Emmee T.
ET
Emmee T.
Sr. Manager, Global Partner Marketing
Mid-Market (51-1000 emp.)
"Excellent client care, short on two-way interaction and user experience"
3/5
What do you like best about BrightTALK (Informa TechTarget)?

The client support team is very attentive and friendly to work with. They always respond quickly. They are nice and smart people.

BT facilitates broadcast of prerecorded webinbar events smoothly.

The embed code to post webinars on other sites help boost visbility of webinars.

Engagement analytics are insightful. Review collected by and hosted on G2.com.

What do you dislike about BrightTALK (Informa TechTarget)?

The lack of two way interation, especially not being able to see if/who attends your webinars while in session is awkward. Most platforms provide visibility into who is in the audience but on BT you don't know if you're talking to 1000 people no one.

Managing events on the back end is challanging and unintuitive. I have probably been in there 100 times and still play a lot of trial and error when I'm trying to find and manage our channel. Review collected by and hosted on G2.com.

Response from Paige Bidgood Azevedo of BrightTALK (Informa...

Thank you for your feedback! We’re thrilled to hear you’ve had a great experience with our team! We recently launched our 1:1 chat feature during live webinars, and while we provide attendance information on the back end, we’ve opted not to offer a live tracker to help prevent presenter anxiety.

If you’re having any challenges managing events on the back end, we’d be happy to set up a demo with your dedicated Customer Success Manager. We also have some excellent resources in our knowledge base that may be helpful. Let us know how we can support you further!

PB
Pamela B.
Director of Product Marketing
Mid-Market (51-1000 emp.)
"We use BrightTalk to run two monthly webinars."
4.5/5
What do you like best about BrightTALK (Informa TechTarget)?

It’s an easy to use platform. We have grown our subscriber base very quickly. Review collected by and hosted on G2.com.

What do you dislike about BrightTALK (Informa TechTarget)?

Sometimes it gets a bit glitchy and requires a lot of bandwidth. Review collected by and hosted on G2.com.

Response from Paige Bidgood Azevedo of BrightTALK (Informa...

Thanks so much for your kind review! We're thrilled that you're finding BrightTALK easy to use for your monthly webinars and that you've seen such quick growth in your subscriber base.

It's fantastic to hear that BrightTALK is helping you reach prospects across different industries. That's exactly what we hope to do!

We're consistently working to improve our platform, so we really appreciate your feedback - it helps us make BrightTALK even better!

Thanks again for being part of our community!

Martinette B.
MB
Martinette B.
Marketing Operations Manager
Mid-Market (51-1000 emp.)
"BrightTALK is a great demand gen tool"
4/5
What do you like best about BrightTALK (Informa TechTarget)?

I like the simplicity of the platform and the option to run sponsored programs through BrightTALK. I also love the support I've gotten over the last few years. The price is also a factor for us! All in all a great webinar and demand gen tool for my team. Review collected by and hosted on G2.com.

What do you dislike about BrightTALK (Informa TechTarget)?

Nothing really - BrightTALK is a good tool for the price. Sometimes we had issues with some fields not pulling in correctly to our Pardot Salesforce instance, but the technical support team are always super quick to address any issues. Review collected by and hosted on G2.com.

Jenna M.
JM
Jenna M.
Content Strategist
Enterprise (> 1000 emp.)
"A solid platform with great customer service but could be better"
3.5/5
What do you like best about BrightTALK (Informa TechTarget)?

I like how helpful the vendors are at BrightTalk. The user experience on the site is positive. It's intuitive and easy to use. Also, the content analytics are unique in the sense that you can see the viewing duration and how many times your subscribers have viewed webinars. Review collected by and hosted on G2.com.

What do you dislike about BrightTALK (Informa TechTarget)?

My biggest issue with BrightTalk is that when you're running a live webinar, you're unable to see how many attendees are on and watching. Review collected by and hosted on G2.com.

Rachel M.
RM
Rachel M.
Regional Marketing Manager
Enterprise (> 1000 emp.)
"Good Webinar Platform, but needs some updates"
3.5/5
What do you like best about BrightTALK (Informa TechTarget)?

We use BrightTALK for all of our webinars and it has been a good experience. Easy to have guest speakers on and for them to quick learn the tool. BrightTALK integrates well with our reporting tools as well. Review collected by and hosted on G2.com.

What do you dislike about BrightTALK (Informa TechTarget)?

Not as ADA friendly as it could be. We had a presenter that needed vision assistance and there were no controls to help her with this. She needed to get someone to help her with this.

In addition, it would be great to see exactly who is on as a presenter when the webinar is happening. Other webinar platforms do this and I wish BrightTALK did this. Review collected by and hosted on G2.com.

Greg D.
GD
Greg D.
First 500 Founding Member
Mid-Market (51-1000 emp.)
"Great place for building brand awareness and driving demand gen campaigns"
4.5/5
What do you like best about BrightTALK (Informa TechTarget)?

BrightTalk is very easy to use. It provides you with a webinar platform (so you don't need a dedicated solution for that), plus it has a very large subscriber base. Our company channel has over 20,000 subscribers!

The team at BT is extremely customer-focused. They are always working with you to make sure you are successful in your goals. And they are very responsive - jumping on calls whenever needed. Review collected by and hosted on G2.com.

What do you dislike about BrightTALK (Informa TechTarget)?

The webinar platform is a little bit limited in functionality. It would be great to see some more features for better audience engagement. Review collected by and hosted on G2.com.

Kelly G.
KG
Kelly G.
Sr. Marketing Manager
Enterprise (> 1000 emp.)
"Easy to use platform to connect with our customers"
4.5/5
What do you like best about BrightTALK (Informa TechTarget)?

The platform is very intuitive and easy to use. It's simple to upload videos, or create them using the platform. Promoting the videos is simple, and has been a great way for us to connect with both our current customers, and potential prospects. We are also integrating BrightTALK into our CRM system so leads flow seamlessly to our sales team. Review collected by and hosted on G2.com.

What do you dislike about BrightTALK (Informa TechTarget)?

So far the only downside I have seen is the lack of flexibility in recording templates. I would like more options to be able to resize the camera and slide show boxes to fit our needs better. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"Fine but needs updates"
1.5/5
What do you like best about BrightTALK (Informa TechTarget)?

Series functionality and interface for webinars Review collected by and hosted on G2.com.

What do you dislike about BrightTALK (Informa TechTarget)?

Little compliance regulations, too many emails Review collected by and hosted on G2.com.

Response from Paige Bidgood Azevedo of BrightTALK (Informa...

Thank you for your feedback. We take compliance very seriously and are proud to be both GDPR compliant and ISO 27001 accredited. If you have any specific concerns, we'd be happy to address them in detail. Please feel free to contact your Customer Success Manager, and we can walk you through our compliance and security practices.

LV
Lilian V.
Program Manager
Enterprise (> 1000 emp.)
"Powerful Webinar Platform"
5/5
What do you like best about BrightTALK (Informa TechTarget)?

The platform offers a lot of great features that make hosting webinar smooth and engaging for both presenters and attendees. I especially like the poll feature and the fact that we can add links and related collaterals to the talk. Review collected by and hosted on G2.com.

What do you dislike about BrightTALK (Informa TechTarget)?

The amount of email reminders sent is sometimes a bit overwhelming. Review collected by and hosted on G2.com.

Response from Paige Bidgood Azevedo of BrightTALK (Informa...

Thank you so much for this great feedback! We're thrilled to hear that you find the platform's features helpful for creating a smooth and engaging experience for both presenters and attendees. We're glad you're enjoying the poll feature and the ability to add links and related collateral to your talks. If you ever have more feedback or need further assistance, feel free to reach out!

Verified User in Financial Services
UF
Verified User in Financial Services
Enterprise (> 1000 emp.)
"Great for webinars!"
4/5
What do you like best about BrightTALK (Informa TechTarget)?

BrightTALK is very helpful for hosting webinars. We can easily get everything set up, invite clients, view who attended, and share recordings. BrightTALK makes webinar hosting easy. Review collected by and hosted on G2.com.

What do you dislike about BrightTALK (Informa TechTarget)?

BrightTALK is pretty easy to use. Might be better if more webinar reminder emails were sent out to registered attendees. Review collected by and hosted on G2.com.