--- title: Bing Webmaster Tools Reviews meta\_title: 'Bing Webmaster Tools Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 42 reviews by the users' company size, role or industry to find out how Bing Webmaster Tools works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 42 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Bing Webmaster Tools Reviews & Product Details Bing Webmaster Tools is a free service provided by Microsoft that empowers webmasters and SEO professionals to monitor and enhance their websites' performance within the Bing search engine ecosystem. By offering a suite of analytical and diagnostic tools, it enables users to gain insights into how Bing indexes and interacts with their sites, facilitating informed decisions to optimize search visibility and user engagement. Key Features and Functionality: - Search Performance Reporting: Access up to 24 months of data on impressions, clicks, and average positions, allowing for comprehensive trend analysis and performance tracking. - URL Inspection Tool: Analyze specific URLs to understand their indexing status, crawlability, and any issues affecting their visibility in search results. - IndexNow Integration: Instantly notify Bing and other participating search engines of content additions, updates, or deletions, ensuring faster indexing and reflecting changes promptly in search results. - Keyword Research Tool: Discover trending keywords and related search queries to inform content strategy and improve search rankings. - Backlink Insights: Monitor referring domains, anchor text, and link profiles to assess and enhance your site's backlink strategy. - Site Explorer: Visualize your website's structure as seen by Bing, identifying indexed pages, crawl blocks, and error responses to optimize site architecture. - Sitemaps Management: Submit and monitor sitemaps to ensure Bing accurately indexes your site's content. - Site Scan Tool: Conduct technical SEO audits to detect issues like broken links, duplicate tags, and missing metadata, facilitating prompt resolutions. - Robots.txt Tester: Validate your robots.txt file to confirm that Bingbot can access essential content without restrictions. - Crawl Control: Schedule Bingbot's visits to your site and manage crawling preferences to balance server load and ensure efficient indexing. Primary Value and User Solutions: Bing Webmaster Tools provides invaluable insights into how Bing perceives and interacts with your website, enabling you to identify and rectify issues that may hinder search performance. By leveraging its comprehensive features, users can enhance their site's visibility, drive more organic traffic, and improve user engagement. The platform's integration with tools like IndexNow ensures that content updates are swiftly recognized, keeping your site relevant in an ever-evolving digital landscape. Ultimately, Bing Webmaster Tools serves as a critical resource for optimizing your website's presence within Bing's search results, contributing to overall online success. * * * Seller [Microsoft](https://www.g2.com/sellers/microsoft) Discussions [Bing Webmaster Tools Community](https://www.g2.com/products/bing-webmaster-tools/discuss) Solution Type Best-of-Breed Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement \<1 month ### Return on Investment 7 months [ View More Pricing Information ](https://www.g2.com/products/bing-webmaster-tools/pricing) ## Top-Rated Alternatives [ ![Google Search Console](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Google Search Console") Google Search Console 4.7/5(513) ](https://www.g2.com/products/google-search-console/reviews) [ ![Semrush](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Semrush") Semrush 4.4/5(4,026) ](https://www.g2.com/products/semrush/reviews) [ ![Ahrefs](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ahrefs") Ahrefs 4.5/5(712) ](https://www.g2.com/products/ahrefs/reviews) [ View All Alternatives ](https://www.g2.com/products/bing-webmaster-tools/competitors/alternatives) ## User Insights Average based on 42 real user reviews. Implementation Time \<1 month Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ## Bing Webmaster Tools Integrations (1) What do users say about integrations? Integration information sourced from real user reviews. [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Google Search Console ](https://www.g2.com/products/google-search-console/reviews) Show More ![George william M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "George william M.") GM George william M. Vlogger Small-Business (50 or fewer emp.) 6/6/2023 ""Pros and Cons of Bing Webmaster Tools: A Comprehensive Review"" 4/5 What do you like best about Bing Webmaster Tools? Bing Webmaster Tools offers valuable benefits such as search performance insights, crawl control and indexing management, backlink analysis, keyword research tools, URL submission for faster indexing, security notifications, and free access to valuable data and tools. Review collected by and hosted on G2.com. What do you dislike about Bing Webmaster Tools? Bing Webmaster Tools may have limited relevance due to Bing's smaller market share. Its keyword data and third-party integrations are limited. The user interface can be less intuitive, and support may be less extensive than Google Search Console. Review collected by and hosted on G2.com. What problems is Bing Webmaster Tools solving and how is that benefiting you? Bing Webmaster Tools addresses search visibility, indexing, backlinks, keyword optimization, security, and offers valuable data. By utilizing these tools, website owners can optimize their websites for Bing's search engine, attract more organic traffic, and enhance their overall online presence. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Alessandro B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alessandro B.") AB Alessandro B. webmaster Small-Business (50 or fewer emp.) 5/4/2023 "Bing wants you to take care of your sites!" 3.5/5 What do you like best about Bing Webmaster Tools? Windows is the most used operating system and Bing is its search engine. Taking care and appearing on Bing is essential. This is why it is important to use this tool. Review collected by and hosted on G2.com. What do you dislike about Bing Webmaster Tools? If it were possible to use only one tool between Google Webmaster tools kit and Bing Webmaster tools it would be the best. Google cannot be left out but Bing comes just after. Review collected by and hosted on G2.com. What problems is Bing Webmaster Tools solving and how is that benefiting you? with a simple and immediate tool I can take care of my presence on Bing. It has to do this and is very transparent and clear in its usage. It periodically reminds me to update the information and I find this very useful. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Atta U.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Atta U.") AU Atta U. Co-Founder & CEO Mid-Market (51-1000 emp.) 5/25/2023 "Bing has improved" 4/5 What do you like best about Bing Webmaster Tools? The bing has recently introduce SEO website scan which is a good tool as well as URL submission. Review collected by and hosted on G2.com. What do you dislike about Bing Webmaster Tools? Technical aspect which google webmaster shows is missing, Website behaviour of impressions are also not justified Review collected by and hosted on G2.com. What problems is Bing Webmaster Tools solving and how is that benefiting you? Bing Webmaster Tools is a set of resources and services provided by Microsoft's search engine, Bing, to help website owners and webmasters optimize their websites for search engine visibility. It aims to solve several problems and provide benefits to website owners Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 5/31/2023 "Best online tool for optimizing your website" 4/5 What do you like best about Bing Webmaster Tools? Bing Webmaster Tools is an essential platform for website owners and marketers looking to optimize their online presence. With its user-friendly interface and powerful features, it offers valuable insights into website performance, search analytics, and indexing status on Bing. The tool provides detailed reports, including keyword rankings, crawl errors, and backlink analysis, helping users enhance their website's visibility and address any issues. Review collected by and hosted on G2.com. What do you dislike about Bing Webmaster Tools? One drawback of Bing Webmaster Tools is its relatively smaller user base compared to Google Search Console. As Bing holds a smaller share of the search engine market, website owners may feel that the tool is less prioritized or receives fewer updates and improvements. Review collected by and hosted on G2.com. What problems is Bing Webmaster Tools solving and how is that benefiting you? Bing Webmaster Tools helps businesses improve their visibility on the Bing search engine. By providing insights into indexing status, search analytics, and keyword rankings, it enables website owners to optimize their content and increase organic traffic from Bing. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Mia L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mia L.") ML Mia L. Oz Food Hunter is an online food ordering website providing services in all over Australia. Small-Business (50 or fewer emp.) 4/4/2023 "Awesome tool too to Monitor Bing Web Performance" 4/5 What do you like best about Bing Webmaster Tools? The Bing Webmaster tool Provides clear data about how our website is performing in search. starting from crawl issues, Impression counts and click counts. keyword data which helps marketer to improve their site performance Review collected by and hosted on G2.com. What do you dislike about Bing Webmaster Tools? When compared to the Google search console, the Bing Search Console interface should be improved Review collected by and hosted on G2.com. What problems is Bing Webmaster Tools solving and how is that benefiting you? Helps to improve Organic Search Performance and also helps to get more traffic and Leads. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 2/8/2022 "Surprisingly Effective" 4/5 What do you like best about Bing Webmaster Tools? Bing Webmaster Tools allows accessible insights into the viewability and performance of your website or domain on the Bing Search Engine. Review collected by and hosted on G2.com. What do you dislike about Bing Webmaster Tools? The simplicity also seems to indicate that some key features of other platforms are either less accessible or non-existent. Review collected by and hosted on G2.com. What problems is Bing Webmaster Tools solving and how is that benefiting you? Bing is an additional search engine that we aim to get traffic on for our website clients. It has yielded enough results to be of interest. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Christian N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Christian N.") CN Christian N. Director of Marketing and Social Media Small-Business (50 or fewer emp.) 10/8/2021 "If you're on Google, get on Bing" 4/5 What do you like best about Bing Webmaster Tools? Similar to Google search console, Bing webmaster is a service you'll want to be reviewing to ensure your website's bing presence is solid. It's easy to view and understand the data and the UI isn't awful. Review collected by and hosted on G2.com. What do you dislike about Bing Webmaster Tools? It's Bing, so the features are lacking in comparison to Google, as is typical. Review collected by and hosted on G2.com. What problems is Bing Webmaster Tools solving and how is that benefiting you? We've been able to identify underperforming pages with this tool. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Larry W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Larry W.") LW Larry W. Senior Social Producer Mid-Market (51-1000 emp.) 11/22/2019 "Bing Webmaster Tools - Keep Your Site Healthy! " 4/5 What do you like best about Bing Webmaster Tools? Bing Webmaster Tools is a great solution to help track and repair any issues found on your site. Yes, Google does have it's tools but some items aren't found so this fills that gap. You can also run your Bing Ads from the interface. Review collected by and hosted on G2.com. What do you dislike about Bing Webmaster Tools? It's not as smooth and user friendly as Google's version. It needs a facelift then it would be an awesome tool. Review collected by and hosted on G2.com. Recommendations to others considering Bing Webmaster Tools: There's not any real recommendations. This is a must have for any website. You should at a minimum have both Google and Bing tools hooked up. Review collected by and hosted on G2.com. What problems is Bing Webmaster Tools solving and how is that benefiting you? Not only do we monitor sites and their ability to be viewed correctly on desktop and mobile devices but we can also run client's ads from their interface for Bing. Review collected by and hosted on G2.com. Show More 2/27/2020 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Craig P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Craig P.") CP Craig P. Lead Social Producer Marketing and Advertising Enterprise (\> 1000 emp.) 11/21/2019 "As in-depth as Google Webmaster Tools" 3.5/5 What do you like best about Bing Webmaster Tools? I love how Bing integrates with Google to skip manual verification. I also like the keyword research. I already do this on Google, but it's really useful to be able to also do this on bing and compare results - it gives a bit of a better overall picture. The ability to analyze mobile friendliness is also a very good tool, however sometimes a little glitchy. Review collected by and hosted on G2.com. What do you dislike about Bing Webmaster Tools? The layout, whilst quick-loading, is quite old-fashioned. If it could be made more slick I think people would consider it to be a more desirable product. As with the design, the site is also a little hard to navigate if you have no training with using the website itself. It would be useful if there was a helper present, perhaps Messenger bot or some pop up tips that can help you to find what you're looking to do. Review collected by and hosted on G2.com. Recommendations to others considering Bing Webmaster Tools: It's a bit of a no brainer. If you're using Google Webmaster Tools then you need to be using Bing Webmaster Tools as well. It offers diversity across search platforms in a dominated market. Review collected by and hosted on G2.com. What problems is Bing Webmaster Tools solving and how is that benefiting you? I had some issues with the mobile friendliness tool not loading certain sites, but other than that I have had no specific issues. Occasionally it is a bother to manually verify sites, especially if you're running them for a client - however that is the same with Google, and at least adds a required level of security. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Seller invite TP Tanner P. Owner Small-Business (50 or fewer emp.) 11/21/2019 "Bare minimum, but gets the job done" 3.5/5 What do you like best about Bing Webmaster Tools? It works. Unlike some other systems, I feel like I can trust data quality. Platform is simple enough to handle all things necessary for diagnosing indexation issues, finding security issues, and learning how Bing sees each website. Review collected by and hosted on G2.com. What do you dislike about Bing Webmaster Tools? It looks like they tried to copy Google Webmaster Tools in 2006 and never updated it. Review collected by and hosted on G2.com. Recommendations to others considering Bing Webmaster Tools: Use for insights into Bing, but don't expect a host of features you might come to expect from Google Search Console. Review collected by and hosted on G2.com. What problems is Bing Webmaster Tools solving and how is that benefiting you? Tracking indexation and search appearance in Bing. More useful for some sites than others. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ## Questions about Bing Webmaster Tools? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Bing Webmaster Tools ](https://www.g2.com/products/bing-webmaster-tools/discussions/new) GU Guest User • Last activity almost 3 years ago Should I use Bing Webmaster Tools? 0 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/should-i-use-bing-webmaster-tools) [ View all Discussions ](https://www.g2.com/products/bing-webmaster-tools/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement \<1 month ### Return on Investment 7 months ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/bing-webmaster-tools/pricing) Bing Webmaster Tools Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_91458feb7dbeb0f5518a9006b475c574/google-search-console.jpg "Product Avatar Image") Google Search Console 4.7/5(513) [ Compare Now ](https://www.g2.com/compare/bing-webmaster-tools-vs-google-search-console) ##### ##### Bing Webmaster Tools Features SEO Auditing & Monitoring SEO Alerting SEO Auditing SEO Change Tracking SEO Content & Rankings Link Building Keyword Research SERP Rank Tracking SEO Reporting Competitor Analysis Data Visualization Custom Reports [ View More Features ](https://www.g2.com/products/bing-webmaster-tools/features) ## Work at Microsoft? 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