---
title: BuzzStream Reviews
meta_title: 'BuzzStream Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 165 reviews by the users' company size, role or industry
  to find out how BuzzStream works for a business like yours.
aggregate_rating:
  rating_value: 4.2
  review_count: 165
  scale: '5'
date_modified: '2026-08-09'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# BuzzStream Reviews
**Vendor:** BuzzStream  
**Category:** [Blogger Outreach Software](https://www.g2.com/categories/blogger-outreach)  
**Average Rating:** 4.2/5.0  
**Total Reviews:** 165
## About BuzzStream
BuzzStream is a comprehensive digital PR and link-building platform designed to streamline outreach efforts for marketers, PR professionals, and SEO specialists. By automating the research and management of influencer relationships, BuzzStream enables users to efficiently build connections, promote content, and enhance online visibility. Its intuitive interface and robust features transform traditional, time-consuming outreach processes into organized, scalable campaigns. Key Features and Functionality: - Contact Research &amp; Discovery: Automatically identifies and gathers contact information, social profiles, and site metrics for potential influencers and media contacts, facilitating efficient prospecting. - Email Campaign Management: Allows for personalized bulk outreach with customizable templates, scheduled sending, and automated follow-ups, ensuring consistent and effective communication. - Project Organization: Offers customizable workflows and visual dashboards to manage multiple campaigns simultaneously, providing clear insights into campaign statuses and progress. - Communication History Tracking: Maintains comprehensive records of all interactions with contacts, ensuring team members have full context for ongoing conversations. - BuzzMarker Chrome Extension: Enables users to add new bloggers, websites, and social profiles to their database directly from their browser, streamlining the prospecting process. - Link Tracking &amp; Placement Monitoring: Monitors successful link placements and tracks the outcomes of relationship-building campaigns, providing valuable insights into campaign effectiveness. - Team Collaboration Tools: Supports multi-user access with project-specific permissions, shared resources, and task assignments, enhancing team coordination and productivity. - Custom Reporting &amp; Analytics: Provides detailed performance tracking across various dimensions, including email template effectiveness and team member productivity, aiding in data-driven decision-making. Primary Value and User Solutions: BuzzStream addresses the challenges of manual and fragmented outreach processes by offering an integrated platform that automates and organizes influencer relationship management. It empowers users to build and nurture relationships with influencers, bloggers, and media contacts more effectively, leading to increased media placements, improved search engine rankings, and enhanced brand awareness. By centralizing outreach activities and providing actionable insights, BuzzStream enables marketing teams to execute campaigns more efficiently and achieve better results.



## BuzzStream Pros & Cons
**What users like:**

- Users value the **time-saving features** of BuzzStream, greatly enhancing their efficiency in PR outreach and email campaigns. (3 reviews)
- Users appreciate BuzzStream&#39;s **comprehensive features** , which streamline outreach and enhance efficiency through automation and analytics. (2 reviews)
- Users value the **affordability** of BuzzStream, enabling effective email marketing without breaking the bank. (1 reviews)
- Users value the **detailed analytics** of BuzzStream, gaining insights that enhance their outreach strategies effectively. (1 reviews)
- Users value the **coverage quality** of BuzzStream, particularly for effective email marketing and tracking engagement. (1 reviews)
- Users appreciate the **organization and tracking** capabilities of BuzzStream for their digital PR efforts, enhancing research and pitching. (1 reviews)
- Ease of Use (1 reviews)
- Efficiency Improvement (1 reviews)
- Insights (1 reviews)
- Integrations (1 reviews)

**What users dislike:**

- Users find the **layout issues** of BuzzStream cause a dated and cluttered interface that hinders user-friendliness. (2 reviews)
- Users note the **poor interface design** of BuzzStream, finding it dated and cluttered despite the product&#39;s advantages. (2 reviews)
- Users find BuzzStream to be **expensive** , making it less accessible for small businesses and startups. (1 reviews)
- Users find the **UI lacking** , suggesting improvements for better user-friendliness and overall experience. (1 reviews)
- Users find the **UI not user-friendly** , suggesting a need for enhancement in overall usability. (1 reviews)
- Users find the **interface outdated and cluttered** , which can detract from the overall user experience of BuzzStream. (1 reviews)

## BuzzStream Reviews
  ### 1. Buzzstream feedback

**Rating:** 2.0/5.0 stars

**Reviewed by:** Kiran R. | Head Of Recruitment, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 02, 2023

**What do you like best about BuzzStream?**

It check all the paid links for the website on a monthly basis. We just need to update all the published links on buzzstream and it keep a check on all the links if they are still published or have been removed.

**What do you dislike about BuzzStream?**

Most of the time its not working and we are unable to contact the bloggers. 
Also when ever the links are updated for the published links it shows that there is no link but when we check the link it is still there only but it is for some websites only.

**What problems is BuzzStream solving and how is that benefiting you?**

Sending the follow-up emails according to it the scheduled time. So it makes it easy for the user and we don't have to go and recheck all the emails inorder to send the follow-up emails.

  ### 2. BuzzStream for Small Business

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Sports | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 06, 2018

**What do you like best about BuzzStream?**

I like the Chrome extension and link tracking is very useful and efficient.

**What do you dislike about BuzzStream?**

One does not need to invest a ton of money to start using this product and seeing results.

**What problems is BuzzStream solving and how is that benefiting you?**

BuzzStream allows one to easily view links and their effectiveness, and make changes where necessary. For small business, though, I have found it unnecessary and hard to train other employees on.

  ### 3. It's Okay - We utilize this most often for large scale outreach & promotion

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 27, 2017

**What do you like best about BuzzStream?**

Ability to filter outreach by a variety of metrics including sites, POCs, industries, etc. We like that you're able to A/B test messages by creating different titles, bodies & CTAs. Pretty simple interface and ability to sync up to a variety of emails & users. 

**What do you dislike about BuzzStream?**

Could be easier to A/B test on a greater scale - I'd also like to see better tools to mine emails and find industries contacts at scale. We typically use other programs to find emails, contact pages, etc and then upload into BS. 

**What problems is BuzzStream solving and how is that benefiting you?**

Trying to make outreach easier and more streamlined across a wide variety of users. Benefits include time saved, less cross over between common contacts and positive client impact & placements!

  ### 4. Unimpressed

**Rating:** 2.0/5.0 stars

**Reviewed by:** Gabrielle M. | Honors Peer Mentor, Research, Enterprise (> 1000 emp.)

**Reviewed Date:** April 22, 2018

**What do you like best about BuzzStream?**

Ive been using this software for two months and it is very user friendly 

**What do you dislike about BuzzStream?**

This site often crashes and is not reliable 

**What problems is BuzzStream solving and how is that benefiting you?**

Distribution / realized we have problems 

  ### 5. Powerful Tool, Befuddled By Bugs and UI Issues

**Rating:** 2.0/5.0 stars

**Reviewed by:** Dane D. | SEO Analyst, Marketing and Advertising, Enterprise (> 1000 emp.)

**Reviewed Date:** December 21, 2015

**What do you like best about BuzzStream?**

Buzzstream's contact/email discovery tools sometimes work like magic - The info it finds is typically reliable. Also, the combination of outreach and contact management in one app is really valuable, though this is hindered by the app's slow response and bugginess.

**What do you dislike about BuzzStream?**

Unfortunately, Buzzstream's platform is slow. And I mean REALLY slow. As someone who uses mass email regularly, the fact that even with automation software it can take up to two minutes to send an email (dealing with contact conflicts and custom variables), the platform is far too slow to handle that kind of work. I've also had Buzzstream:
-Lose contacts
-Lose data on my email campaigns
-Freeze in the middle of mass outreach (hours of wasted time)
However, one of the biggest draws is the lack of compartmentalization between users on the platform. It doesn't make sense that the account for one company would share any and all information between, for instance, PR and SEO. This makes for conflict and confusion when we're going after different contacts within the same organization, or trying to run white-labeled campaigns for clients. 

**Recommendations to others considering BuzzStream:**

Buzzstream can be really powerful when used in conjunction with more rudimentary outreach software. For instance, I'll often run my contacts for SEO campaigns though Buzzstream to gather emails I would have otherwise lacked, and then export them for outreach in a mail merge or other basic outreach system. Buzzstream is definitely a more viable product for close-knit outreach teams and PR than for SEO specialists at this time.

**What problems is BuzzStream solving and how is that benefiting you?**

Buzzstream solves the problem of email management with outreach, with some degree of success. The epitome of a platform like this would be something flexible, fast, informationally restricted by user (if so desired), and powerful for discovering contacts. Buzzstream excels at contact discovery, which was my most unexpected benefit of the platform, but it falls short at providing the email CRM power I'm looking for.

  ### 6. Buzzstream review

**Rating:** 1.5/5.0 stars

**Reviewed by:** Sergiu G. | SEO Executive, Internet, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 16, 2015

**What do you like best about BuzzStream?**

The buzz stream concept is great. I like the fact that it looks at link building as a work-flow rather than a collection of links and contact email addresses of journalists. I also like the fact that I can share my progress with other people and enable them to view my emails and contacts that I've outreached. Having a a prospecting list and being able to go through it from one single application is also something that technically would make my work a lot easier.

I find amazing the fact that the app can catch the contancts from a website. Something which proved time-consuming at times when I had to outreach foreign media, that published my work before.

I also like the fact that I can categorise prospect lists by campaigns and being able to save template emails to use for specific campaigns is also great.

**What do you dislike about BuzzStream?**

I really like everything about the buzzstream concept and how it's meant to help. I do dislike however a few things that relate mostly to UX/UI and technical difficulties.

I don't like that you have to load unsafe scripts every time you go to buzz bar. if you work for a day in buzz stream and have to go back and forth quite often, it's becoming a bit too repetitive and distracts me from my work.

Buzzbar also doesn't load all the websites, which is probably the main reason I switched back to excel spreadsheets. When I have a list of 200 prospect websites and 30 websites don't load, I have to do it manually and the effort it takes to get out of the app to see it separately then, outreach separately or go back to the app to outreach makes things harder. I doesn't really require much more time, it's just the effort to brake the process that I've established working in buzzstream.

I think another issue is loading time. Sometime it takes a while to move to the next site in buzzbar. I think if the app could load the next website while you're working on the current one, so that you can switch instantly to the next when you're done would make work much easier. I think that extra second often makes a difference.

User interface - I think a better user interface would also help making work easier. It seems a bit text heavy at times and empty at other times. For isntance the ui for previewing a site on the websites tab.

In terms of functionality, one thing I often do is outreach a piece of content to people that linked to other pieces of content or other campaigns. A function in buzzstream that would allow aggregating all websites that already linked to our brand to be targeted for a specific campaign would certainly help this.

**What problems is BuzzStream solving and how is that benefiting you?**

We try to make use of viral marketing. Buzzstream is a great tool because it helps spread the news faster to more journalists at a time.


## BuzzStream Discussions
  - [What is BuzzStream used for?](https://www.g2.com/discussions/what-is-buzzstream-used-for) - 1 comment

- [View BuzzStream pricing details and edition comparison](https://www.g2.com/products/buzzstream/reviews?filters%5Bnps_score%5D%5B%5D=2&section=pricing&secure%5Bexpires_at%5D=2026-08-10+10%3A50%3A56+-0500&secure%5Bsession_id%5D=941cc77d-4dba-4b3d-a7f7-006ea0374ef9&secure%5Btoken%5D=e786f0fa3b31f547d8465ff8fbbf02e4fa896cc05a52f2a8f66024db763a8b69&format=llm_user)

## BuzzStream Features
**Identify**
- Blogger Database
- Blogger Search Engine
- Selection Criteria

**Database**
- Media Database
- Contact/Campaign Management

**Manage**
- Import/Export
- Automatic Follow-up
- Multichannel Outreach
- Product Tracking
- Content Scheduling

**Outreach**
- PR Planner
- Social Media Services

**Results**
- Curation
- Reports and Visualization
- Campaign Analytics

**Reporting**
- Monitoring
- Impact Measurement

**Agentic AI - Media and Influencer Targeting**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**User Rights/Roles**
- Version Control
- Team Collaboration

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