Balsamiq is extraordinarily easy to use. Everything is drag and drop and, designed to mimic hand-sketched mock ups, affords the user the ability to design at a low fidelity. In theory, this allows one to demonstrate proof of concept without a ton of investment in the actual nuts and bolts of pixel-perfect design. Review collected by and hosted on G2.com.
The ease of use is ultimately Balsamiqs downfall...at least in the design community. As a professional designer, it is possible to quickly wireframe at low fidelity, with repeatable and customizable components, in a Sketch or a Figma. For designers, Balsamiq doesn't save much time and is immensely inhibiting. Moreover, the "hand drawn" aesthetic can sometimes be distracting and/or unprofessional for some projects. But most of all, it brings too many cooks into the design kitchen. Anybody and their mother can string a mockup(s) together in Balsamiq and, all of the sudden, they think they are a product designer. I can't tell you how many times I got terrible, ill-conceived "mock ups" from a client or a stakeholder or a PM that watered down the actual design thinking and design work I was tasked with. Review collected by and hosted on G2.com.
