---
title: Brand Analytics Reviews
meta_title: 'Brand Analytics Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 28 reviews by the users' company size, role or industry to
  find out how Brand Analytics works for a business like yours.
aggregate_rating:
  rating_value: 4.9
  review_count: 28
  scale: '5'
date_modified: '2026-07-07'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---

# Brand Analytics Reviews
**Vendor:** PalitrumLab  
**Category:** [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)  
**Average Rating:** 4.9/5.0  
**Total Reviews:** 28
## About Brand Analytics
Brand Analytics is a Social Media Monitoring and Analysis System. - Data acquisition from all sources, namely social networking sites, video hostings, map services, public channels and messenger chats, review websites, forums, blogs, marketplaces, online media, newspapers, magazines and federal channels. - All types of messages and data: message text, recognized picture texts, video transcripts, check-ins, stories. - High number of metrics and message attributes, coupled with configurable data-segmentation system, makes it possible to solve a widest range of problems, from reputation control and real-time marketing to in-depth research. - Automatic recognition of mentions sentiment with 85-90% accuracy. Machine-learning algorithms categorize messages, identify media-space trends, aggression, recognize texts in images, etc. - Configurable alert messages via mobile app, Telegram or email. - High level of automation for quick analytics: automated tagging, trend detection, personalized reports, filtration of various kinds of spam and irrelevant messages. - Simple and user-friendly interface makes preparing most complex analytic reports possible in minimal time - Monitoring mentions by geo-tags and check-ins Sources - Social networking sites: VK.com,OK.ru, Instagram,Facebook, Twitter, YouTube, etc. - Blogs, forums, review websites - Telegram channels and public chats - Mass media - 40K sources





## Brand Analytics Discussions
  - [What is Brand Analytics used for?](https://www.g2.com/discussions/what-is-brand-analytics-used-for)
  - [How do I use Amazon brand analytics?](https://www.g2.com/discussions/how-do-i-use-amazon-brand-analytics)
  - [What is marketing analytics software used for?](https://www.g2.com/discussions/brand-analytics-what-is-marketing-analytics-software-used-for)
  - [What is the best social media analytics tool?](https://www.g2.com/discussions/what-is-the-best-social-media-analytics-tool)
  - [What is Amazon brand analytics?](https://www.g2.com/discussions/what-is-amazon-brand-analytics)

- [View Brand Analytics pricing details and edition comparison](https://www.g2.com/products/brand-analytics/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-07-24+02%3A12%3A50+-0500&secure%5Bsession_id%5D=7af67e89-2869-4c56-bee3-000a48c7ec44&secure%5Btoken%5D=cce50f38da48c9beb2507f5a03cd1fe3aff5a4ec2c5583df118ff5c9e170d28d&format=llm_user)

## Brand Analytics Features
**Social Analytics**
- Competitor Analysis
- Follower Analysis
- Post Performance
- Hashtag Analytics
- Sentiment Analysis

**Media Channels**
- Broadcast Media
- Print Media
- Online Media

**Monitoring & Listening**
- Social Measurement
- Influencer Identification
- Brand Monitoring
- Keyword Tracking
- Trend Analysis
- Competitor Analysis

**Agentic AI - Social Media Listening Tools**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Reports & Dashboards**
- Report Customizability
- Report Exporting
- Scalability
- White Label

**Geographic Coverage**
- Local Media
- National Media
- International Media

**Data Management & Analysis**
- Sentiment Analysis
- Social Reporting
- Alerts and Notifications
- Advanced Data Filtering

**Reporting**
- Keyword Targeting
- Custom Feeds and Alerts
- Custom Reports
- Dashboards

**Agentic AI - Media Monitoring**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**Agentic AI - Social Media Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Generative AI**
- AI Text Generation
- AI Text Summarization

## Top Brand Analytics Alternatives
  - [CisionOne](https://www.g2.com/products/cisionone/reviews) - 3.9/5.0 (1,322 reviews)
  - [Brand24](https://www.g2.com/products/brand24/reviews) - 4.6/5.0 (352 reviews)
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