1. [Home](https://www.g2.com/) 2. ... 3. [Other Marketing Software](https://www.g2.com/categories/other-marketing) 4. [Bright Hooks A DIY Webhook Library for Marketo Discussions](https://www.g2.com/products/bright-hooks-a-diy-webhook-library-for-marketo/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e0891ac3563d6d90ceb17864f5dcbd03/bright-hooks-a-diy-webhook-library-for-marketo.png "Product Avatar Image") ](/products/bright-hooks-a-diy-webhook-library-for-marketo/reviews) [ Bright Hooks A DIY Webhook Library for Marketo ](/products/bright-hooks-a-diy-webhook-library-for-marketo/reviews) (3)5.0/5 Are you a Marketo Admin / Power user? Do you have a business case where you need to use Marketo Web hooks? Are you frustrated that you can not do so due to lack of coding and IT server setup related support? Here's how you can have your Marketo flow with web hooks up and running in next 10 minutes or less. Use BrightHooks.com [World's First Library of Self-Serve Web Hooks for Marketo]. Bright Hooks allows any Marketo power user to add essential functionality that is very cumbersome to implement using vanilla Marketo programs. And you can do it in '10 minutes or less'. No Server to set up and no coding is needed. It is a SaaS solution that enables you to solve tough problems in less than 5% of time and 5% cost. But what can you do with Bright Hooks? Extend Marketo to, Generate personalized PDF files (certificates etc) Generate personalized QR code Generate unique id / promo code Data Augmentation Calculate age from birthdate Maintain activity history over 3 months Data Cleansing Cleanup Address from USPS database Abbreviate US state to 2 char code. Data Decision Check if one field contains in another Wildcard (\*) pattern matching Email domain ‘Ends with’ Data Formatting Format currency values Format phone numbers Display numbers in ordinal format Data Manipulation Apply proper case to names Localize date Replace part of a field Extract and format date values Data Transformation Cleanup referrer GUID to friendly value lookup Data Extraction Extract part of a field Extract domain from email address XPATH for XML data Data Validation Filter junk values Verify email addresses if reachable Event Create a map for the event Generate personalized event ticket Promotions Fetch next unused promotion code from a list Generate unique coupon code Time of Inquiry Suspend MQL updates for holidays Personalize message based on time of inquiry & business hours Custom We can create custom webhooks for your specific needs. Show More * * * ### 100.0 Nps Score Already have Bright Hooks A DIY Webhook Library for Marketo? ### All Bright Hooks A DIY Webhook Library for Marketo Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • almost 3 years ago More Options - [ # What is Bright Hooks A DIY Webhook Library for Marketo used for? ](/discussions/what-is-bright-hooks-a-diy-webhook-library-for-marketo-used-for) What is Bright Hooks A DIY Webhook Library for Marketo used for? 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