The thing I like most about Applitools is it's really a cool tool to get into. It has an immediate wow factor for anyone who is coming to the tool for the first time. As a long-term user of Applitools, I appreciate the insight it gives us into how well a project has been going, especially since our work is project-based. We have a lot of projects that go through Applitools, and it has been eye-opening to see the sheer amount of work it has saved our manual testers. Review collected by and hosted on G2.com.

Well, one thing that I've brought up to the team is our wanting to do more with the autonomous side of Applitools. And the thing that kinda keeps me hesitant is I need to be able to download tests in case I need to run something locally or provide to a client. So that's the only hang-up I have with the autonomous side of Applitools. Review collected by and hosted on G2.com.

I use Applitools for visual testing automation. It primarily solves regression testing issues for me, and I also use it for pipeline automation without the need to develop code, which is great for coding. I like that Applitools is easy to use, and the results are really nicely displayed. It's very useful that you can set and configure anything with the image comparison. The initial setup was super easy, and compared to using automation with Playwright, Applitools makes it a lot easier to deal with changing applications. Review collected by and hosted on G2.com.

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Applitools’ Visual AI engine was invaluable for us because it consistently caught real layout regressions across different browser configurations without drowning us in false positives. Since it evaluates the UI more like a human eye rather than relying on brittle pixel-matching, it significantly reduced our test maintenance overhead. As a result, we felt much more confident shipping frontend updates faster. Review collected by and hosted on G2.com.

I honestly struggle to find any real flaws with the platform itself. If I had to point to a challenge, it was simply the initial mindset shift of learning to trust a visual AI instead of our legacy testing methods. Once I got past that short adjustment period, it worked exactly as promised. Review collected by and hosted on G2.com.

I love Applitools for visual regression testing in our component library. It's great to know if an unrelated change visually affects a component we're working on. What I like most is the ease of use; their defaults are sensible enough that nothing needs changing. Also, it's great that it has tons of configurations to explore if I need something different. I hooked it up to our Storybook app, and I only had to configure a single file from their library, and my pipeline was running as expected. This saved me a lot of time which is very valuable. The initial setup was super easy, which I really appreciate. Review collected by and hosted on G2.com.

A bit of a double-edged problem I believe, since the default works, I don't tend to explore as much on what else it could do to improve my workflow. I am sure there are things I could do differently, but the sheer amount of options tend to make me stay away from poking around. Focus on documentation is paramount; anything that is easily accessible and formatted to AI agents could easily get me to brainstorm issues that I have and plan improvements using the documentation as the base, rather than having me dive into docs myself or poke around. Review collected by and hosted on G2.com.

Smart visual comparison tool, and it’s easy to ignore or lay out specific regions directly from the code. Review collected by and hosted on G2.com.

Sometimes we run into issues with baselines. After a merge, the next PR can fail even though we already approved the updated baseline. Review collected by and hosted on G2.com.

AI Intelligence , Support, Adoption for customer requirement and Integrations with SDK kit and Initutive UI. Review collected by and hosted on G2.com.

Applitools could improve its notifications for the emailable report after comparisons. I would like more detailed English sentences that clearly explain formatting, font, and other visual differences, along with the RCA category and the AI recommendations. Review collected by and hosted on G2.com.

The way it can simplify stacks of validations and just effortlessly condense every UI check into a single simple screenshot comparison. Also it provides a very useful comparison view/UI for you to go over the changes in detail. Review collected by and hosted on G2.com.

The save functionality could be snappier, it is a small detail but it can compound fast when reviewing multiple batches Review collected by and hosted on G2.com.

It really increases our confidence in shipping by ensuring we don’t make any unintentional visual changes. Review collected by and hosted on G2.com.

It can be a bit tricky to set up at times, especially when you’re working with more complex or highly customized workflows. Review collected by and hosted on G2.com.

One thing I really like about Applitools is how accurate the visual testing is. It catches even the smallest UI changes that normal automation usually misses. The dashboard is simple, clean, and makes it easy to review snapshots and compare baselines. It also integrates smoothly with the automation tools I already use, so I don’t have to change my workflow. Overall, it saves a lot of time and effort in regression testing. Review collected by and hosted on G2.com.

Sometimes the initial setup feels a bit confusing, especially if you’re new to visual testing. Creating and managing baselines can take some time in the beginning. Also, when there are very minor pixel differences, the tool occasionally raises false positives, which I need to manually approve. But once everything is configured properly, it becomes easier to manage. Review collected by and hosted on G2.com.

I’ve been using Applitools for a bit now, and honestly, it’s pretty solid. The best part is how it catches those tiny UI issues that we usually miss when checking things manually. Setting it up wasn’t too much of a headache, and once it’s running, the visual tests save a lot of back-and-forth. It does act a little picky on some screens, but overall, it’s been a huge time-saver. If you deal with UI changes often, it’s definitely worth giving a try. Review collected by and hosted on G2.com.

Even with AI, it sometimes freaks out over tiny harmless UI changes. Other than that, I think it is so cool! Review collected by and hosted on G2.com.