John B.
JB
John B.
Account Specialist
Small-Business (50 or fewer emp.)
"Easy to Use with a Great Data Overview"
4.5/5
What do you like best about Awin?

use AWIN daily, Ease of use and overall data outlook at a top level, cusotmer support always helpful. Review collected by and hosted on G2.com.

What do you dislike about Awin?

The split in commission manager to basket value and lack of deep diving, logs you out too often, doesnt alert publishers when setting up new rates. Publisher development can be hard with out of date contacts that are no longer live emails. New AWIN is much slower to load vs classic AWIN and does not yet have all features available. Review collected by and hosted on G2.com.

Response from Carina Aiordachioae of Awin
Edit edit

Thank you for sharing your feedback on Awin! We're thrilled to hear that you find our platform easy to use and appreciate the data overview it provides. We understand your concerns about the split in commission manager and the lack of deep diving features. Rest assured, we continuously strive to enhance our platform to better meet our users' needs.

Regarding the issues you've mentioned, we will look into improving the log-in frequency, alerting publishers about new rates, and updating publisher contacts for smoother communication.

Best regards,

The Awin Team

julia .
J
julia .
"Low Maintenance but Challenging Onboarding"
1.5/5
What do you like best about Awin?

I like that Awin is low maintenance. Review collected by and hosted on G2.com.

What do you dislike about Awin?

I think Awin could improve its onboarding and best practices. It would be really helpful to have at least one real human onboarding call to get the profile up and running. The initial setup wasn't very easy, so this kind of support could make a big difference. Review collected by and hosted on G2.com.

Response from Carina Aiordachioae of Awin
Edit edit

Thank you for taking the time to share your feedback, Julia.

We're sorry to hear that your onboarding experience didn't meet your expectations. We always encourage our customers to reach out to our Support team whenever they have questions or need assistance, and we're sorry we missed the opportunity to better support you during your initial setup. If you need any help in the future, please don't hesitate to contact us with the relevant details so we can assist you as quickly and effectively as possible. Your feedback on onboarding and best practices is also greatly appreciated, and we'll be sure to share it with the relevant teams as we continue improving the experience.

Best regards,

The Awin Team

Daniel I.
DI
Daniel I.
Online Marketing Manager
Mid-Market (51-1000 emp.)
"Seamless Integration and Easy to Use for Affiliate Marketing"
4.5/5
What do you like best about Awin?

I really like the ease of use in Awin. The ease of provisioning is great, and I love how fast we can start working with new publishers. The integration is just seamless, making the initial setup very easy. Review collected by and hosted on G2.com.

What do you dislike about Awin?

I would say everything's great!! Review collected by and hosted on G2.com.

Response from Carina Aiordachioae of Awin
Edit edit

Hi Daniel,

Thank you for your feedback! We’re thrilled Awin is helping you connect with publishers and that our network’s reach is making an impact. It’s also great to hear your key account manager has been so proactive and supportive.

We also appreciate your note about the platform’s many features. While it can feel overwhelming at first, we’re glad that it ultimately provides the flexibility and power needed to scale campaigns effectively.

Thank you for trusting Awin as your partner. We look forward to continuing to support your growth and success!

Kind regards,

The Awin Team

Michael C.
MC
Michael C.
Internet Marketer
Leisure, Travel & Tourism
Small-Business (50 or fewer emp.)
"Huge Variety of Companies to work with across different countries "
3.5/5
What do you like best about Awin?

The reporting is clearer. Click ref data is useful plus Payoneer are a good reliable option for payouts Review collected by and hosted on G2.com.

What do you dislike about Awin?

Yes, some programs takes months to get approved or declined. This is way too long when you need to get a project moving. There are more datafeeds available these days but companies don't update them regularly enough leading to out of date products. The same with banners and various other creative opportunites. Many are not fit for purpose with dormant accounts.so Awin should work more closely with advertisers. Review collected by and hosted on G2.com.

Response from Carina Aiordachioae of Awin
Edit edit

Hi Michael,

Thank you for sharing your detailed feedback.

We’re glad to hear that you’re finding value in our reporting, click reference data, and payout options, as well as being able to monetize your website effectively.

We appreciate your comments around approval timelines and the availability and quality of data feeds and creatives. We understand how important these are when launching and scaling campaigns, and we’re continuously working with our partners to improve responsiveness and ensure content remains up to date.

Thanks again for your insights. They’re incredibly valuable in helping us improve the platform experience.

Best regards,

The Awin Team

lois l.
LL
lois l.
Senior Affiliate Marketing Manager
Mid-Market (51-1000 emp.)
"Awin: Efficient Platform with Minor Support Delays"
4/5
What do you like best about Awin?

I value how Awin helps drive scalable business growth and significantly increase our sales revenue by expanding our affiliate channel. I like leveraging Awin's robust network and data tools, which enable us to efficiently identify, recruit, and manage high-quality publishers that align perfectly with our target audience, maximizing our conversion rates. Awin provides a robust infrastructure that seamlessly handles the complexities of accurate conversion tracking and day-to-day publisher management. I find it easy to use and appreciate that the functions are always updated. Review collected by and hosted on G2.com.

What do you dislike about Awin?

the response of the ticket is not timely. Normal tickets could be in queue, while URGENT subjects should be replied within 24 hours. Review collected by and hosted on G2.com.

Response from Carina Aiordachioae of Awin
Edit edit

Hi lois,

Thank you for your detailed feedback and for highlighting how Awin supports your growth and affiliate strategy. We’re glad to hear it’s helping you scale and manage your partnerships effectively.

Regarding your comment on ticket response times, our support team always aims to respond as quickly as possible to provide the best assistance to our clients. During periods of high query volume, response times may occasionally extend, but we strive to get back to all requests within a maximum of 48 hours. We also prioritize urgent matters to ensure they are addressed as promptly as possible.

We truly appreciate your feedback, as it helps us continue improving our support experience.

Best regards,

The Awin Team

Ben C.
BC
Ben C.
Mid-Market (51-1000 emp.)
"Comprehensive Platform with Room for Fraud Detection Improvement"
4/5
What do you like best about Awin?

I like that Awin offers everything under one roof and flags when there are errors, which is super helpful. I also appreciate the ability to view all reports in a single view. The initial setup was pretty easy, making it convenient to get started. Review collected by and hosted on G2.com.

What do you dislike about Awin?

I'm concerned about affiliate fraud. We've had suspicious activity on our account a few times. Review collected by and hosted on G2.com.

Response from Carina Aiordachioae of Awin
Edit edit

Hi Ben,

We're pleased to hear that Awin is helping you manage your affiliate program and that you value having everything in one place. It's also great to know that the initial setup made it easy to get started.

We also appreciate you raising your concerns about affiliate fraud. We take the security and integrity of our network very seriously and have a range of measures in place to help protect our clients. If you ever notice activity that seems unusual or have concerns about your account, we strongly encourage you to contact our Support team with the relevant details so they can investigate and assist you as quickly as possible.

Thank you for sharing your feedback. We're always here to help.

Best regards,

The Awin Team

Luis Javier G.
LG
Luis Javier G.
Miembro fundador
Small-Business (50 or fewer emp.)
"Costly and Ineffective for Sellers"
0.5/5
What do you like best about Awin?

nothing Review collected by and hosted on G2.com.

What do you dislike about Awin?

I haven't found anything positive so far in Awin. I feel like I'm spending 50 a month on nothing. The publishers they offer are of very low quality and there are no real influencers, it seems like a bank of unknown publishers that are useless. The new platform design is very slow. I've also experienced difficulties with communication, as there is no account manager I can contact directly, and although I receive responses, they take too long to arrive. The initial setup was quite tedious; I wasn't sure if the tracking was correct and there was no one who could confirm it, despite sending about 10 emails. Review collected by and hosted on G2.com.

Response from Carina Aiordachioae of Awin
Edit edit

Hi Luis,

Thank you for taking the time to share your honest feedback. We’re sorry to hear that your experience with Awin hasn’t met your expectations so far.

While your current package does not include a dedicated account manager, our Customer Support team is always here to help whenever needed. We aim to respond as quickly as possible, though during busier periods it may take up to 48 hours, and we truly appreciate your patience.

We also value your feedback on the platform experience and publisher quality, as it helps us continue improving. We’d really like the opportunity to help improve your experience with Awin moving forward, so we encourage you to continue reaching out to our Customer Support team, who can provide guidance and share additional resources around finding and building relationships with influencers within the network.

- https://help.awin.com/docs/working-with-influencers

- https://help.awin.com/docs/finding-partners

Thank you again for your feedback. We hope to support you better going forward.

Best regards,

The Awin Team

KC
Karolina C.
Head of Marketing
Small-Business (50 or fewer emp.)
"Seamless Affiliate Programme Management with Strong Website Integration"
4.5/5
What do you like best about Awin?

The biggest affiliate network - it makes it very easy to run an affiliate programme, integrates with our website, and apart from validating transactions, is pretty seamless. It has boosted our PR efforts. Review collected by and hosted on G2.com.

What do you dislike about Awin?

I wish there was a way for transactions to auto reject if the order is rejected - there's not one that I know of. I also wish it was better at suggesting publishers. Review collected by and hosted on G2.com.

Response from Carina Aiordachioae of Awin
Edit edit

Hi Karolina,

Thank you for sharing your experience with Awin!

We're thrilled to hear that our platform has made managing your affiliate program seamless and has boosted your PR efforts.

We appreciate your feedback regarding transaction validation and publisher suggestions. We will certainly take these suggestions into consideration for future improvements.

If you have any specific concerns or need assistance with anything on the platform, please feel free to reach out to our support team. We are here to help and ensure you have a positive experience with Awin.

Thank you for being a valued member of our affiliate network!

Best regards,

The Awin Team

Naseem A.
NA
Naseem A.
Commercial Partnerships Manager
Enterprise (> 1000 emp.)
"Effortless Platform with Room for Enhanced Reporting"
4.5/5
What do you like best about Awin?

I really like the layout and visuals of the Awin interface. It's easy to use and simple, which makes it a very familiar platform for me since it has remained consistent over the years. Additionally, having smooth access to performance, reporting, and adjusting commission rates is valuable, and I found the initial setup to be really easy. Review collected by and hosted on G2.com.

What do you dislike about Awin?

I don't like the lack of flexibility when it comes to commission rates. Reporting could also be better. I think having real-time reporting, cross-dimension reporting in one view, and more options to split by new/existing customers or guests would be an improvement. Review collected by and hosted on G2.com.

Response from Carina Aiordachioae of Awin
Edit edit

Hi Naseem,

Thank you for your detailed feedback!

We understand that some reporting can feel rigid and that transaction validations sometimes take longer than expected. We’re continuously working to improve these areas and enhance the user experience. For those newer to the platform, we also provide helpful guides and demos to make advanced settings more intuitive.

If you need any further assistance, our Support Team is always happy to help.

Best regards,

The Awin Team

Ayeisha M.
AM
Ayeisha M.
Digital Marketing Manager
Mid-Market (51-1000 emp.)
"Great Creator Management, Needs User-Friendly Interface"
4/5
What do you like best about Awin?

I like that with Awin, we can manage our content creators and store discount codes all in one place. I also appreciate the wide range of creators, and even if someone isn't a creator, we can work with them. This wider visibility and bigger reach allow us to gain more awareness for our business. Additionally, I prefer Awin from my previous experiences, and I found the initial setup to be pretty easy. Review collected by and hosted on G2.com.

What do you dislike about Awin?

I think the new interface isn't as easy to use as classic Awin. I simply think that more in-web tutorials would be good in showing where things are. Review collected by and hosted on G2.com.

Response from Carina Aiordachioae of Awin
Edit edit

Hi Ayeisha,

Thank you for sharing your positive experience with Awin!

We're thrilled to hear that you find our platform beneficial for managing content creators and discount codes. Your feedback on the new interface is valuable, and we appreciate your suggestion for more in-web tutorials. We are continuously working on improving user experience and will take your input into consideration.

If you have any specific areas you'd like assistance with, please feel free to reach out. We're here to support you every step of the way.

Best regards,

The Awin Team