--- title: Brevo Customer Data Platform Reviews meta\_title: 'Brevo Customer Data Platform Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 95 reviews by the users' company size, role or industry to find out how Brevo Customer Data Platform works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 95 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

### Brevo Customer Data Platform Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users highlight the **ease of use** of Brevo, remarking on its quick implementation and user-friendly design. [(18 mentions)](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266256&qs=pros-and-cons#reviews)

Users praise the **responsive and helpful customer support** of Brevo, enhancing their overall experience with the platform. [(11 mentions)](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266450&qs=pros-and-cons#reviews)

Users love the **free email marketing features** of Brevo, allowing seamless branding and audience building without initial costs. [(10 mentions)](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266303&qs=pros-and-cons#reviews)

Users find Brevo Customer Data Platform to be **very user-friendly** , facilitating easy integration and a smooth experience. [(8 mentions)](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266292&qs=pros-and-cons#reviews)

Users praise the **easy setup** of Brevo, finding it intuitive and efficient for their marketing needs. [(7 mentions)](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266367&qs=pros-and-cons#reviews)

Users find the pricing for Brevo's plans to be **expensive** , especially when compared to competitors' offerings. [(4 mentions)](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266130&qs=pros-and-cons#reviews)

Users face occasional **integration issues** with third-party tools, complicating their experience and requiring extra effort. [(3 mentions)](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1972504&qs=pros-and-cons#reviews)

Users find the **learning curve steep** with Brevo, especially for navigation and utilizing advanced features effectively. [(3 mentions)](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266495&qs=pros-and-cons#reviews)

Users express frustration over **missing features** like segmented account access and limited chatbot domain connectivity. [(3 mentions)](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1265895&qs=pros-and-cons#reviews)

Users find the platform **not intuitive** , often struggling to navigate menus and perform basic tasks. [(3 mentions)](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266482&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Brevo Customer Data Platform

##### 1. Ease of Use

Users highlight the **ease of use** of Brevo, remarking on its quick implementation and user-friendly design.
[
See 18 mentions
](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266256&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Carmen B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Carmen B.")
CB

Carmen B.

Small-Business (50 or fewer emp.)

4.0/5

"Easy-to-use tool for Customer Communication and Marketing Automation"

What do you like about Brevo Customer Data Platform?

In addition, we find building new campaigns based on old ones very easy.

AP

Amélie P.

Small-Business (50 or fewer emp.)

4.5/5

"Easy to Use Platform with Powerful Capabilities"

What do you like about Brevo Customer Data Platform?

ease of use, the platform and its capabilities

##### 2. Customer Support

Users praise the **responsive and helpful customer support** of Brevo, enhancing their overall experience with the platform.
[
See 11 mentions
](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266450&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Carmen B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Carmen B.")
CB

Carmen B.

Small-Business (50 or fewer emp.)

4.0/5

"Easy-to-use tool for Customer Communication and Marketing Automation"

What do you like about Brevo Customer Data Platform?

In addition, we find building new campaigns based on old ones very easy.

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Marketing Automation – as simple as it gets"

What do you like about Brevo Customer Data Platform?

Brevo: My daily dose of Marketing Automation. Setting up is straightforward, and the interface is thoughtfully organized. Every feature is exactly whe

##### 3. Email Marketing

Users love the **free email marketing features** of Brevo, allowing seamless branding and audience building without initial costs.
[
See 10 mentions
](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266303&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Mohamed I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohamed I.")
MI

Mohamed I.

Small-Business (50 or fewer emp.)

5.0/5

"Marketing Automation in Brevo is very nice"

What do you like about Brevo Customer Data Platform?

Brevo is by far the best email marketing platform I’ve used. It offers powerful features, excellent deliverability, an intuitive interface, and outsta

AM

Alessandro M.

Small-Business (50 or fewer emp.)

4.0/5

"Easy UX. Good Marketing Automation Software for people who are just starting out."

What do you like about Brevo Customer Data Platform?

I could start for free and send emails without ugly giant logos ruining my branding. The 300 credits limit is fair. It's enough to start out and it gi

##### 4. User-Friendly

Users find Brevo Customer Data Platform to be **very user-friendly** , facilitating easy integration and a smooth experience.
[
See 8 mentions
](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266292&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Chourouk M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Chourouk M.")
CM

Chourouk M.

Mid-Market (51-1000 emp.)

4.5/5

"Easy to navigate"

What do you like about Brevo Customer Data Platform?

- User friendly - modern features - easy to use

 ![siavash r.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "siavash r.")
SR

siavash r.

Small-Business (50 or fewer emp.)

5.0/5

"Using Brevo for a Early stage startup"

What do you like about Brevo Customer Data Platform?

the ease of use and its user experience and how much it is user centric , the number of features are just enough , its not that much simplified that l

##### 5. Easy Setup

Users praise the **easy setup** of Brevo, finding it intuitive and efficient for their marketing needs.
[
See 7 mentions
](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266367&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Carmen B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Carmen B.")
CB

Carmen B.

Small-Business (50 or fewer emp.)

4.0/5

"Easy-to-use tool for Customer Communication and Marketing Automation"

What do you like about Brevo Customer Data Platform?

In addition, we find building new campaigns based on old ones very easy.

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Marketing Automation – as simple as it gets"

What do you like about Brevo Customer Data Platform?

Brevo: My daily dose of Marketing Automation. Setting up is straightforward, and the interface is thoughtfully organized. Every feature is exactly whe

### 5 Cons or Disadvantages of Brevo Customer Data Platform

##### 1. Expensive

Users find the pricing for Brevo's plans to be **expensive** , especially when compared to competitors' offerings.
[
See 4 mentions
](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266130&qs=pros-and-cons#reviews)

See Related User Reviews

 ![siavash r.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "siavash r.")
SR

siavash r.

Small-Business (50 or fewer emp.)

5.0/5

"Using Brevo for a Early stage startup"

What do you dislike about Brevo Customer Data Platform?

however the limitation of its free plan is better than its competitors , the fact that they all have Brevo logo and the least amount you need to pay f

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Brevo’s platform is the best email marketing services"

What do you dislike about Brevo Customer Data Platform?

It seems to me to be a little expensive compared to other competitor platforms

##### 2. Integration Issues

Users face occasional **integration issues** with third-party tools, complicating their experience and requiring extra effort.
[
See 3 mentions
](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1972504&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Unbeatable all-in-one solution for our startup"

What do you dislike about Brevo Customer Data Platform?

Some menus could be structured a bit more intuitively – occasionally it takes a few extra clicks to find what you need. Integration with some third-pa

RG

Ray G.

Small-Business (50 or fewer emp.)

4.0/5

"Easy to Use, Works Well"

What do you dislike about Brevo Customer Data Platform?

Nothing bad, but could do with a few more pre-set integrations.

##### 3. Learning Curve

Users find the **learning curve steep** with Brevo, especially for navigation and utilizing advanced features effectively.
[
See 3 mentions
](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266495&qs=pros-and-cons#reviews)

See Related User Reviews

JH

Julius H.

Small-Business (50 or fewer emp.)

4.5/5

"Brevo is a great way to easily and affordable send emails. And much more."

What do you dislike about Brevo Customer Data Platform?

As mentioned, it has many features, which makes it sometimes a little difficult to find the right function.

 ![Sebastian G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sebastian G.")
SG

Sebastian G.

Small-Business (50 or fewer emp.)

4.5/5

"Brevo gets the job done."

What do you dislike about Brevo Customer Data Platform?

If you wanted to expand and test other features from Brevo outside of email marketing, I felt it was a bit complicated. I mean, it all made sense but

##### 4. Missing Features

Users express frustration over **missing features** like segmented account access and limited chatbot domain connectivity.
[
See 3 mentions
](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1265895&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Charle K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Charle K.")
CK

Charle K.

Small-Business (50 or fewer emp.)

5.0/5

"Best Integration & Secure Marketing Platform in 2024!"

What do you dislike about Brevo Customer Data Platform?

We get frustrated with the fact that there is not a merchant account that allows for segmented use/access and that the chatbot can only be connected t

RG

Ray G.

Small-Business (50 or fewer emp.)

4.0/5

"Easy to Use, Works Well"

What do you dislike about Brevo Customer Data Platform?

Nothing bad, but could do with a few more pre-set integrations.

##### 5. Not Intuitive

Users find the platform **not intuitive** , often struggling to navigate menus and perform basic tasks.
[
See 3 mentions
](https://www.g2.com/products/brevo-customer-data-platform/reviews?filters%5Bsentiment_snippet%5D=1266482&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Carmen B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Carmen B.")
CB

Carmen B.

Small-Business (50 or fewer emp.)

4.0/5

"Easy-to-use tool for Customer Communication and Marketing Automation"

What do you dislike about Brevo Customer Data Platform?

One simple point of improvement would be to limit campaign preview to the recipients only - after all, this is what one would want to preview (not the

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Unbeatable all-in-one solution for our startup"

What do you dislike about Brevo Customer Data Platform?

Some menus could be structured a bit more intuitively – occasionally it takes a few extra clicks to find what you need. Integration with some third-pa

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AD

Andre D.

Professor

Small-Business (50 or fewer emp.)

12/11/2024

"Really Works!"

5/5

What do you like best about Brevo Customer Data Platform?

Manage and track contacts. See campaign results. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

Some adapted interfaces from Sendinblue. Review collected by and hosted on G2.com.

What problems is Brevo Customer Data Platform solving and how is that benefiting you?

Track contacts. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Roshan K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Roshan K.")
RK

Roshan K.

Director

Small-Business (50 or fewer emp.)

1/24/2025

"Easy to use"

4.5/5

What do you like best about Brevo Customer Data Platform?

I am still learning it how to operate datas Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

I have not found anything to dislike since I started to operate Brevo Email Markating Review collected by and hosted on G2.com.

What problems is Brevo Customer Data Platform solving and how is that benefiting you?

Effective commuitaion and conversions. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Natalia H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Natalia H.")
NH

Natalia H.

Gerente de marketing y producto

Small-Business (50 or fewer emp.)

1/15/2025

"Effective emails"

5/5

What do you like best about Brevo Customer Data Platform?

in general, it is a very effective and easy-to-use platform Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

price or rates per active users or account Review collected by and hosted on G2.com.

What problems is Brevo Customer Data Platform solving and how is that benefiting you?

Easy email management and quick editing Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: OrganicAI Translated

 ![Frank H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Frank H.")
FH

Frank H.

Director

Small-Business (50 or fewer emp.)

12/11/2024

"Easy to use and very effective tool!"

5/5

What do you like best about Brevo Customer Data Platform?

I can buy credits for the mails I send without signing up for a fixed plan. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

So far no complains and I use Brevo (former SendinBlue) for almost 10 years already. Review collected by and hosted on G2.com.

What problems is Brevo Customer Data Platform solving and how is that benefiting you?

I can make lists, segments create automatins to get my funnel working. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Yann A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yann A.")
YA

Yann A.

Formateur en Théâtre d'Improvisation, prise de parole en public, team building

Small-Business (50 or fewer emp.)

12/13/2024

"Marketing Automation"

4/5

What do you like best about Brevo Customer Data Platform?

Brevo plateform is easy to use with a lots of features. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

It does a lot of things, more than I actually need. Review collected by and hosted on G2.com.

What problems is Brevo Customer Data Platform solving and how is that benefiting you?

Brevo helps me create a mailing list and collect curated customer email adresses. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Verified User in Textiles](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Textiles")
UT

Verified User in Textiles

Small-Business (50 or fewer emp.)

3/20/2025

"Outstanding performances."

5/5

What do you like best about Brevo Customer Data Platform?

The ability to send by email campaigns. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

Subscription fee increase.

Suspension of the subscription not possible. Review collected by and hosted on G2.com.

What problems is Brevo Customer Data Platform solving and how is that benefiting you?

The sending of my newsletters. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: OrganicAI Translated

 ![Kumar E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kumar E.")
KE

Kumar E.

Technical Consultant Magento

Small-Business (50 or fewer emp.)

9/4/2024

"Multi template designs"

3.5/5

What do you like best about Brevo Customer Data Platform?

Good thing is that it offers number of email templates and all are responsive and design are also good you can modify fonts color footer etc. And it also multilanguage support they offer. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

I think you should use it from laptop because app is not good has bugs, asks to login again and again even if you are logged in. Review collected by and hosted on G2.com.

What problems is Brevo Customer Data Platform solving and how is that benefiting you?

Its email marketing automation is very good it lets you set campaigns based on contacts emails user activities. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Anchal A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anchal A.")
AA

Anchal A.

Technical support engineering analyst

Enterprise (\> 1000 emp.)

9/9/2024

"Great Value for money"

5/5

What do you like best about Brevo Customer Data Platform?

The fact that it provides a multitude of flexible email templates with well-designed layouts that allow customization of fonts, colors, and footers is a plus. Additionally, they provide multilingual support. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

Should use it from a laptop, in my opinion, as the program is glitchy and keeps asking you to log in even when you are already logged in. Review collected by and hosted on G2.com.

What problems is Brevo Customer Data Platform solving and how is that benefiting you?

Increasing revenue through remarketing and interacting with prospective clients who requested a free trial of our product. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

MN

Michel N.

CEO

Small-Business (50 or fewer emp.)

12/11/2024

"Pretty Good"

3.5/5

What do you like best about Brevo Customer Data Platform?

Solid newsletter platform that's asy to use Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

Too many services that they are trying to c onnect and integrate Review collected by and hosted on G2.com.

What problems is Brevo Customer Data Platform solving and how is that benefiting you?

Newdsletters with high send rates and reporting Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

RG

Ray G.

Digital Marketing Manager

Small-Business (50 or fewer emp.)

12/13/2024

"Easy to Use, Works Well"

4/5

What do you like best about Brevo Customer Data Platform?

Easy to set up, good deliverability, simple interface. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

Nothing bad, but could do with a few more pre-set integrations. Review collected by and hosted on G2.com.

What problems is Brevo Customer Data Platform solving and how is that benefiting you?

Sending bulk emails to customers. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

##### Categories on G2

[Marketing Automation](https://www.g2.com/categories/marketing-automation)[Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp)

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