzSumo?**

- Expensive price
- No data from the social network Linkedin
- No data from the social network OK.ru
- No data from the social network VK

**Recommendations to others considering BuzzSumo:**

I can recommend using this tool for research content. You can search for keywords and quickly identify content that's performing well in a niche or with an audience.

**What problems is BuzzSumo solving and how is that benefiting you?**

BuzzSumo is a great tool for brainstorming content ideas. The main business problems for which I am using Buzzsumo is research content.

I use Buzzsumo when I create new articles that I want to rank high in the  TOP 10 of Google SEPR. 
For this, I need to write really useful content. This means that I need to conduct a research topic. Using Buzzsumo I search for the most popular articles. Next, I read these articles and comments. So I research the topic.

Using Buzzsumo, I create user-friendly content and increase the number of content reposts, if I update the content on the site, which affects the loyalty to the site.

  ### 33. Buzzsumo is great content marketing tool & find influencer in your niche

**Rating:** 4.5/5.0 stars

**Reviewed by:** Maxwell I. | Graphic Designer, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 09, 2019

**What do you like best about BuzzSumo?**

I have been using this tool for sometime and I am really impressed with this tool. This tool helps me to find out the best topics for content writing and also find the influencer in my niche. Using this tool, we have  started ranking for important topics and also build relationship with influencrs

**What do you dislike about BuzzSumo?**

I am satisfied with this tool performance and have no issue with this tool

**Recommendations to others considering BuzzSumo:**

If you are looking for content research and influencer finding tool then use this tool

**What problems is BuzzSumo solving and how is that benefiting you?**

This tool is helping us to find popular content topics to write blogs and also build relationship with influencers. This helps us to build backlinks and content collaboration with influencers

  ### 34. Save Yourself the Guesswork

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jessica L. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 21, 2019

**What do you like best about BuzzSumo?**

I like that Buzzsumo helps save time and effort trying to figure out what topics are going to go over well with my audience.

**What do you dislike about BuzzSumo?**

Very strict limits for blogger accounts.

**What problems is BuzzSumo solving and how is that benefiting you?**

The ability to find new angles and latest news on topics that are hot right now.

  ### 35. Buzzsumo review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vijay C. | Graphic Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 20, 2019

**What do you like best about BuzzSumo?**

This tool is an excellent tool for finding influencer on various social media platform.  Moreover, I can discover the best performing content on social media and it helps me develop great content for my website and help me gain more traffic

**What do you dislike about BuzzSumo?**

I did not come across any significant flaws in this tool

**What problems is BuzzSumo solving and how is that benefiting you?**

This tool is helping us to get connected with influencer's or experts in our niche. Moreover, this tool does help me to discover high performing content across the internet and also let me know how many peoples are interacting with our content

  ### 36. Priceless insights into content trends

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 09, 2019

**What do you like best about BuzzSumo?**

Helps me get an insight into what content is being shared and is resonating with different audiences. 

**What do you dislike about BuzzSumo?**

Search is sometimes reliant too much on exact match keywords, so you end up with irrelevant stories that happen to be very popular, because they use a single keyword.

**What problems is BuzzSumo solving and how is that benefiting you?**

Very useful when planning content strategy and ideas, helps give validation on what content will resonate. Their blog is also incredibly useful with great insights based on REAL data.

  ### 37. Great Content Marketing tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 20, 2019

**What do you like best about BuzzSumo?**

The interface makes it easy to uncover social and search metrics tied to a topic or a specific piece of content in a way that enables quick but useful insights to inform content strategy. 

**What do you dislike about BuzzSumo?**

I've found that the "Questions" feature to pull lots of outdated information, but it could just be a byproduct of the searches I've done and not a flaw of the tool itself. 

**What problems is BuzzSumo solving and how is that benefiting you?**

It's one of the best and quickest ways to uncover the format and type of content that gets the most engagement surrounding a topic to inform an approach.

  ### 38. Best content analyzer on the market

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 03, 2019

**What do you like best about BuzzSumo?**

Super easy to use
Find great content for your specific industry
Works great for social media 
Helps me write better articles as I can see what is already out there in one spot.

**What do you dislike about BuzzSumo?**

I haven't been able to find anything that I dislike about the software.

**Recommendations to others considering BuzzSumo:**

Highly recommend this software 

**What problems is BuzzSumo solving and how is that benefiting you?**

Finding content topics that relate to our specific industry has been very helpful. It helps me create better content that my readers want to see.  Also helps see what competitors are writing about. 

  ### 39. Great for evaluating your own site and for finding experts/influencers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ryan J. | SEO Program Manager, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 24, 2018

**What do you like best about BuzzSumo?**

BuzzSumo is amazing. I love the "influencer" feature that allows me to find leading voices on any topic. I love the ability to see and download everything that has been shared on my (or any) site in the last year. This helps clients understand how their content marketing programs are or are not working. I also love the site comparison feature, showing you shat types and lengths of content on sites get shared the most.

**What do you dislike about BuzzSumo?**

There is really nothing I don't like about BuzzSumo. It provides a totally unique service at a very reasonable price.

**Recommendations to others considering BuzzSumo:**

I can't recommend BuzzSumo highly enough. if you're spending money on content marketing and social media, this is a must have product for the money.

**What problems is BuzzSumo solving and how is that benefiting you?**

I use BuzzSumo in two ways:
1) I use it to evaluate the health of content marketing programs for my clients and competitors. How much of our content is being shared on social media? What percentage of pages? What topics and content types are shared the most? BuzzSumo tells e all of this.

It also allows me to do research: has this topic been written about a thousand times already? What are the most popular articles about this topic?

2) I also use BuzzSumo for finding influencers . This product has been invaluable to me in finding people to interview for articles. People who have a following and can help improve the likelihood of my content being shared and discovered.

  ### 40. LOVE Buzzsumo

**Rating:** 4.5/5.0 stars

**Reviewed by:** Amanda T. | Co-Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2018

**What do you like best about BuzzSumo?**

It let's me see what my competitors are doing and helps me create content that's most relevant in my niche

**What do you dislike about BuzzSumo?**

Can only do a couple searches at a time before you reach the max

**What problems is BuzzSumo solving and how is that benefiting you?**

knowing how to phrase copy with things that are trending on social

  ### 41. Buzzsumo is great for staying up to date on popular topics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kevin B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 14, 2018

**What do you like best about BuzzSumo?**

I love being able to use filtering tools and search queries to quickly find trending articles, then being able to find who exactly is sharing these articles to compile an outreach list for client marketing.

**What do you dislike about BuzzSumo?**

A lot to be desired from the backlink intelligence data.

**Recommendations to others considering BuzzSumo:**

Give it a try! The data you can pull out of Buzzsumo in 5 minutes is amazing. Saves my agency a lot of time when researching subject matter for future posts and finding influential users. 

**What problems is BuzzSumo solving and how is that benefiting you?**

Content creation, curation and outreach list building.

  ### 42. Amazing tool for SEO

**Rating:** 5.0/5.0 stars

**Reviewed by:** Laura L. | Account Executive, Public Relations and Communications, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 27, 2018

**What do you like best about BuzzSumo?**

I love the function of this program and the detailed social reporting built into it. Keyword searches are made easily translatable. So much yes for this program. Bonus, you get to see the trending content as well.

**What do you dislike about BuzzSumo?**

Not much to complain about with this program. Maybe it would be nice to be able to have more customization.

**Recommendations to others considering BuzzSumo:**

Nothing to add at this time.

**What problems is BuzzSumo solving and how is that benefiting you?**

SEO is extremely important when you are a content marketer. This program is a great asset for keyword optimization.

  ### 43. This tool is unreal!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daniel K. | Co-Founder, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 06, 2018

**What do you like best about BuzzSumo?**

How much you can learn from the data provided. E.g. looking at content that is getting a lot of shares online and coming up with new content ideas based on those. I also love the social listening side of the tool.

**What do you dislike about BuzzSumo?**

Feels a tad expensive, other than that its awesome!

**What problems is BuzzSumo solving and how is that benefiting you?**

Ensuring I get alerted when anyone mentions me online anywhere.

  ### 44. Know the trends and the trendsetters

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ksenia N. | Digital Marketing Manager, Computer Software, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 21, 2017

**What do you like best about BuzzSumo?**

Accurate
Has lots of filtering options
Features all the major social networks


**What do you dislike about BuzzSumo?**

I don't dislike anything yet.

I wish they were more upfront and informative about all the different things we can do with the software. I'm 100% sure i don't know about all the possibilities of Buzzsumo and not using it to its full potential.

**What problems is BuzzSumo solving and how is that benefiting you?**

Identify trendy topics and content
Identify the different industry pain point
Identify the platforms that have the most sharing


  ### 45. Buzzsumo is great

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 10, 2018

**What do you like best about BuzzSumo?**

I like how it's easy to use and gives us insightful information on our competitors. 

**What do you dislike about BuzzSumo?**

I don't think its super accurate / I wish I could understand better why certain things show up in buzzsumo or not. I've seen content show up in the top slots but these aren't necessarily are best performing quizzes always. 

**What problems is BuzzSumo solving and how is that benefiting you?**

We use it to get ideas from competitors and see what types of content are working for our competitors. 

  ### 46. BuzzSumo reviews 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Suchitra N. | Accounting Specialist, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 26, 2017

**What do you like best about BuzzSumo?**

So easy to find influencers for organizing an event in a remote city. You are able to to see the influencers' response rate and their content sharing rate. 

**What do you dislike about BuzzSumo?**

the price. It is really expensive to get the pro version. 

**What problems is BuzzSumo solving and how is that benefiting you?**

Finding influencers within a certain following range. Also it helps find what content is trending which helps with blog posts and content creation. 

  ### 47. Great for Outreach

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Transportation/Trucking/Railroad | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 17, 2018

**What do you like best about BuzzSumo?**

I love that I can see who shared related content

**What do you dislike about BuzzSumo?**

I haven't found anything to dislike yet because the program is still new to me.

**Recommendations to others considering BuzzSumo:**

Not sure yet because I am still new to it.

**What problems is BuzzSumo solving and how is that benefiting you?**

We can now create great content that is proven to be "viral" in the past.

  ### 48. Great tool for listening across the web

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 26, 2017

**What do you like best about BuzzSumo?**

I really like the automated emails that I get from BuzzSumo that give me a look into the social sharing of content from our site or from content that we are mentioned it. The best part is that it lets me know if there is a link back - this has allowed me to reach out to bloggers/vendors and ask for a link back! The system is also super easy to use with all of the bells and whistles it has. I can easily do social listening, influencer tracking, and see what content of mine is performing the best. It is a truly powerful tool. 

**What do you dislike about BuzzSumo?**

I don't really have any dislikes about BuzzSumo. It does take a little bit to look through all of the results it gives you and sometimes doesn't explain why something or someone is more important than the next. 

**What problems is BuzzSumo solving and how is that benefiting you?**

BuzzSumo helps me to listen socially, track and find influencers, look at what content of mine is performing the best and is most widely shared, and keep track of brand mentions. As I said above, it is a very powerful tool. 

  ### 49. Adds great value to any report and is very inexpensive 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Stefania A. | Social Senior Analyst, Analytics & Data Insights, Marketing and Advertising, Enterprise (> 1000 emp.)

**Reviewed Date:** June 15, 2017

**What do you like best about BuzzSumo?**

Easy to use for any level, from hardcore analyst to intern. It quickly provides PR and social data as well as trend analysis based on Facebook data. Great to identify insights around owned and earned content for any brand, topics, corporate. 

**What do you dislike about BuzzSumo?**

There is nothing I don't really like about this product. It would be great to have more visibility and influence of their products roadmap and help them develop new features based on marketing needs.

**Recommendations to others considering BuzzSumo:**

Great for Facebook and PR data!

**What problems is BuzzSumo solving and how is that benefiting you?**

It's great to connect the dots when reporting for social media campaigns. I can finally report on media amplification from a social perspective and by setting up the alert emails I've been able to identify communication crisis sooner than my clients or any other social listening tool.

  ### 50. This is a really useful tool for assessing which content is popular.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Claire B. | Digital Marketing Client Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 17, 2018

**What do you like best about BuzzSumo?**

It’s a helpful tool for validating content ideas, improving upon them and developing content that works hard. 

**What do you dislike about BuzzSumo?**

Results are limited when using a free account.

**Recommendations to others considering BuzzSumo:**

Great and useful tool. Worth giving a try!

**What problems is BuzzSumo solving and how is that benefiting you?**

Buzzsumo is really helpful for assessing which content ideas are likely to be popular and determining which are worth pursuing. 


## BuzzSumo Discussions
  - [What is BuzzSumo used for?](https://www.g2.com/discussions/buzzsumo-what-is-buzzsumo-used-for)
  - [What is content research?](https://www.g2.com/discussions/what-is-content-research)
  - [Where do I find content?](https://www.g2.com/discussions/where-do-i-find-content)
  - [How much does BuzzSumo cost?](https://www.g2.com/discussions/how-much-does-buzzsumo-cost)
  - [What is BuzzSumo used for?](https://www.g2.com/discussions/what-is-buzzsumo-used-for)

- [View BuzzSumo pricing details and edition comparison](https://www.g2.com/products/buzzsumo/reviews?filters%5Bnps_score%5D%5B%5D=5&section=pricing&secure%5Bexpires_at%5D=2026-08-12+13%3A30%3A17+-0500&secure%5Bsession_id%5D=e97f248c-0f14-4f89-85ec-4a1a17498436&secure%5Btoken%5D=d5e1cb28446d27592720cc4f2e821e4faebc4a445002c5e8833428e2e40e6a70&format=llm_user)

## BuzzSumo Features
**Additional Functionality**
- Customer Segmentation
- Conversion Tracking
- Post Scheduling
- Automated Scheduling
- Content Management
- Campaign Planning
- Content Library
- Multi-Channel Management
- Campaign Management
- Trend Analysis
- Drag & Drop
- Activity Dashboard
- Customizable Reports
- Multi-Channel Marketing
- Social Promotion
- Data Import/Export
- Contact Management
- Social Media Monitoring
- A/B Testing
- Generative AI
- Customizable Branding
- Email Marketing
- Automated Publishing
- Image Library
- AI Copilot
- Tagging
- Campaign Analytics
- Reporting/Analytics
- Keyword Filtering
- Customizable Templates
- Real-Time Data
- Workflow Management
- Calendar Management
- Data Visualization
- Multi-Campaign
- Social Media Integration
- Multi-Account Management
- Commenting/Notes
- Engagement Tracking
- Third-Party Integrations
- Performance Metrics
- Click Tracking

**Social Analytics**
- Competitor Analysis
- Post Performance
- Hashtag Analytics
- Sentiment Analysis
- Lead Attribution
- Real-Time Analytics
- Visual Analytics
- Reporting/Analytics
- Campaign Analytics
- Keyword Tracking
- Influencer Tracking
- Activity Tracking
- Engagement Tracking
- Trend Analysis

**Content Discovery**
- Query Builder
- Content Sources
- Content Suggestions
- Multimedia Support

**Monitoring & Listening**
- Social Measurement
- Influencer Identification
- Brand Monitoring
- Keyword Tracking
- Trend Analysis
- Competitor Analysis
- Social Media Monitoring
- Competitor Monitoring
- Hashtag Tracking
- Engagement Tracking
- Activity Tracking
- Influencer Tracking
- Impact Measurement

**Agentic AI - Social Media Listening Tools**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- AI/Machine Learning
- Third-Party Integration
- Social Media Integration

**Reports & Dashboards**
- Report Exporting
- White Label
- Customizable Reports

**Database**
- Media Database
- Newsroom

**Content Curation**
- Collaboration
- Content Management
- Analytics and Reporting

**Data Management & Analysis**
- Social Reporting
- Alerts and Notifications
- Advanced Data Filtering

**Additional Functionality**
- Negative Feedback Management
- Dashboard
- Audience Analytics
- Multi-Account Management
- API
- Collaboration Tools
- AI Copilot
- Data Import/Export
- Data Visualization
- Audience Engagement
- Content Publishing Options
- Content Discovery
- Generative AI
- Performance Metrics
- Natural Language Processing
- Optical Character Recognition
- Campaign Analytics
- Multi-Language
- Multi-Channel Data Collection
- Reporting/Analytics
- Audience Targeting
- Commenting/Notes
- Approval Process Control
- Content Library
- Reporting & Statistics
- Social Promotion
- Real-Time Analytics
- Customer Engagement
- Automated Publishing
- Benchmarking
- Boolean Search
- Tagging
- Visual Analytics
- Access Controls/Permissions
- Reputation Management
- Social Listening
- Social Advertising
- Customizable Reports
- Campaign Management
- Content Management
- Workflow Management

**Outreach**
- Media Distribution
- PR Planner
- Social Media Services

**Content Distribution**
- Social Media
- Integrations
- SEO

**Agentic AI - Social Media Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Social Media Integration
- Third-Party Integrations

**Additional Functionality**
- Generative AI
- Benchmarking
- Content Library
- Charting
- Dashboard
- Multi-Channel Management
- Dashboard Creation
- AI Copilot
- Automated Scheduling
- Multi-Channel Data Collection
- Activity Dashboard
- Performance Metrics
- Calendar Management
- Commenting/Notes
- Social Media Monitoring
- Workflow Management
- Post Scheduling
- @mentions
- Multi-Channel Marketing
- Tagging
- Data Import/Export
- Data Visualization
- Monitoring
- Access Controls/Permissions
- Competitor Monitoring
- Search/Filter
- Customizable Branding
- Real-Time Data
- Real-Time Monitoring
- Social Promotion
- Social Advertising
- Content Management
- Reporting & Statistics
- Real-Time Reporting
- Campaign Scheduling
- Social Performance Management
- Campaign Management
- API

**Reporting**
- Monitoring

**Agentic AI - Media and Influencer Targeting**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**Agentic AI - Content Curation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

## Top BuzzSumo Alternatives
  - [Meltwater](https://www.g2.com/products/meltwater/reviews) - 4.1/5.0 (2,637 reviews)
  - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) - 4.3/5.0 (7,369 reviews)
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