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# AWS Elastic Load Balancing Reviews & Product Details

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Elastic Load Balancing automatically distributes incoming application traffic across multiple targets, such as Amazon EC2 instances, containers, and IP addresses. It can handle the varying load of your application traffic in a single Availability Zone or across multiple Availability Zones. Elastic Load Balancing offers three types of load balancers that all feature the high availability, automatic scaling, and robust security necessary to make your applications fault tolerant.

* * *

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Discussions
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Solution Type
 
Best-of-Breed

Overview by
 John Miranda (Digital Marketing Specialist at Amazon Web Services)

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

10 months

[
View More Pricing Information
](https://www.g2.com/products/aws-elastic-load-balancing/pricing)

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## User Insights

Average based on 96 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

[Log in to unlock pricing and user insights](/login)

## AWS Elastic Load Balancing Integrations
(5)

What do users say about integrations?

Integration information sourced from real user reviews.

  

 ![Atharva P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Atharva P.")
AP

Atharva P.

Cloud BI Engineer

Enterprise (\> 1000 emp.)

7/18/2026

"Auto-Scaling Traffic Distribution with Flexible Load Balancer Options"

4.5/5

What do you like best about AWS Elastic Load Balancing?

What I like most about AWS Elastic Load Balancing (ELB) is how it automatically distributes incoming traffic across multiple targets, which improves application availability, scalability, and fault tolerance. It also integrates smoothly with Auto Scaling, ECS, EKS, EC2, and Lambda, so applications can handle traffic spikes without needing manual intervention.

I also appreciate the flexibility it offers through support for Application Load Balancer (ALB), Network Load Balancer (NLB), Gateway Load Balancer (GWLB), and Classic Load Balancer, making it easier to choose the right option for different workloads. Review collected by and hosted on G2.com.

What do you dislike about AWS Elastic Load Balancing?

While ELB is straightforward to configure for standard deployments, advanced routing rules, SSL certificate management, and more complex networking scenarios still require a solid understanding of AWS networking. Monitoring and troubleshooting application-level issues can also be challenging and may require additional observability tools to get the visibility you need. Review collected by and hosted on G2.com.

What problems is AWS Elastic Load Balancing solving and how is that benefiting you?

AWS ELB helps address traffic distribution, high availability, and application scalability challenges.

Example:

We deployed multiple EC2 instances behind an Application Load Balancer for a web application. During periods of increased traffic, Auto Scaling automatically launched additional EC2 instances, and the load balancer routed requests only to healthy instances based on health checks. If an instance failed, traffic was automatically redirected without affecting users.

Overall, this improved application uptime, made scaling simpler, and removed single points of failure. Review collected by and hosted on G2.com.

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Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise. G2 IconCurrent UserValidated ReviewerIncentivizedSource: G2 invite

  

 ![Bibhishan D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bibhishan D.")
BD

Bibhishan D.

QA Lead

Information Technology and Services

Enterprise (\> 1000 emp.)

5/14/2026

"Essential Traffic Distribution and Smart Routing with AWS Elastic Load Balancer"

4.5/5

What do you like best about AWS Elastic Load Balancing?

AWS Elastic Load Balancer has been an essential part of our cloud infrastructure for distributing incoming traffic across multiple EC2 instances.

The Application Load Balancer (ALB) provided advanced routing capabilities based on URL paths and host headers which helped us efficiently manage our microservices architecture.

The seamless integration with AWS Auto Scaling ensured that our application could automatically handle traffic spikes without any manual intervention. Review collected by and hosted on G2.com.

What do you dislike about AWS Elastic Load Balancing?

The pricing can be confusing as you are charged separately for Load Balancer Capacity Units (LCUs) which makes it difficult to estimate costs accurately upfront.

The initial configuration of listener rules and target groups can be complex for new users. Review collected by and hosted on G2.com.

What problems is AWS Elastic Load Balancing solving and how is that benefiting you?

AWS Elastic Load Balancer helped us achieve high availability and fault tolerance for our web applications by distributing traffic evenly across multiple instances in different availability zones.

It eliminated single points of failure in our infrastructure and ensured our application remained accessible even when individual instances went down. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic Review from User Profile

  

 ![Siddhant T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Siddhant T.")
ST

Siddhant T.

Chief Executive Officer

Small-Business (50 or fewer emp.)

5/9/2026

"Great SSL Handling and Scalable, Fast Routing"

4.5/5

What do you like best about AWS Elastic Load Balancing?

SSL handling at the ELB level is great, and it’s very scalable. Routing to AWS EC2 instances is also efficient and quick. Review collected by and hosted on G2.com.

What do you dislike about AWS Elastic Load Balancing?

It has fixed monthly cost which can be killer for startup projects. Setting it up for simple projects is a waste of time, moreover debugging can be improved Review collected by and hosted on G2.com.

What problems is AWS Elastic Load Balancing solving and how is that benefiting you?

We are a software development company, and we deploy projects that handle a large amount of incoming user traffic on AWS and ELB. This setup allows us to bifurcate traffic across multiple EC2 instances, which drastically reduces the chances of server crashes during periods of high user traffic. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

  

NB

Nithish B.

student

Mid-Market (51-1000 emp.)

5/3/2026

"Helps Build Scalable Distributed Systems and Handle Flash Sales Smoothly"

5/5

What do you like best about AWS Elastic Load Balancing?

It is really helpful to build scaleable distributed systems and manage resources . Especially handling falsh sales. Review collected by and hosted on G2.com.

What do you dislike about AWS Elastic Load Balancing?

The task startup times are a bit slow, which adds latency. If we pre-start tasks to avoid that delay, we end up wasting money by keeping resources running that we aren’t actually using. Review collected by and hosted on G2.com.

What problems is AWS Elastic Load Balancing solving and how is that benefiting you?

It helps me manage flash sales and automatically scale resources to handle additional traffic. It also saves money by ensuring the right amount of resources are deployed at any given time. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

  

 ![Verified User in Telecommunications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Telecommunications")
UT

Verified User in Telecommunications

Mid-Market (51-1000 emp.)

4/21/2026

"The traffic management backbone our infrastructure couldn't live without"

5/5

What do you like best about AWS Elastic Load Balancing?

The traffic management backbone our infrastructure couldn't live without Review collected by and hosted on G2.com.

What do you dislike about AWS Elastic Load Balancing?

The pricing model can be difficult to predict, especially when dealing with fluctuating traffic patterns — costs can add up quickly if not monitored carefully. The configuration options, while powerful, have a steep learning curve for teams new to AWS. Debugging connectivity or routing issues can be frustrating due to limited visibility into internal load balancer behavior without setting up additional logging and monitoring tools. Also, some advanced features like fine-grained routing rules are only available on specific load balancer types, which forces architectural decisions early in the setup process. Review collected by and hosted on G2.com.

What problems is AWS Elastic Load Balancing solving and how is that benefiting you?

AWS Elastic Load Balancing has become the cornerstone of our application's availability and scalability strategy. It automatically distributes incoming traffic across multiple targets, eliminating single points of failure and ensuring our services remain responsive even during peak demand or partial infrastructure outages. Before adopting ELB, handling traffic spikes required manual intervention and careful capacity planning — now the scaling happens transparently and reliably without any operational overhead. The deep integration with other AWS services like Auto Scaling, CloudWatch, and certificate management has streamlined our entire infrastructure stack, reduced operational complexity, and allowed our engineering team to focus on building features rather than managing traffic routing infrastructure. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

  

 ![Igor Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Igor Z.")
IZ

Igor Z.

Senior DevOps Manager

Enterprise (\> 1000 emp.)

1/7/2026

"Effortless Scalability with AWS ELB"

5/5

What do you like best about AWS Elastic Load Balancing?

I like AWS Elastic Load Balancing for its automatic scaling and high availability, which provide hands-off elasticity by allowing the load balancer to scale with traffic. I enjoy its native integration with the AWS stack, working seamlessly with EC2s within ECS and EKS. I also appreciate the health checks and graceful draining features, along with the ALB host and path-based routing, which allow multiple services to live behind a single load balancer. The centralized TLS termination and enhanced security features are also valuable to me. Review collected by and hosted on G2.com.

What do you dislike about AWS Elastic Load Balancing?

I think AWS Elastic Load Balancing could use better cost visibility. A cost dashboard as part of the AWS console for ALB would be helpful. Review collected by and hosted on G2.com.

What problems is AWS Elastic Load Balancing solving and how is that benefiting you?

I use AWS Elastic Load Balancing to manage traffic by spreading it across instances and zones, solving bottlenecks and downtime. Its autoscaling and path-based routing boost operational efficiency by automatically adjusting to traffic and supporting multiple services behind a single load balancer. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

  

 ![Jannatul H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jannatul H.")
JH

Jannatul H.

Senior Cloud Developer

Enterprise (\> 1000 emp.)

10/20/2025

"Effortless Scalability and Seamless Integration with AWS ELB"

5/5

What do you like best about AWS Elastic Load Balancing?

What I appreciate most about AWS Elastic Load Balancing is its seamless integration with other AWS services, which ensures high availability, fault tolerance, and scalability—all without the need for manual infrastructure management.

From an engineering standpoint, I find it especially valuable that ELB can automatically scale in response to incoming traffic, conduct intelligent health checks, and direct requests exclusively to healthy targets. This applies whether the targets are EC2 instances, containers running in ECS or EKS, or even specific IP addresses.

The Application Load Balancer’s ability to support both path-based and host-based routing, along with its native integration with ACM for SSL termination, makes it particularly well-suited for modern microservice architectures. In summary, ELB enables me to concentrate on deployment and application performance, while AWS efficiently manages the complexities of load balancing in the background. Review collected by and hosted on G2.com.

What do you dislike about AWS Elastic Load Balancing?

One limitation I’ve observed with AWS Elastic Load Balancing is that it can sometimes feel restrictive when it comes to customization and visibility. For instance, troubleshooting connection issues can be challenging because the detailed connection logs are not always straightforward to interpret, and the available metrics may be more limited than what you might get with a custom load balancer setup.

Additionally, the pricing can become significant in high-traffic scenarios, as ELB charges separately for usage hours, data processed, and LCU consumption. In certain situations, making adjustments to timeouts or implementing advanced routing logic may require additional configuration steps or even the use of external solutions.

Nevertheless, these compromises are understandable given that it is a fully managed and highly available service. Review collected by and hosted on G2.com.

What problems is AWS Elastic Load Balancing solving and how is that benefiting you?

AWS Elastic Load Balancing addresses the essential challenge of distributing incoming traffic evenly across multiple instances or containers, which helps maintain high availability, scalability, and fault tolerance for applications.

Prior to adopting ELB, manually managing and scaling load balancers was both time-consuming and prone to errors. With ELB, this process is automated—it detects unhealthy targets, reroutes traffic as needed, and scales dynamically in response to demand.

As a result, we have experienced reduced downtime, enhanced application performance, and no longer need to intervene manually during traffic surges or instance failures. Its seamless integration with Auto Scaling, ECS, and ACM has further streamlined our deployments and simplified the management of our overall infrastructure. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

  

 ![Rakesh K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rakesh K.")
RK

Rakesh K.

Technology Analyst

Information Technology and Services

Mid-Market (51-1000 emp.)

2/7/2026

"Highly Available Scaling Made Easy with AWS Elastic Load Balancing"

5/5

What do you like best about AWS Elastic Load Balancing?

AWS elastic load balancing automatically distributes traffic to keep application highly available and reliable. It also easly integrate with EC2/EKS & ASG , making scaling and failover easy. Review collected by and hosted on G2.com.

What do you dislike about AWS Elastic Load Balancing?

Troubleshooting and configuration (listeners, target groups, SSL, health checks) can sometimes be complex. Review collected by and hosted on G2.com.

What problems is AWS Elastic Load Balancing solving and how is that benefiting you?

AWS elastic load balancing supports the custom routing logic which helped us during migrate the traffic from one platfrom to other.

It also improved application reliablity, reduced downtime and enabled smooth scaling without manual intervention. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

  

 ![SWAPNIL S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "SWAPNIL S.")
SS

SWAPNIL S.

DevOps Engineer

Financial Services

Mid-Market (51-1000 emp.)

10/12/2025

"The Backbone of Our AWS High-Availability Setup"

4.5/5

What do you like best about AWS Elastic Load Balancing?

AWS ELB takes away huge chunk of manual work by automatically distributing incoming traffic across multiple targets like EC2 instances, containers and IPs.

The integration with auto scaling is fantastic.

Its incredibly reliable, stable under high load, and fits perfectly within the AWS ecosystem.

The monitoring with Cloudwatch is also a big plus for real-time visibility. Review collected by and hosted on G2.com.

What do you dislike about AWS Elastic Load Balancing?

The pricing model can get slightly confusing, especially when handling unpredictable traffic patterns. Also, configuration of advanced routing rule like path-based or host based could be more intuitive in the UI, Sometimes you need to reply on CLI or CLoudFormation for precision. Review collected by and hosted on G2.com.

What problems is AWS Elastic Load Balancing solving and how is that benefiting you?

ELB has helped us achive High availability, scalability and resilience for our web application. We no longer worry about manually distributing traffic or handling spikes as ELP manages it automatically.

It also ensures zero-downtime deployments when combined with Auto Scaling and health checks. Overall, it has made our infrastructure much more cost-efficient, performant and reliable. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Organic

  

 ![Anshul G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anshul G.")
AG

Anshul G.

Cloud Sales Manager 

Enterprise (\> 1000 emp.)

6/23/2022

"Best In Class Cloud Services"

5/5

What do you like best about AWS Elastic Load Balancing?

I really like AWS Elastic Load Balancing because it automatically distributes incoming traffic across multiple servers, ensuring that no single server gets overloaded. It helps applications stay reliable and available, even if one server goes down. What’s great is that it automatically scales up or down based on demand, so your application performs well during both high and low traffic periods. It also includes built-in health checks that monitor servers and route traffic only to healthy ones. ELB works seamlessly with other AWS services like EC2, ECS, and Auto Scaling, making it easy to manage and secure your applications. Plus, it supports different types of load balancers for various use cases, offers strong security features like SSL/TLS encryption, and is cost-effective since you pay only for what you use. Review collected by and hosted on G2.com.

What do you dislike about AWS Elastic Load Balancing?

One area where AWS Elastic Load Balancing can improve is in simplifying its configuration and monitoring. Sometimes, setting up advanced routing rules or integrating with multiple services can feel a bit complex for new users. The monitoring and logging options, though powerful, could also be made more user-friendly with clearer insights and easier troubleshooting tools. Additionally, reducing latency in cross-region load balancing and offering more cost transparency would make it even better for businesses that manage large-scale or global applications. Review collected by and hosted on G2.com.

Recommendations to others considering AWS Elastic Load Balancing:

The platform is robust and easy to use. Review collected by and hosted on G2.com.

What problems is AWS Elastic Load Balancing solving and how is that benefiting you?

AWS is having web application platform and we can access the services from anywhere. Also, the AWS cloud services give us the options of multiple operating system types with multiple options of CPU and core or instance type.

We can also take the services pay-as-you- model and RI. if the purpose of computing is complete then we can stop/terminate the instance at any point in time Review collected by and hosted on G2.com.

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10/8/2025
Validated ReviewerIncentivizedSource: G2 invite

## Questions about AWS Elastic Load Balancing? Ask real users or explore answers from the community

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GU

Guest User
•
Last activity about 3 years ago

What is AWS Elastic Load Balancing?

0 Upvotes

1

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## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

10 months

### Average Discount

11%

[
View More Pricing Information
](https://www.g2.com/products/aws-elastic-load-balancing/pricing)

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