It is easy to use, fast to implement. Documantation is clear and easy to understand. The ease of use and obviousness of its user interface for both agents, supervisors and system administrators is a plus. Even without referring to docs one can find its way around.
Everything is web based with the help of a browser plugin, all user interfaces are running in a web browser. Compatible with all major web browsers. Large call center deployments are made easy.
The best outbound dialler for large scale call centers I have seen.
Good quality reporting data accumulation for future reports that may be needed.
Productivity of agents gone much higher. Management of outbound predictive dialler campaigns helped our customers to realize more calls in the same time span and as a result of this more profit.
Good built in reporting and being able to add more custom reports made our cutomers have a good visibility of what they are doing and what they should do to perform better.