Verified User in Computer Software
UC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Good solid platform"
3.5/5
What do you like best about Bombora Company Surge®?

Very easy user interface that can be learneded in a matter of minutes by anyone in the organization. Review collected by and hosted on G2.com.

What do you dislike about Bombora Company Surge®?

Every time you change your reporting structure, the Generated Report is created ... sometimes I want to save it and not create a new report. Second challenge is the time it takes to expand the Key Terms catalogue for industry specific phrases ... a faster process would increase the ROI Review collected by and hosted on G2.com.

Verified User in Telecommunications
UT
Verified User in Telecommunications
Enterprise (> 1000 emp.)
"close to real-time insight"
4/5
What do you like best about Bombora Company Surge®?

Bombora is very agile in adding topics/keywords based on the customer's business requirements. Review collected by and hosted on G2.com.

What do you dislike about Bombora Company Surge®?

It is difficult to determine whether the intent comes from the decision-maker of the domain/company. Review collected by and hosted on G2.com.

Steven R.
SR
Steven R.
Manager Business Development
Small-Business (50 or fewer emp.)
"Great insights, integrated with Hubspot."
4/5
What do you like best about Bombora Company Surge®?

The information is always reliable, very actionable. Easy to use user-interface - very useful in our prospecting attempts. Review collected by and hosted on G2.com.

What do you dislike about Bombora Company Surge®?

The information from the comprehensive report could be better formatted. Sometimes it's hard to trawl through google sheets to find the geo / metro area. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Easy to implement, easy to use"
4/5
What do you like best about Bombora Company Surge®?

Their unique way of identifying high intent accounts Review collected by and hosted on G2.com.

What do you dislike about Bombora Company Surge®?

We have just implemented, and so far, so good. Review collected by and hosted on G2.com.

Scott M.
SM
Scott M.
Account Manager
Mid-Market (51-1000 emp.)
"Account Exectuive"
3.5/5
What do you like best about Bombora Company Surge®?

Seeing which companies are showing intemt. Review collected by and hosted on G2.com.

What do you dislike about Bombora Company Surge®?

Can't see which individual is doing the searching or what makes the composite score. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"Bombora Review - Target Account Marketing"
3.5/5
What do you like best about Bombora Company Surge®?

Ease of identifying surge accounts in your marketplace based on a set of keywords or topics Review collected by and hosted on G2.com.

What do you dislike about Bombora Company Surge®?

Offer No contacts only organizations so makes it more difficulty to understand the who Review collected by and hosted on G2.com.

Verified User in Human Resources
EH
Verified User in Human Resources
Enterprise (> 1000 emp.)
"Bombora Surge"
4/5
What do you like best about Bombora Company Surge®?

Bombora offers multiple methods to ingest and leverage company surge. Review collected by and hosted on G2.com.

What do you dislike about Bombora Company Surge®?

Company surge coverage of SMB is limited Review collected by and hosted on G2.com.

Verified User in Computer Software
IC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Getting started with intent"
4/5
What do you like best about Bombora Company Surge®?

Getting started with Bombora is easy. The key is identifying and isolating the key topics that you care about the most. There is an entry-level price point that is attractive for any company that wants to get started with intent data. Review collected by and hosted on G2.com.

What do you dislike about Bombora Company Surge®?

Not every topic area or region has coverage. You should also keep in mind that the data comes from a publisher co-op. There are other types of intent data sources out there. This is just one type, so there is a chance you will get false positives, unless you can triangulate and corroborate using other data sources. Review collected by and hosted on G2.com.

Seth D. K.
SK
Seth D. K.
Marketing Operations Manager
Mid-Market (51-1000 emp.)
"An excellent tool with an even better support team"
4/5
What do you like best about Bombora Company Surge®?

I like the quick responses and support offered by the customer success team. I like the ability to cluster topics together and integrate the info into my CRM. Bombora has a great ability to get my Sales Team fired up and excited. Review collected by and hosted on G2.com.

What do you dislike about Bombora Company Surge®?

The power of the platform lies in it's ability to be highly customized to your company's needs. This ability means there's a certain level of nuance required to understand how to use it AND a ramp period between deployment and humming engine. Be aware of this going in to the project. Review collected by and hosted on G2.com.

IS
Ian S.
Mid-Market (51-1000 emp.)
"Great tool!"
3.5/5
What do you like best about Bombora Company Surge®?

I like using Bombora to prospect for new target accounts that fit our ideal customer profile. We also use the Salesforce integration to see what topics are surging on our existing accounts, which is very helpful. Review collected by and hosted on G2.com.

What do you dislike about Bombora Company Surge®?

I don't like how you have to rely on excel to upload docs, and download docs. Our company uses google suite instead of excel so it makes it more of a challenge. Review collected by and hosted on G2.com.