--- title: BL.INK Reviews meta\_title: 'BL.INK Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 346 reviews by the users' company size, role or industry to find out how BL.INK works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 346 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # BL.INK Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by BL.INK but has limited features. Are you part of the BL.INK team? [Upgrade your plan](https://my.g2.com/bl-ink/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! BL.INK powers shortened URLs and QR codes with unlimited data and flexibility, plus a no-code CMS that turns millions of data into dynamic mobile microsites for every single product or experience at scale. Use BL.INK for GS1 Digital Link, personalized 1:1 SMS programs, marketing attribution tracking, and anywhere you connect with customers. Branded, trusted links and QR codes improve engagement/conversion at every single touchpoint with your customers, prospects, supply chain, and partners. BL.INK helps you scale digital product passports (DPP) and customized, personalized landing pages in moments using existing or new data from multiple sources or systems. Easily share information on traceability, sustainability, supply chain, product specifications, warranty registration, post-sale support and more, all from a single QR code, turning your product into an always-on media channel. Role-based access controls, broken link alerts, GS1 Digital Link validation and workflows, ability to edit links with zero down-time, integration with your tech stack, and QR codes that last 50 years. Rules-based link routing for customized experiences. SOC2 Type 2 accredited, encrypted data, GDPR- and HIPAA-compliant. Since 2008, BL.INK has served enterprise organizations including Target, Bank of America, Nestle, Room and Board, and thousands more. * * * Seller [Bl.Ink](https://www.g2.com/sellers/bl-ink) Discussions [BL.INK Community](https://www.g2.com/products/bl-ink/discuss) Languages Supported English Solution Type All-in-One Overview by Andy Meadows Show More ## Pricing Pricing provided by BL.INK. ### SMB $99.00 Per Month ### Team $299.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/bl-ink/pricing) ## Top-Rated Alternatives [ ![Bitly](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bitly") Bitly 4.5/5(922) ](https://www.g2.com/products/bitly/reviews) [ ![Rebrandly](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rebrandly") Rebrandly 4.6/5(367) ](https://www.g2.com/products/rebrandly/reviews) [ ![TinyURL](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "TinyURL") TinyURL 4.3/5(114) ](https://www.g2.com/products/tinyurl/reviews) [ View All Alternatives ](https://www.g2.com/products/bl-ink/competitors/alternatives) ## User Insights Average based on 346 real user reviews. Implementation Time 1 month Perceived Cost $$$$$ Typical contract price $0k - $0k [Sign in to view](/login) Per Month [Log in to unlock pricing and user insights](/login) AS Aven S. Principal Architect Enterprise (\> 1000 emp.) 11/16/2022 "Value driven by Agility" 4/5 What do you like best about BL.INK? The product is easy to use and the customer support is excellent. They listen to your needs and respond with urgency and honesty. Review collected by and hosted on G2.com. What do you dislike about BL.INK? This relatively young product is enterprise level but may be lacking all of the smaller priority features of its competitors. Review collected by and hosted on G2.com. What problems is BL.INK solving and how is that benefiting you? Flexibility, Agility and reliability of service and delivery of link shortening. Attribution for marketing engagement within SMS and 2 way messaging sends. API first needs with security and speed in mind. Review collected by and hosted on G2.com. Show More Response from Keven Farnworth of BL.INK [Editedit](https://www.g2.com/survey_responses/bl-ink-review-7374046/official_response/edit) Thanks for your review, Aven! 8/4/2023 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Monica M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Monica M.") MM Monica M. Lead Software Engineer Enterprise (\> 1000 emp.) 8/3/2023 "BL.INK api's are great!" 5/5 What do you like best about BL.INK? We incorporated the BL.INK api's into an internal application. The documentation was thorough and spot on. The examples provided were useful and appicable to our implementation. We had a couple questions we submitted to Bl.INK support, and we received immediate, helpful responses. Review collected by and hosted on G2.com. What do you dislike about BL.INK? I can't think of any downsides to using BL.INK or any problems we've encountered that slowed us down or caused us difficulties. Review collected by and hosted on G2.com. What problems is BL.INK solving and how is that benefiting you? Creating short URL's and analytics based on the URL traffic. Review collected by and hosted on G2.com. Show More Response from Keven Farnworth of BL.INK [Editedit](https://www.g2.com/survey_responses/bl-ink-review-8402400/official_response/edit) Thank you for your review, Monica! We're thrilled to hear that the API has worked so well for you and that our documentation was helpful. We love to hear about unique use cases for our product and API. Glad to hear you've had such a positive experience with BLINK. Thanks again! Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Chirag S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Chirag S.") CS Chirag S. Mid-Market (51-1000 emp.) 11/16/2023 "Excellent experience at lowest cost" 4.5/5 What do you like best about BL.INK? Easy to use interface. In built tracking mechanisms Review collected by and hosted on G2.com. What do you dislike about BL.INK? Checking links across multiple accounts needs login from the admin account. Review collected by and hosted on G2.com. What problems is BL.INK solving and how is that benefiting you? Branded URL Shortning Review collected by and hosted on G2.com. Show More Response from Casie Kruppa of BL.INK [Editedit](https://www.g2.com/survey_responses/bl-ink-review-8888805/official_response/edit) We are happy to hear that your have had a positive experience! Thank you for taking the time to provide feedback. Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Writing and Editing](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Writing and Editing") UW Verified User in Writing and Editing Small-Business (50 or fewer emp.) 5/16/2023 "Great for beginners starting to use smart URLs!" 5/5 What do you like best about BL.INK? It's user friendly and it gives you very precise statistics at the same time. My favorite feature is that it can distinguish between total and individual clicks. Review collected by and hosted on G2.com. What do you dislike about BL.INK? I haven't used it that much to have noticed something that I really find as a downside. Maybe that if you use the bl.ink domain instead of one of your own, people might be less familiar (or not at all) with the domain and therefore less likely to click on the link, because they can feel suspicious. Compared to other more popular similar services, this is the one thing I can think of as a beginner using links to track clicks. Review collected by and hosted on G2.com. What problems is BL.INK solving and how is that benefiting you? I sell some products on Amazon for which I put links on social media, which creates very long links. BL.INK helps me shorten them. Using my own domains, it also helps me look more professional. I can also track link clicks and have statistics, which is the best feature! Review collected by and hosted on G2.com. Show More Response from Keven Farnworth of BL.INK [Editedit](https://www.g2.com/survey_responses/bl-ink-review-7695901/official_response/edit) Thanks so much for taking the time to leave us your review! We're glad to hear that you're enjoying BLINK! Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 5/16/2023 "Using BL.INK to keep track of link clicks across socials" 4/5 What do you like best about BL.INK? On the surface, bl.ink is a very easy to use product, but that doesn't mean it lacks features. One of my favorite things about bl.ink is the campaigns. When we launch a new content-piece, it's great to be able to keep track of what marketing campain it belongs to, as well as the source, medium, etc. Review collected by and hosted on G2.com. What do you dislike about BL.INK? I wish it was easier to create a bunch of links at once. Right now, if we share content/links on all our different socials, we need to manually create links fo reach. It would be awesome if there was a way to automatically generate these for each platform with a suffix (like yt, twtr, lnkdin, ,etc) Review collected by and hosted on G2.com. What problems is BL.INK solving and how is that benefiting you? Since most platforms do not have great analytics, we are using blink to keep track of howmany clicks they get, the origin, device, etc. I am just a content creator for my company, so I rarely touch the analytics side. But it's fun to see howmuch I am contributing to the team. Review collected by and hosted on G2.com. Show More Response from Keven Farnworth of BL.INK [Editedit](https://www.g2.com/survey_responses/bl-ink-review-8093186/official_response/edit) Thanks so much for your insight! We appreciate the feedback. As far as the ability to create more than one link at a time, have you tried our import feature? This may help. If you have additional questions about the import, please reach out to us at help@bl.ink. [See how BL.INK improved](https://help.bl.ink/support/solutions/articles/36000248618-importing-links) Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 5/11/2023 "A Comprehensive Tool for Shortening, Tracking, and Managing Links" 5/5 What do you like best about BL.INK? I like BL.INK because it is an easy-to-use and intuitive tool with a user-friendly interface and helpful tutorials. It's simple to create, shorten, and track links, and you can set up custom tracking parameters to monitor performance. Plus, you can create and manage entire campaigns easily. With BL.INK, you can customize your links with your own domain, as well as link icons, headers, and more. This makes it easy to keep track of your links and helps build your brand. Review collected by and hosted on G2.com. What do you dislike about BL.INK? It does have some drawbacks. For starters, the free version of the tool does not provide detailed analytics and insights, which can be a limitation for more advanced users. Also, the interface can be a bit overwhelming and confusing for those who are unfamiliar with URL-shortening tools. Review collected by and hosted on G2.com. What problems is BL.INK solving and how is that benefiting you? BL.INK's advanced link management capabilities help our company by allowing it to bypass the hassle of managing multiple URLs, create professional, branded links, and track link performance across different channels and campaigns. This helps to increase click-through rates and maximize engagement. Additionally, BL.INK's powerful tracking analytics enables businesses to gain better insights into the performance of their links, so they can optimize their marketing efforts and improve ROI. Review collected by and hosted on G2.com. Show More Response from Keven Farnworth of BL.INK [Editedit](https://www.g2.com/survey_responses/bl-ink-review-7698888/official_response/edit) Many thanks for your review!! We're glad to hear that BLINK has helped with increasing your engagement, ROI, and building your brand! Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Higher Education](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Higher Education") EH Verified User in Higher Education Enterprise (\> 1000 emp.) 5/10/2022 "Bl.ink is terrific!" 5/5 What do you like best about BL.INK? Makes it easy to organize links to share with our influencers. Review collected by and hosted on G2.com. What do you dislike about BL.INK? Sometimes our plan hits its max and we no longer get tracking from Bl.ink, but the links always work even if you hit the max, so that's no big deal (we use Google Analytics for tracking as well on our own). Review collected by and hosted on G2.com. What problems is BL.INK solving and how is that benefiting you? Providing short links to influencers, that work consistently. Review collected by and hosted on G2.com. Show More Response from Keven Farnworth of BL.INK [Editedit](https://www.g2.com/survey_responses/bl-ink-review-6592652/official_response/edit) Thank you for your review! We're so pleased that BL.INK is working well for your influencer links! 11/8/2023 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller TW Thomas W. Facilitator Small-Business (50 or fewer emp.) 6/29/2021 "BL.INK is great!" 5/5 What do you like best about BL.INK? The speed at which I can create short links. The fact that I can add multiple short links, under one account. Being able to add team members, so that they can track stats related to each short link. Review collected by and hosted on G2.com. What do you dislike about BL.INK? I feel like there has to be a better way to organize links. Review collected by and hosted on G2.com. What problems is BL.INK solving and how is that benefiting you? I am using short links for instant messaging. Review collected by and hosted on G2.com. Show More Response from Keven Farnworth of BL.INK [Editedit](https://www.g2.com/survey_responses/bl-ink-review-4834402/official_response/edit) Hey, Thomas! Thank you for your review -- we'd love to hear more about how we could improve link organization. Please feel free to leave us more input on our public roadmap (https://bl.ink/roadmap) or reach out to our support team (https://bl.ink/support-ticket) 11/8/2023 Validated ReviewerIncentivizedSource: G2 invite on behalf of seller BM Brian M. Conversion Scientist Small-Business (50 or fewer emp.) 8/23/2019 "The best link tracking solution I've found." 5/5 What do you like best about BL.INK? Custom domains, easy integration with Google Analytics, ability to change links, weekly reports by email. Review collected by and hosted on G2.com. What do you dislike about BL.INK? I'd love more referrer information. Sometimes I forget where my Blink links are! Review collected by and hosted on G2.com. Recommendations to others considering BL.INK: Leverage the Google Analytics tracking capabilities to see which social posts result in sales. Review collected by and hosted on G2.com. What problems is BL.INK solving and how is that benefiting you? We've used Blink for reports, books, social media, podcast feeds and guest posts. What is key is the 307 redirect that preserves all of our SEO Google juice. Review collected by and hosted on G2.com. Show More Response from Kelly Klein of BL.INK [Editedit](https://www.g2.com/survey_responses/bl-ink-review-3048933/official_response/edit) Hey Brian! Wow, we’re so pleased to hear that you are enjoying the power of BL.INK. You’ve made our day. 8/1/2023 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Small-Business (50 or fewer emp.) 11/16/2023 "Easy Link Shortening" 5/5 What do you like best about BL.INK? Bl.ink is very easy to use and is super simple. I like how easy it is to see analytics. Review collected by and hosted on G2.com. What do you dislike about BL.INK? The interface to see the list of links you made is not as intuitive as I would like. Review collected by and hosted on G2.com. What problems is BL.INK solving and how is that benefiting you? Shortening the links is the primary finction of why I use Bl.ink. I also appreciate the analytics. Review collected by and hosted on G2.com. Show More Response from Casie Kruppa of BL.INK [Editedit](https://www.g2.com/survey_responses/bl-ink-review-8886076/official_response/edit) Thank you for using BL.INK! We are consistently working to improve the user interface and appreciate your valuable feedback! Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about BL.INK? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about BL.INK ](https://www.g2.com/products/bl-ink/discussions/new) ![Keven F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Keven F.") KF Keven Farnworth • Last activity almost 4 years ago Does BL.INK support QR codes? 1 Upvote 5 [ Join the conversation ](https://www.g2.com/discussions/does-bl-ink-support-qr-codes) ![Morsedul A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Morsedul A.") MA Morsedul Amin • Last activity about 5 years ago How may I work with it for my company promotion. 2 Upvotes 5 [ Join the conversation ](https://www.g2.com/discussions/14413-how-may-i-work-with-it-for-my-company-promotion) [ View all Discussions ](https://www.g2.com/products/bl-ink/discuss) ## Pricing Options Pricing provided by BL.INK. ### SMB $99.00 Per Month ### Team $299.00 Per Month ### Business $599.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/bl-ink/pricing) BL.INK Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_923ef572cc49bf3eeff4d7a5ca53aff8/bitly.png "Product Avatar Image") Bitly 4.5/5(922) [ Compare Now ](https://www.g2.com/compare/bl-ink-vs-bitly) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_29a0fa7af7cc0867729a42c5c03e4185/rebrandly.png "Product Avatar Image") Rebrandly 4.6/5(367) [ Compare Now ](https://www.g2.com/compare/bl-ink-vs-rebrandly) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_f6cdfd16701e5d340540c164a43c7ea2/tinyurl.png "Product Avatar Image") TinyURL 4.3/5(114) [ Compare Now ](https://www.g2.com/compare/bl-ink-vs-tinyurl) ##### ##### BL.INK Features Metrics Engagement Conversions Tools Audience Insights Social Sharing URL Shortener Branded Shortlinks Link Analytics Bulk URL Creation Development Low-Code or No-Code Bulk Creation Analytics [ View More Features ](https://www.g2.com/products/bl-ink/features) ##### Categories on G2 [Attribution](https://www.g2.com/categories/attribution)[Digital Analytics](https://www.g2.com/categories/digital-analytics)[Content Analytics](https://www.g2.com/categories/content-analytics) [Attribution](https://www.g2.com/categories/attribution)[Digital Analytics](https://www.g2.com/categories/digital-analytics)[Content Analytics](https://www.g2.com/categories/content-analytics)[QR Code Generator](https://www.g2.com/categories/qr-code-generator)[Smart Link](https://www.g2.com/categories/smart-link)[URL Shortener](https://www.g2.com/categories/url-shortener) [Show MoreShow Less](javascript:void(0);) ##### Explore More [What platform provides automated budget allocation for social ads?](https://www.g2.com/discussions/social-media-advertising-what-platform-provides-automated-budget-allocation-for-social-ads)[Which APM software do big software companies prefer](https://www.g2.com/discussions/which-apm-software-do-big-software-companies-prefer)[What is the best password manager for small businesses?](https://www.g2.com/discussions/what-is-the-best-password-manager-for-small-businesses) [What is the best platform for creating interactive presentations?](https://www.g2.com/discussions/what-is-the-best-platform-for-creating-interactive-presentations)[Top-rated API development tools with code generation](https://www.g2.com/discussions/top-rated-api-development-tools-with-code-generation)[Top-rated API management tools for developer portals](https://www.g2.com/discussions/top-rated-api-management-tools-for-developer-portals) [Show MoreShow Less](javascript:void(0);)