Very easy to deploy and use. website navigation (menu) is easy and available tools are intuitive. No special trainings are needed as long as you had a little experience with e-mail marketing and html. I like the fact you can upload contacts into a list either in excel or cvs format. Some of other e-mail tools, you need to upload cvs files only. Their service fees are lower than their competitors including mail chimp.
You have to enter information (ex. source and last e-mail communication) on new contacts each time when you are uploading them into a list. Their e-mail automation method is very basic. Their e-mail reporting tool is too basic for us to really utilize.
Great e-mail system if you are just looking to send out very basic e-mail campaigns.
Sending out quick e-mail campaigns without investing too much resources. It is a nice backup ems.
Thank you for the review! In regards to our automation tools, have you tried our new Automation Pro feature? This tool allows you to create fully automated journeys based on your subscribers behavior. You can trigger emails based on website engagement and previous opens and clicks. This means, if a subscriber visits your website, you can trigger a specific email based on the pages they browsed and continue that journey as they open and click future emails. To try it out, log into your account and look for the "Automation Pro" tool in the top navigation bar.
In regards to our reporting, we would love to hear more about how we could improve this area of our site. Do you have any suggestions or requests for how we can better our reports?
Thank you for using Benchmark and thanks again for the feedback! We appreciate your business and the effort to help us improve.