Here's What One of our Customers Has To Say About Attribution

Attribution review by <span ue="safe-name" data-safe-name-id="80b1f9df-d8d7-4cd8-925c-077e92e25ed3">Bernard D.</span>
Head of Product/VP
Consumer Services
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
Review Source

“Sleek, fast and intuitive”

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What do you like best?

Love that Attribution only does one thing and does it so well. No gimmick. No non-sense. Clear and simple solution to track our attribution metrics.

What do you dislike?

For large data sets, performance / refresh rate is sometimes slower than expected.

What business problems are you solving with the product? What benefits have you realized?

We have a long multi-touch customer journey for our company, Attribution allows us to have more intelligence in our spend.

See what Attribution can do for your business.

Attribution review by <span ue="safe-name" data-safe-name-id="891c83b8-4891-4758-9aba-7f3c112e1d36">Jon M.</span>
Co-Founder and CEO
Small-Business
(11-50 employees)
Validated Reviewer
Verified Current User
Review Source

“Awesome tool, great customer support! ”

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What do you like best?

Attribution was easy to set up and use. Love their integrations to LinkedIn, Facebook, Google, and others…we now have one unbiased source to track and compare conversion performance of our ad channels. No more frustration with the conversion “math” from the different ad platforms! Also their customer support is awesome. Ryan and his team have consistently gone out of their way take care of our needs.

What do you dislike?

If I have to put something down, my only dislike (and I think they are working on this, but some of it could be out of their control) is that some times we’ve had latency in how fast the app refreshes results. Again, I think there are other causes beyond Attribution, but they’re looking into this.

Recommendations to others considering the product

Educate yourself on multi-touch attribution as using a tool like Attribution’s means you’re going to have to change how you measure, compare and spend with competing ad platforms.

What business problems are you solving with the product? What benefits have you realized?

As a digital business in a super competitive market, we spend a ton on paid media to reach and convert businesses to paying customers. Up until we installed Attribution, we’ve been “optimizing” (though not well) our ad spend by collecting the performance data from all the ad platforms. I would say Attribution has solved two problems. First, we’re saving time and headache trying to piece together all the data from Google, Facebook and others. Attribution does this inside their platform and tells us how all our ad channels are really converting. The biggest benefit is we get more conversions (paying customers!) with the same or less ad spend.


Attribution review by <span ue="safe-name" data-safe-name-id="edd5eb50-abbf-48a6-81df-d3fcfe357daf">Michelle B.</span>
Product Marketing Manager
Computer Software
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
Review Source

“Attribution App”

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What do you like best?

Once you get going with ads and have the platform set up, it works great. You're able to see a complete history of CPL and can attribute every last dollar to each campaign you're running.

What do you dislike?

If you don't have a ton of data yet, it can take a while to start seeing the benefits of Attribution App. I wouldn't say I "dislike" it - like any platform, the more data you have, the more accurate it is.

What business problems are you solving with the product? What benefits have you realized?

We're able to show the actual ROI per ad campaign, and see in real time how our CPL plays out.


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