---
title: Apto Reviews
meta_title: 'Apto Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 37 reviews by the users' company size, role or industry to
  find out how Apto works for a business like yours.
aggregate_rating:
  rating_value: 3.3
  review_count: 37
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Real Estate
  url: https://www.g2.com/categories/real-estate
---


# Apto Reviews
**Vendor:** Apto  
**Category:** [Real Estate CRM Software](https://www.g2.com/categories/real-estate-crm)  
**Average Rating:** 3.3/5.0  
**Total Reviews:** 37
## About Apto
Apto is the leading CRM and deal management software for commercial real estate brokers. Whether you’re an individual broker or part of a team, Apto is your one-stop shop for all the tools you need to manage your contacts, unlock more leads, close more deals, and grow your business. Features: - Built-in Property Data - Contact Management - Prospecting Tools - Deal Management - Reports &amp; Dashboards With all of your data organized the way you think and applied the way you work, it’s clear why Apto is the commercial real estate software of choice for nearly 10,000 brokers worldwide. Apto was founded in 2012 and our headquarters are located in Denver, CO.




## Apto Reviews
  ### 1. Review of Apto

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Commercial Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 29, 2021

**What do you like best about Apto?**

It does allow to store and retrieve a tremendous amount of data.

**What do you dislike about Apto?**

Far too many clicks to input data. Much too time consuming inputting data.

**Recommendations to others considering Apto:**

It requires too many clicks to input data. Far too time consuming.

**What problems is Apto solving and how is that benefiting you?**

Just trying to manage my contacts and track specific properties. Its overkill for my purposed.

  ### 2. Apto is too complicated

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Commercial Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** February 24, 2016

**What do you like best about Apto?**

I like that all of my coworkers can register their clients so everyone can see and to avoid stepping on eachother's toes.

**What do you dislike about Apto?**

I dislike how complicated and long everything takes. You have to enter a company name, then a contact, then a pursuit.... I wish I could just do that all at the same time.

**What problems is Apto solving and how is that benefiting you?**

I am trying to keep track of all of my phone calls that I have made, all the emails I have sent and all the meetings/ conference calls I have coming up. Scheduling a meeting in Apto and having it linked to my email was a major benefit for me as it just made my life a whole lot easier.


## Apto Discussions
  - [How much does Apto cost?](https://www.g2.com/discussions/how-much-does-apto-cost)
  - [Does Apto have an app?](https://www.g2.com/discussions/does-apto-have-an-app)
  - [Is Apto a salesforce?](https://www.g2.com/discussions/is-apto-a-salesforce)
  - [Is Apto a CRM?](https://www.g2.com/discussions/is-apto-a-crm)

- [View Apto pricing details and edition comparison](https://www.g2.com/products/apto/reviews?filters%5Bnps_score%5D%5B%5D=2&section=pricing&secure%5Bexpires_at%5D=2026-08-12+19%3A48%3A10+-0500&secure%5Bsession_id%5D=6d9c1f6e-3e42-4323-9a2a-da932eab7e37&secure%5Btoken%5D=72565694c83414c54f66d7f8ffa027c632a47a5382f0bb6b140e4c92c2e5801a&format=llm_user)

## Apto Features
**Client Management**
- Lead Scoring
- Contact Management
- Lead Generation

**Task Management**
- Marketing Automation
- Document Management
- Third-Party Integration

**Platform Features**
- Contact & Account Management
- Opportunity & Pipeline Management
- Task / Activity Management
- Listing Management
- Email Marketing
- Transaction Management
- Lead Management
- CMA Management
- Forecasting & Reporting
- Dashboards
- Workflow Management
- Template Management
- Appointment Management
- Client Management
- Campaign Management
- Commission Management
- Calendar Management

**Agentic AI - Real Estate CRM**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Proactive Assistance
- Natural Language Interaction
- Decision Making

**Additional Functionality**
- Reporting/Analytics
- Interaction Tracking
- Access Controls/Permissions
- Real-Time Data
- Segmentation
- Data Import/Export
- Alerts/Notifications
- Lead Qualification
- Mobile Access
- Customer Database
- Contact Database
- Lead Distribution
- Lead Capture
- Property Database
- AI Copilot
- Reminders
- For Real Estate
- Client/Property Matching
- Email Templates
- Drag & Drop
- Data Synchronization
- Lead Nurturing
- Generative AI
- API
- Referral Tracking
- Customizable Fields
- Email Tracking
- Activity Tracking
- Omnichannel Outreach

## Top Apto Alternatives
  - [REthink CRM](https://www.g2.com/products/rethink-crm/reviews) - 3.3/5.0 (13 reviews)
  - [ClientLook](https://www.g2.com/products/clientlook/reviews) - 3.6/5.0 (12 reviews)
  - [AscendixRE](https://www.g2.com/products/ascendixre/reviews) - 4.3/5.0 (9 reviews)

