--- title: AppTweak Reviews meta\_title: 'AppTweak Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 207 reviews by the users' company size, role or industry to find out how AppTweak works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 207 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # AppTweak Reviews & Product Details Visit Website AppTweak is a leading app marketing and intelligence platform that helps app marketers increase visibility, optimize performance, and scale growth across the app stores and AI search. Trusted by thousands of apps worldwide, AppTweak provides powerful data, insights, automation, and AI to strengthen App Store Optimization (ASO), Apple Ads performance, and AI app discovery. At the core of AppTweak is Atlas AI, our proprietary deep-learning model trained on app store data since 2014. This technology, combined with unparalleled support, makes AppTweak the trusted partner for mobile leaders such as Uber, Zynga, and The North Face. * * * Product Website AppTweak Seller [AppTweak](https://www.g2.com/sellers/apptweak) Discussions [AppTweak Community](https://www.g2.com/products/apptweak/discuss) Languages Supported English, French, Japanese, Korean, Chinese (Simplified) Solution Type All-in-One Show More ## Pricing Pricing provided by AppTweak. ### Apple Ads Free 25000 Ad Spend Per Month [ View More Pricing Information ](https://www.g2.com/products/apptweak/pricing) ## AppTweak Integrations (7) What do users say about integrations? Verified by AppTweak [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Agentforce Service (formerly Salesforce Service Cloud) ](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Apple Search Ads ](https://www.g2.com/products/apple-search-ads/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") AppsFlyer ](https://www.g2.com/products/appsflyer/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Branch ](https://www.g2.com/products/branch/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Singular ](https://www.g2.com/products/singular/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Slack ](https://www.g2.com/products/slack/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Zendesk Contact Center ](https://www.g2.com/products/zendesk-contact-center/reviews) Show More ![Verified User in Leisure, Travel & Tourism](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Leisure, Travel & Tourism") UL Verified User in Leisure, Travel & Tourism Mid-Market (51-1000 emp.) 10/25/2024 "Useful tool to stay updated with app store competitive space but KW optimisation can be improved" 4/5 What do you like best about AppTweak? It is one central space for most things ASO. I like the way it quickly helps in researching keywords, looking into competitor ASO strategy, getting insights into reviews, and the capability of quickly switching between multiple markets is definitely useful. Review collected by and hosted on G2.com. What do you dislike about AppTweak? In the past few years, the incremental impact of KW optimisation is diminishing. Therefore, it doesn't make sense to spend too much time on it. Having said that, it still takes lot of time to conduct research and compose KW optimised metadata. AppTweak can enhance its KW optimisation functionality with the use of AI to suggest KW optimised metadata fields. For example, the "Keyword Set" on iOS is invisible. Apptweak can come up with a solution to auto compose "Keyword Set" based on the relevancy, traffic, difficulty, and rank of added keywords. This would make it so much easier to optimise keywords for multiple markets quickly. Review collected by and hosted on G2.com. What problems is AppTweak solving and how is that benefiting you? Keyword research, competitive research, insights into app reviews, timeline of metadata changes of our apps vs competitors, App Store feature insights Review collected by and hosted on G2.com. Show More Response from Lea Marrazzo of AppTweak [Editedit](https://www.g2.com/survey_responses/apptweak-review-10409185/official_response/edit) Thank you for sharing such detailed feedback! We're so glad that AppTweak has become your go-to for ASO insights, from keyword research to competitor strategy. Having all these capabilities in one place is exactly what we aim for, and it’s great to know it’s making a difference for you! We hear you on keyword optimization. While it may feel like its impact has diminished, it’s still essential, especially for brands and games looking to expand into new markets. A strong keyword strategy and well-optimized metadata can be a game-changer in staying competitive, especially if you’re investing in Apple Search Ads. A well-defined keyword approach gives you a valuable edge in ad auctions. With AI advancing rapidly, we believe keyword research and optimization can be optimized. That's why we’re actively working on releasing new AI features to optimize ASO managers’ workflow. Stay tuned for more updates! Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Health, Wellness and Fitness](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Health, Wellness and Fitness") UH Verified User in Health, Wellness and Fitness Mid-Market (51-1000 emp.) 11/24/2023 "ASO Manager" 4.5/5 What do you like best about AppTweak? I like the vast range of features it offers. It compounds many different usabilities and I don't have to switch between a few different ASO tools to find what I need. It has a very friendly UI and a lot of different options that are well organized and presented intuitively which is a great pro. I'm also very happy with customer service which is very helpful and responsive. I love many of its features like store preview, and notifications for any type of featuring my app has. Review collected by and hosted on G2.com. What do you dislike about AppTweak? Recent changes in UI caused some confusion (at least in the beginning) as I couldn't find the "analytics" tab which is one of the most used by me (previously this section was visible at first glance). Another thing that I dislike is that usually there is data missing in the ratings section. When I look at ratings over time, there are blank weeks without any data which is disappointing. Review collected by and hosted on G2.com. What problems is AppTweak solving and how is that benefiting you? It solves many problems like keyword optimization, competitive research, monitoring featurings and monitoring category ranking position. Review collected by and hosted on G2.com. Show More Response from Lea Marrazzo of AppTweak [Editedit](https://www.g2.com/survey_responses/apptweak-review-8922155/official_response/edit) Hi there 🙋‍♀️ Thank you for your feedback, we're very happy to hear that AppTweak is helping you with optimization, research and monitoring on the app stores and that you're having a 10/10 experience with our customer support. Regarding the issue on data, please don't hesitate to report it to our customer support so that we can properly investigate internally. 10/25/2024 Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 8/12/2025 "Ideal for automating AppleAds advertising" 4/5 What do you like best about AppTweak? Automate AppleAds bidding Previously, bidding was done manually, but now it can be automated by setting rules, making operations more efficient. Review collected by and hosted on G2.com. What do you dislike about AppTweak? I'm concerned about the accuracy of the numbers. I would be happy if we could get more accurate figures regarding the app rankings and download numbers of other companies and our own. Review collected by and hosted on G2.com. What problems is AppTweak solving and how is that benefiting you? First, if you are manually managing Apple Ads, you can automate it. Additionally, being able to know information about competitors and where your company's keywords are being purchased is very beneficial. Review collected by and hosted on G2.com. Show More Response from Lea Marrazzo of AppTweak [Editedit](https://www.g2.com/survey_responses/apptweak-review-11529829/official_response/edit) Thank you very much for sharing your review with us! We are delighted to hear that AppTweak is able to provide timely data and comprehensive insights in ASO, Apple Ads, and custom product pages. When using it for the first time, the platform may seem a bit complex. To ensure smoother operation, we offer various resources such as tutorials, blogs, guided tours, help desk, and webinars. Additionally, we always take your suggestions into account to further enhance the content that helps you make the most of AppTweak. Once again, thank you for your valuable feedback! Current UserValidated ReviewerIncentivizedSource: Seller inviteAI Translated ![Tong Yi C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tong Yi C.") TC Tong Yi C. Senior Data Analyst Enterprise (\> 1000 emp.) 11/21/2023 "Empower your ASO optimisations through enriched data sources and accurate tracking" 5/5 What do you like best about AppTweak? The rate of innovation within the platform is fantastic. In addition to this, the team there are super proactive and always keen for feedback for improvements within the platform. They truly work to empower practitioners with the tools needed to report and optimise our client's apps alongside the super useful competitor landscape information that helps inform strategy. Review collected by and hosted on G2.com. What do you dislike about AppTweak? Very little to say regarding negatives, occasionally when an app is very small there is little historical data until you start tracking it. Review collected by and hosted on G2.com. What problems is AppTweak solving and how is that benefiting you? Without apptweak, our teams would have to build scrapers for all the keyword tracking and App Store metrics. This would be a costly endeavour and very tough to do. Review collected by and hosted on G2.com. Show More Response from Lea Marrazzo of AppTweak [Editedit](https://www.g2.com/survey_responses/apptweak-review-8906816/official_response/edit) Hey Tong, You're amazing, thank you for sharing your experience with AppTweak 🥰 We're very happy to hear that our data is making your work easier and faster, we do indeed love feedback on AppTweak and are always looking for improving our tool for all our great customers like you! Thank you so much for your support 🙏 10/25/2024 Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Computer & Network Security](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer & Network Security") UC Verified User in Computer & Network Security Mid-Market (51-1000 emp.) 10/16/2024 "Great Mobile Marketplace Analytics Tool" 5/5 What do you like best about AppTweak? Love the ability to track the performance of specified keywords as well as all ranked keywords. The addition of App DNA and AI tools also improves competitor analysis and makes the process of keyword ideation/discovery faster and easier. Review collected by and hosted on G2.com. What do you dislike about AppTweak? Limited number of seats and workspaces on an account. Of the two, I'd much rather have more seats to ensure more parts of the org (i.e. product, data) had access to the tool. Review collected by and hosted on G2.com. What problems is AppTweak solving and how is that benefiting you? AppTweak helps us better understand the market landscape so we can identify gaps in our keyword coverage, overlap with competitors, and get estimates on how proposed metadata updates could impact our visibility in the stores. Additionally, AppTweak is the one place where we can analyze our performance (and competitors') in all the geos we participate in across both iOS and Android. It provides a central role in contextualizing our mobile performance with new releases, marketplace changes, and algorithm updates. Review collected by and hosted on G2.com. Show More Response from Lea Marrazzo of AppTweak [Editedit](https://www.g2.com/survey_responses/apptweak-review-10380743/official_response/edit) Hi there, Thanks a lot for your review! We’re excited to hear that AppTweak’s keyword tracking, AppDNA, and AI tools are making competitor analysis and keyword discovery smoother and faster for you 🙌 We appreciate your feedback on the limited number of seats and workspaces and I have passed it to our product team for review. Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Utilities](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Utilities") UU Verified User in Utilities Mid-Market (51-1000 emp.) 10/23/2024 "Comprehensive ASO tool that consolidates & provides meaningful insights" 4.5/5 What do you like best about AppTweak? It pulls all relevant console information into one space, helping you view the data across apps, OS's and countries holistically. Switching back and forth between apps/consoles is time consuming, so this helps so much. Additionally, the implementation of AI tools is super impressive and helpful with forecasting and analysis of competitors. Integration is super easy and it's truly a tool I use every single day as an ASO specialist. Review collected by and hosted on G2.com. What do you dislike about AppTweak? The one thing I have issues relatively often is API/Integration issues (mostly iOS) where there is an unexpected error and I can't view the analytics. But I do reach out to customer support on this and get feedback/help quickly, so that is great. Review collected by and hosted on G2.com. What problems is AppTweak solving and how is that benefiting you? It's really the OS/console/app consolidation that is the most helpful for me in my role, but also the competitor estimates and insights are extrememly helpful & great to share with stakeholders. Review collected by and hosted on G2.com. Show More Response from Lea Marrazzo of AppTweak [Editedit](https://www.g2.com/survey_responses/apptweak-review-10400179/official_response/edit) Thank you for sharing your experience with AppTweak! We’re happy to hear that AppTweak is helping you have a holistic view of the app stores, saving you time and making daily ASO work more streamlined. We’re also super proud to hear that you’re a fan of our AI tools ✨ We appreciate your feedback on occasional API issues, especially with iOS integrations. It’s good to know that our support team has been quick to help, and we’re constantly working on improvements to ensure smoother experiences. Current UserValidated ReviewerIncentivizedSource: Seller invite ![Takuro K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Takuro K.") TK Takuro K. Senior Online Marketing Manager Small-Business (50 or fewer emp.) 11/27/2024 "Great ASO Tool to Understand Store Presence and Explore New Opportunities" 4.5/5 What do you like best about AppTweak? AppTweak allows us to do comprehensive store analysis from different perspectives. The ranked keywords report shows our potential optimization opportunities. You can compare every single asset in the store with your competitors, including screenshots, in-app events, and copies. It's great that you can also check your Share of Voice (SOV) and your competitors' SOV. Review collected by and hosted on G2.com. What do you dislike about AppTweak? There are a lot of features (which is great), but sometimes it gets complicated and overwhelming. Review collected by and hosted on G2.com. What problems is AppTweak solving and how is that benefiting you? Viaibility of both stores (iOS and Android). And you can access to the data from my platform Review collected by and hosted on G2.com. Show More Response from Lea Marrazzo of AppTweak [Editedit](https://www.g2.com/survey_responses/apptweak-review-10571402/official_response/edit) Hi Takuro, Thank you for sharing your experience with AppTweak! We’re so happy to hear that our comprehensive app store marketing tools are helping you uncover optimization opportunities and better understand your store presence. Comparing your metadata with competitors is key to staying ahead, and we’re happy that AppTweak makes this process easier for you. Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Internet](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Internet") UI Verified User in Internet Mid-Market (51-1000 emp.) 10/23/2024 "Very good analytics platform for ASO, trusting cooperation and top support!" 5/5 What do you like best about AppTweak? - We get very detailed information about the market, a good overview of the comparison with the competition (metadata updates, visibility, keywords, ranking, rating, etc.). - The connection of app stores with AppTweack is very beneficial due to the overview and visualisation of the data - The insights we regularly receive from the account managers are very helpful. We can always turn to them if we need support and issues are resolved very quickly. Review collected by and hosted on G2.com. What do you dislike about AppTweak? There is actually nothing essential that is missing. Review collected by and hosted on G2.com. What problems is AppTweak solving and how is that benefiting you? App Tweak provides a good overview of competitor insights such as metadata updates, visibility, rankings and ratings. With the ASO report, we can also create custom reports and combine all metrics together to perform deeper analyses. In general, the tool helps to better interpret our data and gain a deeper understanding of the app market. Review collected by and hosted on G2.com. Show More Response from Lea Marrazzo of AppTweak [Editedit](https://www.g2.com/survey_responses/apptweak-review-10399571/official_response/edit) Thank you for such a fantastic review! We’re happy that AppTweak is giving you the detailed market insights and competitor analysis you need to stay ahead of the competition. It's great to know that our custom reports are improving your data analysis and that our team’s ongoing support is helping you make the most of the platform. Current UserValidated ReviewerIncentivizedSource: Seller invite ![Mato J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mato J.") MJ Mato J. Growth Partnerships & ASO Mid-Market (51-1000 emp.) 11/14/2024 "The most insightful ASO tool on the market" 4.5/5 What do you like best about AppTweak? The variety of features availalbe, offering market insights and making the creation of an ASO strategy as easy as possible Review collected by and hosted on G2.com. What do you dislike about AppTweak? Some global app overviews could be improved with additional data Review collected by and hosted on G2.com. What problems is AppTweak solving and how is that benefiting you? The insights about keyword data and the app's relevancy to the keyword - low key identifying the chance of gaining the top 10 rank for particular keyword. Identifying the competitors on the market based on their recent revenue/download data Helping us identify next possible visual experiments by offering the chance to "spy" on our competitors A/B testing choices Review collected by and hosted on G2.com. Show More Response from Lea Marrazzo of AppTweak [Editedit](https://www.g2.com/survey_responses/apptweak-review-10506644/official_response/edit) Hi Mato. Thank you for your fantastic feedback 🤗 We’re so glad you consider AppTweak the most insightful ASO tool on the market! We pride ourselves on offering the most complete set of ASO tools and we’re glad to know that our wide range of features is helping you in your ASO strategy. It’s great to know that our keywords, competitors, and creative data are helping you make informed decisions and identify new opportunities. We appreciate your suggestion about improving global app overviews with additional data. Please don’t hesitate to share more about this with our customer success team. Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services") AF Verified User in Financial Services Enterprise (\> 1000 emp.) 11/5/2024 "Great ASO and monitoring tool!" 5/5 What do you like best about AppTweak? I like the different ASO tools that AppTweak offers, from keyword research to analyzing competition and getting estimations. The interface and ease of use were the things that made me choose Apptweak over the competitors. Review and ratings are also a big thing for us and it works well. Integration is also easy to understand and perform. Customer support is stellar, and for every question we have an answer. We use this daily. Review collected by and hosted on G2.com. What do you dislike about AppTweak? reporting overall isn't that useful specifically for us, we need a broad scale and high-level reports of our followed campaigns across multiple regions. it's all about making a good customization for the client that is lacking for me. Review collected by and hosted on G2.com. What problems is AppTweak solving and how is that benefiting you? it helps me make my monitoring of everything ASO related easier, from keywords to performance and competition data. Review collected by and hosted on G2.com. Show More Response from Lea Marrazzo of AppTweak [Editedit](https://www.g2.com/survey_responses/apptweak-review-10454516/official_response/edit) Thank you for sharing your experience! We’re delighted that AppTweak’s ASO tools, ease of use, and customer support have positively impacted your day-to-day work. And that features like keyword research, competitor analysis, and review tracking are helping streamline your ASO efforts! We appreciate your feedback on reporting, making sure you’re able to report on your ASO effort and showing your impact to internal stakeholders and clients is key for us. Our team is currently working on improving our reporting solutions, Stay tuned! Current UserValidated ReviewerIncentivizedSource: Seller invite ## Questions about AppTweak? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about AppTweak ](https://www.g2.com/products/apptweak/discussions/new) GU Guest User What do you like most about AppTweak for ASO, and what improvements would you suggest? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-do-you-like-most-about-apptweak-for-aso-and-what-improvements-would-you-suggest) GU Guest User • Last activity over 4 years ago What does AppTweak do? 0 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/what-does-apptweak-do) [ View all Discussions ](https://www.g2.com/products/apptweak/discuss) ## Pricing Options Pricing provided by AppTweak. ### Apple Ads Free 25000 Ad Spend Per Month ### ASO Starting at €69.00 Per Month ### App Reviews Manager Starting at €99.00 500 Replies Per Month [ View More Pricing Information ](https://www.g2.com/products/apptweak/pricing) AppTweak Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_831d090b72307cdc41ac4c8e2f6b181e/appfollow.png "Product Avatar Image") AppFollow 4.6/5(197) [ Compare Now ](https://www.g2.com/compare/appfollow-vs-apptweak) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_9bd3b600d3c88e24f2918b2ae1441b84/app-radar.png "Product Avatar Image") App Radar 4.3/5(32) [ Compare Now ](https://www.g2.com/compare/app-radar-vs-apptweak) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_07331856cc0cef8e4a527519be3cea2a/sensor-tower.jpg "Product Avatar Image") Sensor Tower 4.3/5(144) [ Compare Now ](https://www.g2.com/compare/apptweak-vs-sensor-tower) ##### ##### AppTweak Features Optimization App Store Page Design & Preview Keyword Tools Reviews & Ratings Reporting & Alerts Reports and Dashboards Traffic Source Reporting Featured App Alerts Platform Additional Functionality Integrations Organic Keyword Protection App Suggestions Competition Monitoring Timeline Store Performance Category Ranking [ View More Features ](https://www.g2.com/products/apptweak/features) ## 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