1. [Home](https://www.g2.com/) 2. ... 3. [E-Commerce Personalization Software](https://www.g2.com/categories/e-commerce-personalization) 4. [Bluecore Discussions](https://www.g2.com/products/bluecore/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_28d60b10a04bcc2e0eb712ee54bd8690/bluecore.png "Product Avatar Image") ](/products/bluecore/reviews) [ Bluecore ](/products/bluecore/reviews) (95)4.3/5 Bluecore is a retail marketing platform that helps marketers turn data into revenue-generating campaigns, in minutes. With data built directly into campaign workflows alongside point-and-click predictive models, retail marketers can leave manual processes in the rearview and trigger any communication and automate the who, what, when, where of every email, mobile, site, and paid media message for each individual shopper. More than 400 brands trust Bluecore to rapidly increase customer retention and drive predictable revenue, including Express, Bass Pro Shops, Lenovo, Steve Madden, Alo Yoga, and Lulu & Georgia. Show More * * * ### 46.0 Nps Score Already have Bluecore? ### All Bluecore Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 1 year ago More Options - [ # What do you like most about Bluecore for retail marketing, and what improvements would you suggest? ](/discussions/what-do-you-like-most-about-bluecore-for-retail-marketing-and-what-improvements-would-you-suggest) What do you like most about Bluecore for retail marketing, and what improvements would you suggest? [ SMS Marketing Software ](https://www.g2.com/tags/sms-marketing-software)[ Personalization Software ](https://www.g2.com/tags/personalization-software)[ Personalization Engines ](https://www.g2.com/tags/personalization-engines)[ E-commerce Analytics Software ](https://www.g2.com/tags/e-commerce-analytics-software) [ E-Commerce Personalization Software ](https://www.g2.com/tags/e-commerce-personalization-software)[ Identity Resolution Software ](https://www.g2.com/tags/identity-resolution-software)[ E-Merchandising Software ](https://www.g2.com/tags/e-merchandising-software)[ email marketing software ](https://www.g2.com/tags/email-marketing-software) Show More * * * \<0\>0\>Upvotes 0 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.&title=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 3 years ago More Options - [ # How big is Bluecore? ](/discussions/how-big-is-bluecore) How big is Bluecore? [ E-commerce Analytics Software ](https://www.g2.com/tags/e-commerce-analytics-software)[ E-Commerce Personalization Software ](https://www.g2.com/tags/e-commerce-personalization-software)[ E-Merchandising Software ](https://www.g2.com/tags/e-merchandising-software)[ email marketing software ](https://www.g2.com/tags/email-marketing-software) [ Personalization Software ](https://www.g2.com/tags/personalization-software) Show More * * * \<0\>0\>Upvotes 0 * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.&title=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • over 3 years ago More Options - [ # How does Bluecore work? ](/discussions/how-does-bluecore-work) How does Bluecore work? [ E-commerce Analytics Software ](https://www.g2.com/tags/e-commerce-analytics-software)[ E-Commerce Personalization Software ](https://www.g2.com/tags/e-commerce-personalization-software)[ E-Merchandising Software ](https://www.g2.com/tags/e-merchandising-software)[ email marketing software ](https://www.g2.com/tags/email-marketing-software) [ Personalization Software ](https://www.g2.com/tags/personalization-software) Show More * * * \<0\>0\>Upvotes 0 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.&title=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • almost 4 years ago More Options - [ # What is Bluecore COM used for? ](/discussions/what-is-bluecore-com-used-for) What is Bluecore COM used for? [ E-commerce Analytics Software ](https://www.g2.com/tags/e-commerce-analytics-software)[ E-Commerce Personalization Software ](https://www.g2.com/tags/e-commerce-personalization-software)[ E-Merchandising Software ](https://www.g2.com/tags/e-merchandising-software)[ email marketing software ](https://www.g2.com/tags/email-marketing-software) [ Personalization Software ](https://www.g2.com/tags/personalization-software) Show More * * * \<0\>0\>Upvotes 0 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.&title=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • about 4 years ago More Options - [ # What is Bluecore? ](/discussions/what-is-bluecore) What is Bluecore? [ E-commerce Analytics Software ](https://www.g2.com/tags/e-commerce-analytics-software)[ E-Commerce Personalization Software ](https://www.g2.com/tags/e-commerce-personalization-software)[ E-Merchandising Software ](https://www.g2.com/tags/e-merchandising-software)[ email marketing software ](https://www.g2.com/tags/email-marketing-software) [ Personalization Software ](https://www.g2.com/tags/personalization-software) Show More * * * \<0\>0\>Upvotes 0 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.&title=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") G2 Verified User • almost 5 years ago More Options - [ # When will split testing become a feature. We would love to do 8/20. ](/discussions/when-will-split-testing-become-a-feature-we-would-love-to-do-8-20) There is currently no way to automate testing so that a winner is picked. You must test at 100% [ email marketing software ](https://www.g2.com/tags/email-marketing-software)[ E-Merchandising Software ](https://www.g2.com/tags/e-merchandising-software)[ E-Commerce Personalization Software ](https://www.g2.com/tags/e-commerce-personalization-software)[ E-commerce Analytics Software ](https://www.g2.com/tags/e-commerce-analytics-software) [ Personalization Software ](https://www.g2.com/tags/personalization-software) Show More * * * \<0\>0\>Upvotes 1 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.&title=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Verified User in Luxury Goods & Jewelry](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Luxury Goods & Jewelry") G2 Verified User in Luxury Goods & Jewelry • almost 6 years ago More Options - [ # Whats the best way for people to get used to it? ](/discussions/28791-whats-the-best-way-for-people-to-get-used-to-it) ? [ email marketing software ](https://www.g2.com/tags/email-marketing-software)[ E-Merchandising Software ](https://www.g2.com/tags/e-merchandising-software)[ E-Commerce Personalization Software ](https://www.g2.com/tags/e-commerce-personalization-software)[ E-commerce Analytics Software ](https://www.g2.com/tags/e-commerce-analytics-software) [ Personalization Software ](https://www.g2.com/tags/personalization-software) Show More * * * \<0\>0\>Upvotes 0 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.&title=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Bluecore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Bluecore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%0aAsk+Bluecore+questions+and+get+answers+from+expert+users+in+our+Bluecore+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/bluecore/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/hd_favicon/1550857679/bluecore.svg "Product Avatar Image") ### Have you used Bluecore before? Answer a few questions to help the Bluecore community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fbluecore%2Fdiscuss%3Fsmall_ask%3Dbluecore) No