
At first, I thought the lack of broader functionality, especially a robust visual editor would be a downside. In practice, I've found that restricting the customization of the newsletters has been very helpful. Axios does a great job at allowing you to write in a streamlined and effective manner. The Smart Brevity feature is super useful.
We've been using Axios for internal newsletters and the different teams writing them need an easy and quick way to get updates out the door. Removing the complexity of a highly customizable newsletter served that goal for us.
From the reader's perspective, the content we've sent out is very digestible. Axios' email layout structure makes it very easy for readers to retain information quickly. We've had unanimously positive feedback from everyone who has read the newsletters we've sent out so far.
In a world where we are constantly bombarded with content, less is 100x more. You want your readers to actually consume your content. Make it easy for them. Axios has made it easy for us. Review collected by and hosted on G2.com.
Axios is a young product, so they have quite a bit to work on to get up to parity with competitors. I now appreciate the narrowed focus around the customization of newsletters, but I do really wish we had more font options. Review collected by and hosted on G2.com.