--- title: BarTender Reviews meta\_title: 'BarTender Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 39 reviews by the users' company size, role or industry to find out how BarTender works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 39 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Inventory Management url: https://www.g2.com/categories/inventory-management --- # BarTender Reviews & Product Details Visit Website BarTender by Seagull connects your mission-critical labeling & RFID tracking, business data & systems, and printing operations to enable transparent, resilient, and cost-effective supply chains. * * * Product Website BarTender Seller [Seagull Software](https://www.g2.com/sellers/seagull-software) Discussions [BarTender Community](https://www.g2.com/products/bartender/discuss) Languages Supported Czech, Danish, German, English, Finnish, French, Italian, Japanese, Korean, Dutch, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Chinese (Simplified), Chinese (Traditional) Solution Type Best-of-Breed Overview by Emree Burkhalter Show More ## Pricing Pricing provided by BarTender. ### Starter Starting at $199.00 [ View More Pricing Information ](https://www.g2.com/products/bartender/pricing) ## BarTender Integrations (8) What do users say about integrations? Verified by BarTender [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Infor CloudSuite SyteLine ](https://www.g2.com/products/infor-cloudsuite-syteline/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Microsoft Excel ](https://www.g2.com/products/microsoft-excel/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Microsoft SQL Server ](https://www.g2.com/products/microsoft-sql-server/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Microsoft Word ](https://www.g2.com/products/microsoft-word/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") PostgreSQL ](https://www.g2.com/products/postgresql/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") SAP ECC ](https://www.g2.com/products/sap-ecc/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") SAP HANA Cloud ](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Syspro ](https://www.g2.com/products/syspro/reviews) Show More ![Tom l.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tom l.") TL Tom l. sales and marketing Small-Business (50 or fewer emp.) 5/4/2026 "Effortless Label Creation with Robust Capabilities" 5/5 What do you like best about BarTender? I really like that BarTender lets us print pretty much anything instantly in black and white, which is great for our needs. We use it a lot for creating thermal transfer labels, especially when we're doing product markings, box labels, and UPC and date code labels. Another thing I find valuable is its capability to do private label mockups for customers or print out limited edition SKU identifiers. It's super handy because we often do private label items for customers. In cases where customers don’t supply their own labels, we can easily create simple black and white ones in-house. Plus, before going for full-color printing, we can check out a black and white concept first, thanks to BarTender. The setup was extremely easy—just install, connect the printer, and we were good to go. Overall, the software is extremely robust, and I haven’t encountered issues other than the photo attachment aspect. Review collected by and hosted on G2.com. What do you dislike about BarTender? Attaching photos to a label can be a bit blurry. Re-creating a label without a digital file by scanning and importing it as a picture works okay, but it would be nice to have some AI tool that can read and transcribe the text from the photo. Review collected by and hosted on G2.com. What problems is BarTender solving and how is that benefiting you? BarTender allows us to print ad hoc labels for packaging, especially for foodservice items. It lets us quickly create black and white mockups and private labels for customers, offering flexibility and instant printing capabilities. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Estar M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Estar M.") EM Estar M. Small-Business (50 or fewer emp.) 4/28/2026 "Seamlessly Meets Regulatory Needs with User-Friendly Interface" 5/5 What do you like best about BarTender? I find BarTender incredibly useful for printing labels for the medical devices we manufacture. It provides me with the appropriate tools to handle regulatory requirements both for the EC and US market in a high-quality and user-friendly environment. I particularly appreciate its high-quality machine interface, which simplifies usage, and its versatile functions that offer a wide range of possibilities. The ability to devise labels quickly and achieve high quality in a fraction of the time, thanks to its graphical human interface, is a big plus. Additionally, the initial setup was very easy, almost click-and-play. Review collected by and hosted on G2.com. What do you dislike about BarTender? I Believe the only feature which bothers me from time to time is the situation in which printer usage in erroneous manner disrupts the ongoing work flow . Review collected by and hosted on G2.com. What problems is BarTender solving and how is that benefiting you? I use BarTender for printing labels, helping me meet regulatory requirements with a user-friendly interface. Its high-quality machine interface and versatility let me create labels quickly and efficiently, saving time while ensuring quality. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Consumer Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Goods") AC Verified User in Consumer Goods Mid-Market (51-1000 emp.) 4/15/2026 "Faster, Standardized Label Design, with SAP Integration" 4.5/5 What do you like best about BarTender? Label Template design is so much easier and quicker through BarTender than other programmes used previously. The best thing is not needing to re-create a new label template each time a new SKU is introduced, as the integration with SAP automates the design process, standardizing design across multiple products and production lines. Review collected by and hosted on G2.com. What do you dislike about BarTender? The integration and conditional logic can be confusing to utilize but, that said, there are several ways to produce the desired end result. The most frustrating aspect encountered so far was embedding UDI requirements in a data matrix barcode; this took some time to get to the desired layout and GTIN to print, but eventually figured it out. Review collected by and hosted on G2.com. What problems is BarTender solving and how is that benefiting you? BarTender was implemented to automate label design and reduce the potential for printing errors. Since implementation, printing label samples for newly introduced SKUs has become almost instant. Sending labels for printing on the production lines has also reduced operator input to a single order entry; from there, one click can send different label templates to multiple printers at the same time. BarTender has also made it possible to implement additional controls, which helps further reduce errors. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Etigui G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Etigui G.") EG Etigui G. 12/17/2025 "Effortless Label Creation with Intuitive Design" 5/5 What do you like best about BarTender? I appreciate BarTender for its wide range of encoding options, which is a real asset in various industries. The RFID coding feature is impressive, and I love the ability to print directly from spreadsheets, which minimizes numerical errors. The design tool for creating professional barcode labels is amazing, allowing me to design both simple and complex labels with ease. Printing and customizing labels is so convenient. The intuitive setup makes it easy to get started, and the integration generator is a powerful way to automate many processes. Review collected by and hosted on G2.com. What do you dislike about BarTender? We have never encountered any problems with the Bartender labeling software so far. Review collected by and hosted on G2.com. What problems is BarTender solving and how is that benefiting you? BarTender offers a range of encoding options, simplifies RFID coding, prevents numerical errors when printing from spreadsheets, and features a strong design tool for creating diverse labels. It's intuitive and facilitates automation, making it a versatile and valuable asset. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ST Stephen T. IT/IS Manager Mid-Market (51-1000 emp.) 12/17/2025 "Constantly Improving and Always Impressive" 5/5 What do you like best about BarTender? The fact that it is being improved all the time and we still have the ability to upgrade from version 10.1.4. Review collected by and hosted on G2.com. What do you dislike about BarTender? Nothing. Everything I have used and every person I have worked with at BarTender has been up to par. Review collected by and hosted on G2.com. What problems is BarTender solving and how is that benefiting you? They make it easy to integrate with other packages, all we have to do is send the server name of the BarTender instance we will be accessing, the .btw file we want to use, the printer we want to print to, the number of copies we want to print, and the data that will be used to print the label. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic Review from User Profile LS Lisa S. Electronics Department Supervisor Mid-Market (51-1000 emp.) 12/17/2025 "Great Labeling Software with Tons of Options" 5/5 What do you like best about BarTender? I like the ease of use and the wide variety of label types, barcode types and personalization options. Review collected by and hosted on G2.com. What do you dislike about BarTender? The only thing I dislike about Bartender is the price. I use Bartender for work. If my employer didn't purchase it, I couldn't afford to purchase it. If there was a more affordable personal version of the software, I would also use it for my home art business. Review collected by and hosted on G2.com. What problems is BarTender solving and how is that benefiting you? Bartender has made it easier to print all the information I need on one label instead of having to use multiple software's to include QR codes, barcodes and serialization of products. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Rob C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rob C.") RC Rob C. Senior Consultant / Developer Small-Business (50 or fewer emp.) 4/27/2026 "Flexible, Easy to Implement, and Backed by Great Support" 5/5 What do you like best about BarTender? It’s flexible and easy to implement. The technical support has been great as well. Review collected by and hosted on G2.com. What do you dislike about BarTender? Seriously, I don’t have anything negative to report. Review collected by and hosted on G2.com. What problems is BarTender solving and how is that benefiting you? I use it for producing labels for ERP projects. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Printing](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Printing") AP Verified User in Printing Mid-Market (51-1000 emp.) 1/14/2026 "Robust and Versatile Labeling Solution" 5/5 What do you like best about BarTender? It's ability to handle complex situations. It has diverse and robust options. We use it every day, day after day. We almost never have a problem once a solution is implemented. Whenever we do need help, which is extremely rare, support has been very helpful. Review collected by and hosted on G2.com. What do you dislike about BarTender? There is a slight learning curve to get started with automation. Review collected by and hosted on G2.com. What problems is BarTender solving and how is that benefiting you? We are able to automate case labeling in production. No longer need to manually build labels to print out. All the data comes from the data in our MES and we can output the labels in whatever format or functionality the customer requires. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Stanislav Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stanislav Y.") SY Stanislav Y. Co-Founder & Consultant Mid-Market (51-1000 emp.) 12/24/2025 "Impressive Functionality and Seamless Connectivity" 4.5/5 What do you like best about BarTender? The variety of functions and source connectivity. Review collected by and hosted on G2.com. What do you dislike about BarTender? Very slow installation and update. Old database version. Review collected by and hosted on G2.com. What problems is BarTender solving and how is that benefiting you? Automation of label printing. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Hospital & Health Care](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Hospital & Health Care") UH Verified User in Hospital & Health Care Small-Business (50 or fewer emp.) 8/19/2024 "Exceptional support staff" 5/5 What do you like best about BarTender? BarTender software is easy to install and to use, it has a a lot of options, and an exceptional customer support. I've been assisted by Ian Cummings and Navid Kalantari; both have been extremely helpful, patient, and kind. Thank you. Review collected by and hosted on G2.com. What do you dislike about BarTender? So far (6 months daily using it) there is nothing to dislike. Review collected by and hosted on G2.com. What problems is BarTender solving and how is that benefiting you? Before investing in purchasing BarTender software, we tried at least 3 more software, and BarTender was definitely the best, easiest, and with the best support to assist us in creating labels GS1DataMatrix and GS1 128. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ## Questions about BarTender? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about BarTender ](https://www.g2.com/products/bartender/discussions/new) GU Guest User What is BarTender used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-bartender-used-for) [ View all Discussions ](https://www.g2.com/products/bartender/discuss) ## Pricing Options Pricing provided by BarTender. ### Starter Starting at $199.00 ### Professional Starting at $299.00 ### Automation Starting at $546.00 [ View More Pricing Information ](https://www.g2.com/products/bartender/pricing) BarTender Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3f49708d7adf19872055352a0c9df3df/loftware-cloud.png "Product Avatar Image") Loftware Cloud 4.2/5(138) [ Compare Now ](https://www.g2.com/compare/bartender-vs-loftware-cloud) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_9dc736f8afca46ef7b0f1838f4b6572e/wasp-inventory.png "Product Avatar Image") Wasp Inventory 3.8/5(43) [ Compare Now ](https://www.g2.com/compare/bartender-vs-wasp-inventory) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_7b93ca4c8b2db0985d825ac743c614e5/markmagic.png "Product Avatar Image") MarkMagic 4.6/5(19) [ Compare Now ](https://www.g2.com/compare/bartender-vs-markmagic) ## Top-Rated Alternatives [ ![Loftware Cloud](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Loftware Cloud") Loftware Cloud 4.2/5(138) ](https://www.g2.com/products/loftware-cloud/reviews) [ ![EZO](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "EZO") EZO 4.4/5(392) ](https://www.g2.com/products/ezo/reviews) [ ![MarkMagic](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "MarkMagic") MarkMagic 4.6/5(19) ](https://www.g2.com/products/markmagic/reviews) [ View All Alternatives ](https://www.g2.com/products/bartender/competitors/alternatives) ##### Categories on G2 [Barcode](https://www.g2.com/categories/barcode)[Label Printing](https://www.g2.com/categories/label-printing)[RFID](https://www.g2.com/categories/rfid) ##### Explore More [What are the best endpoint security services platforms for organizations managing multi-vendor threat landscapes?](https://www.g2.com/discussions/what-are-the-best-endpoint-security-services-platforms-for-organizations-managing-multi-vendor-threat-landscapes%20)[Best app for company reputation management](https://www.g2.com/discussions/what-s-the-best-app-for-company-reputation-management)[What's the best owned media software for brands that want to control their audience instead of renting it on social?](https://www.g2.com/discussions/what-s-the-best-owned-media-software-for-brands-that-want-to-control-their-audience-instead-of-renting-it-on-social) [Which academic advising platforms offer consolidated scheduling across multiple departments and institutions?](https://www.g2.com/discussions/which-academic-advising-platforms-offer-consolidated-scheduling-across-multiple-departments-and-institutions)[What inspection management platforms connect with maintenance, ERP or quality management systems so inspection findings automatically create work orders or non-conformance reports?](https://www.g2.com/discussions/what-inspection-management-platforms-connect-with-maintenance-erp-or-quality-management-systems-so-inspection-findings-automatically-create-work-orders-or-non-conformance-reports)[Which aviation compliance monitoring platforms are most trusted by safety managers based on user reviews?](https://www.g2.com/discussions/which-aviation-compliance-monitoring-platforms-are-most-trusted-by-safety-managers-based-on-user-reviews) [Show MoreShow Less](javascript:void(0);)