Around is a software engineering company founded in 2014 and headquartered in Buenos Aires, Argentina, with clients across the Americas and Europe. The company specializes in broadcast and media technology, helping organizations modernize how they produce, manage, and deliver content. Around’s team combines professionals with backgrounds in software engineering, media workflows, and systems integration, many of whom have previous experience at major broadcast technology vendors. The company provides custom software development, workflow automation, and integration services tailored to the needs of broadcasters, sports organizations, and media companies. Typical projects include building or connecting media asset management systems, automating ingest and metadata workflows, improving quality control processes, and enabling multi-platform distribution. Around also supports clients with DevOps, API development, cloud migrations, and ongoing system maintenance. Its approach emphasizes interoperability, documentation, and transparent communication throughout each phase of delivery. In addition to services, Around develops reusable workflow components that help accelerate media projects. These include applications for content logging, cataloging, ingest monitoring, reporting, and system orchestration. The company operates under ISO 9001:2015-aligned practices and follows secure coding and data-handling standards. Around’s experience and focus on reliability have made it a trusted technical partner for leading media and entertainment organizations seeking flexible engineering capacity and long-term workflow expertise.