--- title: Automate® Reviews meta\_title: 'Automate® Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 155 reviews by the users' company size, role or industry to find out how Automate® works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 155 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Process Automation url: https://www.g2.com/categories/process-automation --- ### Automate® Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **easy drag-and-drop automation** of Automate®, enhancing efficiency in IT operations without coding. [(14 mentions)](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1604122&qs=pros-and-cons#reviews) Users value the **effortless automation capabilities** of Automate®, streamlining complex tasks and saving valuable time. [(11 mentions)](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1603965&qs=pros-and-cons#reviews) Users value the **ease of use** of Automate®, making task automation simple and accessible for everyone. [(11 mentions)](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1603987&qs=pros-and-cons#reviews) Users value the **intuitive ease of use** of Automate®, making task automation accessible for everyone. [(7 mentions)](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1604028&qs=pros-and-cons#reviews) Users appreciate the **ease of use and efficiency** of Automate®, enabling seamless task automation without programming skills. [(7 mentions)](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=2050481&qs=pros-and-cons#reviews) Users experience **slow performance** with Automate® during complex workflows, creating delays and requiring careful resource management. [(9 mentions)](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=2026848&qs=pros-and-cons#reviews) Users find the **complexity in tracing workflows** challenging, particularly with dynamic elements and unexpected pop-ups. [(7 mentions)](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=2050490&qs=pros-and-cons#reviews) Users frequently face **software bugs** that hinder workflow accuracy and complicate error resolution in Automate®. [(6 mentions)](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1603870&qs=pros-and-cons#reviews) Users find the **workflow complexity** of Automate® challenging, facing difficulties in tracing, troubleshooting, and UI performance. [(5 mentions)](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1604109&qs=pros-and-cons#reviews) Users find the **automation setup process difficult** due to clunky connections and troubleshooting challenges that require patience. [(4 mentions)](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=2050495&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Automate® ##### 1. Automation Users value the **easy drag-and-drop automation** of Automate®, enhancing efficiency in IT operations without coding. [ See 14 mentions ](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1604122&qs=pros-and-cons#reviews) See Related User Reviews ![vijay t.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "vijay t.") VT vijay t. Small-Business (50 or fewer emp.) 5.0/5 "Effortless Automation with Stellar Support" What do you like about Automate®? I like using Automate® because it makes my daily work easy by handling repetitive tasks automatically and processing emails faster, which saves time a AS Archana S. 4.5/5 "Effortlessly Automates IT Workflows" What do you like about Automate®? I like the drag-and-drop options and the ability to build complex IT workflows without coding or manual intervention. Automate® makes it easy to autom ##### 2. Automation Ease Users value the **effortless automation capabilities** of Automate®, streamlining complex tasks and saving valuable time. [ See 11 mentions ](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1603965&qs=pros-and-cons#reviews) See Related User Reviews ![Vikesh G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vikesh G.") VG Vikesh G. 5.0/5 "Streamlined Our Automation, Boosted Productivity" What do you like about Automate®? I use Automate to automate our business processes and reduce manual work, which helps manage files, store data, and keep everything organized in one p ![Lohith kumar V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lohith kumar V.") LV Lohith kumar V. 4.5/5 "Simplifies Automation with Intuitive Usability" What do you like about Automate®? I like how Automate® is easy to use, making creating workflows simple without needing to hire a developer. The clean and modern interface is not overl ##### 3. Ease of Use Users value the **ease of use** of Automate®, making task automation simple and accessible for everyone. [ See 11 mentions ](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1603987&qs=pros-and-cons#reviews) See Related User Reviews ![Vikesh G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vikesh G.") VG Vikesh G. 5.0/5 "Streamlined Our Automation, Boosted Productivity" What do you like about Automate®? I use Automate to automate our business processes and reduce manual work, which helps manage files, store data, and keep everything organized in one p ![Pushkar D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pushkar D.") PD Pushkar D. Mid-Market (51-1000 emp.) 5.0/5 "Effortless Automation with Intuitive Design" What do you like about Automate®? I like that Automate® is very easy to use, even for someone without programming experience, which makes automating tasks straightforward. The drag and ##### 4. Intuitive Users value the **intuitive ease of use** of Automate®, making task automation accessible for everyone. [ See 7 mentions ](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1604028&qs=pros-and-cons#reviews) See Related User Reviews ![Pushkar D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pushkar D.") PD Pushkar D. Mid-Market (51-1000 emp.) 5.0/5 "Effortless Automation with Intuitive Design" What do you like about Automate®? I like that Automate® is very easy to use, even for someone without programming experience, which makes automating tasks straightforward. The drag and ![Lohith kumar V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lohith kumar V.") LV Lohith kumar V. 4.5/5 "Simplifies Automation with Intuitive Usability" What do you like about Automate®? I like how Automate® is easy to use, making creating workflows simple without needing to hire a developer. The clean and modern interface is not overl ##### 5. Workflow Management Users appreciate the **ease of use and efficiency** of Automate®, enabling seamless task automation without programming skills. [ See 7 mentions ](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=2050481&qs=pros-and-cons#reviews) See Related User Reviews ![Vikesh G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vikesh G.") VG Vikesh G. 5.0/5 "Streamlined Our Automation, Boosted Productivity" What do you like about Automate®? I use Automate to automate our business processes and reduce manual work, which helps manage files, store data, and keep everything organized in one p ![Pushkar D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pushkar D.") PD Pushkar D. Mid-Market (51-1000 emp.) 5.0/5 "Effortless Automation with Intuitive Design" What do you like about Automate®? I like that Automate® is very easy to use, even for someone without programming experience, which makes automating tasks straightforward. The drag and ### 5 Cons or Disadvantages of Automate® ##### 1. Slow Performance Users experience **slow performance** with Automate® during complex workflows, creating delays and requiring careful resource management. [ See 9 mentions ](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=2026848&qs=pros-and-cons#reviews) See Related User Reviews AS Archana S. 4.5/5 "Effortlessly Automates IT Workflows" What do you dislike about Automate®? UI performance lags when large workflows are created or run. The UI could be more optimized for complex workflows, and better navigation tools could b ![Pradyumn G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pradyumn G.") PG Pradyumn G. Enterprise (\> 1000 emp.) 4.0/5 "Automated Interface with Quick Workflow" What do you dislike about Automate®? Some tools of this software run slower than expected which leads to decrease in the workflow. I face difficulty for setting-up the customized option. ##### 2. Complexity Users find the **complexity in tracing workflows** challenging, particularly with dynamic elements and unexpected pop-ups. [ See 7 mentions ](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=2050490&qs=pros-and-cons#reviews) See Related User Reviews ![Pushkar D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pushkar D.") PD Pushkar D. Mid-Market (51-1000 emp.) 5.0/5 "Effortless Automation with Intuitive Design" What do you dislike about Automate®? Advanced automation may still need some technical knowledge when the workflow is very complex also customization option may be limited compared to ful ![Lohith kumar V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lohith kumar V.") LV Lohith kumar V. 4.5/5 "Simplifies Automation with Intuitive Usability" What do you dislike about Automate®? Sometimes it's difficult to trace complex workflows, especially when unexpected pop-ups or dynamic web elements occur. There's also a learning period ##### 3. Software Bugs Users frequently face **software bugs** that hinder workflow accuracy and complicate error resolution in Automate®. [ See 6 mentions ](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1603870&qs=pros-and-cons#reviews) See Related User Reviews ![Nicholas S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nicholas S.") NS Nicholas S. Small-Business (50 or fewer emp.) 4.5/5 "Automate: The Quiet Time-Saver You Didn’t Know You Needed" What do you dislike about Automate®? Sometimes the setup process can feel a bit clunky, especially when trying to connect different apps because it doesn’t always play nice right away. A JT Jennifer T. Mid-Market (51-1000 emp.) 4.5/5 "Automate has been incredibly useful to my organization." What do you dislike about Automate®? I wish the Microsoft functionality was expanded to Word and PowerPoint. I have a lot of reports and mail merges....That we execute and I had to write ##### 4. Workflow Complexity Users find the **workflow complexity** of Automate® challenging, facing difficulties in tracing, troubleshooting, and UI performance. [ See 5 mentions ](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=1604109&qs=pros-and-cons#reviews) See Related User Reviews ![Lohith kumar V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lohith kumar V.") LV Lohith kumar V. 4.5/5 "Simplifies Automation with Intuitive Usability" What do you dislike about Automate®? Sometimes it's difficult to trace complex workflows, especially when unexpected pop-ups or dynamic web elements occur. There's also a learning period ![vijay t.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "vijay t.") VT vijay t. Small-Business (50 or fewer emp.) 5.0/5 "Effortless Automation with Stellar Support" What do you dislike about Automate®? Sometimes handling complex workflows is a little difficult, especially when unexpected pop-ups or dynamic web elements come up. It becomes a bit confu ##### 5. Automation Difficulty Users find the **automation setup process difficult** due to clunky connections and troubleshooting challenges that require patience. [ See 4 mentions ](https://www.g2.com/products/automate/reviews?filters%5Bsentiment_snippet%5D=2050495&qs=pros-and-cons#reviews) See Related User Reviews ![Nicholas S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nicholas S.") NS Nicholas S. Small-Business (50 or fewer emp.) 4.5/5 "Automate: The Quiet Time-Saver You Didn’t Know You Needed" What do you dislike about Automate®? Sometimes the setup process can feel a bit clunky, especially when trying to connect different apps because it doesn’t always play nice right away. A AH Ada H. Small-Business (50 or fewer emp.) 4.0/5 "Reliable task automation that reduces manual workload" What do you dislike about Automate®? The main problem I face with Automate Robotic Process Automation is that error resolution becomes hard to handle. The system logs do not show complete ![Mayur T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mayur T.") MT Mayur T. Technical Consultant Mid-Market (51-1000 emp.) 4/1/2026 "Simplifyig Routine Tasks with easy" 5/5 What do you like best about Automate®? I really like how structured everything is with Automate®. It's easy to understand what each task is doing, which helps both me and management track progress. I appreciate that processes run automatically and are fully visible, making it easier to identify issues compared to traditional scheduled tasks. The support and training are really valuable, being very helpful whenever guidance is needed. I also like that Automate® keeps adding more integrations, which makes it easier to connect with the tools we already use. The main difference I noticed moving from UiPath to Automate® was ease of use, as it's easier to build workflows using the available actions without getting too deep into coding, making everyday work quicker. Review collected by and hosted on G2.com. What do you dislike about Automate®? One area that could be better is that it is not always easy to learn everything on your own. The manual is a bit complex and while there are free resources they do not cover advanced use cases. Another thing is that once automations are already built it is difficult to go back and improve them, especially when it comes to better error handling. Review collected by and hosted on G2.com. What problems is Automate® solving and how is that benefiting you? I use Automate® to reduce manual work and simplify repetitive tasks. It helps monitor and track processes, making operations more smooth and reliable with self-correcting capabilities that reduce errors. Review collected by and hosted on G2.com. Show More Response from Katie Wheelock of Automate® [Editedit](https://www.g2.com/survey_responses/automate-review-12575602/official_response/edit) Hi Mayur, thanks for your feedback. We really appreciate it. Love to hear that Automate is making it easier to monitor your workload. Validated ReviewerIncentivizedSource: Seller invite ![Karsh T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Karsh T.") KT Karsh T. SOC Engineer Consulting Mid-Market (51-1000 emp.) 3/25/2026 "Efficient Automation with Minor Challenges" 3.5/5 What do you like best about Automate®? I really like Automate® for its 0 to low code approach for automation, which makes it easier for me to handle automation without deep coding knowledge. It offers multiple actions, with hundreds to choose from, allowing me to easily automate tasks like API connections, UI interactions, and file transfers. This is a feature I love because it streamlines my workflow and processes efficiently. Review collected by and hosted on G2.com. What do you dislike about Automate®? Automate is full of IT robotic task automator, which means it can automate normal IT tasks that need regular execution, but it is not a SOC native approach like SOAR or XSOAR They could improve in this area. Debugging can be complex with a larger workforce. Also, if the UI of a tool changes, the whole automation breaks because it is a UI-level automator, not a code-level automator. If that can be solved, it would be a better tool. Review collected by and hosted on G2.com. What problems is Automate® solving and how is that benefiting you? Automate® simplifies my manual tasks like report generation and data gathering. It automates alert enrichment, reduces stress for SOC analysts, and allows us to focus on critical incidents, improving our workflow efficiency. Review collected by and hosted on G2.com. Show More Response from Morgan Celley of Automate® [Editedit](https://www.g2.com/survey_responses/automate-review-12544555/official_response/edit) Hi Karsh, Thanks so much for your honest feedback. I’m really happy to hear the low-code flexibility and the wide range of actions are making a difference for you. I get the frustration with UI changes breaking automations and the challenges of debugging at scale. We’re working on improving those pain points, and your input is super valuable as we do. Validated ReviewerIncentivizedSource: Seller invite ![Vikash L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vikash L.") VL Vikash L. Design Application Engineer Design Mid-Market (51-1000 emp.) 3/10/2026 "Effortlessly Automates Workflows for Maximum Efficiency" 5/5 What do you like best about Automate®? I like most about Automate® is the ability to schedule tasks to run at a specific time, which makes things very convenient because we do not have to remember to start the process manually every time. Once it is set up, it runs exactly when it is needed. I also like how easily it integrated with our existing systems like CRM and ERP. The platform works smoothly with other tools, which makes it very useful for syncing data and keeping everything updated without extra effort. Another great aspect is the large library of options available on the platform, which makes building automation workflows smooth and user-friendly. Review collected by and hosted on G2.com. What do you dislike about Automate®? The interface is good and the features are powerful, but having more beginner friendly guides or training resources could make it easier for new users to get comfortable with the platform more quickly. Also, for people who are new to automation or RPA tools, the initial setup and workflow creation can feel a bit complex. Review collected by and hosted on G2.com. What problems is Automate® solving and how is that benefiting you? I use Automate® to handle repetitive tasks, which solves time-consuming manual work and reduces human error. It automates syncing data, updates spreadsheets, and schedules emails, allowing my team to focus on important work. The easy integration with CRM and ERP systems improves workflow efficiency. Review collected by and hosted on G2.com. Show More Response from Morgan Celley of Automate® [Editedit](https://www.g2.com/survey_responses/automate-review-12460207/official_response/edit) Hi Vikash, thank you for sharing your experience! I’m glad the scheduling and integration with your systems have been so helpful for you. It’s great to hear that the platform is making your workflows smoother. We appreciate your feedback on guides for beginners, making onboarding easier is definitely something we’re looking to improve. Validated ReviewerIncentivizedSource: Seller invite ![Vishal P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vishal P.") VP Vishal P. Account Executive Mid-Market (51-1000 emp.) 3/4/2026 "Effortlessly Simplifies Repetitive Tasks" 5/5 What do you like best about Automate®? I mainly use Automate® to handle repetitive tasks that used to take up too much of my time, like automating file transfers, scheduling reports, and moving data between systems. It saves me so much time, and I appreciate how tasks that used to take hours now run automatically in the background. I find the software really powerful yet easy to use. When I first started, I didn't feel overwhelmed; the layout was clear, and building tasks just feels logical. Once a workflow is set up, it runs consistently every time, so I don't have to worry about missing steps or incorrect data. I also like how the interface feels more intuitive compared to what I used before, and monitoring and tracking tasks is simpler with features that make it easier to catch and fix issues quickly. The initial setup was pretty easy too; the clean interface and step-by-step setup guides made it easy to get a workflow running quickly, and I didn't need a programming background, which made the process feel accessible from day one. Review collected by and hosted on G2.com. What do you dislike about Automate®? One thing I have noticed is that some advanced features are not always as straightforward as the basic ones. While the platform is easy to start with, once you get into more complex workflows, it can take extra time to fully understand all the options and best practices. I sometimes wish there were deeper, more advanced training resources to help bridge that gap. Review collected by and hosted on G2.com. What problems is Automate® solving and how is that benefiting you? I use Automate® to eliminate repetitive tasks like file transfers and report generation, which saves me a lot of time and effort. It ensures consistency and accuracy in workflows, allowing me to focus on strategic tasks instead. Review collected by and hosted on G2.com. Show More Response from Katie Wheelock of Automate® [Editedit](https://www.g2.com/survey_responses/automate-review-12436041/official_response/edit) We're thrilled to hear that Automate® has been able to simplify your repetitive tasks and save you time. Our goal is to provide a powerful yet user-friendly platform, and we're glad to hear that you find it intuitive and easy to use. We appreciate your feedback about the advanced features, and we're constantly working to improve our resources and support for more complex workflows. Thank you for sharing your experience with us! Validated ReviewerIncentivizedSource: Seller invite ![Vikesh G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vikesh G.") VG Vikesh G. Business Development Executive 2/17/2026 "Streamlined Our Automation, Boosted Productivity" 5/5 What do you like best about Automate®? I use Automate to automate our business processes and reduce manual work, which helps manage files, store data, and keep everything organized in one place, making our work faster. I appreciate how quickly I can create and deploy processes, improving business processes very fast. Even my manager was amazed at how quickly I could build a solution. It saves us a lot of time, reduces small errors, and keeps our files and data well organized. I really enjoy that most of our processes are monitored and self-correcting based on logic, giving us confidence that the system can handle problems automatically. After switching from Rocket Bot, we found that Automate offers faster development speed and a wider range of built-in actions, making it easier to integrate with other software and create processes quickly, which has significantly improved productivity and reduced manual effort. Review collected by and hosted on G2.com. What do you dislike about Automate®? One area where Automate could be improved is in reporting and documentation. I feel it is missing some proper reporting features that would allow users to easily see metadata about the tasks. For example, I had to manually go from folder to folder to get the complete list of tasks in Automate for my manager. If there was a built-in report for this, it would save time. Also, if the interface could be made slightly more user friendly for new users, it would help reduce the time required to learn all the features. Review collected by and hosted on G2.com. What problems is Automate® solving and how is that benefiting you? I use Automate® to automate business processes, reducing manual work and minimizing errors. It speeds up tasks like downloading spreadsheets, improves accuracy, and keeps our data organized efficiently. Review collected by and hosted on G2.com. Show More Response from Katie Wheelock of Automate® [Editedit](https://www.g2.com/survey_responses/automate-review-12372144/official_response/edit) Awesome to hear that Automate has saved you time and improved productivity. Your feedback about reporting will be taken back to our team and considered as we work on enhancing the platform. We strive to provide a solution that meets the needs of our users, and we appreciate your input. Validated ReviewerIncentivizedSource: Seller invite ![Pushkar D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pushkar D.") PD Pushkar D. MIS Analysis Consumer Electronics Mid-Market (51-1000 emp.) 2/14/2026 "Effortless Automation with Intuitive Design" 5/5 What do you like best about Automate®? I like that Automate® is very easy to use, even for someone without programming experience, which makes automating tasks straightforward. The drag and drop task builder and clear interface make creating both simple tasks and multi-task workflows easy. It saves us many hours every day by handling manual jobs automatically, allowing us to work with multiple legacy applications and enter data into each one. This feature helps by saving time and reducing manual effort. The visual design gives clear visibility of all tasks, and compared to normal schedule tasks in Windows, Automate® tasks are easier to manage and monitor. Additionally, the large catalog of ready-made actions helps us complete tasks faster without building everything from scratch. Review collected by and hosted on G2.com. What do you dislike about Automate®? Advanced automation may still need some technical knowledge when the workflow is very complex also customization option may be limited compared to fully custom-coded solutions. Review collected by and hosted on G2.com. What problems is Automate® solving and how is that benefiting you? I use Automate® for automating manual jobs, which saves us hours daily. It handles emails and data processing across legacy applications. It’s easy to use with a drag-and-drop builder, requiring no programming knowledge, allowing us to quickly create workflows, improving efficiency and task visibility. Review collected by and hosted on G2.com. Show More Response from Katie Wheelock of Automate® [Editedit](https://www.g2.com/survey_responses/automate-review-12359065/official_response/edit) Great feedback Pushkar, thank you! Our drag-and-drop task builder and clear interface are designed to make automation straightforward for users without programming experience. We appreciate your feedback about the need for technical knowledge in complex workflows and the limitations in customization options. We're constantly working to improve our platform, and your input is valuable in that process. Thank you for choosing Automate®! Validated ReviewerIncentivizedSource: Seller invite ![Lohith kumar V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lohith kumar V.") LV Lohith kumar V. Senior Technical Support Engineer 2/13/2026 "Simplifies Automation with Intuitive Usability" 4.5/5 What do you like best about Automate®? I like how Automate® is easy to use, making creating workflows simple without needing to hire a developer. The clean and modern interface is not overloaded with unnecessary features. It helps reduce manual repetitive work and they are constantly improving in this area. Additionally, its strong focus on security and automation improves scalability. The initial setup was very easy with a clean and straightforward interface, and the built-in action makes it quick to integrate with other software, saving us time and making the process smooth. Review collected by and hosted on G2.com. What do you dislike about Automate®? Sometimes it's difficult to trace complex workflows, especially when unexpected pop-ups or dynamic web elements occur. There's also a learning period before becoming fully comfortable, and finding the right functionality to convert expert logic into the system can take some time. Review collected by and hosted on G2.com. What problems is Automate® solving and how is that benefiting you? I use Automate to reduce manual repetitive tasks, improve consistency, and enhance efficiency. It helps me save time and manage workflows better while reducing human errors and enhancing scalability with strong focus on security. Review collected by and hosted on G2.com. Show More Response from Katie Wheelock of Automate® [Editedit](https://www.g2.com/survey_responses/automate-review-12355242/official_response/edit) Thank you for your positive feedback on Automate®'s usability and its ability to simplify workflow creation. We understand the challenges you mentioned with tracing complex workflows and the learning period. We are committed to enhancing the UX and making the platform more intuitive. Your input is valuable to us, and we appreciate your support! Validated ReviewerIncentivizedSource: Seller invite ![vijay t.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "vijay t.") VT vijay t. IT Specialist Small-Business (50 or fewer emp.) 2/13/2026 "Effortless Automation with Stellar Support" 5/5 What do you like best about Automate®? I like using Automate® because it makes my daily work easy by handling repetitive tasks automatically and processing emails faster, which saves time and reduces mistakes. I appreciate the easy drag-and-drop interface that is simple, clean, and modern, without unnecessary features. It runs quietly in the background, making my work faster and easier. I also like that Automate® handles errors well and that the support team is very friendly and quick to respond. The initial setup was very easy, and even complex tasks could be set up quickly without any problem. Automate®'s ability to work with email and other legacy applications by managing tasks with screens and APIs is also very helpful. Review collected by and hosted on G2.com. What do you dislike about Automate®? Sometimes handling complex workflows is a little difficult, especially when unexpected pop-ups or dynamic web elements come up. It becomes a bit confusing and takes more time to trace. Handling dynamic web elements can be difficult when pop-ups or page elements change suddenly. Sometimes it takes extra time to trace and fix these issues. It would be helpful if Automate has better options to easily detect dynamic elements and manage unexpected pop-ups smoothly. More simple debugging tools and clearer error messages can also make it easier to track problems. Review collected by and hosted on G2.com. What problems is Automate® solving and how is that benefiting you? I use Automate® to automate repetitive tasks, process emails faster, save time, reduce mistakes, and manage tasks smoothly. It improves efficiency by handling unexpected pop-ups and system slowness, cutting costs and avoiding delays. Review collected by and hosted on G2.com. Show More Response from Katie Wheelock of Automate® [Editedit](https://www.g2.com/survey_responses/automate-review-12355020/official_response/edit) We're delighted to hear that Automate® has been able to improve your efficiency and help you manage tasks smoothly. Your feedback on handling unexpected pop-ups and system slowness is important to us, and we're committed to enhancing our platform to provide a better experience. Thank you for sharing your experience with Automate®. Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Consumer Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Services") AC Verified User in Consumer Services Small-Business (50 or fewer emp.) 9/26/2019 "This is my goto software to help reduce repetive key strokes" 5/5 What do you like best about Automate®? I like the flexibility and scheduling that you can do with it They continue to add new features to automate a lot of process that would need to be done by hand They continue to listen to Techs using and improve the software all the time Review collected by and hosted on G2.com. What do you dislike about Automate®? I wish it could do a little more on the excel side. The interaction recording does help with that They have listened and have added more functions in the area Review collected by and hosted on G2.com. Recommendations to others considering Automate®: I would try it out and you will be amazed at how much time it will save you!!!! Review collected by and hosted on G2.com. What problems is Automate® solving and how is that benefiting you? we automated running reports extracting excel data for importing to SQL database automated repetitive excel functions Auto move of files from SFTP servers We automate the execution of programs on a schedule Auto reboot of servers on a schedule Review collected by and hosted on G2.com. Show More Response from Morgan Celley of Automate® [Editedit](https://www.g2.com/survey_responses/automate-review-3294048/official_response/edit) Hi, thank you for your thoughtful feedback! I’m glad you’re finding the ease of setup, drag-and-drop features, and automation capabilities so helpful in saving time and maintaining consistency. I appreciate you pointing out the setup and performance challenges with larger workflows, these are areas we’re continually working to improve. 2/5/2026 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Matvey O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Matvey O.") MO Matvey O. Business Systems Manager Mid-Market (51-1000 emp.) 7/1/2025 "Simple and Reliable" 5/5 What do you like best about Automate®? I like how Automate is simple to setup and migrate but also how simple it is to develop automation with it. You can use the built in features/steps but you can also call your own custom stuff (eg. sql jobs, powershell/bat scripts, APIs) and make it integrate seamlessly with your Automate task you are building. Training portal and help is pretty good. The ability to edit the task file in your editor of choice is pretty powerfull as well and comes in handy for tedious stuff. Haven't had any issues whatsoever! Review collected by and hosted on G2.com. What do you dislike about Automate®? I wish there was a visual way to build tasks. Like a flow chart that you can build and within each flowchart item, the actual steps are there. The bigger the task is, the more cumbersome it is to read through in Automate Task builder. Outside of comments, there isn't a good way to put in documentation or notes with each step. Review collected by and hosted on G2.com. What problems is Automate® solving and how is that benefiting you? Mainly getting data from A to B, calling various tasks mid process, verifying everything happened as it should've via logging and flags within the data. The main benefit of is reliability of what you built will run forever as long as the infrastructure side of things is up! Review collected by and hosted on G2.com. 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