1. [Home](https://www.g2.com/) 2. ... 3. [Heatmap Tools](https://www.g2.com/categories/heatmap-tools) 4. [Attention Insight Discussions](https://www.g2.com/products/attention-insight/discuss) [ ![Attention Insight](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_814232bc13166657ff76ebeba633a664/attention-insight.jpg "Attention Insight") ](/products/attention-insight/reviews) # Attention Insight Discussions Attention Insight is used to predict how users will visually engage with designs before launching them. It helps marketers, designers, UX/UI teams, and agencies analyze websites, landing pages, ads, product pages, packaging, and other visuals using AI-generated attention heatmaps, focus maps, clarity scores, and design insights. The tool helps identify which elements are likely to attract attention, whether key messages or CTAs are visible enough, and how to improve layouts for better user engagement and conversions. It is especially useful for validating design decisions, comparing different design versions, and optimizing creative assets before spending time and budget on live testing. ![Attention Insight](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_814232bc13166657ff76ebeba633a664/attention-insight.jpg "Attention Insight") Attention Insight Discussions Most CommentedMost HelpfulCommon QuestionsNewest Showing **1** discussion ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • about 3 years ago More Options - Share [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=What+is+Attention+Insight+used+for%3F&title=What+is+Attention+Insight+used+for%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-attention-insight-used-for) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=What+is+Attention+Insight+used+for%3F&url=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-attention-insight-used-for&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-attention-insight-used-for) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=What+is+Attention+Insight+used+for%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-attention-insight-used-for%0aWhat+is+Attention+Insight+used+for%3F) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=What+is+Attention+Insight+used+for%3F&body=https%3A%2F%2Fwww.g2.com%2Fdiscussions%2Fwhat-is-attention-insight-used-for%0aWhat+is+Attention+Insight+used+for%3F) - Copy link - [ ## What is Attention Insight used for? ](/discussions/what-is-attention-insight-used-for) What is Attention Insight used for? [ Heatmap Tools ](https://www.g2.com/tags/heatmap-tools) Show More (Upvote this discussion)\<0\>0\> (Downvote this discussion) 1 (1 Comment) Add a comment [ View discussion ](/discussions/what-is-attention-insight-used-for) ## Browse by popular topics [Heatmap Tools](/products/attention-insight/discuss?filters%5Btags%5D%5B%5D=heatmap-tools)