---
title: Business Wire Reviews
meta_title: 'Business Wire Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 199 reviews by the users' company size, role or industry
  to find out how Business Wire works for a business like yours.
aggregate_rating:
  rating_value: 4.1
  review_count: 199
  scale: '5'
date_modified: '2026-08-04'
parent_category:
  name: Public Relations (PR)
  url: https://www.g2.com/categories/public-relations-pr
---

# Business Wire Reviews
**Vendor:** Business Wire  
**Category:** [Press Release Distribution Software](https://www.g2.com/categories/press-release-distribution)  
**Average Rating:** 4.1/5.0  
**Total Reviews:** 199
## About Business Wire
Business Wire, the global leader in news release distribution and regulatory disclosure services, offers a comprehensive suite of public relations and investor relations solutions. With a strong focus on helping clients achieve maximum visibility, Business Wire helps your news surface across search engines and AI platforms. Our team leverages extensive experience, expert guidance, and superior media targeting capabilities to deliver measurable results. Selecting from a network of over 92,000 media outlets and hundreds of industry and trade categories around the world, Business Wire partners with companies to recommend optimal distributions that drive the greatest impact. Business Wire also provides strategic support to optimize content for SEO, AEO, and GEO, ensuring your news reaches the right audiences and is discoverable by both humans and AI systems. Business Wire provides analytical reporting that allows organizations to measure the impact of their news releases, gain insights into media reach, audience engagement, and campaign effectiveness, and refine strategies for future visibility. For over six decades, Business Wire has earned a trusted reputation as a wire service, securely delivering news directly into targeted editorial systems and news sources, while helping brands maximize visibility and credibility.



## Business Wire Pros & Cons
**What users like:**

- Users appreciate the **excellent client service** from Business Wire, praising its prompt and efficient support during urgent needs. (2 reviews)
- Users praise the **accuracy** of Business Wire, noting their keen attention to detail and professionalism in editing. (1 reviews)
- Users value the **ease of audience targeting** on Business Wire, allowing effective DIY PR outreach. (1 reviews)
- Users value the **effective communication** of Business Wire, praising their professionalism and attention to detail in editing. (1 reviews)
- Users value the **attentive and professional communication** from Business Wire, enhancing their press release experience significantly. (1 reviews)
- Users value the **extensive coverage** provided by Business Wire, effectively reaching diverse platforms and audiences. (1 reviews)
- Users praise the **great customer support** provided by Business Wire, enhancing their overall experience with the service. (1 reviews)
- Customization (1 reviews)
- Distribution (1 reviews)
- Users value the **distribution efficiency** of Business Wire, enabling quick sharing of press releases across multiple platforms. (1 reviews)

**What users dislike:**

- Users find the **overpricing** of Business Wire excessive, suggesting it may limit accessibility for many potential customers. (2 reviews)
- Users feel the pricing could be better, highlighting the **expensive** nature of Business Wire as a drawback. (1 reviews)
- Users find the **extra costs** of Business Wire to be excessive, detracting from the overall value of the service. (1 reviews)
- Users are disappointed by the **incomplete media coverage** from Business Wire, not meeting expectations after high costs. (1 reviews)
- Users find **limited functionality** in Business Wire, particularly regarding reporting and ROI metrics for press release distribution. (1 reviews)
- Reporting Issues (1 reviews)
- Search Functionality (1 reviews)

## Business Wire Reviews
  ### 1. Easy to use, not worth money

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 13, 2018

**What do you like best about Business Wire?**

It's always been easy to submit a press release, select necessary demographics, and release through BusinessWire.

**What do you dislike about Business Wire?**

It's insanely expensive, and in the last 5 or so years, sending PRs over the wire has lost most all benefits. Links don't stay active for very long, and most of the links aren't even visible on the media outlet's websites.

**Recommendations to others considering Business Wire:**

Be very strategic in the selections you make with your audiences. Sometimes smaller is better (and cheaper). You can get something out of this if you're using it correctly, but spending thousands of dollars of your client or business's for little return can be a very risky move.

**What problems is Business Wire solving and how is that benefiting you?**

n/a - I don't think this is a solution like it once was. 

  ### 2. Businesswire to get your press releases to the public

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Transportation/Trucking/Railroad | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 26, 2019

**What do you like best about Business Wire?**

Businesswire is easy to use to get your press release out to the public

**What do you dislike about Business Wire?**

Hard to tell what service you are paying for- just getting information on the tape seems like a sham. Should be vetted

**What problems is Business Wire solving and how is that benefiting you?**

Easy to get a main stream audience

  ### 3. Great customer support

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 21, 2018

**What do you like best about Business Wire?**

It's a very good service for press release distribution but I think the best is the customer support. When you have any problem or doubt they are really friendly. You can get many people and companies.  I like to discover more information and I know that my information will be well distributed. I've udes other services and I think this is the easiest. Moreover you can find different media information and you can measure well the results. At the beginnig it can be difficult to use, but staff is so nice that problems are soved quickly.

**What do you dislike about Business Wire?**

I'd like more information in spanish or in other languages. It could be good more support in spanish because there are many customers who speak spanish.  Sometimes I have problems with visualization in some devices, but not always. It's not very useful when your piblic is very local or small, but it is great when you are talking to all the world.

**Recommendations to others considering Business Wire:**

more content in more languages

**What problems is Business Wire solving and how is that benefiting you?**

It help us to show to world what my company does. I work with a NGO and we need to publicize the activities we do to attract sponsors and we got better results with this service. It's difficult to get budget for some activities if companies don't know you. And sponsors like to see their news everywhere. I didn't have to pay it so, I don't know the prize, but I heard it's quite expensive. In my company the benefits outweighed the cost.

  ### 4. Good supplemental tool for in-house PR team; media pick-up rate not guaranteed

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 13, 2018

**What do you like best about Business Wire?**

It's an easy-to-use press release distribution tool. You can select media from different industries, states/ countries, etc. Of course the more outlets you include, the more fees you pay. For instance, you might select all entertainment media and local media in Los Angeles, and of course you don't know who they really are. They also include a useful reporting system for people to check the campaign efficiency. 

I'd say it's great for companies with in-house PR team to use as a supplemental tool (you have to have your own media list) and startups who don't have a dedicated PR team to get your words out. Eventually if you want better results, you will need your own PR team or an agency.

**What do you dislike about Business Wire?**

There is no guarantee how many editors will pick up your story. It really depends on how interesting the story is. No complaint for that. What I don't like about the service is that 1) most editors just copy and paste press releases from Business Wire within an hour after the release (of course timing is the key for journalists, but I still wonder if they have a bot for re-posting), 2) many low tier media are included when you check the final report (e.g. you might see that 100+ websites picked up your story and maybe 20 or 30 don't even have 500 daily unique visitors, and you didn't know this when you select media). 

**Recommendations to others considering Business Wire:**

Business Wire does its job; just don't reply on it. 

**What problems is Business Wire solving and how is that benefiting you?**

Press release distribution

  ### 5. Gold Standard 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Media Production | Enterprise (> 1000 emp.)

**Reviewed Date:** April 04, 2019

**What do you like best about Business Wire?**

24/7 access and top-notch customer service

**What do you dislike about Business Wire?**

higher priced, but quality service makes it a worthy investment

**What problems is Business Wire solving and how is that benefiting you?**

n/a

  ### 6. Is this buyer is the key tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Media Production | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 12, 2018

**What do you like best about Business Wire?**

Is this buyer is the key toolThe customer service is amazing… They really know their stuff even when you’re asking them very difficult questions.

**What do you dislike about Business Wire?**

There is a bit of a learning curve when you’re coming to use the product for the first couple months, but the best thing to do is to just keep trying and call customer  support they are there to help you

**Recommendations to others considering Business Wire:**

I think business wire is worth a try, definitely call the customer service line because they have a lot more information they can assist if you’re in a bind

**What problems is Business Wire solving and how is that benefiting you?**

I create videos for clients, and they need to be released in the public and hopefully caught up by some press.

  ### 7. Excellent, Reliable Distribution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Research | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 04, 2019

**What do you like best about Business Wire?**

Business Wire has a simple0to use template, great distribution and excellent reliability. 

**What do you dislike about Business Wire?**

It is fairly expensive and I don't always use it for less important releases or startups with limited budgets.

**Recommendations to others considering Business Wire:**

Like any release, be sure to focus on timing of release and searchability. 

**What problems is Business Wire solving and how is that benefiting you?**

It gets the word out and validates company news by its own credibility.

  ### 8. Very informative, not very broad in scope

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 07, 2019

**What do you like best about Business Wire?**

I like that this seems to offer me insights before I can read about them elsewhere.

**What do you dislike about Business Wire?**

I wish it had better coverage of social enterprises.

**What problems is Business Wire solving and how is that benefiting you?**

I'm bridging the information gap between myself and what goes on in the business world

  ### 9. Enhanced news gathering

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Broadcast Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 14, 2019

**What do you like best about Business Wire?**

I like how business wire enhances the news content making it easy and effective to grow your audience. 

**What do you dislike about Business Wire?**

I dislike that it’s free reign style and not much direction is given. 

**What problems is Business Wire solving and how is that benefiting you?**

Media growth and expansion. Content getting more views and likes. 

  ### 10. Business Wire has been the global leader in press release distribution and regulatory disclosure

**Rating:** 4.0/5.0 stars

**Reviewed by:** Linh D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 05, 2018

**What do you like best about Business Wire?**

Automatic and direct posting of press releases.

**What do you dislike about Business Wire?**

potential stumbling blocks include the need for companies to surrender some control over research directions and concerns on both sides about confidentiality and publishing of results

**What problems is Business Wire solving and how is that benefiting you?**

risk reduction achieved through outsourcing of early-stage research, accelerated development, and more efficient use of resources.

  ### 11. It's fine for what it is, but not a game changer

**Rating:** 2.5/5.0 stars

**Reviewed by:** Michelle F. | Corporate Communications Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** November 14, 2017

**What do you like best about Business Wire?**

They are very responsive and timely. I can count on that phone call coming after I press submit on the release. They get things done super fast even when they don't have to because the release will go out at a later date.

**What do you dislike about Business Wire?**

I think their pricing model is antiquated. Their business hasn't really kept up with the times and the thought of paying so much money per word just doesn't make sense from a digital perspective. It's also quite annoying that they make me change my password all the time. 

**Recommendations to others considering Business Wire:**

I'm not sure the incremental value of using Business Wire would make them worth MORE money than other press release distributors, so make sure it makes sense for your business to spend this money. 

**What problems is Business Wire solving and how is that benefiting you?**

We consolidated all of our press releases coming out of our multiple global businesses to one account. Before this contract, it was the wild west...everyone did their own thing. It allowed us to get a handle on media relations at my company, so that was a big win. 

  ### 12. I usually am able to get a good feel for the big business stories of the day.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Media Production | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 28, 2018

**What do you like best about Business Wire?**

I like how easy it is to search. I can find good stuff on here. 

**What do you dislike about Business Wire?**

sometimes stories that are not relevant to my market pop up. 

**What problems is Business Wire solving and how is that benefiting you?**

I can get story ideas.

  ### 13. Business Wire is helpful for getting an important press release online 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kate S. | Senior Account Manager, Public Relations and Communications, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 12, 2017

**What do you like best about Business Wire?**

I like that Business Wire customer support is so incredibly helpful. Whenever I need something, they are VERY attentive and get back to me quickly answering all of my silly questions. 

**What do you dislike about Business Wire?**

Business Wire takes a bit of time to get used to in my opinion. It can sometimes be tricky for new users, but my advice is to call their customer support. 

**Recommendations to others considering Business Wire:**

Definitely connect with the support team if you have any questions. It seems complicated at first, but the support team is super helpful! 

**What problems is Business Wire solving and how is that benefiting you?**

Many of my clients (Stericycle being my largest) are interested in putting an important press release with a new product announcement or pertinent company information on the wire. Business Wire is a great way to spread that positive news and creates fantastic recap reports that I can send to my clients with all of the necessary information. 

  ### 14. Very useful for market research 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 29, 2018

**What do you like best about Business Wire?**

I definitely recommend Business Wire for quick research about the market!

**What do you dislike about Business Wire?**

The lack of graphics comes to mind, but this is not particularly important. 

**Recommendations to others considering Business Wire:**

Definitely recommend trying it out! 

**What problems is Business Wire solving and how is that benefiting you?**

I mainly use this for market research and to review the most recent press releases. I have been using it for a long time as it is very effective. 

  ### 15. Expensive but top of the line press distribution

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 26, 2018

**What do you like best about Business Wire?**

Allows you to reach a broad audience globally, more so than other newswires. The staff are also very responsive and helpful - I've had newsroom staff call me and tell me they noticed a typo and offered to fix it for me.

**What do you dislike about Business Wire?**

It's very costly. It starts at about $400 but can add up very quickly. Pictures and any multimedia are an extra cost as well. 

**Recommendations to others considering Business Wire:**

Due to the high price point - its best to use for press releases that are very important or will add value to your SEO efforts.

**What problems is Business Wire solving and how is that benefiting you?**

My firm serves clients with a large global presence - we don't have the resources or contacts to enter those markets ourselves so BW allows us to get coverage out in other markets.

  ### 16. Great Way to Gain Business PR and Brand Development

**Rating:** 5.0/5.0 stars

**Reviewed by:** David B. | Consultant, Public Relations and Communications, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 17, 2018

**What do you like best about Business Wire?**

BusinessWire gets your press release published in recognized, credible online media that you can proudly link to on your company website and show the world you are professional. And for those with a publicly traded company, BusinessWire can help you meet all those publicity needs as well.

**What do you dislike about Business Wire?**

Other than the natural desire to save a buck with lower fees, there really is nothing to dislike about the service. Yes, there is a small learning curve, but once you send your first release you will be able to sale through the submission process from then on.

**Recommendations to others considering Business Wire:**

I highly recommend BusinessWire. I do not have any ties to them, and do not re-sell their services to my clients. I recommend them to clients who are in the best position to benefit from their services, and then I handle the writing and distribution process for my clients.

**What problems is Business Wire solving and how is that benefiting you?**

BusinessWire enables a press release to be published in hundreds of press locations online, that are found by Google and other search engines within hours, not days. Plus it provides a vast selection of published results that can be used on a website press sections, and in press kits.

  ### 17. Looked into it for pricing but have not used yet. 

**Rating:** 3.0/5.0 stars

**Reviewed by:** Nicole C. | Account Manager, Public Relations and Communications, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 07, 2018

**What do you like best about Business Wire?**

The customer service is very fast and they are not too pushy. 

**What do you dislike about Business Wire?**

Nothing yet as I haven’t sent out a press release with them yet. I’m waiting on my clients approval for cost first. 

**What problems is Business Wire solving and how is that benefiting you?**

They can distribute a press release to many outlets for a decent cost. Including trade publications. 

  ### 18. Excellent service, but the pressure is on!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** July 30, 2018

**What do you like best about Business Wire?**

If mistakes or potential errors are caught, representatives will call to ensure accuracy before releases a news release.

**What do you dislike about Business Wire?**

Rules are very strict, not allowing a single word over the max set. No flexibility there.

**Recommendations to others considering Business Wire:**

Be very clear on terms set for word count, geographic distribution and other settings, as they are fixed and difficult to negotiate later.

**What problems is Business Wire solving and how is that benefiting you?**

We are able to provide our news for general pick up and availability to reporters across the US and EMEA. We have been able to share our stories and business developments this way.

  ### 19. Business wire review 

**Rating:** 3.0/5.0 stars

**Reviewed by:** Anna H. | Legal Intern, Law Practice, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 07, 2018

**What do you like best about Business Wire?**

The interface is simple and easy to learn and use. 

**What do you dislike about Business Wire?**

Maybe a bit basic, which is good in some ways but tedious in others. 

**What problems is Business Wire solving and how is that benefiting you?**

Being able to monitor the number of people were reaching. 

  ### 20. Great way to get the word out.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 29, 2018

**What do you like best about Business Wire?**

A great way for people to get the word from a reputable source.

**What do you dislike about Business Wire?**

I honestly have nothing that comes to mind other than the interface could be a little more fun and aesthetically pleasing for readers.

**What problems is Business Wire solving and how is that benefiting you?**

Business Wire is a global leader that immediately puts your release to the forefront. People pay attention. Which is of utmost importance.

  ### 21. Business Wire for press release distribution

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 31, 2018

**What do you like best about Business Wire?**

Professional, easy to upload press releases, a good support system, easy to search and integrates with social media

**What do you dislike about Business Wire?**

Font and overall look is a little outdated

**What problems is Business Wire solving and how is that benefiting you?**

Great reach and easy searchable with key terms

  ### 22. Good experience, but more expensive than other options

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 17, 2018

**What do you like best about Business Wire?**

They have a team of editors that you can work with to improve your press release, and they set you up with a designate account manager for any questions. 

**What do you dislike about Business Wire?**

It has kind of an old-school vibe. Doesn't have a user-friendly online portal, at least when we signed up it took a lot longer than your average online service. 

**Recommendations to others considering Business Wire:**

Check out other options. It's worth testing a few PR vendors before committing to one. 

**What problems is Business Wire solving and how is that benefiting you?**

Press release distrubution. 

  ### 23. BusinessWire Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.)

**Reviewed Date:** September 18, 2018

**What do you like best about Business Wire?**

I like that it reached numerous trade and business publications.

**What do you dislike about Business Wire?**

The reporting system seems very out of date.

**Recommendations to others considering Business Wire:**

The reporting data isn't very intuitive, so make sure you keep track of placements.

**What problems is Business Wire solving and how is that benefiting you?**

Access to business contacts -- there are benefits to the mass distribution.

  ### 24. Easy to use, good reporting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chelsea L. | Customer Success Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 16, 2018

**What do you like best about Business Wire?**

It's a simple platform to use with easy formatting. They also provide detailed reporting on how the release did, including social reach. The customer service is excellent. They are available any time, which is critical for PR.

**What do you dislike about Business Wire?**

It is an expensive service which can be difficult if you're using it for clients.

**Recommendations to others considering Business Wire:**

Make sure to ask for their editorial team to review your release before it posts. They caught a few mistakes for me and also gave me a call to confirm when everything was ready to go.  I never had to worry if it was sent or not. 

**What problems is Business Wire solving and how is that benefiting you?**

Getting client news out to trade publications. 

  ### 25. Great Result Tracking

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Broadcast Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 30, 2018

**What do you like best about Business Wire?**

Helpful to be able to track how customers engage with press releases. Analytics are helpful in determining effectiveness of certain campaigns

**What do you dislike about Business Wire?**

More custom targeting would be a great thing. Currently can only refine by trial and error. 

**Recommendations to others considering Business Wire:**

Great tool to rea

**What problems is Business Wire solving and how is that benefiting you?**

Helps reach wide audience and see how effective communications are. Would like to get more specific with audience demographics if possible.

  ### 26. This is Why we use it 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marily G. | Interactive Content Producer, Broadcast Media, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 18, 2018

**What do you like best about Business Wire?**

Business Wire provides dozens of industry- , topic- and language-specific RSS feeds, giving you up-to-date news on the topics you cover, plus fast access to all of our multimedia news every day. 

**What do you dislike about Business Wire?**

I Would like if it had more variety. It could be more user friendly and offer a larger variety of clients. With more content it could give more variety and options for info ti use as publications. 

**What problems is Business Wire solving and how is that benefiting you?**

We've been using it for content 

  ### 27. Effective News Wire Distribution Tool

**Rating:** 3.5/5.0 stars

**Reviewed by:** Aaron S. | Senior Public Relations Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** February 15, 2018

**What do you like best about Business Wire?**

It's simple and easy to use. Unlike some other platforms that require you to format your press release content via a cumbersome online text editor, all you have to do with Business Wire is upload your press release document. They take care of the rest.

**What do you dislike about Business Wire?**

Business Wire is a little pricey, but you get what you pay for.

**Recommendations to others considering Business Wire:**

Effective if you can afford it.

**What problems is Business Wire solving and how is that benefiting you?**

News wire distribution

  ### 28. Business Wire is helpful for our members who work with customers.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Utilities | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 13, 2018

**What do you like best about Business Wire?**

Business Wire has incredible customer support. They are very attentive and right away help fix any issue that you may run into.

**What do you dislike about Business Wire?**

It would be nice to see some kind of loyalty program for using their service often. 

**Recommendations to others considering Business Wire:**

Try it out, if you don't like it try something else!

**What problems is Business Wire solving and how is that benefiting you?**

Business Wire helps distribute our news and information faster than us and we save time for other things.

  ### 29. Great for getting info out quickly. 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** July 30, 2018

**What do you like best about Business Wire?**

Especually great for publishing flash news / PR material, no nonsense & straightforward interface great for getting things done quickly. 

**What do you dislike about Business Wire?**

Nothing in particular, all good experiences during use. 

**Recommendations to others considering Business Wire:**

It's a good publication tool - just be sure to hire good writers as well. 

**What problems is Business Wire solving and how is that benefiting you?**

Getting information out quickly to get it picked up by agencies and news outlets. 

  ### 30. Good customer service 

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 12, 2018

**What do you like best about Business Wire?**

The sales reps and customer service people I’ve dealt with have all been great 

**What do you dislike about Business Wire?**

Press releases in general aren’t as effective as they once were 

**What problems is Business Wire solving and how is that benefiting you?**

Clients like to see their news in black and white 

  ### 31. Editor

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Media Production | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 10, 2018

**What do you like best about Business Wire?**

easy to access collection of press releases

**What do you dislike about Business Wire?**

UI too basic, looks aged, could use a modern refresh and update

**What problems is Business Wire solving and how is that benefiting you?**

excellent source for press releases and primary sources

  ### 32. Good Wire, Not Great for Pickup

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Medical Practice | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 16, 2018

**What do you like best about Business Wire?**

I liked how easy the Business Wire platform was on the backend to put out a release. They made it simple and offered great customer service for when I had questions/concerns. 

**What do you dislike about Business Wire?**

I didn't find the pickup to be that great. It was shown on the major wire publications pickup sites, but didn't get much beyond that which was surprising to me based on the content of the release. When meeting with Business Wire to discuss options, I felt like the package was very comprehensive; but after distributing a release, it only seemed to touch wires and not much beyond that. 

**Recommendations to others considering Business Wire:**

When looking at press release distribution wires I find them to all have similar packages and pricing. It's important to review your business needs and evaluate from there which wire will best serve your company goals. 

**What problems is Business Wire solving and how is that benefiting you?**

Solving the problem of how to amplify our message to the business-focused crowd.The benefits of having an easy to use platform with a great customer service team were helpful. 

  ### 33. Good service not worth the price

**Rating:** 1.0/5.0 stars

**Reviewed by:** Britny K. | Senior Account Manager, Public Relations and Communications, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2018

**What do you like best about Business Wire?**

Very good customer service and reports that are automatically sent to you.

**What do you dislike about Business Wire?**

The price isn't worth the results you get as the links do not typically live longer than 24 hours on a site. The distribution is a bit confusing and not clear on price.

**What problems is Business Wire solving and how is that benefiting you?**

We only use Business Wire because our clients still think putting press releases out on the wire is useful. We don't actively promote using it.

  ### 34. Great News Made

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Staffing and Recruiting | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 30, 2018

**What do you like best about Business Wire?**

Business Wire is the best cutting edge news devivery service on the market. It serves needs well beyond business..

**What do you dislike about Business Wire?**

The name can give some of my issue based clients pause..

**Recommendations to others considering Business Wire:**

Talk to staff about all your needs.

**What problems is Business Wire solving and how is that benefiting you?**

The staff will work with you through all your issues and come up with solutions..

  ### 35. A solid choice for press-releases!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Internet | Enterprise (> 1000 emp.)

**Reviewed Date:** July 17, 2018

**What do you like best about Business Wire?**

With more than 50 years of experience, the company can help you out with anything you wanna tell the public.

**What do you dislike about Business Wire?**

The fact that the company is based in California while I live in Europe.

**Recommendations to others considering Business Wire:**

Use it!

**What problems is Business Wire solving and how is that benefiting you?**

They would gain benefit if they just expand to other countries, like South America. I don't see any noticeable problems.

  ### 36. Innovative ways to get out News 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Paul D. | Consultant, Public Relations and Communications, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 14, 2018

**What do you like best about Business Wire?**

Business Wire is simply the most cutting edge news devivery service currently on the market. I use it especially to reach public affairs reporters. It serves needs well beyond businesses. 

**What do you dislike about Business Wire?**

Even though it has superior reach around public affairs issues, the name can give some of my issue-based clients pause. 

**Recommendations to others considering Business Wire:**

Talk to the staff about your needs. 

**What problems is Business Wire solving and how is that benefiting you?**

The staff will work with you, talk through issues, and come up with solutions. 

  ### 37. Top notch wire distribution service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 11, 2018

**What do you like best about Business Wire?**

Ease of use,  distribution functionality, digital enhancements, customer service and reporting

**What do you dislike about Business Wire?**

Nothing to complain about, happy with the service

**Recommendations to others considering Business Wire:**

It's an expensive wire service but you get solid coverage through reputable distribution channels as well as up-to-date digital enhancement. 

**What problems is Business Wire solving and how is that benefiting you?**

Press release distribution to promote company activity and  product announcements, generate buzz and drive traffic to the site

  ### 38. Decent but not the best

**Rating:** 3.5/5.0 stars

**Reviewed by:** Cindy A. | Public Relations Manager, Florida Region, Enterprise (> 1000 emp.)

**Reviewed Date:** January 02, 2018

**What do you like best about Business Wire?**

I like that I can easily save and access my past distributions as I always sent my releases over the wire to the exact same group.

**What do you dislike about Business Wire?**

I disliked when after submitting a release for distribution, when calling to confirm, the account representative would try to "upsell" me to add additional distributions since they were never of interest to me.

**What problems is Business Wire solving and how is that benefiting you?**

I am able to widely distribute news releases and content with Business Wire.

  ### 39. I use it all the time to get the best information

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 19, 2018

**What do you like best about Business Wire?**

Busiensswire succeeds in getting your news out to a large variety of outlets efficiently.



**What do you dislike about Business Wire?**

Cost is higher than other comparable services



**Recommendations to others considering Business Wire:**

If you don't mind the cost of the of the service this is the best wire service available for a variety of reasons. 


**What problems is Business Wire solving and how is that benefiting you?**

Press release distribution. Benefit of reporting in user-friendly and clean format.



  ### 40. Review of Business Wire 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Media Production | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 23, 2018

**What do you like best about Business Wire?**

I like that Business Wire customer support is so incredibly helpful. Whenever I need something, they are VERY attentive and get back to me quickly answering all of my silly questions.

**What do you dislike about Business Wire?**

Business Wire takes a bit of time to get used to in my opinion. It can sometimes be tricky for new users, but my advice is to call their customer support.

**Recommendations to others considering Business Wire:**

its a decent program

**What problems is Business Wire solving and how is that benefiting you?**

Many of my clients (Stericycle being my largest) are interested in putting an important press release with a new product announcement or pertinent company information on the wire. Business Wire is a great way to spread that positive news and creates fantastic recap reports that I can send to my clients with all of the necessary information.

  ### 41. Simplicity to Communicate

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 06, 2018

**What do you like best about Business Wire?**

I especially enjoy the functionality, ease of service and transferring content from my programs into the software.

**What do you dislike about Business Wire?**

Price can be expensive when compared to competing service providers.

**Recommendations to others considering Business Wire:**

With Business Wire the price is in-line and on-target with, the budget and level of expectations my clients rely upon. Compared to PR Wire and similar wire services, I prefer Business Wire.

**What problems is Business Wire solving and how is that benefiting you?**

PR Targets, Communication to segregated audiences and demographics.

  ### 42. Good quality service that gets the job done

**Rating:** 5.0/5.0 stars

**Reviewed by:** Scott M. | Senior Account Supervisor, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 10, 2017

**What do you like best about Business Wire?**

Business Wire is fairly easy to use, and it is an effective method for distributing news across the wire. It's not particularly better than some of its competitors, but there are additional bells and whistles that are different.

**What do you dislike about Business Wire?**

In the PR industry we understand that these things cost a certain amount. That said, it's prohibitively expensive to distribute a press release if you're a small or growing company.

**Recommendations to others considering Business Wire:**

Be aware that the service is expensive. Don't rely on Business Wire or any wire distribution service to get the stories for you.

**What problems is Business Wire solving and how is that benefiting you?**

The primary goal we have when distributing a press release over the wire is increasing SEO for the company. A secondary goal would be to raise awareness of the announcement in the release.

  ### 43. It's all Business

**Rating:** 4.0/5.0 stars

**Reviewed by:** Stephen U. | Special Education, Enterprise (> 1000 emp.)

**Reviewed Date:** January 21, 2018

**What do you like best about Business Wire?**

The software is easy to use and understand while learning the differences that each new product has. Tech support, when needed is available with short wait times

**What do you dislike about Business Wire?**

The updates are far too many, which require learning new hot keys and what they do. Seems once you get it all down, they throw something new to gunk up the works

**Recommendations to others considering Business Wire:**

Good program. Give it a try.

**What problems is Business Wire solving and how is that benefiting you?**

Time management is much easier because the software does things that took much.longer

  ### 44. Guarantees exposure, but at a steep cost 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jake D. | Publicist, Public Relations and Communications, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 24, 2017

**What do you like best about Business Wire?**

BusinessWire had made a name for itself as a premier outlet for distributions, and the results are there for clients when you use the platform. Reporting is robust and provides actionable insight.

**What do you dislike about Business Wire?**

The cost of distributing can be extremely high, sometimes racking up to over $5,000 for one release. 

**Recommendations to others considering Business Wire:**

Be sure that everything in the release is 110% accurate. Once published, editing is going to be the cost of an entirely new release. 

**What problems is Business Wire solving and how is that benefiting you?**

Getting coverage for majoring announcements on top-tier outlets. 

  ### 45. Effective 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** May 08, 2018

**What do you like best about Business Wire?**

You get a consultant that is specifically designated to your region/office that you can call and talk to at any time. Makes it a lot easier to ask questions!

**What do you dislike about Business Wire?**

The user interface isn't super friendly and the report that we'd pull for impression numbers were inconsistent with Cision #'s making double work. 

**What problems is Business Wire solving and how is that benefiting you?**

Distributing a press release nationally. 

  ### 46. Solid distribution and easy to use; needs better reporting

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 17, 2017

**What do you like best about Business Wire?**

The online platform is easy to use. And the service does what it says -- distributes your news across online platforms. The SEO capabilities are decent as well.

**What do you dislike about Business Wire?**

The reporting is only so-so. They produce all sorts of graphs and charts for you, but there is very little meaning behind them. For instance, they say your release appeared on hundreds of websites, with millions in potential circulation/readership. That's a very inaccurate view of readership/visibility though. Would be great if they could track actual views (not potential views) and click-throughs. 

**What problems is Business Wire solving and how is that benefiting you?**

The biggest benefit is indexing your news on Google searches. Secondary is getting a few stories picked up by trade press.

  ### 47. Fast and Great Attention to Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 21, 2018

**What do you like best about Business Wire?**

The staff is very thorough. The often find a tiny detail that we missed. It's trusted by newsrooms and reporters.

**What do you dislike about Business Wire?**

I can't think of anything I dislike. They are good at they do.

**What problems is Business Wire solving and how is that benefiting you?**

Gets our information out to multiple outlets. Saves us a lot of time. Time we can spend on clients needs.

  ### 48. Business Wire is an intuitive, user-friendly site.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 02, 2017

**What do you like best about Business Wire?**

I like that Business Wire allows you to search specifically for stories with photos—which is great when posting articles to the web.

**What do you dislike about Business Wire?**

Sometimes, it seems like the articles aren't filtered very well in the search engine. Business Wire can give you too many stories, some of which aren't applicable. 

**Recommendations to others considering Business Wire:**

Business Wire is a great press release distribution engine when you need photos to go with your articles. 

**What problems is Business Wire solving and how is that benefiting you?**

Finding news items to post to my magazine's website. (I have to post roughly 8 news items/week)

  ### 49. It was very awesome

**Rating:** 4.5/5.0 stars

**Reviewed by:** Gustavo R. | Construction, Construction, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 04, 2018

**What do you like best about Business Wire?**

Good very intriguing and very faccinating

**What do you dislike about Business Wire?**

I'm my opinion to be honest I didn't dislike

**What problems is Business Wire solving and how is that benefiting you?**

What benefits 

  ### 50. I love it

**Rating:** 5.0/5.0 stars

**Reviewed by:** Monica S. | Cleaning Polish purify, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 03, 2018

**What do you like best about Business Wire?**

It's social...i can give  information an

**What do you dislike about Business Wire?**

Nothing ..u gotta love it ..it  A girls dream

**What problems is Business Wire solving and how is that benefiting you?**

SecurePaymementstaskforce@chi.frb.org


## Business Wire Discussions
  - [What is Business Wire used for?](https://www.g2.com/discussions/what-is-business-wire-used-for)
  - [How much will it cost to distribute my press release?](https://www.g2.com/discussions/press-release) - 1 upvote
  - [Does Business Wire do media calls?](https://www.g2.com/discussions/media-calls) - 1 upvote
  - [What are the benefits of being a Business Wire member?](https://www.g2.com/discussions/benefits-d829e503-6300-4fb0-9124-9af5017b92c6) - 1 upvote

- [View Business Wire pricing details and edition comparison](https://www.g2.com/products/business-wire/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-04+08%3A58%3A31+-0500&secure%5Bsession_id%5D=3eefd113-8a6b-43f4-814b-8f43e7c0a791&secure%5Btoken%5D=959ad6b86102333ab92a10a640df7934938c4759bd53492e1aac3930d40011bf&format=llm_user)

## Business Wire Features
**Content Creation**
- Press Release Creation
- Multimedia
- Newsrooms
- SEO

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Press Release Distribution**
- Natural Language Interaction
- Proactive Assistance

**Content Distribution**
- Distribution
- Contact List
- Social Sharing
- Analytics

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