While not feature-complete, the features it DOES have are very, very well done. Contact management is a snap with customizable properties, lists, and dynamic segments. Email marketing composer is one of the best I've ever used -- drag and drop, but with plenty of control and customization. Also, email deliverability has been A+. Excellent design and user experience. And a price point that doesn't break your bank. (Also, for my technical friends, Brevo integrates very easily via tools like Zapier.) Review collected by and hosted on G2.com.
Missing a few things that more established CRMs and marketing automation platforms would consider table stakes. For example, it's not possible to merge duplicate contacts. It's also not possible to customize the contact screen, so it's arrangement gets messy if you have a lot of customized properties. These aren't dealbreakers but anyone that manages contacts with a meticulous eye might get frustrated. Review collected by and hosted on G2.com.
