John C.
JC
John C.
Vice President of Product Marketing
Enterprise (> 1000 emp.)
"A winning combination of proven processes, self-service technology and analytical rigor"
5/5
Describe the project or task Anova Consulting Group helped with:

Anova provides the backbone for our corporate Competitive Win : Loss program - giving us insights into the strengths and weaknesses of our products and sales process. The program applied to 10% of all won and lost opportunities in the Sales process. Working with the insights from Anova team, we deliver real-time and semi-annual feedback to our Corporate Leadership team, as well as Sales, Marketing, Pricing, and Product Management functions. Review collected by and hosted on G2.com.

What do you like best about Anova Consulting Group?

Anova's proprietary methodology and technology ensure we understand our critical differentiators and gaps. Their easy-to-use self-service portal provides immediate access to the status of all interviews, immediate access to all transcripts (with the ability to search across competitors, keywords, and more), and quantitative comparisons with our competitors. When we need additional details, Anova is always willing to deliver deep-dive analysis to help us understand relevant drivers. Review collected by and hosted on G2.com.

Verified User in Financial Services
TF
Verified User in Financial Services
Enterprise (> 1000 emp.)
"Experts in interviewing with strong client-service orientation"
4.5/5
Describe the project or task Anova Consulting Group helped with:

We've hired Anova for several projects across business lines. We first hired them for our Win/Loss program in our institutional retirement plans business. A few months later, we hired them for a second Win/Loss program for our group benefits business. The team at Anova takes a lot of time to learn the specifics of each business and the goals of each program. They tailor the interviews and outputs to the needs of each specific project and make changes as needed throughout the life of the program. We also have weekly check-in meetings to discuss the projects. For the institutional retirement business, Anova also offers an industry benchmark because they work with several retirement plan providers; this is a value-add for us. Due to the strength of the Win/Loss interviewing program, we have also engaged Anova for Consultant Perception work, which will kick off soon. For each of these programs, Anova offers an online portal experience with dashboard views of the feedback we are receiving and a search interface to gather insights from the interviews quickly. Review collected by and hosted on G2.com.

What do you like best about Anova Consulting Group?

Anova offers a strong client service experience. The team we work with is collaborative and proactively offers ideas and support to make the program more successful. The interviewers have many years of experience and know the business well. For the institutional retirement business, Anova also offers an industry benchmark because they work with several retirement plan providers; this is a value-add for us. The online portal is easy to use and also a value-add. Review collected by and hosted on G2.com.

Verified User in Leisure, Travel & Tourism
ML
Verified User in Leisure, Travel & Tourism
Enterprise (> 1000 emp.)
"Anova is a valuable and engaged partner!"
5/5
Describe the project or task Anova Consulting Group helped with:

We outsource client and prospect win-loss and client health interview and analysis services to Anova. Review collected by and hosted on G2.com.

What do you like best about Anova Consulting Group?

Anova truly acts as an extension of our Customer Insight team; their expertise, best practices and custom approach is exemplary and enables us to inform our strategy and make better decisions. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
GI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"Anova is a true expert when it comes to win / loss"
4/5
Describe the project or task Anova Consulting Group helped with:

We hired Anvoa to help us launch an evaluation of previous wins, losses, and churns. We wanted to obtain objective feedback from our clients, so we needed a third party with expertise in the win / loss space to conduct these interviews. We have a pretty complex deal cycle (6-12 months), so we needed to have interviewers who knew the enterprise SaaS space well and could impact the needs of the buyer Review collected by and hosted on G2.com.

What do you like best about Anova Consulting Group?

Anova's greatest strength is that they hire executive interviewers who are in-house. The interviewers all had previous experience evaluating and purchasing enterprise software, so they were able to have productive conversations with our clients. Review collected by and hosted on G2.com.

Michael B.
MB
Michael B.
COO
Mid-Market (51-1000 emp.)
"Very impactful business decision"
5/5
Describe the project or task Anova Consulting Group helped with:

Attrition analysis Review collected by and hosted on G2.com.

What do you like best about Anova Consulting Group?

Anova was able to get more candid and thorough responses from churned clients that allowed us to make important changes to our delivery to better retain our clients. Review collected by and hosted on G2.com.

James T.
JT
James T.
Lead Analyst - CMI Customer Success Insights
Enterprise (> 1000 emp.)
"Supporting our win/loss initiatives"
4.5/5
Describe the project or task Anova Consulting Group helped with:

Anova Consulting is our primary 3rd party vendor that helps us execute our win/loss program. Our business provides customer names for outreach, and Anova then contacts and schedules interviews with our customers and prospects. Upon interview completion, Anova provides a full transcript from each customer engagement and at the conclusion of each program, provides and in-depth analysis of key findings. Review collected by and hosted on G2.com.

What do you like best about Anova Consulting Group?

The overall professionalism and flexibility of our Anova partners is highly valued. They also work with us to provide value-driven and detailed insights from each our programs back out to our lines of business. Review collected by and hosted on G2.com.

Verified User in Computer Software
GC
Verified User in Computer Software
Enterprise (> 1000 emp.)
"Anova - A necessity for any CI team"
5/5
Describe the project or task Anova Consulting Group helped with:

Conducting win/loss interviews for our broad product portfolio. Reaching out to customers/evaluators and getting their feedback on product/services and sales processes. Review collected by and hosted on G2.com.

What do you like best about Anova Consulting Group?

Pretty much everything about the program! The one that stands out is that communication with the Anova team is always smooth and easy, they are very timely too. Review collected by and hosted on G2.com.

Donald S.
DS
Donald S.
Professional Racing Strategist - IMSA Sportscar Championship
Mid-Market (51-1000 emp.)
"The most important insights every business should needs!"
5/5
Describe the project or task Anova Consulting Group helped with:

Since the formation of Anova many years ago my business employed Anova team for client sat and win/loss analysis. Review collected by and hosted on G2.com.

What do you like best about Anova Consulting Group?

Incredible insight into the true beliefs about what our prospects and clients see in our services, our people and our competitiveness Review collected by and hosted on G2.com.

Verified User in Accounting
GA
Verified User in Accounting
Enterprise (> 1000 emp.)
"Great results from win/loss project"
4.5/5
Describe the project or task Anova Consulting Group helped with:

Proposal win/loss analysis to further identify why we win and why we lose. The team at Anova interviewed our prospects after their purchase decisions, coded the responses and evaluated the information to identify drivers, strengths and weaknesses. And they provided some benchmarking of our performance to help put it in context. A variety of our public accounting and consulting servces were included. We wrapped up the project at the beginning of November 2020. Review collected by and hosted on G2.com.

What do you like best about Anova Consulting Group?

Anova's process was well thought out and well executed. Their people were very service focused. We had to make changes to the project plan in response to COVID, but their team stayed in regular contact, was very flexible and kept their eye on delivering value for us. Review collected by and hosted on G2.com.

KK
Kathleen K.
Enterprise (> 1000 emp.)
"Anova Consulting Group enhances TTEC Win Loss analysis"
5/5
Describe the project or task Anova Consulting Group helped with:

Client opinions and feedback are essential for our organization to continue to improve our customer experiences and adjust our actions to meet their needs. Anova Consulting Group plays an important role to learn why opportunities succeed or fail through B2B win loss interviews. Review collected by and hosted on G2.com.

What do you like best about Anova Consulting Group?

The team at Anova Consulting Group are true professionals. With a consultative approach, they listen to the voice of our clients and interpret win loss analysis in a fair and trustworthy manner, leading the space in their industry. Review collected by and hosted on G2.com.