--- title: Apollo.io Reviews meta_title: 'Apollo.io Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 9782 reviews by the users' company size, role or industry to find out how Apollo.io works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 9782 scale: '5' date_modified: '2026-08-14' parent_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- # Apollo.io Reviews **Vendor:** Apollo.io **Category:** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence) **Average Rating:** 4.7/5.0 **Total Reviews:** 9,782 ## About Apollo.io Apollo.io is an AI-powered go-to-market (GTM) platform that helps revenue teams find, engage, and manage B2B buyers across the entire sales cycle. Apollo.io is the company behind the industry’s first fully agentic GTM platform, transforming how revenue teams execute. Going beyond automation, Apollo’s intelligent agents actively drive results across the entire sales funnel – from prospecting to deal management – all in one place. Trusted by millions of users and hundreds of thousands of companies – including Anthropic, Autodesk, and Docusign – Apollo is making world-class go-to-market simple, intelligent, and accessible for all. Apollo serves sales development representatives, account executives, sales leaders, revenue operations, and marketing teams at B2B organizations of various sizes. Teams use Apollo to build and maintain target account lists, orchestrate outbound and inbound motions, manage opportunities, and understand which activities lead to qualified pipeline and closed revenue. Key capabilities include: Data and targeting: Access to a large B2B database with company and contact details, including firmographic, technographic, and buyer signal data, so users can define ideal customer profiles and create precise segments for outreach. Prospecting and enrichment: Tools to search, filter, and save prospect lists, plus enrichment workflows that keep contact and account records up to date in Apollo and connected systems such as CRM. Sales engagement: Multi-step, multi-channel sequences for email, calls, and tasks that standardize how reps follow up with prospects, with controls for timing, throttling, and deliverability. Agentic and AI-assisted workflows: Intelligent agents and AI features that help with account research, lead scoring, message generation, and next-step recommendations so reps can prioritize and personalize at scale. Deal and activity management: Basic CRM-style functionality for tracking opportunities, stages, activities, and notes, giving teams a single view of pipeline health and sales performance. By combining data, engagement, and deal execution in one platform, Apollo is designed to reduce the number of disconnected tools in a typical GTM stack and provide a consistent workflow for building pipeline and managing deals. This helps organizations improve data quality, increase seller productivity, and run more structured, measurable go-to-market programs. ## Apollo.io Pros & Cons **What users like:** - Users appreciate the **ease of use** of Apollo.io, enjoying a simple interface that streamlines their workflow. (1587 reviews) - Users highlight Apollo.io for its **streamlined lead generation** , enhancing accessibility and efficiency in sales prospecting. (1349 reviews) - Users value the **comprehensive database and seamless automation** of Apollo.io for efficient prospecting and support. (1321 reviews) - Users appreciate the **mass automation and personalization** features of Apollo.io, significantly enhancing their outreach efficiency. (1317 reviews) - Users value the **time-saving automation** of Apollo.io, streamlining outreach and enhancing overall productivity. (1123 reviews) - Automation (1071 reviews) - Efficiency (940 reviews) - Users appreciate the **efficient contact information retrieval** from Apollo.io, enhancing their lead generation and engagement efforts. (854 reviews) - Integrations (814 reviews) - Accuracy (801 reviews) **What users dislike:** - Users find the **limited CRM integration** options frustrating, wishing for more features in the basic plan. (559 reviews) - Users experience **inaccurate data** on Apollo.io, requiring manual verification and leading to unreliable contact information. (469 reviews) - Users find the **learning curve steep** and the UI clunky, making effective navigation challenging. (458 reviews) - Users find Apollo.io's **limited features** restrictive, particularly regarding CRM integrations and sequence allowances in cheaper plans. (431 reviews) - Users experience **data inaccuracy** with Apollo.io, finding outdated or incorrect contact information hampers effective outreach efforts. (420 reviews) - Outdated Data (412 reviews) - Inaccuracy (406 reviews) - Limitations (377 reviews) - Users find the **contact data accuracy lacking** , particularly with mobile numbers and updates in Apollo.io. (369 reviews) - Email Issues (366 reviews) ## Apollo.io Reviews ### 1. Apollo helped me closing 100+ deals in 2025 **Rating:** 4.5/5.0 stars **Reviewed by:** Kunal S. | Ecommerce Consultant, Computer Software, Small-Business (50 or fewer emp.) **Reviewed Date:** January 07, 2026 **What do you like best about Apollo.io?** Apollo has become an essential part of my daily workflow. Whether I need to extract phone numbers and emails of prospects or gather information about an organization's tech stack, Apollo.io makes these tasks much more efficient. Running bulk campaigns is also seamless, and I appreciate that there is no noticeable latency—Apollo.io operates quickly and reliably. Apollo extension works really well. I have installed it with linkedin and browser. This gives me instant information about the companies I'm prospecting. **What do you dislike about Apollo.io?** There isn't much to mention, but over the past month, I've noticed that some of the contact numbers provided were inaccurate. I encountered instances where the same name was listed, but it turned out to be a different person. This has unfortunately led to the loss of a few credits. **What problems is Apollo.io solving and how is that benefiting you?** Since I handle multiple projects across the geography, lead enrichment is very crucial for my work. We run email campaigns for that accurate email and other contact details are very crucial for us that's why I relied on Apollo.io. They have made my life easier as well as my data team's life easier. We have closed 100+ deals last year generating a revenue of 35M+. This was backed by the accurate data that we have enriched with Apollo.io ### 2. Apollo.io Makes Finding and Reaching Leads Fast and Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Raju S. | Senior Business Analyst, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** May 11, 2026 **What do you like best about Apollo.io?** The best I like about Apollo.io is easy to find accurate and reach out to the lead in correct approach. The filter are really useful and saves alot of time for follow-ups. **What do you dislike about Apollo.io?** One thing which is not good with Apollo.io is that sometime the contacts we found are outdated, which needs to be updated regularly. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io helps solve the problem of finding accurate leads and managing outreach in one place. It saves lot of time of manual searching, which makes the overall sales process much more organized. ### 3. Simplifies Campaign Management with Stellar Support **Rating:** 3.5/5.0 stars **Reviewed by:** Aneyas M. | Manager - Growth & Partnerships, Mid-Market (51-1000 emp.) **Reviewed Date:** March 23, 2026 **What do you like best about Apollo.io?** I like that Apollo.io is easy to use, which is great for my team of four people. The customer service representative assigned to our enterprise account was very helpful in onboarding me and my team. As a manager for business development, Apollo.io saved me a lot of time and provided me with best practices to start with rather than searching for them myself. I also appreciate that it gives us a unified view to manage different campaigns that go out at different time zones for various regions, which saves us the headache of managing these separately. Overall, it's very user-friendly for the team. **What do you dislike about Apollo.io?** I believe they could give us a better understanding of what the best practices are in a simple go-to one-pager. I'd like it to be defined in terms of the activities for business, focusing on outreach, prospecting, and CRM. I would love to know the best practices for each of these categories in terms of saving and securing the domain of the company, and how to use more IDs to simulate a healthy email outreach campaign. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io saves us time and the headache of managing different campaigns in various time zones, providing a unified view to manage it all. It also aids in adopting best practices, saving me time as a business development manager. ### 4. Effortless lead generation that delivers real results! **Rating:** 5.0/5.0 stars **Reviewed by:** Syeda Safura J. | Instructor, Small-Business (50 or fewer emp.) **Reviewed Date:** September 11, 2023 **What do you like best about Apollo.io?** What I really appreciate is how intuitive and powerful the filtering system is. It allows you to narrow down prospects based on very specific criteria, so you don’t have to scroll through millions of irrelevant contacts. It saves an incredible amount of time and makes lead generation much more focused and efficient. The accuracy of the data and ease of exporting contacts also make outreach planning seamless. **What do you dislike about Apollo.io?** Improving the verification process and ensuring more up-to-date contact information would make the platform even more reliable and powerful for outreach. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io has helped me with lead generation, i dont have to spend hours looking for contacts that i need to reach or go through the routine of contacting the Company reception desk then reach the designated authority. ### 5. Streamlined Email Outreach with Valuable Database **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User | Small-Business (50 or fewer emp.) **Reviewed Date:** July 30, 2026 **What do you like best about Apollo.io?** I find Apollo.io's bulk emailing feature very valuable for my prospecting activities. The database is really beneficial, and I also appreciate the browser extension. It makes navigating through contact details on LinkedIn very easy. Additionally, the initial setup with Apollo.io was straightforward, integrating well with my existing Microsoft setup via the MCB server. The combination of Apollo.io's holistic database and the data enrichment feature of Clay helps in identifying potential targets efficiently. **What do you dislike about Apollo.io?** I feel that in the email bombing, the tags are set up, but they do not automatically go to the folder, and I have to manually delete or move them into the Apollo mail warming folder. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io to automate email account warming, which protects our domains from bulk emailing. ### 6. Higher-Quality Data and Full Automation with Apollo.io **Rating:** 4.5/5.0 stars **Reviewed by:** Caramel M. | Senior Business Analyst , Retail, Enterprise (> 1000 emp.) **Reviewed Date:** August 13, 2026 **What do you like best about Apollo.io?** We use Apollo.io to onboard clients for our organization. The biggest challenges we faced were inconsistent data quality and a lack of automation. That’s why we decided to go with Apollo: it offers higher-quality data and also provides full automation, along with sequencing options. **What do you dislike about Apollo.io?** Load time is a bit slow and some data are not fully updated. **What problems is Apollo.io solving and how is that benefiting you?** We use it to search data. It also gives most of the details for free. I love this for data mining. ### 7. All-in-One Prospecting with Great Value and a Powerful Chrome Extension **Rating:** 4.5/5.0 stars **Reviewed by:** Lewis B. | Co-founder and Head of Sales, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2026 **What do you like best about Apollo.io?** What I like most about Apollo.io is how it combines prospect data and outbound tools in one place. Instead of paying for multiple platforms, we can find contacts, build lists, and run email sequences all within Apollo, which makes our workflow much more efficient. The contact database is large and easy to filter, so it’s quick to identify the right people at the right companies. The Chrome extension is also really useful when working on LinkedIn, as it allows us to pull contact details and add prospects to lists without leaving the page. Overall, it offers great value for money compared to other data providers and sales engagement tools. It’s become a core part of our outbound prospecting process. **What do you dislike about Apollo.io?** It doesn't have a UK dialer, which is really frustrating. This means that i have to take things to a different app to call prospects. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io solves the problem of having to use multiple tools for prospecting, data, and outreach. Before using it, we had to rely on separate platforms to find contact information, build prospect lists, and run outbound campaigns, which made the process slower and more expensive. With Apollo, we can identify the right companies and decision-makers, access their contact details, and start outreach all within one platform. This has made our prospecting much more efficient and streamlined. As a result, we’re able to build targeted lists faster, run outbound campaigns more consistently, and spend more time focusing on conversations and opportunities rather than manual research. ### 8. All-in-One Sales Solution, Needs Better Sequencing **Rating:** 4.5/5.0 stars **Reviewed by:** Faisal B. | Business Development Representative, Mid-Market (51-1000 emp.) **Reviewed Date:** March 20, 2026 **What do you like best about Apollo.io?** I really like Apollo.io because it's very easy to use, especially the parallel and power dialer features. Since these features were added, our team has switched fully to the Apollo dialer, dropping our other dialers. It makes everything all in one place, so we can find our leads and call them right from the same website. It has also helped us consolidate our tools and processes into one platform, saving us time and money. Setting up Apollo was great and very easy too; we had everyone logged on quickly and got them their local presence and no phone numbers without any hassle since we already used it from the beginning. **What do you dislike about Apollo.io?** I'll say the sequencing tool, there's a lot of things missing. Like, I've used HubSpot in the past, and I like HubSpot sequencing tool as it's very flexible. You can skip certain steps, and allow your prospects to start at different steps within a sequence. You can't do that on Apollo, not that I know of. But, you know, I think there could be some improvement done in the sequencing area. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io consolidates our tools, saving time and reducing costs. We handle calling, lead generation, and outreach all in one place, streamlining our sales process. ### 9. Apollo.io: Streamlined Outreach and Data Extraction **Rating:** 4.0/5.0 stars **Reviewed by:** Akash T. | Your Technology Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** March 20, 2026 **What do you like best about Apollo.io?** I find Apollo.io extremely useful for my outbound activities and outreaches. It helps me immensely with data extraction, targeting specific niches, automating email sequences, and follow-ups. The extension is super helpful, especially with LinkedIn, as it allows me to get contacts, use saved templates, and send emails instantly, eliminating a lot of manual work. The cost efficiency is great, and even the free version is helpful for early-stage founders. I really appreciate its extension and its ability to engage with other professional network software, making it easy to set up an outreach on other platforms. The depth of filters, email sequences, and the extension have been really helpful to me. Additionally, the initial setup of Apollo.io was pretty easy and straightforward. **What do you dislike about Apollo.io?** The data availability could be larger. The extension earlier helped me extract the data of multiple people at once, but now I have to go on separate profiles to extract details. Also, the filter section can be much simpler. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io helps me with outbound and outreach by automating email sequences, extracting data, and targeting niches, reducing manual work and cost. Its LinkedIn extension provides instant contact access, saving time and money. ### 10. Email Verification with Room for Improvement **Rating:** 5.0/5.0 stars **Reviewed by:** Mary Kristin M. | Healthcare Customer Care Representative, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I like Apollo.io for the geography or places feature, which allows me to find or search for locations. It's great that it provides complete features like business location, where you can see where the company is located, as well as details like the company size and the number of employees. This information is important for marketing purposes as it helps in understanding the size and location of the company. **What do you dislike about Apollo.io?** I wish Apollo.io was more accurate in verifying email contacts. Sometimes, I find errors where the email for a business contact isn't accurate. Also, I think the free plan could be improved by increasing the limit to 50 leads. The initial setup isn't easy because you have to connect your email or Gmail account, or the company account. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for verifying emails for my email lead list. It helps with accuracy in marketing, although sometimes there's an issue with incorrect email verification. ### 11. Streamlined Prospecting with Intuitive UI **Rating:** 4.5/5.0 stars **Reviewed by:** Molly P. | Business Development Representative, Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I find Apollo.io really intuitive and easy to use. It's always being updated, offering more than before, and even though I feel like I don't use it to its full advantage, I still get a lot out of it. I really like that it's just easy to learn and has supercharged my outbound prospect workflow. Features like the workflow that automatically flags new leads help me by creating a cadence I can return to on a weekly basis. I also really love the parallel dialer as it allows me to make way more calls in a more efficient manner. I appreciate the plethora of resources Apollo.io provides, making research and learning straightforward. **What do you dislike about Apollo.io?** I think sometimes the information isn't correct. And so that is one thing that I've run into is calling someone's phone, mobile phone, and then it's actually not the person at all. Maybe it's someone who has a similar name or isn't them whatsoever. So that's the only thing I think probably could be improved. It's just the quality of the data from time to time. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io streamlines my prospecting and outbound processes by consolidating contact information, helping me find phone numbers and emails efficiently. It supports my workflow with automated lead flagging and increases my call efficiency with the parallel dialer. ### 12. Handy Tool for Outreach with Room for Onboarding Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Fran R. | HR Tech Consultant, Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I find Apollo.io's sequences and workflows very cool. They give me a much more structured and organized approach to doing manual outreach. With everything lined up for me, I don't really have to think much and just go through my tasks, which severely reduces the amount of thinking I have to do. The automation feature is handy as it definitely reduces the amount of manual work I need to perform every day, allowing me to reach many more accounts than I could do by myself. **What do you dislike about Apollo.io?** I think that new user experience could be drastically improved. There's so many sections, so many menus, so many things to set up properly. Unfortunately, I had a very negative experience with my onboarding. It never happened. For some reason, it was canceled. Even though I sent emails, those were ignored and now the support team tells me that I cannot have my onboarding. So I'm just taking one question at a time. It's a little bit confusing and frustrating. Also, the initial setup was not very easy. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for automation, reducing daily manual work and allowing me to reach more accounts than I could on my own. ### 13. Seamless Integration and Stellar Email Deliverability **Rating:** 5.0/5.0 stars **Reviewed by:** Katey G. | Director of Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I like that Apollo.io is relatively easy to use with a straightforward setup that wasn't hard or extensive when we onboarded it. Even though we had some kinks, they were pretty easily figured out. The integration with Salesforce is fantastic. I love that we can use the bot within Apollo.io, and it automatically syncs back to the Salesforce record. This feature has been really helpful, making sure we have the most up-to-date information. Also, there are better integrations in terms of the Salesforce experience and the meeting bot included in the Apollo.io subscription. The ability to get emails out confidently without damaging our domain reputation is another strong point, with email deliverability having increased extensively. The great dashboard provides clear insights into deliverability, who opened, click rates, and all those fun things. **What do you dislike about Apollo.io?** I do think that the onboarding could have been given a little bit more love. Having to schedule a one-hour call with someone who didn't seem super prepared for our instance or understanding what we wanted to achieve out of the system could have been a little bit more seamless. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io helps us send emails confidently, boosts deliverability without harming reputation, and offers a great dashboard for tracking open and click rates. Its integrations, especially with Salesforce, enhance our workflow with updated information and efficient syncing. ### 14. Outbound Activity That Delivers **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** What I like best about Apollo.io is the combination of accurate contact data and built-in outreach tools in one platform. It makes it easy to go from prospecting to execution without switching tools. The ability to quickly build targeted lists, access verified emails, and run sequences has significantly improved efficiency and speed of outreach. **What do you dislike about Apollo.io?** One area that could be improved is data accuracy and coverage in certain regions or niche industries, where contacts can sometimes be outdated or limited. Additionally, while the platform is powerful, the UI can feel a bit overwhelming initially with so many features packed in. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io solves the challenge of finding and reaching the right prospects efficiently. It brings together accurate contact data, prospecting, and outreach in one place, which reduces the need for multiple tools. This has helped us speed up our outbound process, improve targeting, and increase meeting bookings while saving time on manual research. ### 15. Robust Features with a Learning Curve **Rating:** 4.5/5.0 stars **Reviewed by:** Bilal T. | Technical Talent Connoisseur, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I really like Apollo.io for organizing things and pinpointing a lot of things. The meetings and conversations feature is great for talking to customers and really helps us understand how we can service them better. The insights from these meetings allow us to create well-tailored proposals for our clients. I find the metrics and analytics it shows after calls—like how many people have spoken—very useful. Also, the ability to customize things is really cool. Using Apollo.io, we've been able to increase the number of outbound leads significantly due to the AI research and AI tokens in the outbound process. It's also been super helpful in finding companies that have been recently funded, along with useful signals, which is very exciting. The organization features like tagging, saving filtered searches, and results make managing information much easier. **What do you dislike about Apollo.io?** It's just a very big application with lots of moving parts, which can be overwhelming for new users. The ramp up and onboarding process can be improved to make it less intimidating. Also, I wish support was a little bit more responsive immediately; it takes some time for them to get back. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for increasing outbound leads with AI research, understanding customer needs through meetings, identifying recently funded companies, and organizing tasks efficiently with tagging and filtering. ### 16. Comprehensive Platform, Easy Setup, Slightly Limited for Non-American Markets **Rating:** 5.0/5.0 stars **Reviewed by:** Thomas B. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** What I like most about Apollo.io is that it's a pretty comprehensive platform with a lot of functionalities yet easy to understand and very user-friendly. It's a very powerful tool for the purpose I use it for. I appreciate that it's constantly developing, with new features coming all the time. And I also appreciate the support I get from the team whenever I need it. **What do you dislike about Apollo.io?** Well, the only thing would be that Apollo.io feels like it's very focused on English-speaking countries or North American markets, and I'm based in Northern Europe. Mostly working with outreach campaigns in Sweden, and sometimes the filters, even though there are 60 plus filters and an AI assistant, aren't really enough to do some of the searches I need to do for certain Swedish market segments. And that is something that I think can improve going forward. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for lead generation, identifying the best leads based on ideal customer profiles. It simplifies the time-consuming process of finding leads, enables efficient, structured workflows with automations, and ensures I can communicate personally and relevantly with leads through reliable email deliverability. ### 17. Prospect Like a Pro with Apollo.io **Rating:** 5.0/5.0 stars **Reviewed by:** Jordens R. | Strategic Advisor | Fractional Sales & Revenue Operations, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I find Apollo.io to be a great tool because it lets me prospect all in one place, with sequences and tracking included. I really like how I can warm up my emails, especially for new ones, and find verified emails, which is key to maintaining a good deliverability rate. The ability to create new lists and find prospects quickly while being very specific about who I'm looking for is another thing I appreciate. What I like most is that Apollo.io provides verified information, ensuring my emails are sent to the right places, maintaining effective deliverability, and avoiding sending emails to inactive locations. **What do you dislike about Apollo.io?** I would say the ease to use it. It is pretty simple. I could see how somebody who's never used it can be confused. But I had to watch videos and things of that nature. Make it a little bit more user friendly, I would say. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io lets me prospect all in one place, track sequences, warm up emails, and find verified emails to protect my deliverability rate. It solves my outbound needs by enabling quick list creation and precise prospect targeting. ### 18. Empowers Sales with Efficient Data Enrichment **Rating:** 4.5/5.0 stars **Reviewed by:** Sagar R. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I like using Apollo.io for data enrichment and prospecting with quality leads and the right personas from accounts. It's quick at providing phone numbers for dialing and helps with verified emails, which is great for cold calling and reaching out via calls. I also enjoy the ability to create sequences which allow personalization to an extent, letting me set up three to five step mailing sequences without having to manually input efforts each time. That has really helped me out. **What do you dislike about Apollo.io?** I don't know if it's just the issue with my system, but at times, I find that it takes a while for the phone numbers to get enriched on the extension. I have to then go to the main page to get this sorted. So the extension kind of is lagging for enriching phone numbers. Other than that, it works well. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for data enrichment, getting quick access to phone numbers and verified emails for calls and emails. It helps in prospecting with quality leads and simplifies outreach with personalized automations. ### 19. Dramatically Boosted Our Lead Generation **Rating:** 4.5/5.0 stars **Reviewed by:** Ratin S. | International Tech Sales Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I really appreciate Apollo.io for its effectiveness in lead generation. Since we began using it, our leads in process have seen a significant increase, jumping by 200%. We're now getting good qualifying leads and reaching the right prospects, including decision makers, which has greatly improved our process. I particularly like the use of buying intent and AI search features, as they help us understand what people are looking for, identify those seeking our product or similar services, and ultimately lead to successful demos. The setup of Apollo.io was quick, taking just minutes, and using it has improved the reliability of our data to over 90%, which is a huge improvement from the tools we used before. **What do you dislike about Apollo.io?** There are some basic features that could use improvement with Apollo.io. When I save a few items and export or save them in a particular file, I can't sort them out on the basis of the date when I return the next day. It's a small thing, but that's really it. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io fixed our issue of not reaching decision-makers, boosting our qualified leads by 200% and improving our lead-to-prospect process. ### 20. Simplifies Prospecting with Easy Sales Tracking **Rating:** 5.0/5.0 stars **Reviewed by:** Nadia H. | Professional Makeup Artist, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I use Apollo.io to find prospects leads, warm them up, reach out to them, and track all sales stats as well as prospect activity and recording emails. I love how Apollo.io keeps all my data in one platform, avoiding sheets and multiple documents. It keeps everything simple and gives reminders. I appreciate the reminders that help me stay on top of my warm leads with sequences. It's nice to go to tasks and see what tasks I have due for a day so I don't have to add anything to my personal calendar. I found the initial setup pretty easy and straightforward, and over time, I learned more. **What do you dislike about Apollo.io?** I think sometimes the extension lags on LinkedIn, and I have to refresh it a lot. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io to find prospects, warm them up, track sales stats, and keep all my data in one platform, avoiding multiple documents. It simplifies my workflow with reminders and task management. ### 21. Brilliant UX and Seamless Integration, But Needs Better Lead Precision **Rating:** 5.0/5.0 stars **Reviewed by:** Joe T. | New Business Development, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I really like Apollo.io's UX and platform design; it's great and makes using the platform easy. The tools and modules are easily accessible throughout the menu structure, which is a big plus. It integrates seamlessly with our CRM system, Salesforce, ensuring a clean data flow, which is where we use our source of truth for our data. The platform allows us to cleanse our database with data enrichment and use the conversations tool to review calls with new business prospects and existing clients. Additionally, Apollo.io helps us reach clients and prospects at scale, and the ability to send out mass personalized messaging through their sequences is fantastic. Overall, I think the platform is brilliant, and the initial setup was very easy. **What do you dislike about Apollo.io?** When trying to find prospects through their tools, it often gives us irrelevant leads such as videographers, while we're just looking for the organizer. So, sometimes we have to do a bit of work on the search engines and AI engines to find prospective lists to then put into Apollo.io. If I could do that all within the Apollo platform, that would be great. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io to enrich our database and review calls with prospects, helping us tailor follow-ups. It solves the challenge of reaching clients at scale with personalized mass messaging using sequences. ### 22. Cost-Effective Tool with Robust Data for Small Businesses **Rating:** 4.0/5.0 stars **Reviewed by:** Raquel C. | Director of Commercial Sales, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I find the value that Apollo.io offers for a small business like ours to be incredible. The amount of tools provided for the price really makes sense and helps us scale our outbound functions very well without the need to invest in a lot of different sales tools. We use the AI features to create content, which adds to the value. Additionally, the integration with HubSpot has been very seamless, which is a big plus. Setting up email campaigns and building lists or finding prospects is very easy with Apollo.io. **What do you dislike about Apollo.io?** There probably could be some more extensive onboarding options. I think a lot of it was having to learn ourselves, we had a brief onboarding experience, but kind of more, not only self-driven educational content, but the ability to maybe even pay for or engage in more direct training and onboarding would be helpful, especially for a small team. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for reliable data, including verified emails and phone numbers, essential for our small business to reach target markets through outbound campaigns. ### 23. Intuitive Platform with Room for AI Improvement **Rating:** 4.0/5.0 stars **Reviewed by:** Joseph S. | Business Development Representative, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I like using Apollo.io because it's very user-friendly and quick to grasp, even for experienced users or those new to the platform. I appreciate that the interface is extremely clean and easy to navigate, which helps me know exactly how many tasks are due and set up my daily pipeline. I also love the statistics and reporting feature, which gives me a better understanding of my daily successes. These reports are crucial for my team, as they use the stats provided in Apollo to show where we're trending upward in prospecting. Additionally, the reports help us understand which key messages land in calls and which emails work best, making Apollo.io valuable to us. **What do you dislike about Apollo.io?** I would say that the AI feature needs to be a little bit improved because in terms of the quality of prospects that it suggests for our platform at Dispatch Science. There are a lot of ecoms and three p l's and people that don't quite fit our demographic. Or I also don't appreciate how within the chat, if I've already built filters for specific lead lists, that it kind of wipes all those out, if I ask for help in tweaking that. It kinda just goes off on a little bit of a tangent, so I feel that that needs to definitely be improved as it goes along. And also, the Apollo product itself, does not integrate or sync with Dynamic three sixty five. So during the initial setup, there was no way to actually onboard and bring over and sync all of the leads that we already had in our CRM into Apollo that had to be done manually. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io helps me weed out incompatible leads and facilitates multichannel outreach. It integrates dialing, LinkedIn, and email into one platform for streamlined prospecting. ### 24. Enhances Client Engagement with Accurate Contact Data **Rating:** 4.0/5.0 stars **Reviewed by:** Brandon E. | Business Development Representative, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I use Apollo.io to find new clients with their extensive database of individuals within a company. I like how it helps me receive updated contact information, which benefits my workflows greatly. The numbers and emails we extract from Apollo.io are often up to date, allowing me to reach the decision makers efficiently. I also find great value in being able to connect more frequently with decision makers within a company, thanks to the current contact information provided. Setting up Apollo.io was very easy, and after an initial hiccup with the account manager not being prompt with an onboarding call, it's been smooth sailing ever since. **What do you dislike about Apollo.io?** We don't really use their dialer or their sequences since we have use Apollo.io. I would say there should be more of an emphasis on providing more data for contacts than their CRM system. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io to find new clients and keep contact information up to date, which helps us connect more frequently with decision makers. ### 25. A Must-Have Platform for Sales Professionals **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** January 09, 2025 **What do you like best about Apollo.io?** It is all in one tool very easy to use & I use it daily as of my workflow. I can scrape high quality leads from this, Can run email cmpaigns directly from here, the power ups tool fo this for personalized mails is great and its direct dialer do great job overall this one software fulfill my all needs from cold to close leads in one place. Customer support is also great like they resolve the issue instantly over the email only. Easy to integrate with the other softwares I use and not very hard to implement. **What do you dislike about Apollo.io?** It has some technical glitches like sometimes the comapny data gets stuck like shows less no of companies (and it last max 2-4 hrs) and sometimes it takes too long for updating the data of website visitors which should be real time. **What problems is Apollo.io solving and how is that benefiting you?** Entire process of Sales and Outrech is now more efficient and effective now as it streamlines leads generation by providing high quality data with all the filtering and personas options which makes it easy to find the right prospects quickly. For my email outreach its simple sequence section is great I run all my email camapigns directly from here adn its workflow automation sections is life saver it simplify managing large scale outreaach efforts. Apollo AI or powerups feature is also great it saves my time for research about prospect this feature does that part very efficiently it give summary about the prospect it drafts personalized email for me which drives me higher enagament. Additionally, its insights nad detailed analytics dashboard is great i can track all the camapigns and performacne form one single dashbaord. ### 26. Expand prospect pipeline using Apollo expertise **Rating:** 4.0/5.0 stars **Reviewed by:** Ashish C. | Programs Professional, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2026 **What do you like best about Apollo.io?** Using Apollo AI has helped me find the right prospects more easily. **What do you dislike about Apollo.io?** The options in the left-side pane can be a bit tricky to use sometimes. **What problems is Apollo.io solving and how is that benefiting you?** Using filters to quickly filter relevant prospects and Saving leads to lists for pipeline. ### 27. Streamlined Prospecting, Seamless Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Ranjana P. | Sales Development Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** June 12, 2026 **What do you like best about Apollo.io?** I use Apollo.io for prospecting and building my datasheet, which really helps with getting details of prospects and verifying their credentials. I appreciate the sequencing of tasks and data enrichment features that make prospecting much easier. Before, I used to spend a lot of time prospecting instead of just calling, but now Apollo.io has made my life easier. The initial setup was also easy, and within the first week, we were able to use it effectively. **What do you dislike about Apollo.io?** calling extension for India **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for prospecting and building my datasheet. It helps me get details of prospects, verify credentials, and has made prospecting easier, allowing more time for calling. ### 28. Rich Data and Effortless Lead Outreach **Rating:** 5.0/5.0 stars **Reviewed by:** Stevens Wealth Solutions S. | Chief Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** August 13, 2026 **What do you like best about Apollo.io?** I really love the data that’s included, and I appreciate how easy it is to reach leads. **What do you dislike about Apollo.io?** I haven’t found any issues yet. So far, it’s been great. **What problems is Apollo.io solving and how is that benefiting you?** I use this to find leads to contact for my product. ### 29. User-Friendly, AI-Powered CRM for Donor Engagement **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.) **Reviewed Date:** April 14, 2026 **What do you like best about Apollo.io?** Apollo is a very user-friendly CRM platform that also uses AI to help identify, cultivate, and ultimately solicit donors. Both the paid and free versions are great and functional. **What do you dislike about Apollo.io?** Sometimes, the platform can look overwhelming at first, with a lot of tools, tabs and unique functions that can feel confusing. It integrates pretty smoothly with other applications, but yet, sometimes can take time to fully come to realization. **What problems is Apollo.io solving and how is that benefiting you?** Apollo is solving the problem of scattered prospecting and outbound sales work. Instead of having to use one tool for lead discovery, another for contact info, and another for outreach, Apollo brings those pieces together in one platform. It's clean and helpful. That benefits me by helping me (and our team!) find the right people faster, organize outreach more efficiently, and spend less time on manual list building ### 30. Intuitive Sales Tool with Accurate Prospect Data **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User | Mid-Market (51-1000 emp.) **Reviewed Date:** June 18, 2026 **What do you like best about Apollo.io?** I really like Apollo.io because it allows me to search for potential prospects and get their real contact information to reach out to decision makers directly. This is particularly helpful for me in sales, as it helps overcome the challenge of not having accurate contact information for decision makers in larger companies. Also, the setup of Apollo.io is quite easy and intuitive, so there wasn't much adaptation needed. **What do you dislike about Apollo.io?** There's still a lot of contacts that will allow you to click on 'get phone number,' but then a phone number doesn't exist yet. Sometimes that can be a little bit challenging because you're hoping to find the phone number of that prospect, but there's no real contact information for them. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io helps me search for potential prospects and get real contact information, making it easier to reach decision makers in larger companies. ### 31. Streamlined Outbound Development with Easy Setup **Rating:** 4.0/5.0 stars **Reviewed by:** Jared M. | Outbound Marketing Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I like Apollo.io because it helped eliminate excess tools, and now we're able to operate solely from the Apollo platform. I love the email finding, verification, and enrichment features, and the sequencing function is great. We can find, verify, and enrich the emails of our target contacts, and the sequencing tool integrates well into our email system, letting us deliver emails and have direct links to contact websites and LinkedIn profiles. The initial setup of Apollo.io was very easy. **What do you dislike about Apollo.io?** The AI engine does not work well for me. Apollo needs better company filters, especially in the industry part. I should be able to ask the AI engine to find me all the manufacturing companies in MI with 50-60 employees. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io helped us eliminate excess tools, streamlining our workflow. We seamlessly find, verify, and enrich emails of target contacts with integrated sequencing tools linking directly to websites and LinkedIn. ### 32. One should Explore the Benefits of Apollo.io its free, its user friendly and easy **Rating:** 5.0/5.0 stars **Reviewed by:** Aman K. | Research Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** July 04, 2023 **What do you like best about Apollo.io?** New things the apollo is that it have a separate split window in Chrome extension that is very easy to use I don't have to open apollo.in Chrome browser as just have to change the URL link of any LinkedIn or website and it opens their only it's the save lot of time. **What do you dislike about Apollo.io?** One thing it can improve is to give direct numbers in mobile numbers of your profile persons so that I don't have to go for another to like a man food to get the direct number in mobile number because every time I see for dial numbers in Apollo it's just so the headquarters of his number and nothing else **What problems is Apollo.io solving and how is that benefiting you?** The major problem was getting the Contacts email and its LinkedIn profile. Manually doing takes more time and Most time didn't get right profile also. But now i can do my work faster and with accurately. I am so used to apollo.io that i can not work without it. ### 33. Useful for Contact Data, But Performance Issues Persist **Rating:** 3.0/5.0 stars **Reviewed by:** Tim K. | Strategic Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Apollo.io?** I like that the quality of data on Apollo.io seems reasonable compared to the rest of the market. It also allows me to quickly access contact details directly from LinkedIn, which is crucial for my job as a salesperson. Having up-to-date data is essential, and I feel Apollo.io provides pretty reasonably current information that helps me contact people effectively. **What do you dislike about Apollo.io?** The plugin can be very lagging and quite consuming of computer memory. It doesn't work seamlessly as we would like it to. It can hang if you have lots of tabs open. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io helps me get contact details and create contact lists for sequences. The quality of data is reasonable and I can quickly access it from LinkedIn, enabling me to contact people effectively in my sales role. ### 34. Powerful Prospecting Tools, But Data Accuracy and Usability Need Work **Rating:** 3.0/5.0 stars **Reviewed by:** Aman S. | Performance Marketing Head, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** December 24, 2025 **What do you like best about Apollo.io?** The best thing of Apollo.io is how it combines a large, accurate B2B contact database with powerful prospecting and outreach tools in one platform. The advanced filtering makes it easy to find highly relevant leads, and the built-in email sequencing and CRM integrations streamline the entire sales workflow. It saves time on lead research, improves targeting, and helps teams move faster from prospecting to outreach. **What do you dislike about Apollo.io?** What I dislike about Apollo.io is that data accuracy can sometimes vary, especially for smaller companies or non-US markets, which still requires manual verification. Some advanced features are locked behind higher pricing tiers, and the interface can feel overwhelming at first due to the number of options and settings available. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io solves the problem of inefficient B2B prospecting and outreach by centralizing lead discovery, contact data, and engagement tools in one platform. Instead of using multiple tools to find prospects, verify emails, and run outreach, everything is available in a single workflow. This benefits us by saving time on lead research, improving targeting accuracy, scaling outbound efforts, and enabling more consistent and measurable sales and marketing outreach. ### 35. A must for B2B businesses. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** March 10, 2026 **What do you like best about Apollo.io?** The information provided about each contact and company is quite complete, detailed, and reliable. It allows me to select prospects based on data and find the right people to contact in each company to sell my B2B services. Additionally, it is quite easy to use, at least in its basic functionalities. While it is true that it offers a large number of more advanced features that may require more knowledge or a greater learning curve, for everyday use it doesn't require much effort. **What do you dislike about Apollo.io?** The search and query limit of the free version is quite limited, but the paid plans do not have a very high cost either. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io helps me locate prospects and specific roles within each company for the sale of b2b services for my business. This saves me a lot of time since in a matter of minutes I can have a list of contacts for my specific niche without much effort. Additionally, when I am analyzing a company to offer my b2b services, I can access, in most cases with the Chrome integration, a lot of information about the company (revenue volume, number of employees, latest news, etc.) which allows me to better understand the company's data to decide based on that whether it can be a potential client or not. ### 36. Boosts B2B Prospecting with Comprehensive Leads Database **Rating:** 4.0/5.0 stars **Reviewed by:** Deep M. | International business development executive, Information Technology and Services, Mid-Market (51-1000 emp.) **Reviewed Date:** March 10, 2026 **What do you like best about Apollo.io?** I use Apollo.io mainly for B2B prospecting and appreciate its large B2B database and strong filtering options, which help me build targeted outreach lists faster. The email verification feature is really handy, as it assists in verifying email addresses and enriching company data. I also like the LinkedIn integration, which simplifies capturing prospects directly from their profiles, saving me from manual research. The lead enrichment feature is a big plus as it automatically adds verified emails, company details, and other useful data, making it much easier to build accurate prospect lists and prepare outreach campaigns quickly. **What do you dislike about Apollo.io?** Sometimes the contact data can be slightly outdated so a few emails addresses and contact number may need additional verification. It would also be helpful if the platform improved data accuracy for smaller companies and niche industries. It would be helpful if Apollo.io improved data coverage for smaller companies and niche industries and added more frequent updates to keep contact information more accurate. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for B2B prospecting. It finds accurate contact details, verifies emails, enriches data, and builds targeted outreach lists. This streamlines the prospecting process, replacing multiple tools and manual research with a comprehensive database. ### 37. Efficient API Integration, Needs Better Data Accuracy **Rating:** 3.5/5.0 stars **Reviewed by:** Victor O. | Human Capital Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2026 **What do you like best about Apollo.io?** I like Apollo.io's API integration. It makes my life easy because it was very easy to set up within my system. The API configuration comes with clear documentation, which makes life easier. I also appreciate the way it can scan my internal database and get me the right contacts, which makes a huge difference for me. **What do you dislike about Apollo.io?** I think data accuracy needs improvement, as sometimes the numbers or contact information, especially phone numbers, have been wrong. If that could be improved, it would be a game changer for me. Also, I would like it if I could get both personal and work contact information and specify whether I'm trying to reach someone for work or personal reasons. Being able to find and specify both would be great. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io to connect people with the right contacts quickly, solving connection issues. Its API integration is easy to set up, making my workflow smoother and helping scan my database to get the correct contacts, which is crucial. ### 38. Apollo.io: All-in-One Sales Platform That Streamlines Prospecting and Outreach **Rating:** 5.0/5.0 stars **Reviewed by:** Vasim T. | Sales Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 24, 2026 **What do you like best about Apollo.io?** What I like best about Apollo.io is its all-in-one sales platform that combines a large contact database with powerful outreach tools. It makes it easy to find the right prospects, automate sequences, and track engagement, which saves time and improves conversion rates. **What do you dislike about Apollo.io?** What I dislike about Apollo.io is that data accuracy can sometimes be inconsistent, with occasional outdated or incorrect contact details. Additionally, the interface can feel slightly overwhelming at times due to the number of features available. **What problems is Apollo.io solving and how is that benefiting you?** It saves time on prospecting, improves lead quality, and allows me to reach more qualified prospects efficiently, ultimately helping me generate more meetings and close deals faster. ### 39. Outdated Contacts and Low Response Rates Hold Back an Otherwise Focused Tool **Rating:** 2.5/5.0 stars **Reviewed by:** Joey P. | Chief Executive Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** April 29, 2026 **What do you like best about Apollo.io?** I like that it lets me focus on a single sector and the integration with Claude. **What do you dislike about Apollo.io?** A lot of the contacts seem outdated, and the success rate of getting someone to answer is lower than I’d expect. One person even told me they haven’t been in that business for five years. I am also overwhelmed by the side bar, too many options. The user experience on the website isn't the best and could be improved. I prefer claude connection. **What problems is Apollo.io solving and how is that benefiting you?** Generating leads and outreach to build a pipeline. ### 40. Makes Prospecting a Breeze **Rating:** 5.0/5.0 stars **Reviewed by:** Rahul M. | Business Development Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** January 28, 2026 **What do you like best about Apollo.io?** I use Apollo.io for prospecting and it really saves me a lot of time because I don't have to search separately for email addresses of prospects. Everything is all in one place, making my job much easier. I also like the option to export data, which is hassle-free. Additionally, the initial setup was extremely easy, and everything works perfectly to help me do my job seamlessly. I think it's a great tool and there's nothing I see needing improvement at the moment. **What do you dislike about Apollo.io?** There is nothing to dislike about apollo, it gives you end number of emails addresses and all of them are correct, no changes required its the best tool out there **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for prospecting in sales, saving me time by finding all prospect email addresses in one place. ### 41. A handy all-in-one tool for lead sourcing and outreach **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Investment Banking | Mid-Market (51-1000 emp.) **Reviewed Date:** March 12, 2026 **What do you like best about Apollo.io?** I like that it seamlessly combines lead sourcing as well as outreach management, and that it connects well with a lot of establishes CRMs. Basically, you use it everyday, all the time. Also with the handy browser widget that gives you direct access to companies and people you are surfing on linkedin or on other websites. **What do you dislike about Apollo.io?** If I would pick a thing that I did not like is that it has little support for languages outside of english. For example, when doing outreach in non-english speaking countries the gender of the person is an essential information for addressing people. Apollo supports adding custom fields and adding that info manually, but that would be a feature that would be great if added from apollo directly - gender estimation based on name or on the linkedin gender tag (he/him, she/her etc.) **What problems is Apollo.io solving and how is that benefiting you?** Tracability of leads and contacts over the full pipeline ### 42. Powerful Account Data and Lookalike Targeting for High-Converting Campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** August 11, 2026 **What do you like best about Apollo.io?** It has been really helpful for us to find relevant account data and build good target account list in our industry and also find lookalikes based on the right parameters to run campaigns with a high conversion rate. **What do you dislike about Apollo.io?** Some times the way the filters work can be wonky as they get removed when you change tabs sometimes. **What problems is Apollo.io solving and how is that benefiting you?** 1. Build great lookalike audiences for running campaigns 2. Find contact lists with highly accurate data ### 43. Beginner-Friendly with Efficient Setup, Needs Better AI Integration **Rating:** 3.5/5.0 stars **Reviewed by:** Apoorv K. | Freelance Business Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** April 29, 2026 **What do you like best about Apollo.io?** I like Apollo.io for being easy to use and beginner-friendly, which saves me time on sales training. The platform has no unnecessary features, making it straightforward to create workflows and lead enrichment for my team. It also helped me overcome the challenge of email deliverability, which was a significant benefit. Setting it up was practically very easy and customizable, and I got it up and running in about 2 hours. **What do you dislike about Apollo.io?** I think it still lacks AI workflows and connectors which can help us with sales automation and better outreach. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io helps with the buying signs and enrichment process of leads and sales campaigns. It saves me time for sales training, lets me create workflow and enrichment for my team, and resolves email deliverability challenges. ### 44. Great Number-Finding Like Lusha **Rating:** 5.0/5.0 stars **Reviewed by:** Sushil G. | SBDR, Small-Business (50 or fewer emp.) **Reviewed Date:** April 12, 2026 **What do you like best about Apollo.io?** the number finding as Lusha, its a good one **What do you dislike about Apollo.io?** the the extension of side bar, whenever, i open the side bar, it shrinks the present screen which I dont like, I want it to open like lusha, on top of the screen, earlier it used to open like lusha, but now they have changed it. **What problems is Apollo.io solving and how is that benefiting you?** they are solving the problem of number keeping, they have good database which is benefitting me in number hunt, and alos have info about companies, which I like it, plus the AI, and the pricing and performance is alos good. ### 45. Seamless Prospecting and Integrations **Rating:** 4.5/5.0 stars **Reviewed by:** Robert C. | Senior Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I like that with Apollo.io, I don't have to go to other systems to find emails, phone numbers, and company info. I have it all in one source, which helps me track my prospecting and accounts better. The integration between Apollo.io and Salesforce is also a big ease. The initial setup was pretty easy, even though we had a couple of trainings and some questions. It's pretty strong, probably an eight or a nine out of ten. **What do you dislike about Apollo.io?** I wouldn't say I've come into anything that's been so troublesome lately that I can't work around. IT sometimes give TOO much information the prospects when I am making phone calls when I simply need the name, company and my talk track. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for prospecting and customer outreach. It centralizes emails, phone numbers, and company info, making it easier to track my prospecting and accounts. ### 46. Facilitated B2B Prospecting with Apollo.io **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** September 08, 2025 **What do you like best about Apollo.io?** I use Apollo.io mainly for B2B prospecting and generating qualified leads. Apollo.io helps me save a lot of time in prospecting and finding more qualified contacts. I really like the convenience, it is really easy compared to other systems, which makes it much easier when searching for leads. The initial setup was relatively smooth, the site is quite intuitive and I was able to start using it quickly, especially in the prospecting and sorting of companies, positions, etc. **What do you dislike about Apollo.io?** At times, the credits run out quickly depending on the volume of prospecting, and some contacts come outdated. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for B2B prospecting and generating qualified leads, saving a lot of time in prospecting and finding more qualified contacts. ### 47. Robust Lead Generation with Some Updates Frustrations **Rating:** 4.5/5.0 stars **Reviewed by:** Ashish G. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 06, 2026 **What do you like best about Apollo.io?** I really like Apollo.io's database and the Apollo dialer. The database helps me with verified emails and phone numbers for prospects, which is crucial for lead generation. Additionally, the Apollo dialer is a one-stop solution for my team when it comes to cold calling, as it enables us to dial numbers globally. The initial setup was also very easy, which was a pleasant surprise. **What do you dislike about Apollo.io?** I dislike its frequent updates, which change the layout of Apollo.io. After the updates, it becomes harder to identify some features or tabs placed in a different location. Also, I'm frustrated by the changes to the credit system without informing or agreeing with the customer. It has been changed three times since we enrolled in Apollo.io. The recent inclusion of a power dialer and credit usage on every number we dial is extremely frustrating and disappointing. **What problems is Apollo.io solving and how is that benefiting you?** I use Apollo.io for lead generation and cold calling. It solves the problem of getting verified emails and phone numbers of prospects. The Apollo dialer enables my team to dial numbers globally, making it a one-stop solution for cold calling. ### 48. Great for finding the right stakeholders quickly **Rating:** 4.5/5.0 stars **Reviewed by:** Vivek J. | Deputy Manager (I&O), Mid-Market (51-1000 emp.) **Reviewed Date:** March 26, 2026 **What do you like best about Apollo.io?** The database is massive and the filtering is incredibly specific. When I'm trying to find the right point of contact—like CSR heads or sustainability directors for our restoration projects—it saves me hours of digging. The Chrome extension is also super handy for grabbing verified emails right off LinkedIn. **What do you dislike about Apollo.io?** The data isn't always 100% accurate. Sometimes emails bounce or direct dials are outdated, which is frustrating when you are trying to build momentum. Also, the interface can feel a bit cluttered and overwhelming when you first start using it because there are so many features crammed in. **What problems is Apollo.io solving and how is that benefiting you?** It completely streamlines our outreach process. Instead of guessing email formats or paying for multiple different prospecting tools, everything is in one place. It helps us connect with the right stakeholders and decision-makers much faster, which speeds up our partnership building and project planning. ### 49. Pricey Changes Diminish Value for Small Businesses **Rating:** 0.5/5.0 stars **Reviewed by:** Paul M. **Reviewed Date:** December 19, 2025 **What do you like best about Apollo.io?** I initially liked Apollo.io because it brought multiple outreach tools together at a great price for start-ups. It combined tools for website visits, identifying contacts, and doing outreach. **What do you dislike about Apollo.io?** At present, Apollo.io is not a tool you should invest in if you don't have it already. The current goal seems to be to extract maximum revenue from customers. This meant taking parts of the existing functionality and charging it as an 'add on.' Most of the development is behind a paywall with extra charges, and in many cases, small businesses cannot benefit without buying multiple licenses. Apollo.io should review its approach for small businesses, especially those not based in the US. Currently, to use the dialing feature in the UK, you need to buy the next tier, but this is not available unless you purchase multiple licenses. So essentially, core functionality is not available to any SME outside of the US. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io initially solved problems by integrating multiple outreach tools, offering sales outreach and prospecting at a great price for startups. **Official Response from Andy McCotter-Bicknell:** > Thanks for the candid feedback. We appreciate you sharing what originally made Apollo valuable for your team. We want to clarify a couple of points. You do not need to upgrade to a higher tier or purchase multiple seats to use the Dialer. A single-seat Basic plan can purchase the Dialer add-on independently, including for use outside the US. The add-on is priced as a flat fee rather than per-seat, which we believe is more accessible for small teams compared to many alternatives. As Apollo has grown, we’ve invested heavily in features like inbound signals and dialing infrastructure, which come with real costs to operate and improve. Offering these as optional add-ons allows teams to pay only for what they need, while enabling us to continue investing in reliability and coverage. Supporting small and international businesses remains important to us, and we regularly review pricing and packaging to keep Apollo accessible. If you’d like, our team is happy to walk through your setup and make sure you’re aware of all available options. ### 50. All-in-One Solution for Sales and Outreach **Rating:** 5.0/5.0 stars **Reviewed by:** phil m. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Apollo.io?** I like that Apollo.io is an online tool which simplifies access and usability for our team. The AI feature is pretty good and enhances my ability to conduct research on my ICP. It saves me time and provides valuable insights, which help me to personalize my outreach effectively. **What do you dislike about Apollo.io?** I just think that the design and the, like, UI could be better. Sometimes Apollo feels a bit crowded, and there's just not enough space on the laptop screen to have a complete view of it. Some of the data is, you know, hidden beneath different headers. So there's less space on the screen. Everything seems too blurry. If they can make the design a bit better, that'll be great. **What problems is Apollo.io solving and how is that benefiting you?** Apollo.io enhances our outreach by helping us find emails and personal phone numbers of prospects and consolidates data from different sources into one enrichment feature. ## Apollo.io Discussions - [Is Apollo IO free?](https://www.g2.com/discussions/is-apollo-io-free) - 11 comments, 6 upvotes - [How do I submit my business to apollo](https://www.g2.com/discussions/24356-how-do-i-submit-my-business-to-apollo) - 11 comments, 4 upvotes - [What is Apollo.io used for?](https://www.g2.com/discussions/apollo-io-what-is-apollo-io-used-for) - 6 comments, 3 upvotes - [What unique capabilities does Apollo.io offer for streamlining sales and marketing workflows?](https://www.g2.com/discussions/what-unique-capabilities-does-apollo-io-offer-for-streamlining-sales-and-marketing-workflows) - 3 comments, 2 upvotes - [Linkedin](https://www.g2.com/discussions/apollo-io-linkedin) - 2 comments, 2 upvotes - [View Apollo.io pricing details and edition comparison](https://www.g2.com/products/apollo-io/reviews?21f59b6b_page=4&page=4&query=linkedin+sales+navigator§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+12%3A56%3A19+-0500&secure%5Bsession_id%5D=7267422c-800d-4ef4-9dea-1d5fc064d91f&secure%5Btoken%5D=431d293c53234735fe4f615a8d4830f3f27f6ef331c38cbb8d00a8a61ce507b8&format=llm_user) ## Apollo.io Integrations - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Airtable](https://www.g2.com/products/airtable/reviews) - [Attio](https://www.g2.com/products/attio/reviews) - [Bouncer](https://www.g2.com/products/bouncer/reviews) - [Bullhorn](https://www.g2.com/products/bullhorn/reviews) - [Calendly](https://www.g2.com/products/calendly/reviews) - [Chrome Enterprise](https://www.g2.com/products/chrome-enterprise/reviews) - [Claude](https://www.g2.com/products/claude-2025-12-11/reviews) - 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[Trellus - Real-time cold call AI assistant](https://www.g2.com/products/trellus-real-time-cold-call-ai-assistant/reviews) - [Vidyard](https://www.g2.com/products/vidyard/reviews) - [WebsiteTracker](https://www.g2.com/products/websitetracker/reviews) - [WordPress.org](https://www.g2.com/products/wordpress-org/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) ## Apollo.io Features **Additional Functionality** - Calendar Sync - CRM - Conversation Intelligence - Lead Qualification - Strategic Planning - Customizable Reports - Visual Analytics - Customer Profiles - Activity Tracking - Alerts/Notifications - Contact Database - Lead Scoring - Data Import/Export - Data Cleansing - Prospecting Tools - Sentiment Analysis - Multi-Channel Data Collection - AI Copilot - Dashboard Creation - Engagement Tracking - Generative AI - Lead Generation - Interaction Tracking - Predictive Analytics - Customizable Templates - Collaboration Tools - For Sales Teams/Organizations **Additional Functionality** - Tagging - Natural Language Processing - Data Extraction - Multi-Language - Predictive Analytics - Drag & Drop - Speech Recognition - Reporting/Analytics - Data Storage Management - Virtual Personal Assistant (VPA) - AI Copilot - Customer Segmentation - Collaboration Tools - Data Import/Export - Generative AI - For eCommerce - Role-Based Permissions - Customizable Branding - Search/Filter - Monitoring - Document Management - API - Data Visualization - Trend Analysis - Machine Learning - Access Controls/Permissions - Alerts/Escalation - Performance Metrics - Real-Time Data - Third-Party Integrations - Mobile App - Multiple Data Sources - For Sales Teams/Organizations - Sentiment Analysis - Activity Dashboard - Chatbot - Workflow Automation **Additional Functionality** - Third-Party Integrations - To-Do List - @mentions - Single Sign On - File Management - Activity Dashboard - Drag & Drop - Alerts/Notifications - Prioritization - Access Controls/Permissions - Screen Sharing - Content Management - Brainstorming - AI Copilot - File Transfer - Calendar Management - Status Tracking - Real-Time Notifications - Version Control - Task Management - Activity Tracking - Real Time Editing - Communication Management - Chat/Messaging - Tagging - Generative AI - Assignment Management - Task Scheduling - Project Management - Collaboration Tools - Workflow Management - Secure Data Storage - File Sharing - Document Storage - Task Progress Tracking - Discussions/Forums - Commenting/Notes - Reporting & Statistics - Contact Management - Video Conferencing - Progress Tracking - Mobile Access - API - Document Management - Customizable Branding **Additional Functionality** - Code Generation - Text to Image - Generative AI - API - Natural Language Processing - Virtual Characters and Avatars - Content Generation - Personalization and Recommendation - Conditional Generation - Transformer Model - Automated Image & Video Editing - Interactive and Co-Creative Systems - Text Summarization - Data Augmentation - Variation Autoencoder Models - Adversarial Training - Transfer Learning and Fine-tuning - Simulation and Scenario Generation - Creative Design - AI Copilot - Prompt Engineering - Foundation Model **Third-Party Integrations** - Third-Party Integrations **Agenda Management** - Agenda Management **Speech Recognition** - Speech Recognition **Scheduling** - Scheduling **Video Conferencing** - Video Conferencing **Decision Support** - Decision Support **Accessibility Compliance (WCAG)** - Accessibility Compliance (WCAG) **Real-Time Language Translation** - Real-Time Language Translation **Autonomous Task Execution** - Autonomous Task Execution **Meeting Notes** - Meeting Notes **Action Management** - Action Management **Sentiment Analysis** - Sentiment Analysis **Call Transcription** - Call Transcription **Recording** - Recording **Transcript Search & Annotation** - Transcript Search & Annotation **Action Item Tracking** - Action Item Tracking **Data Availability** - Contact Data Availability - Company Data Availability - Industry Research Availability - Technographic Data Availability **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Core Conversational Capabilities - AI Chatbots** - Controlled LLM Response Generation - Context Maintenance Within Sessions - Natural Language Understanding & Intent Inference **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Lead Facilitation** - Customer-facing Chatbot - Lead Qualification - Lead Follow-up - Meeting Scheduling **Diagnosis** - IP Address - Domains - Content - Policy Compliance **Integrated Workflows** - Task Management - Email Tracking/Automation - Calls and Voice - Other Outreach Options - CRM Integration - Calendar - Shared Records - Business Process Automation - Performance Management - Calendar Management - Sales Pipeline Management - Communication Management - Campaign Management **Dialing Options** - Preview Dialing - Predictive Dialing **Call Analytics** - Call Recording - Machine Learning - Call Analysis - Lead Qualification - Trend Analysis - Real-Time Data - AI/Machine Learning **Grammar** - Grammar Check - Tone Check - Sentence Formatting - Spell Check **Data Availability** - Contact Data Availability - Account Data Availability - Offline Data - Real-Time Data - Intent Data **Voice** - Accuracy **Lead Intelligence** - Lead Validation - Lead Enrichment - Lead Quality - Lead Analysis - Browser Extension **Lead Monitoring** - Features - Performance - Identification - Lead Capture **Matching** - Priority Matching - Account Tiebreakers - Fuzzy Matching **Revenue Sourcing and Forecasting** - Revenue History - Pipeline Management - Dashboard Analytics - Multi-Device Data Visualization - Data Segmentation - Predictive Forecasting - Revenue Operations Cadence **Calendar View** - Multi-Calendar View - Customizable Viewing **Integrations** - MS Teams Integration - Email Integration - Zoom Integration - Google Meet Integration - Salesforce Integration - Third-Party Integrations **Data** - Reliability - Data Security **Generative AI** - AI Text Generation - Generative AI **Meeting Prep - AI Meeting Assistants** - Agenda Management - Virtual Meeting Hosting - Automated Scheduling **Agentic AI - Lead Mining** - Cross-system Integration - Proactive Assistance **Agentic AI - Visitor Identification** - Cross-system Integration - Third-Party Integrations - Social Media Integration **Agentic AI - Lead Scoring** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Decision Making - AI/Machine Learning - Social Media Integration - Third-Party Integrations **Agentic AI - Lead Capture** - Cross-system Integration - Proactive Assistance **Agentic AI - Sales Performance Management** - Autonomous Task Execution - Natural Language Interaction - Proactive Assistance **Agentic AI - Email Tracking** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Outbound Call Tracking** - Autonomous Task Execution - Natural Language Interaction **Agentic AI - Sales Coaching** - Multi-step Planning - Cross-system Integration - Adaptive Learning - Decision Making - AI/Machine Learning - Third-Party Integrations **Agentic AI - Marketing Account Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction **Additional Functionality** - Conversion Rate Optimization - SEO Management - Drag & Drop - Visual Analytics - API - Surveys & Feedback - Data Import/Export - Reporting & Statistics - Real-Time Reporting - Customizable Templates - Real-Time Data - A/B Testing - Screen Activity Recording - Site Search Tracking - Trend Analysis - Visitor Tracking - Customer Segmentation - Engagement Tracking - Activity Tracking - Sales Trend Analysis - Funnel Analysis - Widgets - Alerts/Escalation - Real-Time Analytics - Heatmaps - Search/Filter - Conversion Tracking - Reporting/Analytics - Referral Tracking - Real-Time Monitoring - Generative AI - Data Visualization - Behavior Tracking - Keyword Tracking - Pageview Tracking - Customizable Reports - Charting - Visualization - Activity Dashboard - Real-Time Notifications - Access Controls/Permissions - Time on Site Tracking - Web Traffic Reporting - Monitoring - Tagging - Dashboard Creation - Campaign Management - Campaign Analytics - Customizable Branding - Alerts/Notifications - User Interaction Tracking - AI Copilot - Customer Journey Mapping - Goal Setting/Tracking - Multiple Site Management - Website Analytics **Data Accuracy** - Contact Data Accuracy - Company Data Accuracy - Technographic Data Accuracy **Lead Intelligence** - Market Insights - Account-level Insights - Lead Analysis **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Training** - Playbook Creation **Attribution** - Lead Opportunity - Lead Assignment - Pipeline Acceleration **Calling** - Record Calls - Generate Location - Call Types - Click-to-Call - Auto Dialer **Analytics** - Open Rates - Link Activity - Attachment Activity **Incentives** - Leaderboards **Organization** - Opportunity and Pipeline Management - Data Entry - Integrations / APIs - Third-Party Integrations - Meeting Management - Calendar Management - Call Management - Document Management - Contact Management - Task Management - Lead Management - Content Management - Notes Management - Sales Activity Management - Email Management **Tracking** - Processing Time - Placement - Open Rate - Time to Open - Alerts **Repeatability and Reportability** - Content Management - Workflow Management - Workflow Performance - Sales Coaching and Insights **Agent Tools** - Whisper Coaching - Callback Scheduling - Call Recording - Real-Time Data - Live Chat - Call Scheduling **Artificial Intelligence - Conversation Intelligence** - Customer Scoring - Speech-to-Text - Sentiment Analysis **Formatting** - Rich Text Editor **Platform Additional Functionality** - Third-Party Integrations - Topic Customization - Natural Language Processing (NLP) - Alerts **Transcription** - Speaker Identification - Timecode Management - Custom Dictionary - Full Text Search - Compliance Management - Version Control - User Management - File Management - Content Management - Data Storage Management - Meeting Management - Video Management - Document Management **Data Capture** - Mobile - Websites - Social Media - Data **Routing** - Match and Route - Multi-Objects - Territories - Working Hours **CRM Data Enrichment** - Calendar Sync - Email Activity Capture - Conversation Intelligence - Marketing Leads - Contact Capture **Shared Calendar** - Calendar Collaboration - Multiple Calendar Management - Event Calendar - Availability Management - Event Management - Email Management - Appointment Management - Attendance Management - Booking Management - Timesheet Management - Task Management - Employee Management **Branding & Customizatio** - Custom Booking Page - Personalized Links - Personalized Web Embed - Online Booking - Room Booking **Interaction** - Complex Query Handling - Natural Conversation - Understanding - Feedback Management - Customizability - Multi-Channel Management - Communication Management - Workflow Management - Email Management - Knowledge Base Management **Meeting Automation - AI Meeting Assistants** - Automated Note-Taking - Voice Recognition - Action Item Tracking **Agentic AI - Lead Intelligence** - Cross-system Integration **Agentic AI - Email Verification** - Decision Making **Additional Functionality** - Email Management - CRM - Fraud Detection - Data Verification - Lead Management - Contact Database - Spam Detection - A/B Testing - Email Distribution - Disposable Email Detection - Activity Dashboard - Unsubscribe Database - Syntax Check - AI Copilot - Data Import/Export - Spam Analysis - Subscription Management - Campaign Segmentation - Secure Data Storage - Third-Party Integrations - Duplicate Detection - Email Templates - Real-Time Monitoring - Contact Management - Anti Spam - Recipient Validation - Drag & Drop - Delivery Tracking - Email Marketing - Email Alerts - Bulk Email Verification - Drip Campaigns - Activity Tracking - Data Capture and Transfer - Bounce Rate Analysis - Catch-all Server Detection - Customer Database - Single Email Verification - Monitoring - Bulk Send - Spam Blocker - Mailing List Management - Email Tracking - Reporting & Statistics - File Transfer - Real-Time Data - Real-Time Analytics - Compliance Management - API - Domain Check - Email Address Extraction **Lead Management** - Segmentation - Predictive Scoring - Account Identification **Marketing Campaigns** - Revenue Planning - Media Attribution - Opportunity Timeline - Customization **Feedback** - Review - Scorecard - Leaderboard - Real-Time Updates - Notifications **Discovery** - Lead Management - Scoring/Ranking - Lead Context - Pipeline Management - Workflow Management - Opportunity Management - Task Management - Contact Management - Calendar Management - Email Management - Campaign Management **Contacts** - Personalization - Information Locater - Record Prospect Data - Contact Management **Customizations** - Email Platform Integration - Email Scheduling - Real-Time Notifications - Email Categorization - Templates - Third-Party Integrations **Personalization** - Custom Reports - Dashboards - Goal Setting/Tracking - Sales Reports - Incentive Management **Task & Flow Management - AI Chatbots** - Scripted Dialogue & Decision Tree Support - Fallback Responses for Unknown Queries **Performance Analysis** - Coaching - Peformance Tracking - Email Tracking - Call Tracking **Reporting** - Campaign Performance - Domain Reputation - Brand Reputation - Blacklist and Whitelist **Automation** - Voice Activity Detection - Interactive Voice Response (IVR) - Call Scrubbing **Content ** - Content Ideas - Content Generation **Editing** - Collaboration - Spell Check and Punctuation - Synchronous Editing - Translation **Analytics** - Export/Import - Reporting **Platform Operations** - Service level Agreements - Audit Logs - Duplicate Match - Capping - Analytics - Integrations - Alerts & Notifications - AI Lead Matching & Routing **AI and Automation** - Lead Prioritization - Lead Scoring - Best Time of Day Scheduling - Buyer Intelligence - Machine Learning **Account Management** - Nonengaged Accounts - Account optimization - Historical Patterns - Rep Performance - Account Engagement - Historical Win/Loss Patterns **Accessibility** - Screen Reader Compatibility - Keyboard Shortcuts **Automatic Rules & Configurations** - Set Working Hours - Automatic Updates - Buffer Times - Real-Time Updates **Learning** - User Interaction Learning - Error Learning **Generative AI** - AI Text Summarization - Generative AI **Generative AI** - AI Text Generation - Generative AI **Meeting Insights - AI Meeting Assistants** - Sentiment Analysis - Personalization - Smart Summaries **Agentic AI - Sales Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - AI/Machine Learning - Third-Party Integrations - Calendar/Reminder System **Additional Functionality** - Event Triggered Actions - Lead Generation - Lead Notifications - Generative AI - Lead Capture - Reporting/Analytics - API - Customer Journey Mapping - Real-Time Reporting - Lead Qualification - Multi-Channel Attribution - Customer Segmentation - Database Support - Summary Reports - Prioritization - Pipeline Management - Customizable Reports - Conversion Rate Optimization - Customer Database - Search/Filter - Activity Tracking - Trend Analysis - Lead Management - Performance Metrics - Content Marketing - Reporting & Statistics - B2B Lead Generation - Real-Time Updates - AI Copilot - Web Traffic Reporting - Data Import/Export - Customer Activity Tracking - Behavior Tracking - Competitive Analysis - Predictive Analytics - Contact Database - Sales Management - Activity Dashboard - Built-In Database - Real-Time Notifications - CRM - Contact Management - Real-Time Analytics - Data Visualization - Lead Nurturing - Sales Trend Analysis - Pipeline Reports - Customer Profiles **Additional Functionality** - Contact Management - Email Marketing - Drag & Drop - Drip Campaigns - Workflow Management - Customizable Fields - Monitoring - CRM - Team Management - Click Tracking - Subscription Management - Activity Dashboard - API - Location Tracking - Customer Segmentation - Geolocation - Customizable Branding - Activity Tracking - Data Import/Export - Mailing List Management - Campaign Management - Email Management - Audience Targeting - Reporting/Analytics - AI Copilot - Email Distribution - Email Reminders - Autoresponders - Engagement Tracking - Event Triggered Actions **Platform** - Internationalization - User, Role, and Access Management - Performance and Reliability - Reporting/Dashboards - Mobile User Support - APIs - Deal Management - Sales Pipeline Management - Lead Management - Contact Management - Workflow Management - Territory Management - Sales Activity Management **Marketing Campaigns** - Customization **Campaign Execution** - Prioritized Accounts - Trending Accounts - Email Campaigns **Management** - Conversion Viability - Workflow **Insights** - Notes - Daily Summary - Automated Voicemails - Automated Emails - Sorts Prospects - Automated Note Taking - AI/Machine Learning **Administrative** - Third-Party Integrations - Employee Structure - Behavior Monitoring **Sales Analysis** - ROI Forecasting - Sales Forecasting **Deployment & Embedding - AI Chatbots** - API Access for Business System Integration - Web Widget & SDK Embedding **Integration** - Data Security - API - Integrates With Existing Applications - Real-Time Data **Customization** - Web Forms - Personalization - Templates - Integration - Social Media Integration - Customizable Forms - Customizable Templates **Integration** - Sync Multiple Calendars - Import Events - Software Integrations - Third-Party Integrations - Website Integration **Content Generation** - Creativity - Content Accuracy **Generative AI** - AI Text Summarization - Generative AI **Generative AI** - AI Text Generation - Generative AI - Lead Generation **Accessibility - AI Meeting Assistants** - Language Translation - Real-Time Transcription - Accessibility Guidelines Compliance **Agentic AI - Revenue Operations & Intelligence (RO&I)** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Third-Party Integrations - Social Media Integration - Website Integration **Agentic AI - Auto Dialer** - Autonomous Task Execution - Cross-system Integration - Third-Party Integrations - Computer Telephony Integration **Agentic AI - Conversation Intelligence** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Third-Party Integrations - Forecasting **Agentic AI - Email Deliverability** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Business Scheduling** - Autonomous Task Execution - Multi-step Planning **Additional Functionality** - Performance Metrics - Keyword Filtering - Natural Language Processing - For Contact Centers - Reporting & Statistics - Call Tracking - Alerts/Notifications - AI Copilot - Automatic Transcription - Playbooks - Employee Coaching Tools - Text Mining - Trend/Problem Indicators - Notes Management - Retention Tracking - Feedback Management - Recommendations - Dashboard - Multi-Channel Communication - Access Controls/Permissions - Compliance Tracking - API - Rules-Based Workflow - Intent Recognition - Tagging - Collaboration Tools - Prioritization **Additional Functionality** - Performance Metrics - Feedback Management - AI Copilot - Reporting & Statistics - Mobile Access - Collaboration Tools - Gamification - Automatic Transcription - Call Recording - Sales Reports - Real-Time Analytics - Commenting/Notes - Built-in Course Authoring - Learning Paths/Tracks - Assessment Management - Video Conferencing - Conversation Intelligence - Call Monitoring - Goal Setting/Tracking - Workflow Management - Learning Management - Content Management - Training Management - Document Management - Content Library - Recommendations - Activity Dashboard - Call Tracking - Performance Management - Onboarding - Search/Filter **Additional Functionality** - Generative AI - Gamification - Real-Time Updates - Employee Reward Programs - Employee Management - Ongoing Performance Tracking - Benchmarking - Commission Management - For Sales Teams/Organizations - Performance Metrics - Sales Planning - Single Sign On - Performance Management - Forecasting - Quota Planning - Accounting - Workflow Management - Compliance Management - User Management - Rewards Points - Organizational Charting - AI Copilot - Access Controls/Permissions - Customizable Branding - Milestone Tracking - Territory Management - Performance Appraisal - Calendar Management - Alerts/Notifications - Sales Onboarding & Training - Employee Recognition - Reporting/Analytics - Ratings/Reviews - API - Feedback Management - Training Management - Goal Management - Assignment Management - Lead Scoring - Search/Filter - Electronic Signature - Collaboration Tools - Kanban Board - Email Management - Commenting/Notes - Data Import/Export - Prospecting Tools - Interaction Tracking - Product Catalog - Live Chat - Sales Pipeline Management - Appointment Scheduling - Email Templates - Event Triggered Actions - Transfers/Routing - Activity/News Feed - Lead Management - Revenue Management - Document Management - Task Management - File Sharing - Mobile Access - Reminders - Mobile App - Call Logging - Workflow Automation **Additional Functionality** - Lead Segmentation - Conversion Tracking - Activity Dashboard - A/B Testing - AI Copilot - Pipeline Management - Drag & Drop - Reporting & Statistics - Multi-Campaign - Prospecting Tools - Customizable Fields - Lead Distribution - Event Triggered Actions - Engagement Tracking - Generative AI - Chat/Messaging - CRM - Email Marketing - Template Management - Lead Nurturing - Customizable Branding - Contact Management - Contact Database - Email Management - Real-Time Notifications - Customer Segmentation - Surveys & Feedback - Campaign Management - Activity Tracking - Alerts/Notifications - Data Extraction - Lead Notifications - Reporting/Analytics - Dashboard - Business Card/Badge Scanning - Lead Generation - Customer Database - Autoresponders - Lead Qualification - API - Forms Management - Visitor Tracking - Lead Management - Campaign Analytics - Search/Filter - Campaign Planning - Lead Scoring - Email Tracking - Drip Campaigns - Campaign Segmentation - Lead Verification/Validation - Source Tracking - Calendar Management - Reminders - Interaction Tracking - Opportunity Management - Sales Reports - Document Storage - Sales Trend Analysis - Monitoring - For Sales Teams/Organizations - Sales Forecasting - Workflow Management - Task Management **Additional Functionality** - Task Scheduling - Customizable Branding - Customizable Fields - Reminders - Shift Swapping - Automated Scheduling - Drag & Drop - Mobile Access - Real-time Scheduling - Multi-Location - Personalization and Recommendation - Access Controls/Permissions - Resource Scheduling - Activity Tracking - Timesheet Management - Availability Management - API - Absence Management - Self Service Portal - Generative AI - Calendar Management - Real-Time Notifications - Class Scheduling - Employee Scheduling - Facility Scheduling - Booking Management - User Management - Employee Management - Alerts/Notifications - Reporting & Statistics - Group Scheduling - Customer Database - Appointment Scheduling - Time Zone Tracking - AI Copilot - Calendar Sync **Additional Functionality** - Meeting Management - AI Copilot - Reminders - Recommendations - Lead Distribution - Workflow Management - Performance Management - Dashboard - Email Management - Lead Management - Activity Tracking - Email Templates - Third-Party Integrations - Customizable Fields - Sales Pipeline Management - Generative AI - Automatic Call Distribution - Call Monitoring - Lead Capture - Deal Management - Call List Management - Multi-Channel Communication - Call Recording - For Contact Centers - CRM - Data Management - Calendar Management - Chat/Messaging - Lead Qualification - API - Task Management - Interaction Tracking - Reporting & Statistics **Platform** - Data Synchronization - Analysis - Sales Trend Analysis - Demographic/Firmographic Data - Real-Time Data **Admin & Configuration - AI Chatbots** - No-Code Conversation Design **Notifications** - Customized Calendar Notifications - Location-Based Alerts - Alerts/Notifications - Mobile Alerts **System** - API Flexibility - Update Frequency and Utility - Cross-Platform Compatibility - Software Integration - Third-Party Integrations **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Data Availability - Marketing Account Intelligence ** - Technographic Data Availability **Agentic AI - Account Data Management** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Sales Engagement** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Strategic Planning **Agentic AI - Transcription** - Autonomous Task Execution - Cross-system Integration - Decision Making - Third-Party Integrations - File Transfer **Agentic AI - AI Meeting Assistants** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Decision Making **AI Capabilities - Auto Dialer** - Call Prioritization and List Optimization - Compliance Monitoring - Speech Analytics and Sentiment Analysis - Call Monitoring - Real-Time Monitoring - Reporting/Analytics - Text to Speech **Additional Functionality** - AI Copilot - Activity Tracking - Call Routing - Call Scripting - Contact Management - Power Dialer - Preview Dialer - Auto-Dialer - Call Tracking - Real-Time Reporting - Customer Database - Lead Management - Predictive Dialer - Call Center Management - Integrations Management - Activity Dashboard - Automatic Call Distribution - Campaign Management - Generative AI - Interaction Tracking - Caller ID - Call Transfer - Call Disposition - Voice Mail - Chat/Messaging - Automatic Outbound Dialer - Call Reporting - API - Contact Database - Lead Capture - CRM - Call List Management - Progressive Dialer - Campaign Specific Caller ID - List Management - Customizable Fields - AI/Machine Learning - Reporting & Statistics - Multi-Channel Communication - Alerts/Notifications - Multi-Campaign - Workflow Management - Call Logging - Lead Distribution - Queue Management - Inbound Call Center - For Sales Teams/Organizations - Data Security - Outbound Call Center - Performance Management - Compliance Management - Mobile Access - Email Management **Additional Functionality** - Prospecting Tools - Reporting/Analytics - AI Copilot - Auto-Dialer - For Sales Teams/Organizations **Additional Functionality** - Part of Speech Tagging - Natural Language Processing - Customer Support - Subtitles/Closed Captions - Speech Recognition - Collaboration Tools - Time Stamps - Custom Fonts - Generative AI - Caption Service - Media Upload - Text Overlay - Keyword Search - Full Text Extraction - Multiple File Format Support - Speech-to-Text Analysis - Preview Functionality - AI Copilot - Live Streaming Production - Timecoding - File Sharing - Historical Reporting - Call Recording - Data Synchronization - Data Import/Export - IVR - Automatic Formatting - Multiple Format Support - Annotations - Mobile Access - Automatic Transcription - Projections - AI/Machine Learning - For Manual Transcription - Video Support - Tagging - Sentiment Analysis - Audio/video file upload - Playback Controls - Chat Transcript - Reporting/Analytics - Access Controls/Permissions - Multimedia Support - Automatic Transcription Services - Multi-Language - On-Demand Recording - Secure Data Storage - Lead Capture - Search/Filter **Additional Functionality** - Drag & Drop - Interaction Tracking - Customizable Fields - Multiple Scoring Models - CRM - Customer Segmentation - Predictive Analytics - Prioritization - Lead Qualification - Contact Database - Reporting & Statistics - Alerts/Notifications - Email Marketing - Lead Nurturing - Web Forms - Document Storage - Search/Filter - Prospecting Tools - Email Tracking - Sales Forecasting - Customizable Templates - Lead Generation - Sales Reports - Lead Distribution - Data Enrichment - AI Copilot - API - Real-Time Notifications - Lead Capture - Reminders - Generative AI - Forecasting - Email Templates - Activity Dashboard - Activity Tracking - Workflow Automation **Additional Functionality** - Revision History - Assisted Content Creation - Collaboration Tools - Templates - Search - Tone Selection - Multi-Language - Tagging - Autocomplete - Document Export - Dictionary/Thesaurus - Snippets - AI Copilot - Third-Party Integrations - Reporting/Analytics - Workflow Management - Customizable Templates - Customizable Rules - API - Autocorrect - Natural Language Processing - Language Detection - Keyword Research Tools - Plagiarism Detection - Text Editing - Auto-Save - Brand Guidelines **Generative AI** - Generative AI **Data Accuracy - Marketing Account Intelligence ** - Technographic Data Accuracy **Agentic AI - AI Sales Assistant** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - AI/Machine Learning **Agentic AI - AI Chatbots** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Meeting Capture & Retention - AI Meeting Assistants** - Bot Presence - Meeting Moments Management - Audio or Video Recording **Additional Functionality** - Email Response Control - Speech Recognition - Customer Engagement - Dashboard - Chat/Messaging - AI Writing Assistant - For Sales Teams/Organizations - Sales Automation - Alerts/Notifications - CRM - Predictive Analytics - Lead Scoring - Templates - Reminders - Email Templates - SMS Messaging - Personalization - Reporting/Analytics - Conversation Intelligence - Lead Engagement - Customer Database - AI Copilot - Omnichannel Outreach - Workflow Automation **Agentic AI - Calendar** - Cross-system Integration - Calendar/Reminder System **Additional Functionality** - Address Book - Class Scheduling - Customizable Templates - Email Reminders - Scheduling - Customizable Reports - Real-Time Reporting - Access Controls/Permissions - SMS Messaging - Automated Scheduling - Task Scheduling - Facility Scheduling - Reminders - Attendance Tracking - Customer Database - Collaboration Tools - Customizable Branding - AI Copilot - Room Booking - Real-Time Data - Electronic Payments - Customizable Forms - Calendar Sync - API - Customizable Fields - Drag & Drop - Color Codes/Icons - Event Scheduling - Real-Time Updates - Activity Tracking - Reporting & Statistics - Activity Dashboard **Features** - Lead Builder - Integration to CRM/Marketing Automation - Data Cleaning/Enrichment - Data Segmentation/Filtering - Search - News/People Alerts - Connections - Reporting - Messaging - Real-Time Data - Intent Data - Sales Automation - Email Marketing - Real-Time Reporting **Monitoring & Improvement - AI Chatbots** - Feedback-Driven Response Optimization **Reliability & Safety - AI Chatbots** - Guardrails & Content Controls **Additional Functionality** - Autoresponders - Configurable Workflow - Natural Language Processing - Customizable Branding - Sentiment Analysis - Real-Time Analytics - Pre-Configured Bot - Activity Dashboard - Live Chat - Real-Time Monitoring - Code-free Development - Reporting & Statistics - Speech Recognition - Drag & Drop - Reporting/Analytics - Generative AI - Customer Service Analytics - Chatbot - Intent Recognition - Lead Capture - Multi-Channel Communication - Search/Filter - Visual Analytics - AI Copilot - Chat/Messaging - CRM - Chat Transcript - Performance Metrics - Contextual Guidance - Natural Language Search - Monitoring - Speech Synthesis - Real-Time Notifications - Customer Database - API - For Developers - Customer Segmentation - Alerts/Escalation - Engagement Tracking ## Top Apollo.io Alternatives - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,875 reviews) - [Amplemarket](https://www.g2.com/products/amplemarket/reviews) - 4.6/5.0 (642 reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - 4.4/5.0 (24,690 reviews)