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Asana Reviews & Product Details

Angela M.
AM
Community Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Asana?

One of my favorite pieces of Asana is the dashboard. It's customizable with different widgets so you can organize your workspace with a quick view to things like assigned tasks, pending statuses (color-coded by severity), forms, projects, a private notepad to jot down notes, and others. You can flip between a weekly view and a monthly view. It has a functional app that mirrors the desktop version. Review collected by and hosted on G2.com.

What do you dislike about Asana?

It has a learnng curve. Some things are intuitive, such as creating a task. However, when multiple dependencies start stacking up on a project, it can be cumbersome to try to navigate through to clear those, adhering more to a waterfall methodology. As such, it could benefit from project graphing similar to the old Microsoft Project. It does have some overview graphs and charts, but they are geared toward monitoring all projects on the landscape, not a singular project. They are also high level. As a result, we ended up using Asana for simpler items, such as tracking the lifecycle of written articles and a different software solution for programming projects/change management tracking. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Our writing team utilizes this most effectively. We have a linear progression on article development so this is well suited for that. Review collected by and hosted on G2.com.

Asana Overview

What is Asana?

Why is Asana highly ranked across multiple G2 Grids for categories including Project Management, Work Management, and Objectives and Key Results with more than 9,000 user reviews? Because we help teams orchestrate their cross-functional work, from daily tasks to strategic initiatives. With Asana, teams have more clarity, move faster, and accomplish more with less—no matter where they’re located. Asana was built thoughtfully, so you can execute according to plan. Where other work management platforms appear to focus on quantity over quality of features, Asana is focused on the scalability and reliability of its platform—so you can always be ready to work. Asana is used by 80% of Fortune 100 companies. More than 139,000 paying organizations and millions across 200 countries rely on us to manage product launches, marketing campaigns, company objectives, and more. Get started fast with a free trial.

Asana Details
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Languages Supported
German, English, French, Italian, Japanese, Korean, Dutch, Polish, Portuguese, Russian, Spanish, Swedish, Chinese (Traditional)
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Product Description

Asana helps teams orchestrate their work, from small projects to strategic initiatives. Headquartered in San Francisco, CA, Asana has more than 139,000 paying customers and millions of free organizations across 200 countries. Global customers such as Amazon, Japan Airlines, Sky, and Affirm rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns.

How do you position yourself against your competitors?

With Asana, organizations can orchestrate their work in a living system where everyone can see, discuss, and execute on company priorities.

Because Asana is so easy for users in any function to adopt, team members can get organized and start collaborating right away. And when chaos becomes clarity, everyone accomplishes more.

Along with helping any single team, Asana also brings disparate teams together. By eliminating silos, teams can do their best work and make the biggest impact together.

Asana is the only product to create organization-wide visibility. When you connect your organization's mission and goals to the underlying work, leaders can effortlessly track progress, identify risks, and pivot teams to achieve company goals.

Asana replaces anxiety and overload with confidence and flow. As our customers like to say, “If it’s in Asana, we’ll get it done.”


Seller Details
Seller
Asana
Company Website
Year Founded
2008
HQ Location
San Francisco, CA
Twitter
@Asana
125,668 Twitter followers
LinkedIn® Page
www.linkedin.com
3,796 employees on LinkedIn®
Ownership
NYSE: ASAN
Description

Asana helps teams orchestrate their work, from small projects to strategic initiatives. Headquartered in San Francisco, CA, Asana has more than 114,000 paying customers and millions of free organizations across 190 countries. Global customers such as Amazon, Japan Airlines, Sky, and Affirm rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns.


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Recent Asana Reviews

ML
Melissa L.Enterprise (> 1000 emp.)
5.0 out of 5
"Asana for RFP Mgmt."
Simple plug and play project management!
Tiffany S.
TS
Tiffany S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Asana for the Win"
Asana is an amazing resource to keep your focus on your TASKS. An email inbox can bury many of your priorities and Asana helps me to focus on my pr...
Verified User
G
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Good but a lot of payments"
The software allows tags and labels to be added, as well as connections to be made between projects, tasks, tables, and so on. It is also straightf...
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Asana Security
Get security information from Asana to help you buy the right software. View Security Information
Asana security information includes:
GDPR (General Data Protection Regulation)
FERPA (Family Educational Rights and Privacy Act)
SOC 2 (System and Organization Controls 2)
GLBA (Gramm-Leach-Bliley Act)
HIPAA (Health Insurance Portability and Accountability Act)
ISO 27001 (International Organization for Standardization)
CSA (Cloud Security Alliance)
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ISO 27001 (International Organization for Standardization)
CSA (Cloud Security Alliance)

Asana Media

Asana Demo - My Tasks
My Tasks is your one-stop-shop for viewing and prioritizing all of the work assigned to you.
Asana Demo - Workflow builder
Workflow Builder is a tool that makes it easy for teams to visually plan and set up start-to-finish workflows. It helps connect teams and coordinate work across stakeholders.
Asana Demo - Home 2.0
Home is your personal space in Asana to prioritize your day (or jump back in), see relevant snapshots from across the Asana Work GraphTM, and dive into the work that matters most.
Asana Demo - Board view
Organize work like sticky notes and track tasks through every stage. Boards help make your work processes more transparent.
Asana Demo - Goals
Connect your company goals and the work to support them in one place. You can see progress to keep teams on track. And teams can work smarter to get the right things done.
Asana Demo - Timeline view
See how all the pieces of your project fit together on Timeline, so you can keep work on track—even if plans change.
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Play Asana Video
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Video Reviews

10,845 out of 10,846 Total Reviews for Asana

4.4 out of 5
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10,845 out of 10,846 Total Reviews for Asana
4.4 out of 5
10,845 out of 10,846 Total Reviews for Asana
4.4 out of 5

Asana Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for AsanaQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Samantha E.
SE
Event Coordinator
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

Asana was very easy for me to pick up the basics on my own. I took this seminar to make sure I wasn't missing anything crucial. I really appreciated how focused Serina was in this seminar--she showed me how I could easily set up and use Asana right out of the gate. She and Meagan were very responsive to questions throughout the seminar. Most of the features I anticipate needing are available in the Free version, though at least one (Goals) is something I would consider spending money on. Since I've set up my account and platform, I've used it every single day. Very excited to continue to use it! Review collected by and hosted on G2.com.

What do you dislike about Asana?

There is a slight learning curve for figuring out how to initially set up the platform in a way that is conducive for me personally. I probably spent about an hour in total learning how to set it up and inputting all of my tasks, projects, and related information that first day. Since then, I feel like I'm off and running, but I would suggest new users block off about an hour for that first set up, depending on how technologically savvy they are. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

I have a lot of Projects I'm working on simultaneously. They are very detailed and each of them has a lot of moving parts. My regular task list was getting cluttered and disorganized because of this issue, so I wanted to find a platform that would help me categorize my tasks under which project they're related to, assign deadlines to make them actionable steps, and visually track my progress so I don't lose hope. I've only just started using the platform, so I'm not sure about long-term results. But I am very happy with how it's going so far. Review collected by and hosted on G2.com.

Sofia  R.
SR
Senior Implementation Specialist
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

I like that it is fun to use, creating rules and tasks, assigning collaborators, entering your description of what a task means to you, and adding the functions for your own project but also for other teams' visibility.

I also like the forms that can be created and how engaging they are when used to transfer to a specific task. The connectors with other Apps like Salesforce or Slack are pretty cool and avoid the need to send emails when a task is completed. I self-learned doing the Asana training and specialist courses, which I love about Asana; they give you the tools to learn it on your own. Review collected by and hosted on G2.com.

What do you dislike about Asana?

That I cannot move forms from one project to another, please create that option! My team uses forms every day, an I get assigned tasks from these. So I will be using them with multiple projects. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Creating tasks based on email requests. I automated this process by creating a workflow that allows a team of 20 collaborators to share information with me. It saved me around 4 thousand minutes of task creation just in Q4 of 2024. I recommend this software 100% Review collected by and hosted on G2.com.

MS
Senior Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

Tracking our workflow and communicating amongst our team is easy. I'm managing more dynamic teams than ever this year, and Asana makes it easy to track progress on tasks and sub-tasks on a daily basis that are moving us towards our institutioanl goals.

I've loved taking trainings with folks like Devon and the Asana staff, who know how to make fun in stressful enviroments - that's great for helping me and my team feel comfortable, and that it's okay to make a mistake! Review collected by and hosted on G2.com.

What do you dislike about Asana?

The system is intimidating with all of it's functionality, but I'm working through that. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Dependencies and timelines. We have a very young team and work in a hybrid enviroment so it's hard to convey the same sense of urgency to all teammembers at the same time. Visualizing these deadlines in Asana while highlighting everyones role in achieving our goals - that's a gamechanger. Review collected by and hosted on G2.com.

Julio M.
JM
Intake Assistant
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

I really like it because it offers a dynamic task management system that integrates deadlines, priority levels, and collaborative tools. The calendar and notification features ensure no deadlines are missed, and tasks are efficiently delegated across teams. Its intuitive interface makes task tracking straightforward, allowing attorneys and staff to focus more on client needs and less on administrative hurdles. I use it everyday and its really easy to use between coworkers and also it was really easy to integrate it with our law firm. Review collected by and hosted on G2.com.

What do you dislike about Asana?

Sometimes customizing workflows, tasks and navigating the system can be overwhelming, requiring significant time and effort to set up and master the tasks set up and the follow up dates but once someone spends time it gets easier to use. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

As a legal firm we handle case files, client records, and correspondence. A CRM must efficiently manage this high volume of data without compromising system speed or reliability. We found that is really easy to share documents and keep them with each client as its easier than having an outside folder with all the documents. Review collected by and hosted on G2.com.

KF
Director of Community Sustainability
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

It cuts down on distraction and keeps my team's work and communication about the work all in one place. It's one of the best collaborative workspaces I've ever used, and I find it equally useful for thinking through and organizing solo projects and tasks. It has been a gamechanger in our ability to be efficient when dealing with repetitive tasks; people love the happy unicorn that accompanies completing some tasks.

It's far more more easy to implement than it appears at first, due to the fact that it can accomodate various work styles - from kanban and calendars to projects and lists to "just show me my assigned tasks and let me get them done." We now use Asana every day and it is the foundation of all our work. Review collected by and hosted on G2.com.

What do you dislike about Asana?

Because we previously used - and still use - so many other software tools, it took my team quite a while to get used to staying in Asana to focus on their work. That learning curve was worth it, though, especially since we have started setting up integrations, and know that customer support is there for us as we add more. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Making sure no customer falls through the cracks while keeping our team cohesive despite team members belonging to multiple organizations and working from remote locations across the country. Review collected by and hosted on G2.com.

Amber C.
AC
Chief Operating Officer
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Asana?

Asana has helped our organization be more efficient and productive with our time. We spend less time searching for things because we have it organized in projects for each of our teams. With the due date feature, we are able to stay on track with what needs to be accomplished. We also have more visibility into what are teams are up to, how work is progressing, and when we need to step in and help get something to the finish line. The ability for our employees to collaborate is also a major benefit. It's all organized into one location - no more conversations hidden in private chats! I also love that they are constantly providing updates and rolling out new and useful features. Asana has definitely become a staple in our business. Review collected by and hosted on G2.com.

What do you dislike about Asana?

I do wish it was a little more affordable for small businesses. However, we are still going to pay for it. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

The biggest problem we had before is work being in too many places and not always having the visibility we needed to get work done. Review collected by and hosted on G2.com.

SG
"Other Duties As Assigned" or "Queen of the Universe" - we're a small, self-organized agile group. I'm a principal, but we all do a bit of everything.
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

Asana is very easy to use, intuitive for my team members who don't have tech backgrounds but need to start and contribute right away. It's our six-person org's collective "brain" that allows us to self-organize and move quickly. Implementation can be a little tricky if you don't have a good information architecture model or exposure to work-planning tools, but it's easy to find someone who can set it up for a small fee, too. Once configured, ongoing support needs are really minimal. We use it all day long, every day, managing everything from our own internal operations and marketing work through our marketing, sales, permitting, project management, build, and delivery process for construction. Integration with Google Drive & Gmail is simple, and provides even more efficient use of our tools. Review collected by and hosted on G2.com.

What do you dislike about Asana?

When we were tiny - 3 people - it was a lifesaver. We are now six, and expect this to be our full complement of staff for at least a couple of years. Asana does not allow us to buy six licenses - we had to buy 10. We tried to limp along with one sales person as a "Guest" - but that didn't work. So we've paid for 10 licenses, at an advanced tier to get the Portfolio and Rules features we depend on - but I'm actively scouting alternatives to move to if Asana doesn't change this policy. I'm a principal here, but also consult/contract with other businesses, and if they're also going to land at that "small, but not super-small" size, I warn them about the chasm that they'll hit with licenses. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Asana handles all of our business coordination. We manage our strategy, operations, customer engagement (our CRM is really deficient for all but incoming referrals), design, permitting, and build with the tool. It lets us work with our barebones staff very efficiently and effectively. It's a huge factor in ensuring that we meet and exceed our customers' expectations, and in enabling us to work as a linked team without the need for a lot of meetings to coordinate (or worse - email!). We pass along those savings to our customers, which enables us to have very competitive pricing even for high quality products in a very competitive arena and market. Review collected by and hosted on G2.com.

Ana P.
AP
Especialista en marketing digital
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
Guest users or non-business users of the software, not included in G2 scores.
What do you like best about Asana?

Easy-to-use interface: Asana's interface is easy to use and intuitive, which makes navigating the platform and performing specific tasks easier. Wide variety of functionalities: you can create and assign tasks, monitor task progress, collaborate in teams, and communicate with team members, among other things. This makes it an extremely versatile and useful tool for a variety of project types. Review collected by and hosted on G2.com.

What do you dislike about Asana?

What I find most difficult is being able to paste text into tasks, as it erases all the formatting and the text looks bad, which complicates things for me when I have tasks to copy and paste.

Personally, the way to delete tasks seems a bit tedious to me, since there are two buttons and it's not very intuitive. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

It helps us at work to maintain relationships with all the teams. Integrations are useful: Collaboration and team communication are further improved by integrating with a variety of other tools and platforms, such as Slack and Google Drive. Review collected by and hosted on G2.com.

Katie M.
KM
Operations Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

I love the use of portfolios and projects and how you can seamlessly track everything in one place but have everything filed and organised. I use a lot of automation to make our process flows more effective which has helped massively in onboarding other team members into the use of Asana for every day tasks. Review collected by and hosted on G2.com.

What do you dislike about Asana?

I struggle to get work colleagues to use it to it's full potential, which is why training and keeping messaging clear and concise has helped me a lot. Sometimes Asana can be a little complex for people to give it the time it deserves to operate effectively. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Asana is slowly solving our cross collaboration efforts which have previously been lost via multiple email chains, teams messages and the like. Simplifying the process in Asana and having everyone in one space to use as they wish has been pivotal to cross collaborating across our workforce. Review collected by and hosted on G2.com.

CB
Business Owner
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Asana?

It's intuitive, simplified, and help me focus on getting things done rather than endlessly configure but abandon at the end. Our team can just onboard faster without more guidance. Now our team are using everyday. Review collected by and hosted on G2.com.

What do you dislike about Asana?

The cost cannot be started with one seat which is a bit challenging for solopreneurs or small business owners. Customer support is taking longer to respond. Review collected by and hosted on G2.com.

What problems is Asana solving and how is that benefiting you?

Asana helps me organise project better. Its interface help push me to stick to the objectives and get more things done at the end of the day.

Less clutter, and it fits my use case which require to create tasks that can fit with other project without the need to manual add it again.

Now our team is on the same page since it's easy to use, everyone enjoy using it than other softwares. Review collected by and hosted on G2.com.