--- title: AppTweak Reviews meta_title: 'AppTweak Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 207 reviews by the users' company size, role or industry to find out how AppTweak works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 207 scale: '5' date_modified: '2026-07-17' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # AppTweak Reviews **Vendor:** AppTweak **Category:** [App Store Optimization Software](https://www.g2.com/categories/app-store-optimization) **Average Rating:** 4.6/5.0 **Total Reviews:** 207 ## About AppTweak AppTweak is a leading app marketing and intelligence platform that helps app marketers increase visibility, optimize performance, and scale growth across the app stores and AI search. Trusted by thousands of apps worldwide, AppTweak provides powerful data, insights, automation, and AI to strengthen App Store Optimization (ASO), Apple Ads performance, and AI app discovery. At the core of AppTweak is Atlas AI, our proprietary deep-learning model trained on app store data since 2014. This technology, combined with unparalleled support, makes AppTweak the trusted partner for mobile leaders such as Uber, Zynga, and The North Face. ## AppTweak Pros & Cons **What users like:** - Users appreciate the **ease of use** of AppTweak, enabling quick learning and seamless integration for efficient client management. (64 reviews) - Users find AppTweak **easy to use** , facilitating smooth workflows and effective competitor tracking for growth opportunities. (51 reviews) - Users value the **extensive insights** and proactive support from AppTweak, enhancing their ASO strategies effectively. (45 reviews) - Users value the **ease of use and comprehensive insights** provided by AppTweak, facilitating effective mobile marketing strategies. (43 reviews) - Users value the **helpful Customer Support** from AppTweak, appreciating their responsiveness and innovative solutions. (40 reviews) - Analytics (37 reviews) - Competitor Analysis (36 reviews) - Users benefit from **comprehensive keyword research** tools, enhancing app discovery and acquisition efforts effectively. (34 reviews) - User Interface (28 reviews) - Effective (26 reviews) **What users dislike:** - Users note concerns with **data inaccuracy** , particularly in global impressions and download metrics affecting reporting reliability. (19 reviews) - Users feel that the **data insights are limited** , restricting access for broader parts of their organization. (18 reviews) - Users find the **lack of information** on deeper analytics and data connections hinders the onboarding experience and reporting accuracy. (14 reviews) - Users find the **difficult learning curve** due to overwhelming features and unclear navigation, especially for new team members. (11 reviews) - Users find the platform to be **expensive for smaller companies** needing only basic features, limiting its accessibility. (11 reviews) - Users are frustrated with the **inaccurate data** in AppTweak, leading to discrepancies in reporting and unreliable features. (11 reviews) - Platform Limitations (11 reviews) - Users struggle with **insufficient data** , encountering missing ratings and limited historical information for small apps. (10 reviews) - Users find the **difficult navigation** in AppTweak frustrating, as discovering vital features can be challenging. (9 reviews) - Limited Data (9 reviews) ## AppTweak Reviews ### 1. Requires contacting support to cancel a subscription... **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2024 **What do you like best about AppTweak?** Worked fine to track store keyword rankings **What do you dislike about AppTweak?** Too expensive, impossible to cancel without talking to support, out dated help guides that say you can cancel when you can't. **What problems is AppTweak solving and how is that benefiting you?** Tracking keyword listings. **Official Response from Lea Marrazzo:** > Hello, Sorry to hear that you had a bad experience with the cancellation system. Unfortunately, only billing admins can cancel subscriptions on AppTweak. We'll make sure to review our help guide to make these terms clearer. Our team would love to listen to your feedback so that we can improve our service and we would also be happy to give you a more in-depth look into AppTweak features to help you make the most of the platform. ### 2. Powerful ASO tool with constant improvements **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** November 13, 2023 **What do you like best about AppTweak?** AppTweak has all the key product features needed by ASO practioners. Features are constantly being upgraded/added based on feedback from real developers. The UI is intuitive, and the AppTweak team provides excellent training and overall support. **What do you dislike about AppTweak?** It would be great to see clearer definitions / methodologies / calculations behind certain estimates in the tool, like Keyword Install impact estimates. **What problems is AppTweak solving and how is that benefiting you?** AppTweak solves several problems at once. AppTweak allows in-depth competitive research on other apps' ASO efforts, real-time tracking of Feature placements, and estimations of impact from keyword optimization. **Official Response from Lea Marrazzo:** > Hi there, Thank you for your feedback 🚀 We're very happy to know that AppTweak is providing you with all the product features you need for your ASO work! Regarding the definitions/methodologies/calculations please feel free to get in touch with our customer support to learn more about it. ### 3. Great UX and insightful data **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** February 06, 2024 **What do you like best about AppTweak?** If you are managing a big portfolio of apps, AppTweak makes things easier. The UX is great and you have access to many tools to asses your app's marketing success. **What do you dislike about AppTweak?** Filters and saved filters are not standardized across the keyword sections, which could be time consuming if you are jumping from one keyword table to another. **What problems is AppTweak solving and how is that benefiting you?** Helping us to track keyword rankings for our apps. **Official Response from Lea Marrazzo:** > Hi there, Thank you for reviewing AppTweak, we're happy to hear that our products and features are helping you to manage your apps portfolio in the easiest way possible! I have shared your feedback with our product team ### 4. Amazing user experience and in-depth metrics **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** November 21, 2023 **What do you like best about AppTweak?** The reporting studio is fantastic for quick and easy analysis to sense-check hypotheses. **What do you dislike about AppTweak?** The API does not have a 1:1 mapping of the available data that could be extracted from the UI. **What problems is AppTweak solving and how is that benefiting you?** It is answering the hypotheses around ASO performance through metadata and keyword summary metrics. The reliability of historical data available from AppTweak is fantastic for trend and seasonal analyses. **Official Response from Lea Marrazzo:** > Hey there đź‘‹ Thank you for reviewing AppTweak on G2! We're happy that you're having a great user experience and you find our ASO metrics useful and accurate, and that you're a fan of our Reporting Studio 🚀 On the API, we will add your remark on our feature requests, we're currently working on some new automated exports that may help you in the future. ### 5. Great ASO platform to get more from your app **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** September 05, 2023 **What do you like best about AppTweak?** AppTweak has really helped us understand the impact of any app changes we make, along with identifying growth opportunities across the app store by analysing key competitors. **What do you dislike about AppTweak?** As with many platforms you do need to invest time & effort in setting up AppTweak to maximise your visibilibty of both your own app performance along with competitors. **What problems is AppTweak solving and how is that benefiting you?** AppTweak helps us understand both the visibility & conversion to install of the AutoTrader app, across key ASO elements such as keywords, screenshots & app reviews. **Official Response from Lea Marrazzo:** > Hi đź‘‹ Thank you for your great feedback, we’re very proud to be able to provide you with a 10/10 experience 🙏 Regarding the set up, we're very happy to help our clients to make the most out of our platform by providing them with support and expertise via our ASO resources and our team. We will definitely take your feedback into account to make the onboarding experience even better! ### 6. Effective global view of creatives and keywords **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.) **Reviewed Date:** November 20, 2023 **What do you like best about AppTweak?** Reviewing metadata globally per app allows you to build strong insights to build your own brand **What do you dislike about AppTweak?** It takes time to set up and monitor - but it is worth it. **What problems is AppTweak solving and how is that benefiting you?** understanding competition, writing texts and building keyword lists **Official Response from Lea Marrazzo:** > Hi there đź‘‹ Thank you for reviewing AppTweak, we're glad to know that our ASO Tools are helping you to build your own brand and get competitor insights! ### 7. Great tool for finding the correct kw for your app **Rating:** 5.0/5.0 stars **Reviewed by:** InĂ©s G. | Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2023 **What do you like best about AppTweak?** My favourite tool is the keyword table, where i can compare different information about specific kewywords i am interesting in using. ALso the graphics that show the positioning of each kw during time is very helpfull. **What do you dislike about AppTweak?** Sometimes the titles, short description or long description are not updated. Also, i would appreciate if it could propose us better ideas for selecting kw based on competitors. Or an brief selection of the direct competitors of each app. **What problems is AppTweak solving and how is that benefiting you?** It helps our team to selec keywords to put in our titles and description. It is also helpfull when deciding with creatives to use as images or icon in comparisson to competitors. **Official Response from Lea Marrazzo:** > Hi Ines, Thank you for your review! Happy to hear that you find value in our keyword tool and metadata timeline! Our product team values feedback from clients and we do really appreciate the feedback you shared, thank you 🙏 Regarding the selection of keywords based on competitors, AppTweak has a powerful competitor suggestion tool, if you add competitors, you will find many suggestions of keywords that come from those. In case you need more resources on the topic, please feel free to consult the following: * Competitors: https://www.apptweak.com/en/aso-blog/5-tips-to-identify-your-main-competitors-on-the-app-stores * Keywords from competitors: Point 5 of this blog: https://www.apptweak.com/en/aso-blog/how-to-conduct-keyword-research-on-apptweak ### 8. Useful ASO Tool **Rating:** 4.0/5.0 stars **Reviewed by:** Fulin U. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 21, 2023 **What do you like best about AppTweak?** I only use Apptweak for keyword analysis for my IOS and Android apps, and I find it quite comprehensive. Basically, Apptweak provides me with all the data I need to create a successful ASO strategy and lets me see the progress of my apps on keyword level. The blogs are quite insightful too. **What do you dislike about AppTweak?** So far, there is nothing to complain. I found everything I needed and didn't encounter any problem yet. As I said, I only use Apptweak for ASO, so I don't know if there are any limitations on the other parts. **What problems is AppTweak solving and how is that benefiting you?** Apptweak helps me develop a successful ASO strategy and analyze my apps on the keyword level. **Official Response from Lea Marrazzo:** > Hi Fulin, Thank you for taking the time to review AppTweak! Keyword optimization is a key component of ASO success and we're very happy to hear that you find our keyword features useful for your work. We do value educating our users about ASO and it's great to know that you find useful insights in our blogs. Thank you once again for your very honest feedback and please don't hesitate to reach out if you need we're always happy to listen to our clients' feedback! ### 9. Great tool with valuable data **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Publishing | Enterprise (> 1000 emp.) **Reviewed Date:** January 13, 2021 **What do you like best about AppTweak?** The keyword data and different options of looking at keyword behavior **What do you dislike about AppTweak?** Very hard to make use of the Explore tab. I wish it was shown on a table or in any other way to track trends. **What problems is AppTweak solving and how is that benefiting you?** I'm optimizing our long term search terms and getting many thoughts and ideas from competitor tracking **Official Response from Lea Marrazzo:** > Hi there, Thank you for taking the time to review our ASO tool! It's great to hear that you are finding value in AppTweak by optimizing your keywords and learning from your competitors. I'm passing on your feedback on the Explore tab to our product team, so that we can keep on improving! ### 10. Good ASO Tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** September 05, 2023 **What do you like best about AppTweak?** It helps me in a quick way to check my ASO performance. Also delivers accurate data. **What do you dislike about AppTweak?** Sometimes data related to brand terms is not as correct as it should. **What problems is AppTweak solving and how is that benefiting you?** Helps me to execute ASO strategy. From keyword optimization to competitors and markets analisys. **Official Response from Lea Marrazzo:** > Hey there, Thank you for your honest feedback, we really appreciate it! We're very happy to hear that AppTweak is helping you in your ASO day-to-day work and long-term strategy 🚀 Thank you for raising the issue related to brand terms, our brand algorithm is regularly updated and we do welcome feedback from clients when brand terms don't seem to be accurate. Please feel free to share your feedback with one of our Account Managers, they will be happy to help you and make sure that fixes are applied 🙂 ### 11. App Tweak is great **Rating:** 4.5/5.0 stars **Reviewed by:** Rob S. | Small-Business (50 or fewer emp.) **Reviewed Date:** June 01, 2023 **What do you like best about AppTweak?** The keyword section is really useful with the metadata simulator and the keyword research tool being particularly helpful. **What do you dislike about AppTweak?** There are some other (but far more expensive tools) that do things with AI. **What problems is AppTweak solving and how is that benefiting you?** It is really useful for helping us to expand our US localisation and our growth in this vital market **Official Response from Lea Marrazzo:** > Hi Rob, Thank you for your review! We're glad to hear that you like our keyword and metadata features, and that AppTweak is helping you to grow your app. In terms of AI, we have recently developed a new App Store semantic engine, called Atlas. If you would like to learn more about AppTweak own artificial intelligence and the features powered by Atlas, you can read more in the link below. ### 12. An excellent tool to use in ASO **Rating:** 5.0/5.0 stars **Reviewed by:** Rodrigo S. | People Ops, PR & ASO, Small-Business (50 or fewer emp.) **Reviewed Date:** August 26, 2022 **What do you like best about AppTweak?** It´s user friendly, easy to understand. Great ASO tool. If you hvae doubts you can get in contact with their team & they can help you ot. **What do you dislike about AppTweak?** I liked the old UI, but it is still ok for me. **What problems is AppTweak solving and how is that benefiting you?** Most of our dowloads are from organic installs thanks to tool & we're saving from getting paying for users wich is great and having insights of changes from the algorithm, competition, you name it. **Official Response from Lea Marrazzo:** > Hi Rodrigo, What a success! We're happy that you found value in our tool and that you rank some games in the top 10 and top 50. If you would like to learn more about ASO, we have some insightful resources for you in our blog page, as well as in our newsletter. ### 13. AppTweak is my favorite tool for tracking keyword performance in the app stores **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Photography | Mid-Market (51-1000 emp.) **Reviewed Date:** September 18, 2023 **What do you like best about AppTweak?** Keyword tracking dunctionality has been my favorite App Tweak feature **What do you dislike about AppTweak?** I think the AppTweak UI could be improved a bit to make it easier to apply filters, etc. **What problems is AppTweak solving and how is that benefiting you?** AppTweak helps me track the progress I've made in terms of keyword optimization and ranking improvements **Official Response from Lea Marrazzo:** > Hi there đź‘‹ Thank you for your very kind words, we're very happy to hear that you love our keyword features! At AppTweak we aim to offer the most complete set of ASO Tools with the keyword features being a very central aspect of the work we do to help you drive more downloads with ASO 🚀 Thank you for your feedback on the AppTweak UI we do pay great attention in having a complete tool which remains easy to use, we will make sure to make further improvements with our product team! ### 14. Best Possible Solution for ASO **Rating:** 5.0/5.0 stars **Reviewed by:** BĂĽnyamin Erdem Y. | Growth Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** October 14, 2022 **What do you like best about AppTweak?** AppTweak has a lot of features that help and enables ASO practitioners. I especially like the "all ranked keywords" and "auto suggestions" features best for ASO and ASA. Shared work spaces is really good for teams looking to achieve the most with limited resources. **What do you dislike about AppTweak?** They sometimes change their UI. I loved their old UI, and the newer version took me a while to get used to. Also relevancy metric seems unreliable, especially for languages with different alphabets. **What problems is AppTweak solving and how is that benefiting you?** Seeing competitors' all-ranked keywords was a game-changer for me when managing ASA campaigns. I could find good keywords fast, which helped me build a good keyword pool. **Official Response from Lea Marrazzo:** > Hi BĂĽnyamin, Thank you for leaving us a review! We're very happy to hear that you find value in our keyword features and that you're using them to improve synergies between ASO and ASA. I passed your feedback on the new UI and relevancy metric to our product team, and they will look into it. We've recently been working in making the interface and navigation more intuitive for users. We’re here to help you adopt more easily the new navigation if needed. So please don't hesitate to reach out! ### 15. AppTweak is a great company and tool to work with, always helpful and quick to answer any questions. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.) **Reviewed Date:** September 15, 2022 **What do you like best about AppTweak?** Fast replies, thoughtful, sharing knowledge. **What do you dislike about AppTweak?** Maybe more action-driven workshops with working towards a goal, organised by AppTweak to help. **What problems is AppTweak solving and how is that benefiting you?** Helping to guide my ASO efforts and get more organic installs **Official Response from Lea Marrazzo:** > Hi there, Great to hear that AppTweak is helping you to grow your organic installs 🚀 We are indeed looking into having more webinars and we have some very cool new ones coming up very soon. So stay tuned. We will share more info via our communication channels. Thank you! ### 16. Best Affordable ASO tools in the market **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** December 22, 2022 **What do you like best about AppTweak?** There're a lot of useful functions in AppTweak for ASO, such as keyword tracking, metadata monitoring. Also, the interface is easy to use and to navigate. **What do you dislike about AppTweak?** The ad intelligence feature is not that powerful, compared to other app tools. For example, you can only search by competitors/apps, but not by keywords. **What problems is AppTweak solving and how is that benefiting you?** We use AppTweak in a daily basis to monitor keyword ranking/ category ranking, etc. Also, we keep track on our competitors and see how frequent they update their app, what aspects do they optimize every time to gain insights. **Official Response from Lea Marrazzo:** > Hi there, Thank you for reviewing AppTweak! We're glad to hear that you're finding a lot of useful functions in our tool and that you feel comfortable with our UI. It's a good ASO practice to monitor your own app's performance and benchmark it against your competitors. We'll keep your feedback into consideration to improve our tool! ### 17. As an ASO Designer, I mainly use the timeline feature, as well as comparing competitors creatives **Rating:** 4.5/5.0 stars **Reviewed by:** Katrina L. | ASO Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** August 31, 2022 **What do you like best about AppTweak?** The timeline as a designer - we look at this section for research to see what competitors have tested over the past year I also appreciate being able to tab through competitors creatives on the page **What do you dislike about AppTweak?** That each territory is separate. I understand why but it is frustrating when I want to quickly see what the creatives look like in different territories Improvement would be to see only creative side, rather than scrolling down super far past the metadata **What problems is AppTweak solving and how is that benefiting you?** Looking at competitors and past creatives to get better understanding of what works and where there are gaps in the market I also appreciate the new feature of seeing which competitors are running in-app events **Official Response from Lea Marrazzo:** > Hi Katrina, Great job in following ASO best practices by benchmarking creatives against competitors! This can definitely help to appeal your target market and improve creative assets. Thank you for sharing your feedback to improve our tool. Our product team has just added your suggestion in our product board, and we will work towards making it real! Also great to hear that you find value in our in-app events feature. If you would like to learn more we have quite a few resources on in-app events on our blog page, as well as having a full guide on how to boost your app growth with in-app events. ### 18. The best ASO tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** May 11, 2023 **What do you like best about AppTweak?** They're always improving their tool with new features **What do you dislike about AppTweak?** They could improve the way you see cross-country data **What problems is AppTweak solving and how is that benefiting you?** Helping to optimize our games store listings **Official Response from Lea Marrazzo:** > Hi there, Thank you for your feedback and glad to hear you appreciate the constant improvements we make to AppTweak! Our platform development also relies on the feedback our users share with us, so if you further suggestions on the cross-country data feel free to reach out to our Customer Solutions team. Thank you for your time reviewing AppTweak 🙏 ### 19. Easy and Convenient ASO software **Rating:** 4.0/5.0 stars **Reviewed by:** Sai Ganesh R. | Senior Marketing Executive, Enterprise (> 1000 emp.) **Reviewed Date:** June 17, 2022 **What do you like best about AppTweak?** AppTweak allows us to augment our play store visibility and hence efficiently drive installs from Google Play Store. The reports and intuitive dashboards help in easy visualization of data, it also gives great takeaway pointers and suggestions which can be used for the app's metadata. Review analysis is something which lets us know about our user's sentiment while using the app and competitor analysis also helps us in ensuring that we do not miss out on any important keywords. **What do you dislike about AppTweak?** The customer support team takes a minimum of a week to respond and also the suggestions provided for paid ads have not proved to be that effective. It also doe not give any insights like our competitor's display ad design for app campaigns, great scope of improvement when it comes to competitor analysis. **Recommendations to others considering AppTweak:** AppTweak helps in devising an efficient App Store strategy and thus boosts organic installs by ensuring that we rank on all brand and product-relevant keywords. Must have tool if you have an app and are looking to stand tall among competitors. **What problems is AppTweak solving and how is that benefiting you?** We have opted for an enterprise plan of Apptweak as it allows the whole team to closely monitor keyword trends and inculcate ongoing changes into our current strategy. With App Tweak, we do exhaustive AB testing of Playstore descriptions, images and videos. It helps us in choosing the most effective keywords fo ### 20. Must have service for ASO **Rating:** 5.0/5.0 stars **Reviewed by:** Nika G. | Lead Growth Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 20, 2022 **What do you like best about AppTweak?** I like that you can understand keywords ranking for your app and competitors for the App Store and Google Play, and you can see estimates for downloads in % and numbers for specific keywords. Very convenient interface. You can track many things in one place like ranking, charts, featuring, changes in metadata. **What do you dislike about AppTweak?** They don't have some countries, plus sometimes Analytics has glitches. In General, I would like to have more Stores' analytics. **What problems is AppTweak solving and how is that benefiting you?** ASO optimization, competitors' research. **Official Response from Lea Marrazzo:** > Hi Nika, Thank you for taking the time to review AppTweak! It's great to hear that you're making the most out of our ASO Intelligence tool from keyword research and optimization to tracking changes in metadata. I have reported your feedback on Analytics to our product team and we will make sure to improve our tool accordingly. ### 21. App Tweak user experience **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Market Research | Small-Business (50 or fewer emp.) **Reviewed Date:** September 06, 2022 **What do you like best about AppTweak?** Comprehensive insight into the keyword analysis, their volume and difficulties, as well as chances to rank for a particular keyword for a particular app. Also, the ability to see all metadata changes in history for both your and competitors' apps. Very useful for tracking changes. **What do you dislike about AppTweak?** Frequent user interface changes. Although the functionality remains the same, but frequent changes to the interface make it somewhat difficult to get accustomed to what's located where in the new version, and it can be time-consuming. **What problems is AppTweak solving and how is that benefiting you?** The main problem App Tweak is solving for me is the in-depth keyword analysis as it enables me to dive deep into this research and find the best keywords for my app. The Live Search option is also very useful as it gives a live preview of apps indexing for a particular phrase. **Official Response from Lea Marrazzo:** > Hi there, Great to hear that you're making the most out of AppTweak data and insights to monitor your app's performance and competitors' strategies! Our team is committed to provide the best UX experience and recently we have been working in making the interface and navigation more intuitive for users. We’re here to help you adopt more easily the new navigation if needed. So please don't hesitate to reach out! ### 22. I like it but some improvements needed **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.) **Reviewed Date:** December 08, 2022 **What do you like best about AppTweak?** Complete overview of how to improve ASO. **What do you dislike about AppTweak?** Apptweak is a powerful app It makes no sense to offer an odd number of plan usage for how many apps you can integrate, I suggest plans to start with 6 apps (instead of 5) as usually, we will have android and IOS versions for each app (or allow IOS and Android to count as one app!) **What problems is AppTweak solving and how is that benefiting you?** Overview of what we need to improve in next releases to improve ASO in comparison with competitors.. **Official Response from Lea Marrazzo:** > Hi there, Thank you for your review! Happy to hear that you're getting valuable insights into your app’s performance and your competitors’ ASO strategies through AppTweak. I have passed your feedback about the suggested plans apps to our product team, who will be able to review it and act on it accordingly. If you have any other feedback to share regarding our tool and your user experience, please don't hesitate to reach out to our customer support. ### 23. Must have tool for App Store Optimization. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** June 22, 2022 **What do you like best about AppTweak?** The best part is we do not have an SEO professional to use the tool, the product is self-explanatory with the UI and there is documentation available around use cases too. It helps us optimise our play store rankings. The best part is that they provide highly precise data around relevant keyword search results in real-time and comprehensive competitor analytics. It helps us prioritise keywords, backed by data and the ad intelligence gives a peek into our competitor's ads. **What do you dislike about AppTweak?** In the competitor analysis, it does not give us very accurate data for paid ads, we need more data for app install campaigns while it provides data mostly for web campaigns. App store rankings, keywords search data and other graphs are not very intuitive and are super complex to understand. **Recommendations to others considering AppTweak:** AppTweak provides a great opportunity to include business-relevant and competitor keywords in our app description, this helps us ensure that we are not missing out on high-intent organic users. **What problems is AppTweak solving and how is that benefiting you?** We use App Tweak extensively for Keyword Research, it keeps us updated about the trending keywords in our category and also the keywords that are fetching results for our competitors. By just including the suggested Keywords in our Meta Data and doing an AB split test, we were able to improve our organic installs for a few consecutive weeks. ### 24. Best ASO Tool for App Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Pakka P. | Co-Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** March 11, 2022 **What do you like best about AppTweak?** The tool is extremely user-friendly and easy to understand. The team has done an amazing job in creating a lot of content around how to leverage the tool and find success. The accuracy of the tool is top-notch. **What do you dislike about AppTweak?** Nothing in particular. One area of improvement can be Ad Tracking and Ad Intelligence. The rest of the tool is really nice. The customer support is also good and helpful. **Recommendations to others considering AppTweak:** I'd highly recommend this tool for Keyword Research and Competition Analysis. The tool has the capabilities to enhance your ASO efforts and track your app's competitiveness in the market. Do leverage Smart Insights for better usage. **What problems is AppTweak solving and how is that benefiting you?** Increasing the app's visibility and organic downloads is my primary objective. With AppTweak, I see an increased focus on tasks like keyword research. With better keyword research, I am able to compete better in the app ecosystem. **Official Response from Lea Marrazzo:** > Hi Pakka, Thank you for the great and super detailed review! It's amazing to hear about customers who find value in AppTweak. We work hard every day to create the most easy-to-use and accurate ASO tool on the market, alongside providing the ASO community with the best resources to leverage the tool and improve their ASO strategy. Please do reach out if you have suggestions on content you would like to see in the future. I will pass on your feedback on Ad Tracking and Ad Intelligence to our product team! ### 25. Gives everything you need. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 30, 2022 **What do you like best about AppTweak?** They crawl so many keywords and give all required insights. Easier to build reports and take actions by using their data. Also their customer success team is very quick to sort out any kind of issue that user might face. **What do you dislike about AppTweak?** There are some simple features that is keep creating the same issues. Mostly not effecting user experience alot. For example keyword search volume filtering issue in "keyword impact" feature. **What problems is AppTweak solving and how is that benefiting you?** Making it easy to collaborate with my teammates and even possible to make my clients involve into my projects with shared work spaces feature. ### 26. Really recommend if you are doing ASO daily **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.) **Reviewed Date:** July 20, 2022 **What do you like best about AppTweak?** The keyword research. I can pick some of my competitor and try to know which are the best keywords they are performing. Moreover i find really interesting all the new update that they did introducing live ops. **What do you dislike about AppTweak?** I'd like to see more about monetization features of other games. Normally this tool is focused on ASO, but it would be interesting to know more about monetization in ADS and IAPS. **What problems is AppTweak solving and how is that benefiting you?** Apptweak is perfect if you are struggling trying to know which are the best keywords or assets performance of your store listing. It will help you to know which are the best ones and you are able to compare it with your competitors. **Official Response from Lea Marrazzo:** > Hi there, Great to hear that you are finding value in AppTweak's keyword features and that you are keeping up with the updates on the tool! Researching on keywords and monitoring competition are key for a successful ASO strategy. Moreover, we have recently released Atlas, the first App Store Semantic Engine, which will enable us to have even more accurate and high-quality features by understanding the semantic contexts of keywords and apps in the app stores. See below to learn more! I will pass on your feedback to our product team, so that we can keep on improving. Thank you for your review and have a great day! ### 27. Great ASO tool **Rating:** 5.0/5.0 stars **Reviewed by:** Viacheslav F. | UI/UX/Visual Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** August 26, 2022 **What do you like best about AppTweak?** Creating a decent keyword core for an app is convenient and takes a few hours instead of days! **What do you dislike about AppTweak?** It is hard to switch between countries, given if I came here to just check the status **What problems is AppTweak solving and how is that benefiting you?** I spend less time on ASO and I could invest it in my game development **Official Response from Lea Marrazzo:** > Hi Viacheslav, Great to hear from you and thank you for taking the time to leave us a review! We are happy that you are finding value in our keyword tool and that it is helping you to grow your game. ### 28. Great ASO Keyword Research Tool **Rating:** 3.5/5.0 stars **Reviewed by:** Connie L. | product manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 13, 2022 **What do you like best about AppTweak?** It easily allows us to see how our apps are doing against our competitors **What do you dislike about AppTweak?** The price is a bit expensive for how many keywords we can track, especially when doing aso for multiple apps. **What problems is AppTweak solving and how is that benefiting you?** Keyword research, aso optimization, asa keywords research **Official Response from Lea Marrazzo:** > Hey Connie, Great to hear that you are finding value in AppTweak to monitor your competitors and perform keyword research! Our customer success manager would be happy to clarify pricing in relation to keywords, so please don't hesitate to voice your concern to them :) ### 29. Best ASO Tool out There **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** December 08, 2022 **What do you like best about AppTweak?** - data-driven approach - great user experience - great customer support **What do you dislike about AppTweak?** There is nothing negative I can say about App Tweak as of now **What problems is AppTweak solving and how is that benefiting you?** Great app store optimization platform **Official Response from Lea Marrazzo:** > Hi there, Thank you for reviewing AppTweak, we really appreciate that! It's great to hear that you are having the best experience with our tool and customer support. Our data-driven approach is what enables AppTweak to put innovation at the forefront of our strategy and provide the tools and insights that you need to succeed! Thank you again for your review and if you have any feedback please don't hesitate to share it with our customer support. ### 30. AppTweak is an indispensable ASO tool **Rating:** 5.0/5.0 stars **Reviewed by:** Kacper C. | Head of Organic Growth **Reviewed Date:** June 22, 2022 **What do you like best about AppTweak?** AppTweak is a program that will appeal to new ASO managers and has advanced features for experts. UI / UX is top-notch, and frequent updates and new features make AppTweak an irreplaceable program. Working with metadata, spying on competitors and analyzing performance is super easy. **What do you dislike about AppTweak?** Nothing in particular. I would add information about aggregated keyword rankings. For example 30 keywords in top 1, 70 keywords in top 2-5 etc. **What problems is AppTweak solving and how is that benefiting you?** AppTweak helps me in my daily work with keyword optimization and metadata optimization. The great advantage of this program is that we can quickly check what are the trends in the store, both in terms of keywords and graphic elements. **Official Response from Lea Marrazzo:** > Hi Kacper, Thank you for taking the time to review AppTweak! It's great to hear that you are finding value in our tool! We are constantly improving our platform and thanks to our new App Store Semantic Engine: Atlas we will be able to release more and more features very soon! You can find out more about Atlas in the link below. In terms of aggregated keyword ranking, we might have what you are looking for in Visibility history > Distribution or in All Ranked Keywords! Hope this helps :) ### 31. The Best ASO tool **Rating:** 5.0/5.0 stars **Reviewed by:** Maryan K. | Co-founder, Small-Business (50 or fewer emp.) **Reviewed Date:** August 26, 2022 **What do you like best about AppTweak?** From the first day loved this product. It helped me to increase impressions of my app 10X **What do you dislike about AppTweak?** Nothing, everything is perfect, including support **What problems is AppTweak solving and how is that benefiting you?** ASO for Mobile App in multiple countries, impressions increase, more installs, more revenues **Official Response from Lea Marrazzo:** > Hi Maryan, Thank you for expressing your love for AppTweak! It's so great to hear that you have experienced such amazing results by using our tool. At AppTweak, we value providing excellent support to our clients and empower them to grow their app. ### 32. One of the best App store optimization tool **Rating:** 4.5/5.0 stars **Reviewed by:** Anand K. | Performance Marketer, Mid-Market (51-1000 emp.) **Reviewed Date:** December 29, 2021 **What do you like best about AppTweak?** - Keyword research and monitoring dashboard for better tracking and keeping up with the competitors - App power and category ranking tracking - Competitor keyword research and overall analysis - 3-4 different plans to choose from depending on what all we need to analyze and research. - Ad intelligence tool for understanding the keyword that app install campaign is delivering ads for search placements - Metadata analysis of competitors to monitor competitors and to improve ASO score **What do you dislike about AppTweak?** - Mismatches on the Reviews and rating dashboard and play store console create confusions - Can include a basic version of ad intelligence in the basic plan as it is available only in the premium plans - Can add date sorting in the keyword research tool as it always shows the last 30 days by default which at times doesn't provide data to micro analyze - The loading time is slow at times. **Recommendations to others considering AppTweak:** One of the Best Tool at affordable pricing for your App optimisation Needs **What problems is AppTweak solving and how is that benefiting you?** - Analyzing keywords - Better optimize the apps to rank when relevant user types related keyword - Competitor research - To better understand what other players are doing in the space - Ad intelligence - Helping in better understanding what keywords are ads driving users - Metadata analysis and analytics - To improve the ASO score and app ranking **Official Response from Suzanne Tablas:** > Hi Anand, thank you very much for your feedback! We are happy to hear AppTweak is helping you in some many key areas of your ASO strategy. I've shared your feedback with our Product team so that we can continue improving our tool. ### 33. Apptweak rocks! **Rating:** 4.0/5.0 stars **Reviewed by:** Santiago V. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2021 **What do you like best about AppTweak?** The amount of info given to benchmark is amazing, the tools that you can use to compare your apps to the competition are plenty and the amount of insight given is very good. The key word research tool has to be the best for me **What do you dislike about AppTweak?** As far as i can tell after using it, there is nothing that I dislike particularly. I guess the thing that I would like to see more here is how to take advantage of the missed opportunities that this tool let you know you are missing. **Recommendations to others considering AppTweak:** Have a good base on understanding what ASO is, in this way you'll have a clear understanding of what you need to look for, what to evaluate and how to use over all the tool **What problems is AppTweak solving and how is that benefiting you?** Positioning problems, we also look at what our competitors do and what we should be doing. I can see the changes that keywords have during time, so I can see what changes to do on my listings. I can also see when and what other apps are pointing towards mine, so that's very useful too. **Official Response from Suzanne Tablas:** > Hi Santiago, thank you very much for this amazing video! We are happy to hear AppTweak is helping to boost your app strategy with strong keyword research and competitor benchmarks. I've shared your feedback with our Product team for continuous improvement. ### 34. Great research and tracking tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Enterprise (> 1000 emp.) **Reviewed Date:** October 11, 2022 **What do you like best about AppTweak?** Great tool for keyword research and competitor research. also doing a great job of monitoring keyword ranking **What do you dislike about AppTweak?** Would be useful to to move keywords between platforms or GEOs **What problems is AppTweak solving and how is that benefiting you?** Using AppTweak I can keyword and market research **Official Response from Lea Marrazzo:** > Hey there, Thank you for your feedback on using AppTweak! Happy to hear that you're finding value in our keyword and competitor research features. We've passed your feedback on our keyword tool to the product team, thank you for sharing! ### 35. AppTweak **Rating:** 4.5/5.0 stars **Reviewed by:** Kanza G. | ASO Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** September 01, 2022 **What do you like best about AppTweak?** AppTweak is an ASO tool that helps to find out the best Keywords required for a particular App to get the full Organic downloads and Impressions. **What do you dislike about AppTweak?** Sometimes we have trouble exporting data regarding category rankings, search volume and Keywords. **What problems is AppTweak solving and how is that benefiting you?** AppTweak has a help center that supports its customers regarding any problem they are facing. **Official Response from Lea Marrazzo:** > Hi Kanza, Thank you for reviewing AppTweak! We're happy that you are finding value in our keyword tool and that you're sharing with us your concern about exports. One of our customer support will be in touch with you, so that we can help you having the best experience with our tool :) ### 36. AppTweak as a powerful tool for ASO **Rating:** 4.5/5.0 stars **Reviewed by:** Joy S. | App Store Optimization Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** February 24, 2022 **What do you like best about AppTweak?** The user-friendliness of the tool and Featuring insights which are easily discoverable **What do you dislike about AppTweak?** Sometimes there are too many changes made which, although they improve the overall usage of the tool, sometimes become difficult to track of. The ranking history graph also isn't very visually appealing when the app drops out of the rankings and is indicated by a solid line. If this could be showcased differently it would make the overall appeal much higher **Recommendations to others considering AppTweak:** Make use of their service desk! The AppTweak team is extremely helpful and more than willing to assist you with any problems you may have **What problems is AppTweak solving and how is that benefiting you?** Competitor insights, ranking history, timeline of asset & metadata changes **Official Response from Lea Marrazzo:** > Hi Joy, thank you for your review! At AppTweak, we aim to be the most easy-to-use tool in the market, so it’s great to hear that you find our tool user friendly. Do keep an eye on our monthly newsletter, product emails and make sure to follow us on social media to keep track of the most significant feature additions and improvements! I’ve also passed your feedback to our product team and designers, so that we can keep on improving our intuitive design :) ### 37. Top ASO Tool! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Market Research | Enterprise (> 1000 emp.) **Reviewed Date:** February 24, 2022 **What do you like best about AppTweak?** AppTweak s is the best ASO tool on the market. It's worth every penny and has been instrumental in helping grow my app's organic performance. Compared to other products on the market, AppTweak offers the best value, and in my own experience, the most reliable data around competition, volume, and difficulty. I really appreciate the KEI metric. **What do you dislike about AppTweak?** There's nothing I dislike about the tool. I've had minor nuances in the past that have been subsequently addressed in product updates and rollouts. I really appreciate the fact that the product is constantly improving. **Recommendations to others considering AppTweak:** Read the AppTweak blog posts. They have the latest updates around ASO trends and are super useful. **What problems is AppTweak solving and how is that benefiting you?** I use AppTweak to identify keywords that I should optimize my app store listings for. In particular, Apptweak helps me select terms that will help maximize my app's visibility in the organic store rankings. **Official Response from Lea Marrazzo:** > Hi there! Thank you for your absolutely great review! It's great to hear that AppTweak has helped you grow your app and increase visibility in the organic store ranking! Sharing knowledge within the ASO community is one of our top priorities, so keep on consulting our resources, we are constantly releasing new ones! Also, be sure to let us know if there is any content you would like to see from us in the future. ### 38. Great ASO tool that supports App Growth **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about AppTweak?** Apptweak is a powerful App Store optimization tool that has helped us improve our category ranking despite stiff competition in Fintech Space. When we make changes in Metadata or want to run specific experiments, it helps us visualize the impact these changes would have on our ranking, visibility, and other business metrics. In the timeline, we can see historical changes and how they affected essential metrics. **What do you dislike about AppTweak?** The fact that my data is also being tracked and the competitors are driving insights from it using Apptweak only. While replying to user reviews on playstore, it sometimes fails to identify sarcasm in reviewer's tone, this results in wrong response from our team's end. **Recommendations to others considering AppTweak:** AppTweak is a must have tool which is going to improve your App store ranking and help the business as we progress. **What problems is AppTweak solving and how is that benefiting you?** We use Apptweak for all the features it provides, the most important being market and competitor intelligence. We also use it to analyze our keyword rankings against our competitors in the same category and how they do things on paid channels, their spending, and new strategies. It also tells us our most effective keywords, for which we are ranking from Google UAC ads. ### 39. Great ASO Tool with (a lot of) relevant insights **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Insurance | Enterprise (> 1000 emp.) **Reviewed Date:** March 25, 2022 **What do you like best about AppTweak?** - Easy onboarding and clear flow within AppTweak - Helpful insights about any app of interest - Great capability for working on your keywords - Regular updates that make the tool even better! - Quick and helpful team **What do you dislike about AppTweak?** Not really anything that I dislike but something that I noticed: - Staying up-to-date with new features can be difficult - especially when the tool is not used on a frequent basis - Leveraging the tool cross-functional in regards to connecting to the play console/app store connect **What problems is AppTweak solving and how is that benefiting you?** - Gaining insights into what other brands are doing in the mobile sphere - Analysing my app's performance and the potential impact implemented actions - Gaining a better understanding of certain markets/industries - Finding the right keywords! **Official Response from Lea Marrazzo:** > Hi there, Thank you for your great review! We are all very happy at AppTweak to hear that you find value in our tool and in our team. Other than communications on the tool itself, we also frequently communicate about new features via email and social media. However, we are looking into ways to make updates easier to track! I'm going to pass your feedback on the play console/App Store connect to our product team, so that we can keep on improving and provide you with the best user experience. ### 40. Great tool to improve my app store and play store ranking! **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** September 09, 2022 **What do you like best about AppTweak?** Apptweak helps me in keyword research and competitive analysis for my play store app description, app title and more. It helps me in improving my aquisition funnel. **What do you dislike about AppTweak?** The UI can be difficult to understand. Also, they are a pricey tool. **What problems is AppTweak solving and how is that benefiting you?** Helps me in enhancing my play store ranking thus, contributing to better aquisition metrics. It helps us in getting more new users for the app. **Official Response from Lea Marrazzo:** > Hey there, Great to hear that you're making the most out of AppTweak keyword tool and competitive analysis to optimize your app! Our team is committed to provide the best UI experience. We’re here to help you adopt more easily the new navigation if needed. So please don't hesitate to reach out! ### 41. Best ASO Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.) **Reviewed Date:** April 12, 2022 **What do you like best about AppTweak?** All the insights & reports it provides, and the amazing support service they have. Questions are answered in real-time, and feedback is taken into consideration. **What do you dislike about AppTweak?** There's not really anything we dislike. It would be even better if they had more features, like breaking down rankings hourly, but this is just a plus. There's nothing bad or buggy ATM. **What problems is AppTweak solving and how is that benefiting you?** Finding the right keywords for our app. Our team highly relies on AppTweak to do so. We're also tracking what our competitors are doing using AppTweak. It's a powerful tool. **Official Response from Lea Marrazzo:** > Hi there, Great to hear that you are finding value in AppTweak's insights, reports and in our support service! We really do value customers' feedback and we work hard everyday to provide you with the best user experience ever. ### 42. Excellent ASO tools for Keyword Research & Competitor Analysis! **Rating:** 5.0/5.0 stars **Reviewed by:** Sumon A. | Independent Game Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** March 10, 2022 **What do you like best about AppTweak?** It's very easy to find out my competitors' keywords, especially the dashboard is very user-friendly. It provides me with a lot of keywords and by analyzing those I can decide which keywords are the best for my apps. **What do you dislike about AppTweak?** There is nothing I dislike, but last month I couldn't download the keywords with translation for non-English keywords. It would be great if I can download the keywords with translation. **What problems is AppTweak solving and how is that benefiting you?** If AppTweak introduces some new packages for indie developers, that would be a real help in the indie developer community and it can also open the opportunity to earn more revenue for AppTweak. ### 43. Best Tool for ASO without a doubt **Rating:** 4.5/5.0 stars **Reviewed by:** Tania Daniela P. | Marketing & Monetization, Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2021 **What do you like best about AppTweak?** A lot of information helps you optimize your app. Accurate data and frequent updates in all the tools that Apptweak offer. **What do you dislike about AppTweak?** Very limited the apps that you can track, you need to optimize the same app in many languages, and Aptweak doesn't consider that as one app, it is one space per language. **Recommendations to others considering AppTweak:** They made us a plan with our specifications, but it has some errors with the number of apps you can add. **What problems is AppTweak solving and how is that benefiting you?** It helps me optimize my apps; I can monitor the rivals and keep track of all the changes and optimization in one place. ### 44. Great tool for ASO & ASA research **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** February 24, 2022 **What do you like best about AppTweak?** The ability to analyze keyword volumes, impact & rankings was crucial to forming a successful ASO strategy for our company. The competition-comparison features are great to see what other market players are doing and foolproof our strategy against the market. **What do you dislike about AppTweak?** The pricing plan could use some work, as there are a lot of semi-features hidden behind a paywall. I understand the idea, but I think a more straighforward pricing could go a long way. **Recommendations to others considering AppTweak:** Just go for it. **What problems is AppTweak solving and how is that benefiting you?** Forming a successful ASO strategy, understanding how our metadata impacts rankings in AppStore, competitor analysis, appstore visibility reporting, discovering new keyword opportunities **Official Response from Lea Marrazzo:** > Hey! Thank you for your review and the "Just go for it" recommendation! It's great to hear that AppTweak is helping you building a successful ASO strategy and better understand your performance on the App Store. ### 45. Apptweak review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** September 01, 2022 **What do you like best about AppTweak?** For an ASO specialist, it's ideal. All ASO efforts benefit greatly from the tools under apptweak. **What do you dislike about AppTweak?** Occasionally, there is a discrepancy in the data. **What problems is AppTweak solving and how is that benefiting you?** When you contact them, they usually respond within 24 hours, which is quite helpful. **Official Response from Lea Marrazzo:** > Hi there, Thank you for reviewing AppTweak and for sharing your positive experience within your team and with our customer support! We work everyday to make sure that our data is as accurate as possible and to help you make sense out of the complex app stores. If you see big discrepancies, we would love to have your feedback so we can investigate. ### 46. Exceptional tool for doing ASO (from beginners to seniors) **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2021 **What do you like best about AppTweak?** The data for KW, monitoring competition. **What do you dislike about AppTweak?** Interface might appear jam-packed with information and difficult for beginners **Recommendations to others considering AppTweak:** No matter if you are new to ASO or an experienced user, each will find their way to take maximum advantage of App Tweak. Consider going for the medium price plan if you are a medium-sized company, but also App Tweak should consider making price plans more segmented. It takes a while to get acquainted with the interface, it used to be more intuitive, but that's not a deal-breaker now. Make sure to subscribe or follow their blogs, plenty of useful information there. **What problems is AppTweak solving and how is that benefiting you?** Monitoring our competition for graphic assets, AB tests they are doing, monitoring and obtaining new ideas for our ASO and KW tracking. Also monitoring the competition for Facebook campaigns and assets. The fields in KW monitoring such as KEI, Chance, and number of installs have proven to be very helpful in addition to the usual volume and competition which everyone else has. This has given us new ideas and helped us develop our KW strategy. ### 47. Great Product, Great Price **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** December 23, 2021 **What do you like best about AppTweak?** I love the easy side by side comparison with competitors. It makes it easy to get a good view of how your app looks against the apps that you select to compare against. **What do you dislike about AppTweak?** I wish that the Keyword Opportunities tools was a bit easier to use and understand. I find that when I use it I do get good info, but I'm not always clear on how comprehensive it is and the impact it would drive. **What problems is AppTweak solving and how is that benefiting you?** I have found that AppTweak is very good at providing a place to make sure I'm maximizing my store assets and where I can go to test new metadata. Its score system is simplistic, but has value. ### 48. Great tool for ASO **Rating:** 4.0/5.0 stars **Reviewed by:** David C. | UA and ASO Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 28, 2022 **What do you like best about AppTweak?** KW research tools and insights for both iOS and Android **What do you dislike about AppTweak?** Nothing in particular. Great tool. Maybe some of the graphs showing KW rankings might be complicated to read **What problems is AppTweak solving and how is that benefiting you?** ASO and increasing visibility in Google Play and App Store ### 49. One of The Best App I Ever Used for App Marketing **Rating:** 4.0/5.0 stars **Reviewed by:** Rahul T. | SEO Analyst, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** December 23, 2021 **What do you like best about AppTweak?** I used this tool for my shopping App promotion. This was very useful for me. It increased by my monthly installation by 70%. Most of the keywords avaerage position improved. I strongly recommend this App. **What do you dislike about AppTweak?** Sometimes report generation takes more time than the expected time. I think its product team thinks about it. It's very frustrating to wait for a report in this competitive age. **What problems is AppTweak solving and how is that benefiting you?** App installation rate improved; this app has been the best partner to scale our ASO efforts. I use this tool on a daily basis to improve and monitor my app visibility and keyword performance. ### 50. The Best ASO tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 27, 2022 **What do you like best about AppTweak?** This is one of the best ASO tools with many good features. It helps rank our apps to higher levels. **What do you dislike about AppTweak?** The only suggestion I have is to speed up the rank update frequency. Ranks updated after several hours only (I can see current ranks in live search. But it will be nice if it is visible within an hour in the keyword list) **What problems is AppTweak solving and how is that benefiting you?** Best Traffic estimation. Accurate rank tracking. Best keyword suggestions. **Official Response from Lea Marrazzo:** > Hey! Thank you for your great review :) It's great to hear that you have been able to rank your apps at higher levels thanks to AppTweak. We always try to keep a balance in between our tool performance and rank update frequency, however we'll take into account your feedback with our product team! ## AppTweak Discussions - [What does AppTweak do?](https://www.g2.com/discussions/what-does-apptweak-do) - 1 comment - [View AppTweak pricing details and edition comparison](https://www.g2.com/products/apptweak/reviews?page=3§ion=pricing&secure%5Bexpires_at%5D=2026-07-17+18%3A36%3A02+-0500&secure%5Bsession_id%5D=caf8925d-584b-4ebc-9dce-e36a751da402&secure%5Btoken%5D=37144f8cb83f4b0e117245bd2b7c7fa58b29a4fa414719cc27967cefd86ec332&format=llm_user) ## AppTweak Integrations - [Agentforce Service (formerly Salesforce Service Cloud)](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews) - [Apple Search Ads](https://www.g2.com/products/apple-search-ads/reviews) - [AppsFlyer](https://www.g2.com/products/appsflyer/reviews) - [Branch](https://www.g2.com/products/branch/reviews) - [Singular](https://www.g2.com/products/singular/reviews) - [Slack](https://www.g2.com/products/slack/reviews) - [Zendesk Contact Center](https://www.g2.com/products/zendesk-contact-center/reviews) ## AppTweak Features **Campaign Management & Optimization** - Paid Keyword Optimization - Bid Rules - Ad Creation and Editing - Portfolio Bid Optimization - Advanced Targeting Options - Budget Execution & Monitoring **User Identification** - Demographics - User Segmentation - Geolocation **Optimization** - App Store Page Design & Preview - Keyword Tools - Reviews & Ratings - Keyword Localization - Conversion Rate Benchmarks **Platform Basics** - Centralized Platform **Data collection** - Natural Language Processing (NLP) **Platform Insights** - Ad Creatives - Buying Strategies - Publisher Data - Advertising Spend - Websites and Social Channels - Device Insights - Ad Intelligence Reporting **Platform Basics** - Benchmarking - Paid Search Data **Agentic AI - Competitive Intelligence** - Autonomous Task Execution **Agentic AI - Digital Advertising Intelligence** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Analytics & Administration** - Ad and Conversion Tracking - Attribution - Reports **Tracking & Reporting** - Custom Event Tracking - Real-Time Insights - Attribution - Dashboard - User Path Tracking - User Activity History **Consumer Intelligence** - Customer Feedback - Competitive Intelligence - Sentiment Analysis **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - White Label **Reporting & Alerts** - Reports and Dashboards - Traffic Source Reporting - Featured App Alerts - Alert Delivery **Platform Data** - Product Details - Customer Feedback & Reviews **Segment Trending** - Benchmarks **Platform Additional Functionality** - Ad Competitive Benchmarking - Alerts **Platform Data** - Alerts - Data Access **Metrics** - Engagement - Exit Tracking - Retention - Return - Conversions **Platform** - APIs - Notifications - Customization - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Workflow Capability - Internationalization **Reporting** - Corporate Reporting - Dashboard **Analysis** - Custom Dashboards - Reports - Integrations **Competition Monitoring** - Timeline - Store Performance - Financial Analysis - Category Ranking **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics **Platform Reporting** - Customizable Dashboard - Benchmark Reporting **Platform** - Search - User, Role, And Access Management - Alerts - Collaboration - Compliance **Platform Additional Functionality** - Integrations - Organic Keyword Protection - App Suggestions **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **In-House Management** - Employee Performance - Team Workflow **Generative AI** - AI Text Generation **Agentic AI - Market Intelligence** - Cross-system Integration - Proactive Assistance **Agentic AI - App Store Optimization** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Online Reputation Management** - Multi-step Planning - Cross-system Integration - Adaptive Learning - Decision Making ## Top AppTweak Alternatives - [MobileAction](https://www.g2.com/products/mobileaction/reviews) - 4.4/5.0 (113 reviews) - [Sensor Tower](https://www.g2.com/products/sensor-tower/reviews) - 4.3/5.0 (141 reviews) - [AppFollow](https://www.g2.com/products/appfollow/reviews) - 4.6/5.0 (192 reviews)