We use them for triggered email campaigns and batch. They make personalization easy. Their email builder tool is incredible and makes it easy to build 1-1 personalized emails. They even have pre-built email templates you can use and modify if you don't want to build one from scratch. In addition to basic email segment, their audience builder allows you to create targeted audiences using their AI tools to target based on purchase behaviors. Lastly, they have the best account support I've had with any ESP. Review collected by and hosted on G2.com.

Limited reporting on product-level data within the emails like how many times a specific item was shown in an email, etc. The platform also uses a WYSIWG email builder so there are limitations if you have specific needs - however, the team has always been willing to help us find a workaround in those circumstances. Review collected by and hosted on G2.com.

The support and customer service teams are wonderful. I've been working with them for about a year now, and have zero complaints. They respond in a timely fashion, and make our team feel like a valued customer. Review collected by and hosted on G2.com.

In areas of the platform where there are complex choices to be made, there's an opportunity for more explanation within the product. For instance, when adjusting audience parameters, it'd be helpful to have more explanatory bubbles guiding you toward different changes. Review collected by and hosted on G2.com.

Wide use of trigger campaign options which we can fully customise to meet our brand needs Review collected by and hosted on G2.com.

not being able to send SMS in the UK yet Review collected by and hosted on G2.com.

The team had good security controls in place for the sensitive data it was capturing. Review collected by and hosted on G2.com.

I wish they used encrypted values when used inline for capturing form data. Review collected by and hosted on G2.com.

Automation, ease of use, account management and support. Integration works well with hard to integrate platforms. Review collected by and hosted on G2.com.

There is nothing I dislike about Bluecore! Review collected by and hosted on G2.com.

The UI is very easy to navigate and user-friendly! Our Bluecore manager is always willing to help in anyway possible and constantly looking for opportunities for us. Review collected by and hosted on G2.com.

I think at times is can take awhile to accomplish tasks. Review collected by and hosted on G2.com.

There are a lot of things I like about Bluecore. I'd say that one of my favorite things would be the ease of creating audiences. Bluecore makes it so easy to use your lists and segment data when needed. I also really enjoy the VTE tool. It makes designs easy to implement AND isn't so limiting like other email programs I've used in the past. Review collected by and hosted on G2.com.

I haven't encountered anything I dislike other than sometimes templates glitch and proofs are unavailable for viewing. Review collected by and hosted on G2.com.

Easy to navigate and add personalization to emails compared to other platforms.

We have a very difficult e-commerce platform that does not integrate well with any ESP so we could not do any type of workflows or personalization.

Thanks to Bluecore we have been able to launch different triggers and workflows and add incremental email revenue! Review collected by and hosted on G2.com.

My biggest complaint is that you cant segment based on different behaviors or variables like opens, clicks, etc. Review collected by and hosted on G2.com.

Bluecore's support structure has been amazing. They respond quickly and bring on the right people to address any concerns. Review collected by and hosted on G2.com.

It takes a surprising number of steps to see what the current opted-in database size is, which feels like it should be available on dashboard. Review collected by and hosted on G2.com.

The team seems to be well organized and easy to work with. They are quick and will resolve any issues immediately Review collected by and hosted on G2.com.

Nothing I dislike at the moment. They seem to be good. Review collected by and hosted on G2.com.