AutoFi is a comprehensive sales and finance platform designed to streamline automotive dealerships' operations by integrating digital retailing with in-showroom processes. It enables dealers to offer customers a seamless car-buying experience, from online browsing to finalizing deals in the showroom, thereby enhancing efficiency and customer satisfaction. Key Features and Functionality: - Digital Retailing Solutions: Allows customers to shop inventory on the dealership's website, configure payments, select F&I products, complete credit applications, and receive real-time lender offers. - Showroom Solutions: Addresses common in-store challenges by providing tools for deal estimation, desking, lender routing, and F&I menu management, effectively bridging the gap between CRM and DMS systems. - Finance Innovation: Leverages partnerships with over 40 national lenders and utilizes proprietary Intelligent Lender Routing technology for instant credit decisioning. - Customization and Control: Offers adaptable configurations to align with unique dealership sales strategies, including customizable pricing, lender-specific credit bands, and decisioning criteria. - Compliance and Security: Ensures data security with SOC 2 Type II certification and integrates with compliance tools like RouteOne, DealerTrack, and DSGSS to streamline compliance checks. Primary Value and Solutions Provided: AutoFi addresses critical inefficiencies in the car sales process, such as bottlenecks at the sales desk, consumer distrust, and decision overload. By integrating digital and in-showroom experiences, it reduces deal times—early adopters have reported a reduction from approximately 90 minutes to less than 30 minutes from customer check-in to loan approval. Additionally, dealerships have experienced loan approval rates nearing 80% and incremental back-end PVR increases of over $400 per deal. This comprehensive approach not only enhances operational efficiency but also builds trust with customers, leading to higher satisfaction and increased profitability.